Outdoorsy
Outdoorsy operates a peer-to-peer RV rental marketplace connecting 30,000 RV owners with 750,000-plus travelers across the U.S. and Canada, monetizing via 20% booking commissions and adjacent insurtech products through its Roamly division.
- Company typePrivate
- Founded2015
- HeadquartersAustin, United States
- Headcount101–250
- GTM typeB2C
- OfferingDigital Commerce or Content
What Outdoorsy does
Outdoorsy is a peer-to-peer RV rental marketplace that connects approximately 30,000 RV owners (hosts) with travelers seeking outdoor and road-trip accommodations across more than 40 U.S. states and Canada. The platform enables hosts to list vehicles with optional delivery and professional setup, while renters can search and book by location, dates, RV type, and amenities through the Outdoorsy website and dedicated iOS and Android applications. Outdoorsy monetizes primarily through a 20% commission on each booking, with hosts retaining 80% of rental revenue, and supplements this with add-on services such as mileage fees, generator charges, and host-sold experiences. Pricing on the marketplace ranges from approximately $85 per night for small trailers to $288 per night for luxury diesel pushers, with tiered long-term discounts.
The company has built two adjacent technology layers that extend well beyond a typical marketplace: Roamly, an insurtech division offering commercial and usage-based insurance products including real-time priced coverage for Tesla vehicles operating in autopilot mode (Roamly FSD), and Wheelbase, a proprietary fleet management platform that integrates host operations with Roamly's underwriting and pricing APIs. Strategic partnerships with Roadsurfer (one-way rentals), CashorTrade (festival member perks), Collective Retreats (glamping co-development), and Tesla (autonomous insurance) sit alongside curated offerings such as Outdoorsy Signature Stays and an RV Roadtrip Concierge tool aimed at 2026 FIFA World Cup visitors.
From a go-to-market standpoint, Outdoorsy operates a hybrid motion combining product-led growth (self-serve booking via web and mobile), channel partnerships (Roadsurfer, CashorTrade, Collective Retreats), and content-led community building through a Travel Journal blog, active social media presence, and destination guides. Since 2015, the platform has facilitated more than 200,000 bookings, served over 750,000 unique renters, and paid approximately $688 million to host owners, supported by roughly $175 million in cumulative disclosed equity and debt financing through 2021 and recent inorganic moves including the February 2025 acquisition of Canadian Access to enter the Canadian market.
Outdoorsy firmographics
Firmographics- Name
- Outdoorsy
- Legal name
- Outdoorsy, Inc.
- Website
- https://outdoorsy.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Outdoorsy operates a peer-to-peer RV rental marketplace connecting 30,000 RV owners with 750,000-plus travelers across the U.S. and Canada, monetizing via 20% booking commissions and adjacent insurtech products through its Roamly division.
- Ownership category
- akta.pro rank
Outdoorsy industry classification
Industry- Product category
- Peer-to-Peer RV Rental Marketplace
- NAICS
- Recreational Goods Rental (532284), Passenger Car Rental and Leasing (53211)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- RV Rental Marketplaces & Booking Platforms (THADAIAI)
- akta.pro secondary industries
- Peer-to-Peer (P2P) RV & Campervan Sharing (THADAIAD), Remote/Alternative Accommodation Management (Cabins, Tiny Homes, Glamping) (BPAJAIAG)
Keywords
Where Outdoorsy is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Outdoorsy business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure, Others
Revenue model
- Marketplace Commission: Outdoorsy takes a 20% commission on bookings while hosts retain 80% of rental revenue. Hosts get paid every time a guest starts their trip. Additional revenue comes from add-ons, mileage fees, and generator usage charges.
- Host Add-on Services: Hosts can sell additional services and experiences to enhance guest trips, generating incremental revenue on top of nightly rental rates.
- Roamly Insurance Products: Insurance division Roamly provides commercial insurance for RV rentals and autonomous fleets, including real-time usage-based pricing products like Roamly FSD for Tesla vehicles operating in autopilot mode.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | RV rental prices range from $85/night for small trailers to $288/night for luxury diesel pushers |
| Transaction based/ take rate | Pay-as-you-go | Hosts earn up to $50,000/year renting out RVs with an 80/20 revenue split |
| Subscription | Annual | CashorTrade partnership offers exclusive perks: $150 off RV bookings for Gold members and 10% fee discounts |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Outdoorsy product offering
Product offeringCore offering
Outdoorsy operates a peer-to-peer marketplace platform that connects RV owners (hosts) with travelers (renters) seeking outdoor and road-trip accommodations. The platform supports listing, search, booking, delivery, payment processing, and host-side fleet management, with bundled insurance coverage. The company has extended into adjacent InsurTech and fleet-management products under the Roamly and Wheelbase brands.
Product overview
Outdoorsy operates a peer-to-peer RV rental marketplace connecting RV owners with travelers seeking outdoor adventures. The platform offers core rental services including one-way RV rentals, delivery options, and an Outdoorsy mobile app for iOS and Android. The company's insurance division, Roamly, provides commercial insurance including FSD coverage for autonomous fleets via the proprietary Wheelbase platform. Additional offerings include the RV Roadtrip Concierge planning tool for World Cup travelers, an affiliate program, and Outdoorsy Signature Stays featuring curated glamping and RV destinations. The platform also provides hosts with fleet management tools through Wheelbase Pro and up to $1 million in liability coverage per trip.
Differentiator
Problem solved
Functional benefit
Brands
- Roamly: InsurTech division of Outdoorsy providing usage-based commercial insurance for autonomous fleets and RV rentals.
- Wheelbase
Products and services
- Outdoorsy RV Rental Marketplace Core marketplace platform allowing RV owners to list vehicles and renters to search, compare, and book RVs by location, dates, type, and amenities, with up to $300,000 in collision and comprehensive coverage and up to $1 million in liability per trip.
- One-Way RV Rentals Rental product enabling pickup in one city and drop-off in another on routes including Los Angeles–San Francisco, Las Vegas–Salt Lake City, Salt Lake City–Denver, and Seattle–Salt Lake City, delivered through the Roadsurfer partner integration.
- RV Delivery and Setup Service Hosts deliver the RV and complete professional setup at the renter's destination, removing towing requirements and reducing setup burden for renters.
- Roamly Insurance and fintech division providing usage-based commercial insurance products, including trip protection for RV rentals and Roamly FSD coverage for Tesla vehicles operating in autopilot mode, with real-time pricing via API integration.
- Wheelbase Fleet Management Platform Proprietary fleet management software used by hosts to manage RV listings, bookings, calendars, and insurance, and serving as the underwriting and operations platform for Roamly's autonomous fleet insurance.
- Outdoorsy Signature Stays Curated outdoor accommodation destinations featuring RV camping and glamping experiences at premium partner locations.
Companies that use Outdoorsy
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Outdoorsy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Outdoorsy partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor, strategic and core.
- CashorTrademinorPartnership offering CashorTrade members exclusive travel perks including $150 off RV bookings for Gold members and 10% fee discounts for other members. Targets festival and event-goers with exclusive travel benefits.
- TeslastrategicRoamly (Outdoorsy's insurtech division) partnership with Tesla for Roamly FSD, a usage-based commercial insurance product for autonomous fleets. Insurance prices in real-time via API integration with Tesla vehicles through Roamly's proprietary Wheelbase platform, offering 50% cost reduction when vehicles operate in autopilot mode.
- Collective RetreatsstrategicPartnership to launch new outdoor accommodation ventures combining RV rentals with Collective Retreats glamping and outdoor experiences, part of the $120 million funding expansion plans.
- RoadsurfercoreStrategic partnership with Roadsurfer brings seamless one-way RV rentals to the Outdoorsy platform. Users can pick up in one city and drop off in another on routes including Los Angeles to San Francisco, Las Vegas to Salt Lake City, Salt Lake City to Denver, and Seattle to Salt Lake City.
Scale indicators7 records
Recent moves8 records
Expansion highlights6 records
Outdoorsy competitors and assessment
Company assessmentDirect peers
- RVshare: RVshare is the largest direct competitor to Outdoorsy in the U.S. peer-to-peer RV rental marketplace, connecting private RV owners with renters across all 50 states. Both operate two-sided marketplaces with similar host revenue splits, insurance offerings, and booking mechanics.
- Roadsurfer: Roadsurfer is a European campervan rental company that operates both its own fleet and a peer-to-peer marketplace. It is both a partner of Outdoorsy (for one-way rentals) and a direct competitor in the European P2P RV/campervan rental space.
Broad incumbents
- Cruise America: Cruise America is the largest traditional RV rental company in North America, operating its own fleet of motorhomes for direct rental. It competes with Outdoorsy for RV rental demand but uses a vertically integrated fleet model versus Outdoorsy's marketplace/host-based model.
- Turo: Turo is the largest peer-to-peer car-sharing marketplace in North America and represents the closest analog to Outdoorsy's business model extended to passenger vehicles. While it competes in adjacent mobility categories, its marketplace mechanics, host tools, and insurance framework directly inform Outdoorsy's operating playbook.
- El Monte RV: El Monte RV is an established traditional RV rental and sales company in the U.S., serving leisure and commercial customers with its own fleet. It competes for the same RV renters as Outdoorsy via traditional fleet rental rather than marketplace.
Emerging players
- Hipcamp: Hipcamp operates a peer-to-peer marketplace for outdoor accommodations including campsites, cabins, and glamping experiences. It overlaps with Outdoorsy's outdoor travel value proposition and Collective Retreats/Signature Stays offerings, targeting similar consumers seeking nature-based stays.
- Campspot: Campspot is an online booking platform for RV parks, campgrounds, and glamping sites. While not a direct P2P RV competitor, it represents an adjacent part of the RV travel ecosystem that Outdoorsy already integrates through its Campgrounds offering and partnership data.
- Getaround: Getaround is a peer-to-peer car-sharing marketplace operating in the U.S. and Europe. Though focused on passenger cars rather than RVs, it shares the same fundamental two-sided marketplace/insurance-host business model that Outdoorsy uses.
Regional players
- Yescapa: Yescapa is a leading European peer-to-peer RV and campervan rental marketplace headquartered in France. It is the most direct P2P competitor to Outdoorsy's European expansion ambitions and serves as a relevant comparator for geographic expansion strategy.
Others
- Collective Retreats: Collective Retreats is a luxury outdoor accommodation and glamping operator that partnered with Outdoorsy (funded by the 2021 raise) to combine curated outdoor experiences with the RV rental marketplace. It is adjacent rather than competitive, but illustrates Outdoorsy's vertical integration strategy into physical outdoor stays.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Outdoorsy social profiles
Digital presenceOutdoorsy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Outdoorsy leadership team
Management profileNumber of profiles
Profiles10 records
Outdoorsy subsidiaries and ownership
Company hierarchySubsidiaries2 records
Outdoorsy funding detail
Funding detailFunding overview
Funding rounds7 records
Investors16 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Outdoorsy M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Outdoorsy
What does Outdoorsy do?
Outdoorsy operates a peer-to-peer marketplace platform that connects RV owners (hosts) with travelers (renters) seeking outdoor and road-trip accommodations. The platform supports listing, search, booking, delivery, payment processing, and host-side fleet management, with bundled insurance coverage. The company has extended into adjacent InsurTech and fleet-management products under the Roamly and Wheelbase brands.
Is Outdoorsy a public or private company?
Outdoorsy is a private company. It is classified as venture growth investor backed and is currently operating.
When was Outdoorsy founded?
Outdoorsy was founded in 2015. It employs 101 to 250 people.
Where is Outdoorsy based?
Outdoorsy is headquartered in Austin, United States, in the North America region.
How does Outdoorsy make money?
Three revenue lines are on record. Marketplace Commission is the primary driver. The others are host Add-on Services and roamly Insurance Products.
Who are Outdoorsy's main competitors?
Direct peers on record are RVshare and Roadsurfer. Broad incumbents are Cruise America, Turo and El Monte RV. Emerging players are Hipcamp, Campspot and Getaround. Yescapa is listed as a regional player. Collective Retreats is listed as an others.
Does Outdoorsy have an API?
No public API is recorded for Outdoorsy.
What industry is Outdoorsy in?
Outdoorsy's product category is Peer-to-Peer RV Rental Marketplace. Its primary akta.pro industry code is THADAIAI, RV Rental Marketplaces & Booking Platforms, with a secondary code of THADAIAD, Peer-to-Peer (P2P) RV & Campervan Sharing. Its NAICS code is 532284 and its SIC code is 7510.