Unidos MN

What Unidos MN does

Unidos MN is a Minnesota-based grassroots advocacy organization operating through two affiliated legal entities — UNIDOS Minnesota Education Fund (501(c)(3)) and Unidos MN Action (501(c)(4)), each with its own board — that organizes working families, immigrant communities, and Latinx residents across the Twin Cities metro and Greater Minnesota. Its work spans community organizing, direct service navigation, leadership development, and electoral engagement, with named programs including Sustainable Homes, the Apprenticeship Readiness Program, PODER Fellows, the Youth Action Summer Camp, and the Monarca democracy-defense program. Direct services — Know Your Rights workshops, family preparedness planning, driver's license assistance, document reconciliation with DVS and DLI, MNSure enrollment, labor rights education, and tax credit information — are delivered free of charge through in-person appointments at Mercado Central in Minneapolis, Zoom statewide, and a dedicated Greater Minnesota phone line, supplemented by community events at libraries, churches, and schools.

The organization's underlying technology is entirely off-the-shelf: Voter Action Network (VAN) for member database and organizing workflows, standard office productivity tools, and a Squarespace-hosted bilingual website. There is no proprietary software, no AI or ML systems, and no API platform; the Data and Technology Coordinator role signals an intent to professionalize data infrastructure over time but no current build-out. Revenue flows from individual donations (Give Lively platform), likely foundation grants (Minneapolis Foundation, The Page Foundation, MMEP), and member contributions rather than service fees, consistent with the 501(c)(3)/501(c)(4) structure that separates tax-deductible programming from political and lobbying activity. The organization reports reaching tens of thousands of Minnesotans and is led by Executive Director Emilia Gonzalez Avalos with Communications Director Luis Argueta.

Name

Unidos MN

Legal name

Unidos MN Action and UNIDOS Minnesota Education Fund

Website

https://unidos-mn.org

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Unidos MN is a Minnesota-based 501(c)(3)/501(c)(4) grassroots advocacy organization that organizes working families and immigrant communities through leadership development, direct service navigation, and electoral campaigns across immigration, climate, education, healthcare, and democracy.

Ownership category

akta.pro rank

Product category

Community Advocacy and Organizing Services

NAICS

Human Rights Organizations (813311), Social Advocacy Organizations (8133)

SIC

Services-Social Services (8300)

akta.pro primary industry

Human Rights & Anti-Discrimination Organizations (BPAGAFAB)

akta.pro secondary industries

Child Protection & Child Rights (BPAGABAG), Education Access & Quality (International Development) (BPAGABAE), Infrastructure, Housing & Community Development (BPAGABAL)

Keywords

• Community organizing
• Immigrant advocacy
• Civic engagement
• Leadership development
• Climate justice

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations and Contributions: Unidos MN operates as a nonprofit organization with two affiliated entities: UNIDOS Minnesota Education Fund (501(c)(3)) and UNIDOS MN Action (501(c)(4)). The 501(c)(3) accepts tax-deductible donations for community organizing, policy research, public education, and civic engagement programs. The 501(c)(4) can engage in political activities including lobbying and candidate endorsements funded by donations. The organization maintains a donation page (Give Lively platform) and encourages community members to contribute financially.
2. Grants and Foundation Funding: As a statewide advocacy organization, Unidos MN likely receives grant funding from foundations and institutional donors. The Capital Campaign Consultant RFP and Website RFP references suggest active fundraising campaigns. Partners listed include Minneapolis Foundation and The Page Foundation, indicating institutional donor relationships.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Unidos MN is a grassroots community organization that runs relational organizing, leadership development, and direct service navigation programs for Minnesota's working families, with a focus on immigrant, Latinx, and mixed-status communities. It delivers free services such as Know Your Rights workshops, family preparedness planning, driver's license assistance, MNSure enrollment, tax credit information, document reconciliation with DVS/DLI, and notary services, alongside campaigns on climate equity, education, healthcare access, and democracy defense. Revenue is generated through tax-deductible donations to its 501(c)(3) education fund, non-deductible contributions to its 501(c)(4) action arm, and grants from foundations.

Product overview

Unidos MN is a grassroots community organization, not a technology product company. The organization provides community programs, services, and advocacy work including: community organizing, leadership development, and campaigns focused on immigration justice, climate equity, education, healthcare, and democracy defense. Services include Know Your Rights workshops, Family Preparedness Planning, Document reconciliation/ notary services, Driver's Licenses For All assistance, Tax Credit Information, and Parole in Place resources. Programs include Sustainable Homes, Apprenticeship Readiness, PODER Fellows, and Youth Action Summer Camp. The organization does not offer a technology product platform or software services.

Differentiator

Problem solved

Functional benefit

Brands

• Monarca: Electoral engagement and democracy defense program focused on protecting voting rights and free, fair elections
• PODER Fellows
• Youth Action Summer Camp

Products and services

• Sustainable Homes Program Climate-equity program providing clean energy access, sustainable home support, and utility bill assistance to climate-vulnerable communities in Minneapolis and Greater Minnesota.
• Apprenticeship Readiness Program Workforce development program preparing community members for apprenticeship readiness and trades career pathways.
• PODER Fellows Youth leadership development academy providing grassroots organizing training and collective action skills to communities often excluded from civic leadership, including immigrants, youth, LGBTQ+, Indigenous, Black, disabled, and women.
• Youth Action Summer Camp Summer leadership development program for young people that builds organizing skills, civic engagement capacity, and collective action experience.
• Know Your Rights Workshops Free educational workshops delivered to community groups, workplaces, churches, and schools covering constitutional rights during ICE encounters, family preparedness planning, and labor rights.
• Family Preparedness Planning Direct service assisting immigrant and mixed-status families with preparedness planning to reduce family separation risk and protect household members during immigration enforcement scenarios.
• Driver's Licenses For All Resource navigation program helping Minnesotans, including undocumented residents, obtain driver's licenses through monthly DVS and DLI document reconciliation appointments.
• Tax Credit Information Information resource providing community members with guidance on tax credits accessible to immigrant and mixed-status households.
• Parole in Place Resources Resource providing community members with information on parole in place immigration relief pathways and eligibility guidance.
• Monarca Electoral and Democracy Defense Program Electoral engagement and democracy defense program focused on protecting voting rights, supporting free and fair elections, recruiting legal observers, and mobilizing voters across Minnesota.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

19 partnerships are on record, tiered core and minor.

• SEIU Local 26coreOthersService Employees International Union Local 26 is listed as a partner. SEIU Local 26 represents property service workers in the Twin Cities and is a key ally in labor and immigration justice organizing.
• Augsburg UniversityminorOthersAugsburg University in Minneapolis is listed as a partner, likely collaborating on student organizing, academic programs, and community engagement initiatives.
• The Citizens LeagueminorOthersThe Citizens League, a Minnesota nonprofit focused on state and local public policy research and advocacy, is listed as a partner organization.
• College PossibleminorOthersCollege Possible, which supports low-income students through college admission and success programming, is listed as a partner, likely collaborating on education justice initiatives.
• Latino Economic Development Center (LEDC)minorOthersLEDC is listed as a partner, collaborating on economic justice initiatives that support Latino and immigrant communities in Minnesota.
• The Mexican Consulate in St. PaulminorOthersThe Mexican Consulate in St. Paul is listed as a partner, likely providing consular services coordination and identity documentation support for Mexican nationals in Minnesota.
• Minnesota Department of EducationminorOthersThe Minnesota Department of Education is listed as a partner, likely collaborating on education equity and access initiatives.
• Wellstone ActionminorOthersWellstone Action, a Minnesota-based organization that provides training for progressive candidates and activists, is listed as a partner, likely supporting leadership development programming.
• Immigrant Law Center of Minnesota (ILCM)coreOthersILCM provides immigration legal services and is listed as a partner, likely referring clients and collaborating on Know Your Rights and legal protection programming.
• Centro Inc.minorOthersCentro Inc. is listed as a partner, collaborating on Latino community organizing and economic development in Minnesota.
• CTUL (Centro de Trabajadores Unidos en Lucha)minorOthersCTUL, a workers' center focused on organizing low-wage workers in the Twin Cities, is listed as a partner, likely collaborating on labor rights and workplace justice campaigns.
• ISAIAHcoreOthersISAIAH is a coalition of Minnesota faith communities working on social justice. Unidos MN partners with ISAIAH on the 'Unidos Catholics Truth & Freedom' initiative and democracy defense work.
• The Advocates for Human RightscoreOthersThe Advocates for Human Rights is a nonprofit providing human rights legal services. Unidos MN partners with them on the 'Days of Truth and Freedom' training program to document stories from communities impacted by federal immigration enforcement.
• Mercado CentralcoreOthersMercado Central in Minneapolis is the location of Unidos MN's offices (#206) and serves as a hub for community organizing, service delivery, and events including May Day activities and Know Your Rights trainings.
• Neighborhood House in St. PaulminorOthersNeighborhood House, a community center serving diverse communities in St. Paul, is listed as a partner for collaborative community programming.
• University of Minnesota (Office of Equity and Diversity, Chicano Studies)minorOthersThe University of Minnesota's Office of Equity and Diversity and Chicano Studies department are listed as partners, collaborating on academic programming, student organizing, and research.
• League of Women VotersminorOthersThe League of Women Voters of Minnesota is listed as a partner, likely collaborating on voter registration, civic education, and democracy protection initiatives.
• Children's Defense FundminorOthersThe Children's Defense Fund is listed as a partner, collaborating on policy advocacy for children and families in Minnesota.
• Multiple School Districts and Charter SchoolsminorOthersUnidos MN partners with numerous Minnesota school districts (Mounds View, Austin, Richfield, Hopkins, South St. Paul), charter schools (El Colegio, Hiawatha Leadership Academies), and individual schools across the state for youth programming, leadership development, and education justice campaigns.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Faith in Action: A national faith-based community organizing network running campaigns on immigration, democracy, and economic justice. Comparable in relational organizing methodology and multiracial coalition-building but with much broader geographic and financial scale.
• Center for Popular Democracy: A national network of progressive state and local affiliates running campaigns on immigration, labor, and democracy. Comparable in community-organizing DNA and intersectional platform, but operating as a national umbrella rather than a single-state grassroots group.
• National Immigration Law Center: A national advocacy and litigation organization focused on immigration policy. Compares as a broader, more established player in the same immigration-justice space, though operating at federal scale rather than community-organization scale.

Direct peers

• The Advocates for Human Rights: A Minnesota-based nonprofit focused on human rights advocacy and legal services, partnering with Unidos MN on the Days of Truth and Freedom program. Comparable in human-rights mission, Minnesota footprint, and community-facing documentation and advocacy work.
• Make the Road: A multistate immigrant-led organizing group that combines direct services (legal, education, health) with civic engagement and campaigns on immigration, workers' rights, and climate — a close functional analog to Unidos MN's service-to-organizing model.
• Immigrant Law Center of Minnesota (ILCM): A Minnesota-based nonprofit providing immigration legal services and a core Unidos MN partner. Comparable as a frontline immigrant-services organization in the same geography and constituency, often collaborating on Know Your Rights and legal protection programming.
• Centro de Trabajadores Unidos en Lucha (CTUL): A Twin Cities workers' center and Unidos MN partner that organizes low-wage workers through leadership development and campaigns. Comparable in grassroots organizing approach, Minnesota footprint, and intersectional economic-justice lens.
• CASA: A Mid-Atlantic and Southeast immigrant-led organization providing free services, citizenship support, and civic engagement for Latino and immigrant communities. Directly comparable to Unidos MN in mission, service mix, and grassroots base-building.
• United We Dream: The largest immigrant youth-led network in the U.S., founded out of the DREAMER movement and focused on advocacy, leadership development, and power-building for undocumented communities — directly comparable in identity, organizing model, and constituency to Unidos MN.
• ISAIAH: A Minnesota faith-based, multiracial organizing coalition and active Unidos MN partner; it is directly comparable as a state-level power-building organization using relational organizing and campaign action on democracy, equity, and economic justice.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@unidosmn7387
• LinkedInlinkedin.com/company/unidos-mn

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Unidos MN