UNC Family Medicine

Name

UNC Family Medicine

Legal name

UNC Department of Family Medicine (Department of The University of North Carolina at Chapel Hill)

Website

https://uncfamilymedicine.org

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Primary Care Healthcare Services

NAICS

Offices of Physicians (62111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Independent Primary Care Practices (HLAFAGAA)

akta.pro secondary industries

Student Health & University Primary Care Clinics (HLAFAGAK), Primary Care for Underserved Populations (e.g., migrant, homeless, refugee clinics) (HLAFAGAN)

Keywords

• Primary care services
• Medical education
• Family medicine residency
• Community health programs
• Clinical research

Headquarters

HQ city

Chapel Hill

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Clinical Services Revenue: Revenue generated through patient care services billed to insurance (Medicare, Medicaid, private insurance) and self-pay patients. Services include primary care, maternity care, sports medicine, and behavioral health.
2. Government Grants and Contracts: Federal, state, and foundation funding supporting community health programs including the NC FIT Program, research initiatives, and training programs. Funding sources include NCDHHS, HRSA, NIH, and private foundations.
3. Educational Programs: Revenue from medical education programs including residency training, fellowship programs, and continuing medical education. The Faculty Development Fellowship provides training for early career faculty.
4. Philanthropic Donations: Donations and gifts to support department programs, research, training, and community health initiatives through the UNC Health Foundation.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

UNC Family Medicine is an academic department within the UNC School of Medicine that delivers patient-centered primary care, trains medical students, residents, and fellows, and operates community health programs for underserved populations. The department provides clinical services at the UNC Family Medicine Center and affiliated UNC Health hospital campuses, while conducting research in health equity, chronic disease, and care delivery. Distinctive offerings include the NC FIT Program for formerly incarcerated individuals, Street Medicine for people experiencing homelessness, the Bridge to Health transitional care initiative, and the 40-year-old Faculty Development Fellowship.

Product overview

UNC Family Medicine is a department within the UNC School of Medicine that operates as a healthcare provider and academic medical education institution. It is not a software product company. The department offers a portfolio of healthcare services including primary care, maternity care, sports medicine, and behavioral health services, combined with medical education programs (residencies, fellowships including the Faculty Development Fellowship, and the FIRST Program), and community health initiatives (NC FIT Program, Bridge to Health Initiative, Street Medicine Program). Research programs focus on health equity, disease prevention, and healthcare delivery. These programs and services are interconnected, with community health initiatives feeding into clinical care, education programs training future physicians, and research informing clinical practice.

Differentiator

Problem solved

Functional benefit

Brands

• FIT Wellness: A program under the NC FIT Program focused on providing behavioral health services and substance abuse treatment for patients with Severe Mental Illness (SMI) who are formerly incarcerated.
• NC FIT Program

Products and services

• Clinical Patient Care Services Primary care, family medicine, maternity care, sports medicine, and behavioral health services provided to patients at the UNC Family Medicine Center and affiliated hospital campuses.
• NC Formerly Incarcerated Transition (NC FIT) Program A community health program connecting formerly incarcerated individuals with chronic disease, mental illness, or substance use disorder to essential health services and reentry resources, employing Community Health Workers with lived experience of incarceration. Operates across 10+ North Carolina counties.
• Faculty Development Fellowship An intensive 6-week in-residence fellowship spread over one year for early-career faculty within their first 3-5 years; has graduated over 500 academic family physicians over 40 years.
• Fully Integrated Readiness for Service Training (FIRST) Program
• Bridge to Health Initiative A pilot program designed to expand hospital-based transitional clinics and strengthen partnerships between health systems, primary care providers, and community organizations to improve care for patients with complex health and social needs.
• Street Medicine Program
• Medical Residency and Fellowship Training
• Primary Care Behavioral Health Collaborative UNC Health's first private practice-based Primary Care Behavioral Health Collaborative, embedding mental health services directly into primary care to improve access and provide whole-person care at East Pittsboro.

Quantifiable outcome

• 20,883 formerly incarcerated individuals reached annually through NC FIT Program
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and major.

• North Carolina Department of Adult CorrectioncoreStrategic or Co-development PartnerState agency that administers North Carolina prisons. Partners with UNC Family Medicine on the NC FIT Program to connect formerly incarcerated individuals with healthcare services upon release. The partnership supports FIT Recovery program initiating opioid use disorder treatment prior to release.
• North Carolina Community Health Center AssociationcoreStrategic or Co-development PartnerStatewide association of community health centers. Partners with UNC Family Medicine on the NC FIT Program, connecting released individuals with Federally Qualified Health Centers for primary care, mental health, and substance use disorder services.
• Transitions Clinic NetworkcoreStrategic or Co-development PartnerNational network of 40 clinical sites focused on improving healthcare for formerly incarcerated individuals. The NC FIT Program is based on the Transitions Clinic Network model and is a member of this nationwide network.
• North Carolina Healthcare FoundationmajorStrategic or Co-development PartnerPartners with UNC Family Medicine on the Bridge to Health initiative to support implementation of hospital-based transitional clinics across North Carolina health systems.
• Duke-Margolis Institute for Health PolicymajorStrategic or Co-development PartnerPartners with UNC Family Medicine on the Bridge to Health initiative to support implementation and evaluation of the program for patients with complex health and social needs.
• Durham County Department of Public HealthmajorStrategic or Co-development PartnerCounty health department partner in The FIT Program of Durham County, collaborating with Lincoln Community Health Center and The Durham Local Reentry Council.
• Orange County Department of Public HealthmajorStrategic or Co-development PartnerCounty health department partner in The FIT Program of Orange County, collaborating with Piedmont Health Services and Orange County Reentry Council.
• Piedmont Health ServicesmajorStrategic or Co-development PartnerFederally Qualified Health Center operating multiple community health centers in North Carolina. Partner with UNC Family Medicine on FIT Program in Orange County and collaborate on HRSA grant for language and disability training.
• Lincoln Community Health CentermajorStrategic or Co-development PartnerFederally Qualified Health Center in Durham. Partner in The FIT Program of Durham County with Durham County Department of Public Health and Durham Local Reentry Council.
• Mountain Area Health Education Center (MAHEC)majorStrategic or Co-development PartnerRegional health education center in Asheville. Partner in The FIT Program of Buncombe County and collaborates on FIT Recovery program for opioid use disorder treatment in prisons.
• Community Care of North CarolinacoreStrategic or Co-development PartnerStatewide network of community health programs. Dr. Evan Ashkin serves as regional medical director, and the network partners with UNC Family Medicine on the NC FIT Program.
• North Carolina Harm Reduction CoalitionmajorStrategic or Co-development PartnerPartner in the North Carolina Technical Assistance Center (NC TAC) working on harm reduction, syringe services, and overdose prevention initiatives alongside NC FIT Program.
• The Center for Community TransitionsmajorStrategic or Co-development PartnerCharlotte-based reentry organization. Partner in The FIT Program of Mecklenburg County, collaborating with Charlotte Community Health Clinic and Re-entry Partners of Mecklenburg.

Scale indicators7 records

Recent moves9 records

Expansion highlights5 records

Emerging players

• Transitions Clinic Network: A national network of 40 clinical sites providing healthcare to formerly incarcerated individuals, of which UNC's NC FIT Program is a member. It is an emerging peer / network peer in post-incarceration primary care, sharing programmatic models, training resources, and research collaborations.

Direct peers

• Lincoln Community Health Center: A Federally Qualified Health Center in Durham, NC, partnering with UNC Family Medicine on The FIT Program of Durham County. It serves as a direct peer in primary care delivery to underserved populations and a critical channel partner for the FIT Program.
• Piedmont Health Services: A Federally Qualified Health Center operating multiple community health centers across central NC, partnering with UNC Family Medicine on the FIT Program and a HRSA training grant. It is a direct operational peer delivering primary care to underserved populations in overlapping service areas.
• Mountain Area Health Education Center (MAHEC): A regional AHEC in Asheville, NC, that partners with UNC Family Medicine on the FIT Program and FIT Recovery for opioid use disorder. It is a direct peer in family medicine training, rural primary care delivery, and community-based opioid treatment across western North Carolina.
• Duke Department of Family Medicine and Community Health: Duke's academic family medicine department based in Durham, NC, providing patient care, residency training, and community health research. It is the most direct geographic and functional peer to UNC Family Medicine, operating a similar clinical-education-research model within a competing NC academic health system.
• Atrium Health Wake Forest Baptist Family Medicine: Wake Forest's academic family medicine residency and clinical program in Winston-Salem, NC. It is a direct peer in primary care training, rural health service, and academic family medicine within the same state as UNC Family Medicine, competing for residents, faculty, and grant funding.
• ECU Department of Family Medicine: East Carolina University's Brody School of Medicine family medicine department focuses on primary care for rural and underserved eastern North Carolina populations. It is a direct peer in mission (rural primary care, underserved populations) and a regional competitor for residents and grant-funded programs.

Others

• Duke-Margolis Institute for Health Policy: A health policy institute at Duke University partnering with UNC Family Medicine on the Bridge to Health initiative evaluation. It is an adjacent/ecosystem peer — not a clinical competitor — but a collaborator on health policy research that informs care delivery and reimbursement models relevant to UNC Family Medicine's community health programs.

Regional players

• Community Care of North Carolina: A statewide Medicaid-managed network of community health programs partnering with UNC Family Medicine on the NC FIT Program. It is a regional peer and partner in care coordination, population health management, and Medicaid delivery across North Carolina.

Broad incumbents

• UNC Health: The parent health system that houses UNC Family Medicine across hospitals and clinics across North Carolina. It is the broader incumbent operating environment — providing inpatient infrastructure, hospital-based services, and the larger network within which UNC Family Medicine operates its clinics and training programs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/uncfammed
• YouTubeyoutube.com/channel/UC5v2SbTx0Jtaf0iTmJd_PNQ?view_as=subscriber
• Facebookfacebook.com/uncfammed
• LinkedInlinkedin.com/company/uncfammed
• Instagraminstagram.com/uncfammed

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about UNC Family Medicine