Valley Fire & Rescue

What Valley Fire & Rescue does

Valley Fire & Rescue (legally Valley Volunteer Fire and Rescue, Inc.) is a 100% volunteer, 501(c)(3) non-profit fire and rescue department serving the City of Valley and western Douglas County, Nebraska. With approximately 45 volunteer members, the department provides three integrated core services — fire protection, technical rescue, and Advanced Life Support emergency medical services — to a population of roughly 4,000 people spread across about 45 square miles, responding to approximately 650 calls per year (651 in 2024). Emergency response is delivered exclusively through the 911 dispatch system, and the department also administers a $10 residential, commercial, and free government burn permit program via an online portal, with permits valid for 30 days.

The department's underlying technology stack is operationally focused rather than product-oriented. Its alerting infrastructure was modernized from legacy fire phones (installed in 1957) to a digital paging and smartphone application system, and members are dispatched via this alerting layer along with traditional radio communications. The department maintains a website (valleyfiredepartment.com) as its primary community engagement, recruitment, and information channel, complemented by email list signup, community parade/PR events, and an in-person station window on Wednesday evenings for burn permits and donations. A dedicated fundraising arm, the Valley Volunteer Fire and Rescue Foundation Inc., channels tax-deductible donations to support operations and capital projects.

Revenue mechanics are limited to two streams: community donations (online, in person, or by mail via the affiliated 501(c)(3) foundation) and a $10 per-permit fee on residential and commercial burn permits, with government permits issued free of charge; the fee is set to cover online permit processing costs. The organization has no external funding rounds, parent company, or commercial customers, and is governed by a volunteer officer corps with multi-decade tenure, including Fire Chief Terry Luthy II (since 2009), President Mike Stanzel (since 1998), and Treasurer Greg Sunde (since 2000). On December 1, 2024, the department completed and moved into a new fire station at 401 E Meigs Street, materially upgrading its physical infrastructure.

Name

Valley Fire & Rescue

Legal name

Valley Volunteer Fire and Rescue, Inc.

Website

https://valleyfiredepartment.com

Company type

Private

Founded year

1900

Operating status

Operating

Headcount range

11–50 employees

Short description

Valley Fire & Rescue is a 100% volunteer, 501(c)(3) non-profit fire department serving roughly 4,000 residents of Valley and western Douglas County, Nebraska, providing fire protection, technical rescue, and Advanced Life Support EMS via 911 dispatch, funded by community donations and $10 burn permit fees.

Ownership category

akta.pro rank

Product category

Fire and Rescue Services

NAICS

Fire Protection (92216)

akta.pro primary industry

Fire & Rescue Services (Fire Suppression, Rescue) (BPAIAGAB)

akta.pro secondary industry

Community Safety Administration (Fire/EMS, Emergency Management) (BPAIACAL)

Keywords

• Volunteer fire services
• Emergency medical response
• Technical rescue operations
• Burn permit services
• Fire suppression services

Headquarters

HQ city

Valley, Nebraska

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Donations and Contributions: Tax-deductible donations from the community. The Valley Volunteer Fire and Rescue Foundation Inc. is registered as a 501(c)(3) non-profit organization. Donations can be made online, in person at the station, or by mail.
2. Burn Permit Fees: $10 fee for residential and commercial burn permits (valid for 30 days). Government agency permits are free. The fee covers the cost of the online permit website.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Valley Fire & Rescue is a 100% volunteer fire department providing fire protection, technical rescue, and Advanced Life Support emergency medical services to roughly 4,000 residents across approximately 45 square miles of Valley and western Douglas County, Nebraska. The department responds to approximately 650 calls per year through 911 emergency dispatch and additionally administers an online burn permit system ($10 residential/commercial permit, free for government agencies, valid 30 days).

Product overview

Valley Fire & Rescue is a 100% volunteer fire department serving the City of Valley and western Douglas County, Nebraska. The department operates as a unified emergency services organization providing three core services: fire protection, technical rescue, and Advanced Life Support emergency medical services. The department also offers an online burn permit system as an auxiliary service for residents. With approximately 45 members responding to around 650 calls annually, the organization serves a population of about 4,000 across 45 square miles.

Differentiator

Problem solved

Functional benefit

Products and services

• Fire Protection Services
• Technical Rescue Services
• Advanced Life Support Emergency Medical Services Advanced Life Support (ALS) emergency medical response providing pre-hospital medical care and transport-ready ALS interventions to the approximately 4,000 residents across the department's 45-square-mile service area.
• Online Burn Permit System Self-serve digital platform (vallevfire.burnpermits.com) allowing residents, businesses, and government agencies within the service area to apply for controlled outdoor burning permits. $10 fee for residential and commercial permits, free for government agencies; permits are valid for 30 days, with $10 covering the cost of the online permit website.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Valley Volunteer Fire and Rescue Foundation Inc.coreOthersThe foundation is registered as a 501(c)(3) non-profit organization that supports the fire department through fundraising and donations. Contributions are tax-deductible to the extent permitted by law.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Global Medical Response: Parent company of American Medical Response, Rural/Metro, and other private EMS/fire-related businesses. Operates an integrated fire/EMS/medical transport portfolio that overlaps directly with Valley Fire & Rescue's combined fire + ALS service delivery, though at national scale.
• Cintas Fire Protection: Division of Cintas Corporation providing fire extinguisher, sprinkler, alarm, and emergency exit lighting services to commercial customers. Comparable in operating within the fire protection industry, though oriented to commercial/compliance services rather than public-safety response.
• American Medical Response (AMR): Largest private-sector EMS provider in the United States, delivering emergency and non-emergency medical transport across 40+ states. Comparable to Valley Fire & Rescue along the EMS/emergency response service line, though at vastly larger scale and using paid staff.
• Falck Group: International operator of fire and EMS services headquartered in Denmark, with significant U.S. footprint after acquiring Care Ambulance. Closest private-sector analog to a public fire department's integrated fire + EMS service model.
• Rural/Metro Corporation: Historical private fire and EMS provider (now part of Global Medical Response) that contracted with municipalities for fire suppression and EMS — same public-safety service mix as Valley Fire & Rescue, but delivered on a contract basis to municipal clients.

Others

• ESO Solutions: Software and data company specializing in fire, EMS, and hospital records management. Adjacent to Valley Fire & Rescue because its products are used by thousands of fire/EMS agencies, including volunteer departments, for incident reporting and NEMSIS compliance.

Emerging players

• Priority Ambulance: Private ambulance provider operating across the southeastern and central U.S. Provides 911 EMS, interfacility transport, and special-event coverage — overlaps with Valley's ALS service line, though without the fire suppression component.

Regional players

• Acadian Ambulance Service: Family-owned private EMS and air medical company serving Louisiana, Texas, and Mississippi. Comparable in offering both ground EMS and broader emergency services, though operating in a different region and at larger scale.
• MedStar Mobile Healthcare: Public utility model EMS provider serving Fort Worth and 14 surrounding communities in North Texas. Comparable in delivering ALS-level 911 response to a defined population, though publicly funded and operating as a governmental entity.
• Sunstar Paramedics: Private ambulance service exclusive to Pinellas County, Florida, providing 911 and interfacility transport. Comparable ALS service model for a defined geographic population, though without a fire suppression component.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/valley-fire-rescue

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Valley Fire & Rescue