Trust me Ed
TrustMe - Ed is a Norwegian online education platform that delivers 190+ subscription-based video courses on musculoskeletal physical therapy from world-renowned experts, serving practicing physiotherapists, students, and clinics across the UK, Europe, and the US with multilingual subtitles and multi-jurisdictional accreditation.
- Company typePrivate
- Founded2018
- Headquarters—
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Trust me Ed does
TrustMe - Ed is a Norway-based, privately held online education subscription platform serving physiotherapists and physical therapy students worldwide. Founded in 2018 by Nils Oudhuis and Jorn Stian Lauritszen (operating under parent entity L5 AS in Tranby, Buskerud), the platform aggregates 190+ video-based lectures and courses from world-renowned physical therapy experts — including Jill Cook, Peter Malliaras, Toby Hall, Eric Hegedus, Niamh Moloney, and Martin Rabey — with 2 new lectures added monthly. The technology is a streaming video platform with subtitles in 7 languages (Arabic, English, Spanish, French, German, Italian, Portuguese), episode-based course structure, multiple-choice quizzes, and digital certificate generation, paired with a community discussion forum and live webinar modules.
The business model is a self-serve SaaS subscription sold direct to consumers and clinics. Individual subscribers pay €11.99/month or €119/year for full access; teams (minimum 3 seats) pay €99 per user per year with bulk discounts available for 50+ seat deployments via direct sales. Verified students and MACP members receive a 50% discount. The company monetizes its content library through three revenue streams: individual subscriptions, team/corporate subscriptions for clinics and institutions, and ancillary accreditation services (Texas CCU processing and Italian ECM credits via the Edumed partnership). Customer segments span practicing physiotherapists (primary), physical therapy students, clinics and healthcare institutions, and MACP members pursuing Advanced Practitioner portfolios.
The platform is bootstrapped with no disclosed external funding and operates with a team of 12. Distribution is anchored by the founder's pre-existing 'Trust me, I'm a Physiotherapist' Facebook community, complemented by SEO-driven blog content, email newsletters, and referral partnerships with professional associations (MACP, Edumed). Commercial reach is multi-jurisdictional — UK, Holland, Italy, the US (Texas), and a broader global footprint via multilingual subtitles — with no subsidiaries, acquisitions, or public listing.
Trust me Ed firmographics
Firmographics- Name
- Trust me Ed
- Legal name
- TrustMe - Ed
- Website
- https://trustme-ed.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TrustMe - Ed is a Norwegian online education platform that delivers 190+ subscription-based video courses on musculoskeletal physical therapy from world-renowned experts, serving practicing physiotherapists, students, and clinics across the UK, Europe, and the US with multilingual subtitles and multi-jurisdictional accreditation.
- Ownership category
- akta.pro rank
Trust me Ed business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Individual Subscription: Monthly and annual subscription model providing access to entire video catalog and all new releases. Subscriptions auto-renew until cancelled.
- Team/Corporate Subscription: Annual per-seat subscription for clinics and institutions with bulk discounts and individual logins for team members
- Accreditation Services: Accreditation processing for Texas CCU credits and Italian ECM credits (via Edumed partner)
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly subscription for individuals |
| Subscription | Annual | Annual subscription - best value |
| Per seat | Annual | Team subscription for 3-49 users |
| Subscription | Annual | Student discount |
| Subscription | Annual | MACP member discount |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Trust me Ed product offering
Product offeringCore offering
TrustMe - Ed is an online subscription education platform that streams 190+ evidence-based video lectures and courses for physiotherapists from world-renowned experts, with 2 new lectures released every month. Subscribers access the full catalog through monthly or annual plans, complete multiple-choice quizzes to earn certificates, and can use CPD/CME credit pathways aligned to IFOMPT/MACP (UK/Holland), Edumed (Italy), and Texas CCU accreditation standards.
Product overview
TrustMe - Ed is a single online education platform for physical therapists offering a unified subscription service with a comprehensive catalog of 190+ evidence-based video lectures and courses. The core product provides streaming access to clinical education content from international experts, delivered through a monthly or annual subscription model (€11.99/month or €119/year). The platform operates as a unified system rather than a modular platform-with-addons architecture; however, the offering includes supplementary accreditation pathways (MACP partnership, Texas CCU credits, Italian ECM credits via Edumed Italia) and team membership options that extend the core service. Key course offerings include Pain Science, Vestibular Rehabilitation, and Advanced Exercise Prescription as flagship content series. Additional features include a Discussion Forum, Webinars (with 25% yearly member discount), and Free Lectures preview content.
Differentiator
Problem solved
Functional benefit
Products and services
- TrustMe - Ed Online Education Platform Subscription-based streaming platform providing physiotherapists with access to 190+ evidence-based video lectures and courses from world-leading experts, with multilingual subtitles, multiple-choice quizzes, and auto-generated certificates of completion.
- Live Webinars Live online courses and webinars delivered by physical therapy experts with live interaction; yearly TrustMe - Ed members receive a 25% discount on bookings.
Companies that use Trust me Ed
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Trust me Ed technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature3 records
Trust me Ed partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, minor and moderate.
- Edumed (Italy)coreItalian partner providing access to TrustMe-Ed content plus ECM (Continuing Medical Education) credits. Italian physiotherapists can access all content and earn 50 ECM credits through Edumed's TRUST-ECM PATH platform. Features Italian subtitles and promo pricing.
- MACP (Musculoskeletal Association of Chartered Physiotherapists)corePreferred Educational Partner status. All 190+ courses mapped to IFOMPT and MACP standards. MACP members receive 50% discount on yearly subscription. Content can be used for MACP Advanced Practitioner portfolio via accelerated pathway.
- Texas Board of Physical Therapy ExaminersminorAccreditation partnership for Texas CCU (Continuing Education) credits. Specific courses accredited for up to 12 CCUs total. Users complete lectures and quizzes to earn certificates for Texas licensure.
- BJSM (British Journal of Sports Medicine)moderateBJSM Education approved teaching quality designation. Used as a trust signal for content quality and evidence-based approach.
Scale indicators3 records
Recent moves6 records
Expansion highlights7 records
Trust me Ed competitors and assessment
Company assessmentBroad incumbents
- HealthStream: Enterprise healthcare workforce development and credentialing platform serving large hospital systems. Overlaps in healthcare professional CE/training but operates at institutional scale rather than individual subscription.
- Relias: Large healthcare workforce training and compliance platform serving hospitals, health systems, and post-acute care providers. Broader healthcare CE incumbent with overlapping PT training content but much wider enterprise focus.
Direct peers
- Physioplus: Online continuing education platform specifically targeting physiotherapists globally with video courses and accredited CE. Closest direct competitor to TrustMe-Ed in niche, business model (subscription), and target audience.
- Physio Network: Online education platform providing research reviews, masterclasses, and courses for physiotherapists. Direct competitor in PT continuing education with subscription access model.
- MedBridge: Major US-based online education and patient engagement platform serving physical therapists and other healthcare professionals with accredited CE courses. Competes directly in PT online CE with a broader healthcare professional reach.
Emerging players
- Physitrack: Physiotherapy platform offering exercise prescription, telehealth, and patient engagement tools. Overlaps with TrustMe-Ed on PT audience and B2B clinic channel but focuses on clinical workflows rather than CE content.
- PhysioU: Physical therapy education and clinical decision support platform offering courses and reference tools for PTs and PT students. Comparable niche focus with overlapping PT audience and CE orientation.
Others
- Physiopedia: Open-access collaborative knowledge base for the global physiotherapy community. Not a direct competitor (free vs. subscription) but serves the same PT audience and could be a complementary or substitute resource.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Trust me Ed social profiles
Digital presenceTrust me Ed compliance and trust
Trust signalCompliance2 records
Trust me Ed financial estimates
Financial estimateRevenue estimate
Valuation estimate
Trust me Ed leadership team
Management profileNumber of profiles
Profiles2 records
Trust me Ed funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Trust me Ed M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Trust me Ed
What does Trust me Ed do?
TrustMe - Ed is an online subscription education platform that streams 190+ evidence-based video lectures and courses for physiotherapists from world-renowned experts, with 2 new lectures released every month. Subscribers access the full catalog through monthly or annual plans, complete multiple-choice quizzes to earn certificates, and can use CPD/CME credit pathways aligned to IFOMPT/MACP (UK/Holland), Edumed (Italy), and Texas CCU accreditation standards.
Is Trust me Ed a public or private company?
Trust me Ed is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Trust me Ed founded?
Trust me Ed was founded in 2018. It employs 11 to 50 people.
How does Trust me Ed make money?
Three revenue lines are on record. Individual Subscription is the primary driver. The others are team/Corporate Subscription and accreditation Services.
Who are Trust me Ed's main competitors?
Broad incumbents on record are HealthStream and Relias. Direct peers are Physioplus, Physio Network and MedBridge. Emerging players are Physitrack and PhysioU. Physiopedia is listed as an others.
Does Trust me Ed have an API?
No public API is recorded for Trust me Ed.