Vanspeed
Vanspeed is a Westminster, California-based Mercedes-Benz Sprinter van conversion company that builds premium 144" and 170" adventure and off-grid vans for individual consumers, with a secondary commercial fleet business (Vanspeed|PRO) and a proprietary parts line sold direct and through The Van Mart.
- Company typePrivate
- Founded-
- HeadquartersWestminster, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
Vanspeed firmographics
Firmographics- Name
- Vanspeed
- Legal name
- Vanspeed
- Website
- https://vanspeed.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Vanspeed is a Westminster, California-based Mercedes-Benz Sprinter van conversion company that builds premium 144" and 170" adventure and off-grid vans for individual consumers, with a secondary commercial fleet business (Vanspeed|PRO) and a proprietary parts line sold direct and through The Van Mart.
- Ownership category
- akta.pro rank
Vanspeed industry classification
Industry- Product category
- Custom Sprinter Van Conversions
- NAICS
- Motor Home Manufacturing (336213)
- SIC
- Truck & Bus Bodies (3713)
- akta.pro primary industry
- Campervan Rentals (Class B / Converted Vans) (THADAIAA)
Keywords
Where Vanspeed is headquartered
LocationHeadquarters
- HQ city
- Westminster
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Vanspeed business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Van Conversions: Complete Sprinter van conversions from custom cabinetry and interiors to full electrical, plumbing, and climate systems. Conversions include premium finishes and all-terrain capabilities for adventure travel. 6-8 week turnaround time.
- Parts and Accessories: Proprietary line of exterior and interior Sprinter parts including roof racks, side steps, bumpers, capsules, dashboard mounts, and storage solutions. Sold through direct e-commerce and The Van Mart.
- Financing Services: In-house financing options offered as an RVIA-certified business. Loans as low as 5.79% with terms up to 20+ years for van conversions.
- Rental Programs: Partnership with altCamp for rental programs allowing converted vans to be rented through Outdoorsy platform (~$400/day average), helping customers offset conversion costs.
- Apparel and Merchandise: Branded apparel including t-shirts, caps, and accessories sold through e-commerce channels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Sportsman 144" AWD - Entry-level premium build |
| One time/ perpetual license | Pay-as-you-go | California Coast 144" - Mid-range conversion |
| One time/ perpetual license | Pay-as-you-go | Evergreen Dream II 144" - Premium full-featured build |
| One time/ perpetual license | Pay-as-you-go | Base Conversion Starting Price |
| Other | Multi-year contract | Financing Options |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Vanspeed product offering
Product offeringCore offering
Vanspeed is a premier Sprinter van conversion company that customizes Mercedes-Benz Sprinter vans (144" and 170" wheelbase) into premium adventure-travel and off-grid vehicles. The company manufactures proprietary exterior and interior parts (capsules, roof racks, bumpers, side steps, dashboard mounts) in-house at a 26,000 sq. ft. facility in Westminster, California, and delivers complete turnkey conversions in a 6-8 week turnaround with a 3-year/36,000-mile warranty.
Product overview
Vanspeed is a premier Mercedes-Benz Sprinter van conversion company offering premium builds that combine luxury, functionality, and rugged durability. The product portfolio centers on two primary van wheelbase platforms (144" and 170") with nine distinct layout configurations: Sportsman (entry-level), California Coast, Loft, Evergreen Dream, Evergreen Dream II (all 144"), and Interstate, Trail Blazer, Getaway (all 170"). The company also manufactures proprietary exterior and interior parts including Sprinter Capsules, Scout Roof Racks, Side Steps, Defender and Baja Bumpers, and Dashboard Mounts. Vanspeed|PRO extends the offering to commercial fleet customers with custom mobile solutions for industries including grooming, medical, office, hospitality, and residential applications. All conversions are backed by a 3-year/36,000-mile warranty and include financing options.
Differentiator
Problem solved
Functional benefit
Products and services
- Sprinter Van Conversions (144" and 170" Wheelbase) Premium custom Mercedes-Benz Sprinter van conversions featuring luxury interiors, custom cabinetry, ergonomic layouts, cutting-edge electrical/plumbing/climate technology, and all-terrain upgrades for off-grid adventures. Available on 144" and 170" wheelbase platforms.
- Sportsman Layout (144") Entry-level premium build for 144" wheelbase Sprinters providing comfort, utility, clean design, and premium construction without every bell and whistle. Priced around $127,000-$130,000.
- California Coast Layout (144") Mid-range 144" wheelbase layout with full kitchen, dining-to-bed setup, garage storage, and hot & cold water system. Priced approximately $155,000-$220,000 depending on year, condition, and features.
- Loft Layout (144") 144" wheelbase layout featuring an elevated bed with shower below, offering elevated bed platform with storage area for mountain bikes and versatile floor space.
- Evergreen Dream Layout (144") Feature-rich 144" wheelbase layout with full kitchen amenities, storage solutions, and comfortable sleeping arrangements.
- Evergreen Dream II Layout (144") Enhanced 144" wheelbase layout with additional passenger seating (jump seat for 10-person seating), versatile futon bed system, full kitchen, multiple storage solutions, hot air heater, Dometic AC, and comprehensive electrical and water systems. Priced $169,000-$195,000.
- Interstate Layout (170") Premium 170" wheelbase layout featuring full wet bath with shower, large kitchen countertop, and extensive storage for long-distance travel.
- Trail Blazer Layout (170") Versatile 170" wheelbase layout featuring multiple sleep platforms, full kitchen, convertible futon seating, and versatile storage solutions.
- Getaway Layout (170") 170" wheelbase layout featuring multiple sleep platforms, full kitchen, and versatile storage for extended adventures.
- Vanspeed|PRO (Commercial Fleet Solutions) Custom mobile business solutions for commercial fleet customers on utility vehicle platforms, including mobile grooming, medical units, offices, tiny homes, bars, and salons. Features end-to-end design, engineering, and manufacturing with 30,000+ sq ft production space.
- Sprinter Capsules Proprietary interior cabin volume expansion panels that increase lateral space by approximately 11.5 inches, available in windowed and panel versions for 144" Sprinters.
- Sprinter Scout Rack Proprietary roof rack system for Mercedes-Benz Sprinters enabling gear storage and mounting for outdoor equipment.
- Sprinter Defender Bumper Proprietary front bumper providing structural support and up to 6 mounting locations for aftermarket lighting, compatible with 2019+ Mercedes-Benz Sprinters.
- Sprinter Baja Bumper Proprietary heavy-duty front bumper with 9 slotted channels for aftermarket lighting, constructed from 1.5-inch tubular steel with textured black powder-coat finish.
- Sprinter Scout Side Steps Proprietary side step accessories for easier entry and exit of Mercedes-Benz Sprinter vans.
- Sprinter Dashboard Mount Proprietary mounting plate for navigation accessories with RAM mount locations and cable pass-through for Mercedes-Benz Sprinter 2019+.
- Ready-Built Vans Pre-built conversion vans available immediately for purchase, featuring 8 popular Vanspeed models ready to drive away the same day.
- In-house Financing Services In-house financing options offered through Vanspeed's RVIA-certified business, with loan rates starting at 5.79% APR and terms up to 20+ years for van conversions.
Quantifiable outcome
- 6-8 week average conversion turnaround time
- +3 more outcomes
Companies that use Vanspeed
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Vanspeed technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Vanspeed partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, major and minor.
- Mercedes-BenzcoreVanspeed is a certified Mercedes-Benz Expert Upfitter, meeting high standards set by Mercedes-Benz for quality, craftsmanship, and safety. This certification allows Vanspeed to maintain the integrity of the Mercedes-Benz Sprinter chassis while providing premium conversions, and enables customers to classify their converted vans as RVs for insurance purposes.
- altCampmajorStrategic partnership where altCamp purchases fleet vehicles converted by Vanspeed for their rental program. altCamp also offers 'try before you buy' experiences using Vanspeed builds. Fleet is recycled every 3 years, creating ongoing sales opportunities. Rental vans earn approximately $400/night.
- OutdoorsyminorPlatform integration allowing Vanspeed customers to rent their converted vans when not in use, helping offset conversion costs. Many customers report earning ~$400/night through short-term rentals.
- Mercedes-Benz of Laguna NiguelminorHost venue for 'Vans+Coffee' community events where van owners, builders, and enthusiasts gather. Mercedes-Benz dealership provides event space for these community-building gatherings.
- Block House RacingminorCustom Sprinter van built for motorsports legend Ken Block and his family. Vehicle designed for multiple purposes including race pit support, family vacations, and daily driving. Ken Block passed away before completion; family chose to honor his memory by using the vehicle.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Vanspeed competitors and assessment
Company assessmentDirect peers
- Storyteller Overland: Manufactures Class B camper vans built on Mercedes-Benz Sprinter chassis with factory-direct sales and proprietary features (MODE 4X4, HILT, STORYTELL). Directly comparable premium Sprinter conversion competitor with similar target market and price points.
- Sportsmobile: Long-established custom van conversion company offering Sprinter, Ford, and Chevy conversions. Provides direct competition in the custom camper van market with broader platform coverage and similar premium positioning.
- Vanlife Customs: Custom Sprinter van conversion company specializing in high-end builds with proprietary parts and accessories. Competes directly with Vanspeed in the premium California-based conversion market with similar price points and target customers.
- Outside Van: Custom Sprinter van conversion company offering adventure-ready camper vans with proprietary parts and accessories. Directly competes with Vanspeed in the premium custom Sprinter conversion market with similar pricing and customer base.
- Advanced RV: Custom Sprinter van conversion company specializing in high-end, handcrafted Class B motorhomes. Competes directly with Vanspeed in the premium custom conversion market with similar build quality and pricing.
- Midwest Automotive Designs: Sprinter van conversion manufacturer producing luxury day vans, camper vans, and executive transports. Directly competes with Vanspeed in the premium Sprinter conversion space with similar product configurations and pricing.
Broad incumbents
- Airstream: Premium RV manufacturer owned by Thor Industries offering Interstate Class B motorhomes on Mercedes-Benz Sprinter chassis. Competes with Vanspeed in the premium Class B segment with established dealer network and broader brand portfolio.
- Winnebago: Major RV manufacturer offering Class B vans (Revel, Travato) built on Sprinter and ProMaster chassis. Competes with Vanspeed in the adventure camper van market but at higher volume, lower price points, and broader product portfolio.
- Thor Motor Coach: Large RV manufacturer producing Class B camper vans (Sequence, Tellaro) under multiple brands. Competes with Vanspeed in the camper van market with mass-production scale, dealer networks, and broader RV industry reach.
Others
- Mercedes-Benz Sprinter Upfitter Network: Mercedes-Benz maintains a network of certified Expert Upfitters for Sprinter van conversions. This represents the broader competitive ecosystem in which Vanspeed operates as one of multiple certified partners competing for premium conversion business.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Vanspeed social profiles
Digital presenceVanspeed financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vanspeed leadership team
Management profileNumber of profiles
Vanspeed funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vanspeed M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vanspeed
What does Vanspeed do?
Vanspeed is a premier Sprinter van conversion company that customizes Mercedes-Benz Sprinter vans (144" and 170" wheelbase) into premium adventure-travel and off-grid vehicles. The company manufactures proprietary exterior and interior parts (capsules, roof racks, bumpers, side steps, dashboard mounts) in-house at a 26,000 sq. ft. facility in Westminster, California, and delivers complete turnkey conversions in a 6-8 week turnaround with a 3-year/36,000-mile warranty.
Is Vanspeed a public or private company?
Vanspeed is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vanspeed founded?
Vanspeed was founded in -1. It employs 11 to 50 people.
Where is Vanspeed based?
Vanspeed is headquartered in Westminster, United States, in the North America region.
How does Vanspeed make money?
Five revenue lines are on record. Van Conversions are the primary driver. The others are parts and Accessories, financing Services, rental Programs and apparel and Merchandise.
Who are Vanspeed's main competitors?
Direct peers on record are Storyteller Overland, Sportsmobile, Vanlife Customs, Outside Van, Advanced RV and Midwest Automotive Designs. Broad incumbents are Airstream, Winnebago and Thor Motor Coach. Mercedes-Benz Sprinter Upfitter Network is listed as an others.
Does Vanspeed have an API?
No public API is recorded for Vanspeed.
What industry is Vanspeed in?
Vanspeed's product category is Custom Sprinter Van Conversions. Its primary akta.pro industry code is THADAIAA, Campervan Rentals (Class B / Converted Vans). Its NAICS code is 336213 and its SIC code is 3713.