What United Way of Laramie County does

United Way of Laramie County is a 501(c)(3) nonprofit charitable organization founded in 1948 in Cheyenne, Wyoming, that serves as a backbone coordinator for human services across Laramie County. The organization connects local donors, programs, and resources to support residents in four focus areas: Healthy Community, Youth Opportunity, Financial Security, and Community Resiliency. It directly operates two flagship programs—the Community Schools initiative (organizing 40+ organizations around student success at Cole, Arp, and Afflerbach Elementary Schools) and the Volunteer Income Tax Assistance (VITA) Program, described as the only year-round VITA site in Wyoming with approximately 37 IRS-certified volunteers—and funds an additional 26 programs through partner nonprofits.

The organization's revenue model is donation-dependent, with five identifiable streams: annual campaign donations, recurring workplace giving via payroll deduction, corporate sponsorships at Platinum/Gold/Silver/Bronze tiers, planned giving through the affiliated United Way of Laramie County Foundation, and a government contract with the City of Cheyenne and Laramie County to administer the Human Services Advisory Council (HSAC) and manage the human services portion of the 5th penny sales tax. Go-to-market is community-led: United Way staff make workplace presentations to set up employee campaigns, facilitate corporate matching gifts, and engage local businesses through events such as WyoGives, Community Pint Night, and Project Gratitude. Donor acquisition spans direct website donations, text-to-give, phone contributions, and major-gift cultivation.

Operationally, the organization runs with a lean staff of approximately 8 employees and is governed by a local Board of Directors chaired in 2025 by Kaylee Ann Harmon (Long Reimer Winegar LLP), with executive leadership provided by Executive Director Scott VanHorn. Notable corporate supporters include Cheyenne Regional Medical Center (Platinum), Halladay Motors (providing a $15,000 car voucher incentive), Blue Cross Blue Shield of Wyoming, Warren Ranch, and Joannides Family Properties. The organization is an independent 501(c)(3), not publicly traded, and is funded entirely through charitable giving, sponsorships, and government contracts rather than commercial revenue.

Name

United Way of Laramie County

Legal name

United Way of Laramie County

Website

https://unitedwayoflaramiecounty.org

Company type

Private

Founded year

1948

Operating status

Operating

Headcount range

1–10 employees

Short description

United Way of Laramie County is a 1948-founded 501(c)(3) nonprofit in Cheyenne, Wyoming that coordinates 26 partner programs across health, youth, financial stability, and community resiliency, raising funds through workplace giving, corporate sponsorships, and government contracts.

Ownership category

akta.pro rank

Product category

Community Philanthropy and Human Services Coordination

NAICS

Civic and Social Organizations (8134), Civic and Social Organizations (813410), Grantmaking and Giving Services (81321)

SIC

Services-Social Services (8300), Services-Membership Organizations (8600), Services-Educational Services (8200)

akta.pro primary industry

Community Centers & Neighborhood Support Services (BPAGAEAL)

akta.pro secondary industry

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

Keywords

• Community fundraising
• Nonprofit program coordination
• Workplace giving campaigns
• Human services grants
• Corporate philanthropy sponsorships

Headquarters

HQ city

Cheyenne

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Annual Campaign Donations: Primary revenue source through annual fundraising campaign raising funds for approximately 20-26 nonprofit organizations throughout Laramie County. Individual donors contribute through various giving levels with incentive programs including car voucher drawings.
2. Workplace Giving: Employee campaigns through corporate partners where monthly gifts are payroll-deducted. Corporate matching programs where companies match employee donations.
3. Planned Giving and Endowment: Legacy Society accepts bequests, life insurance, charitable trusts, and retirement benefits. Estate gifts are invested in the UWLC Foundation Endowment Fund for long-term sustainability.
4. Corporate Sponsorships: Corporate sponsors at various tiers (Platinum, Gold, Silver, Bronze, Friends) help cover administrative costs, allowing more campaign funds to go directly to programs.
5. Government Contracts: United Way of Laramie County is under contract with the City of Cheyenne and Laramie County to oversee the Human Services Advisory Council (HSAC) and manage the human services portion of the 5th penny sales tax.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

United Way of Laramie County is a 501(c)(3) nonprofit community backbone organization that raises and allocates charitable funds for Laramie County, Wyoming. It conducts annual fundraising campaigns, workplace giving programs with payroll deduction, and corporate sponsorship programs (Platinum, Gold, Silver, Bronze tiers), then distributes those funds to 20+ vetted nonprofit partner organizations running 26 programs across four focus areas. The organization also directly operates the Community Schools initiative, the year-round VITA free tax preparation program, the Legacy Society planned giving program, and administers the Human Services Advisory Council and 5th penny sales tax human services funding for the City of Cheyenne and Laramie County.

Product overview

United Way of Laramie County is a nonprofit backbone organization that offers a portfolio of community programs rather than a technology product. The core offerings include the Community Schools Program (organizing community resources around student success), the year-round VITA Program (free tax preparation), Program Partners (funding 26 programs across health, youth, financial security, and resiliency), the United Way Foundation with planned giving options, the Legacy Society recognition program, and the Human Services Advisory Council managing 5th penny sales tax distribution. These programs work collaboratively to support families and individuals in Laramie County.

Differentiator

Problem solved

Functional benefit

Brands

• Community Schools: An initiative that organizes community resources around student success, working directly with Title 1 elementary schools in Laramie County.
• VITA Program

Products and services

• Community Schools Program An initiative that organizes community resources around student success at Cole, Arp & Afflerbach Elementary Schools, collaborating with over 40 organizations to provide services to families and students through STEAM, STEM, Literacy Nights, Job Fairs, and Parent Engagement Nights.
• VITA Program (Volunteer Income Tax Assistance) The only year-round VITA program in Wyoming providing free tax preparation services to families earning $89,000 or less, persons with disabilities, seniors, and limited-English-speaking taxpayers, served by approximately 37 IRS-certified volunteers.
• Program Partners (26 programs across four focus areas) Collaborative funding and oversight portfolio for 26 programs across four focus areas (Healthy Community, Youth Opportunity, Financial Security, Community Resiliency), supporting 20+ vetted local nonprofit organizations throughout Laramie County and avoiding duplication of services.
• United Way Foundation Planned Giving Endowment fund and planned giving opportunities including bequests, outright gifts, retirement plan beneficiary designations, life insurance, and other estate gift options for donors supporting the long-term sustainability of United Way of Laramie County.
• Human Services Advisory Council (HSAC) Administration Contracted administration with City of Cheyenne and Laramie County to oversee the 5th penny sales tax human services commitments, managing common grant applications, joint hearings on funding requests, and policy recommendations for human services funding.
• Legacy Society Recognition program for donors who include United Way of Laramie County Foundation in their estate plans through bequests, life insurance, charitable trusts, or retirement benefits.

Quantifiable outcome

• 26 programs supported across four focus areas: Healthy Community, Youth Opportunity, Financial Security, and Community Resiliency
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

21 partnerships are on record, tiered core, major and minor.

• HealthWorkscoreStrategic or Co-development PartnerLocal nonprofit partner providing premier medical and pharmacy services to all residents of Cheyenne and Laramie County. Part of Healthy Community focus area.
• Meals on Wheels of CheyennecoreStrategic or Co-development PartnerNonprofit partner supporting independence, health and well-being through delivery of nutritious meals, friendly visits, and safety checks for individuals in Cheyenne and Laramie County.
• Recover WyomingcoreStrategic or Co-development PartnerPartner increasing occurrence and quality of long-term recovery from substance use disorder through education, advocacy, training, and peer recovery support services.
• Friday Food Bag FoundationcoreStrategic or Co-development PartnerVolunteer-powered nonprofit addressing weekend food insecurity for children in Laramie County School Districts 1 and 2.
• Boys & Girls Club of Southeast WyomingcoreStrategic or Co-development PartnerServes children ages 6-18 out of clubhouse in South Cheyenne, WY. Mission to inspire and enable young people to realize their full potential as productive, responsible, caring citizens.
• Big Brothers Big Sisters of WyomingcoreStrategic or Co-development PartnerCreates and supports one-to-one mentoring relationships that ignite the power and promise of youth. Leader in one-to-one youth service for more than a century.
• Youth AlternativescoreStrategic or Co-development PartnerProvides adult volunteer mentors for youth ages 6-14 in Cheyenne and surrounding areas. Approximately 100 volunteers dedicating time to youth mentorship.
• Unaccompanied Student Initiative (USI)coreStrategic or Co-development PartnerProvides housing for homeless teens in unsafe temporary situations. Helps youth focus on obtaining high school diplomas while teaching life skills for independence.
• Family Promise of CheyennecoreStrategic or Co-development PartnerOffers children and families in crisis safe shelter, resources, education, and fellowship to achieve sustainable independence through faith and community partnerships.
• Climb WyomingcoreStrategic or Co-development PartnerHelps low-income single mothers discover self-sufficiency through career training and placement, changing families' lives across Wyoming.
• Habitat for Humanity of Laramie CountycoreStrategic or Co-development PartnerBuilds affordable housing for income-qualified families and offers home repair programs. Supported by Habitat ReStore home improvement outlet.
• Wyoming 211coreStrategic or Co-development PartnerStatewide helpline and website providing free, confidential health and human services information and referral in partnership with communities.
• Safehouse ServicescoreStrategic or Co-development PartnerOperates shelter, support groups, advocacy programs, 24-hour crisis care and safety planning for domestic violence survivors. Services are confidential and free.
• City of Cheyenne and Laramie County GovernmentcoreStrategic or Co-development PartnerUnited Way is under contract with City and County to oversee the Human Services Advisory Council (HSAC) and manage the human services portion of the 5th penny sales tax.
• Cheyenne Regional Medical Center (Platinum Sponsor)coreGTM or Marketing PartnerPlatinum level corporate sponsor participating in Community Challenge. Major healthcare provider in Laramie County.
• Halladay Motors (Halladay Auto Group)coreGTM or Marketing PartnerProvides $15,000 car voucher incentive for annual campaign donors. Gold sponsor supporting fundraising efforts.
• Warren RanchmajorGTM or Marketing PartnerGold level corporate sponsor supporting United Way campaigns.
• Joannides Family Properties and FoundationmajorGTM or Marketing PartnerSilver sponsor and Community Challenge participant supporting United Way fundraising.
• WYHY Federal Credit UnionminorGTM or Marketing PartnerBronze level sponsor supporting United Way initiatives.
• Home Instead Senior CareminorGTM or Marketing PartnerBronze level sponsor supporting United Way community programs.
• ANB BankminorGTM or Marketing PartnerBronze level sponsor supporting United Way initiatives.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• United Way Worldwide: The national umbrella organization of the United Way movement. Provides branding, standards, and infrastructure support to local affiliates like UWLC; operating model is comparable but at a vastly larger scale.
• Feeding America: National hunger-relief organization that operates through local food bank affiliates. Comparable as a federated nonprofit fundraising and grantmaking model, though organized around a single cause rather than multi-issue coordination.

Direct peers

• Wyoming Community Foundation: Statewide community foundation managing charitable funds and grantmaking for Wyoming nonprofits. Competes with UWLC for donor dollars and operates similar planned giving and endowment programs.
• Cheyenne Community Foundation: Local Cheyenne-based community foundation providing grants and donor services in the same geography. Direct local competitor for philanthropic dollars and donor advised funds.
• United Way of Larimer County: Nearby Colorado-based United Way affiliate serving a comparable rural-to-mid-sized urban footprint. Closest geographic peer with similar workplace giving, partner funding, and community programs model.
• United Way of Wyoming: Statewide United Way affiliate coordinating across Wyoming. Operates the same community fundraising and grantmaking model as UWLC but at a multi-county scale, making it the most direct functional parallel.

Others

• VolunteerMatch: Online platform connecting volunteers with nonprofits. Relevant as an alternative channel for community engagement that could compete with UWLC's intermediated volunteer coordination model.
• Greater Cheyenne Chamber of Commerce: Local business membership organization with overlapping corporate relationships and CSR programming. Adjacent ecosystem participant that UWLC partners with for fundraising and corporate engagement.

Emerging players

• Habitat for Humanity of Laramie County: One of UWLC's funded program partners focused on affordable housing. Operates in the same geography with overlapping donor constituencies and is a recipient rather than a direct competitor, but reflects the partner ecosystem UWLC supports.
• Boys & Girls Club of Southeast Wyoming: Funded program partner serving youth ages 6-18 in Cheyenne. Comparable to UWLC in mission overlap but specializes in direct youth services rather than umbrella coordination.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/UnitedWayofLaramieCounty
• Instagraminstagram.com/unitedwaylcwy
• LinkedInlinkedin.com/company/united-way-of-laramie-county

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Way of Laramie County