What United Basketball does

United Basketball is a Dutch non-profit basketball club headquartered at Sportcentrum De Kooi in Bemmel, Gelderland, Netherlands. Operating under the trade name GET United since 2025, the club fields seven competitive teams spanning male and female, youth and senior categories: Heren 1 (Promotiedivisie), Dames 1 (Woman's Basketball League), VU-21, M19-1, M19-2, M16-1, and U14-1. The organization targets basketball players and their families across the Gelderland region, offering competitive playing environments and a youth-to-senior development pathway under a coaching staff led by head coach Patrick Kaas (Men's 1) and Gregory Tjin-A-Koeng (Women's 1).

The club does not operate a software platform, app, or digital product; its underlying "technology" is a sports facility and a structured team-based coaching and competition system. International player recruitment (NCAA/U SPORTS talent) constitutes the most distinctive capability input, alongside a youth academy spanning U14 to U21.

Revenue mechanics are sponsorship-led and non-dilutive. The main commercial anchor is Gemini Embedded Technology, which became head sponsor from the 2025-2026 season and enabled the rebranding to GET United. Minor sponsors include QSTA (equipment), Jako (apparel), and Vriendenloterij (charity lottery), supplemented by a Business Club for local corporate partners. Channel strategy is centered on the official website (unitedbasketball.nl) as the information hub, Facebook for community engagement, and direct on-site participation at the Bemmel facility. Revenue figures are not publicly disclosed; the organization is privately held with no venture or institutional investor involvement.

Name

United Basketball

Legal name

United Basketball

Website

https://unitedbasketball.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

United Basketball is a Dutch non-profit basketball club based in Bemmel, Gelderland, operating seven teams from U14 to senior levels in national leagues. Trading as GET United since 2025, the club is funded by sponsorships led by Gemini Embedded Technology and serves regional players and families.

Ownership category

akta.pro rank

Product category

Basketball Sports Club

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industries

Basketball Leagues (MPAKAAAD), Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

Keywords

• Basketball sports club
• Youth basketball development
• Competitive basketball leagues
• Sports team operations
• Athlete development programs

Headquarters

HQ city

Bemmel

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels1 record

Marketing channels3 records

Core offering

United Basketball operates a Dutch basketball sports club running seven competitive teams across men's senior, women's senior, and youth age categories (U14 through U21), competing in national leagues including the Promotiedivisie and Woman's Basketball League. The club delivers structured basketball training, professional coaching, and a talent development pathway from youth to senior levels, supported by corporate sponsorships including Gemini Embedded Technology as main sponsor.

Product overview

United Basketball is a Dutch basketball sports club based in Bemmel, Gelderland. The organization operates multiple competitive teams across various age and skill levels, including Men's 1 (Heren 1), Women's 1 (Dames 1), U21, U19, U16, and U14 teams. The club competes in national Dutch basketball leagues including the Promotiedivisie, Woman's Basketball League, Eerste Divisie, and Eredivisie. As a sports organization rather than a technology company, United Basketball does not offer software products, platforms, or digital services.

Differentiator

Problem solved

Functional benefit

Products and services

• GET United Heren 1 (Men's Senior Team)

Quantifiable outcome

• Won Promotiedivisie championship in 2024-2025 season

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• QSTAminorOthersSponsor providing basketball equipment and materials to support club operations.
• JakominorOthersSportswear and apparel sponsor providing team clothing and equipment.
• VriendenloterijminorGTM or Marketing PartnerDutch charity lottery that supports sports organizations through marketing and promotional partnerships.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Hot Pepper Heat: Amsterdam-area Dutch basketball club where incoming head coach Patrick Kaas previously coached. Direct comparable in terms of division (Tweede Divisie / Promotiedivisie pathways) and youth-to-senior development philosophy.
• Den Helder Suns: Dutch professional basketball club competing in the BNXT League / Eerste Divisie. Similar size and operational scale, and serves as a comparable for Dutch non-top-tier basketball club economics.
• BV Leiden: Established Dutch basketball club (Zorg en Zekerheid Leiden) competing in the BNXT League. Comparable as a Dutch club with multi-team structure and youth academy feeding senior squads.
• Crackerjacks (Amersfoort): Dutch amateur basketball club based in Amersfoort where new head coach Patrick Kaas previously coached. Comparable division level and community-club structure in the Netherlands.
• Rotterdam City Basketball: Dutch basketball club competing in the BNXT League; directly comparable as a similarly sized Dutch club where former United head coach Jeroen van Vugt now operates. Comparable league tier ambitions, similar talent development focus.

Others

• VriendenLoterij: Dutch charity lottery supporting sports organizations through promotional partnerships. Comparable as an institutional supporter model common to Dutch amateur sports clubs.
• Jako (sportswear brand): Sportswear and apparel sponsor of United Basketball and a major European team-sports supplier. Included as an ecosystem participant (sponsor/kit partner) rather than a direct competitor.

Broad incumbents

• Donar (Groningen): One of the larger and more established Dutch professional basketball clubs (BNXT League). Larger scale and fan base, but comparable in operating a multi-division basketball program with academy and senior teams.
• Amsterdam Basketball (BSU / Apollo): Larger Amsterdam-area basketball organization with comparable multi-team structure and youth development pathway. Comparable club model in a major Dutch city.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/AncoraThemes
• LinkedInlinkedin.com/company/united-basketball

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Basketball