Veterans Benefit Assistance Program

Name

Veterans Benefit Assistance Program

Legal name

Veterans Benefit Assistance Program

Website

https://vbap.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Veterans Benefits Consulting

NAICS

Administration of Veterans' Affairs (92314), Services for the Elderly and Persons with Disabilities (62412), Health and Welfare Funds (525120), Social Assistance (624)

SIC

Services-Social Services (8300), Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro industry

PRIMARYBPAIAHAL

Veterans Affairs & Military Family Services

Business & Public Services/Public Sector & Government Administration/Defense & National Security

SECONDARYBPAIAKAI

Veterans & Military Family Benefits Administration

Business & Public Services/Public Sector & Government Administration/Social Security, Benefits & Welfare Administration

SECONDARYBPAIAKAK

Social Care & Long-Term Care Benefits Administration

Business & Public Services/Public Sector & Government Administration/Social Security, Benefits & Welfare Administration

Keywords

• Veteran benefits consulting
• Aid and Attendance assistance
• Government benefits navigation
• Long term care planning
• Medicaid planning services

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Care Planning Services: VBAP provides fee-based care planning services for Medicaid asset preservation in Pennsylvania and New Jersey. The company offers discounted fees to veterans and their families. Services include evaluating individual needs and developing personalized plans for government benefit eligibility.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Veterans Benefit Assistance Program (VBAP) is a service consultancy that helps veterans and their surviving spouses determine eligibility for and apply for VA Aid & Attendance pension benefits to offset long-term care costs. The firm also offers care planning services through its subsidiary Care Planning Strategies covering Medicaid, Medicare, Social Security, and long-term care planning in Pennsylvania and New Jersey. Services begin with a free consultation and include eligibility evaluation, form preparation, and submission support.

Product overview

Veterans Benefit Assistance Program (VBAP) is a service organization, not a technology product platform. It offers a single unified service model focused on helping veterans and their surviving spouses obtain VA Aid & Attendance pension benefits. The core offering is the VBAP benefits assistance program itself, supplemented by Care Planning Strategies — a subsidiary that provides guidance on Medicaid, Social Security, Medicare, and long-term care planning. Services are delivered through free consultations, form preparation, and application assistance, with no software products, modules, or digital platforms involved.

Differentiator

Problem solved

Functional benefit

Products and services

• Veterans Benefit Assistance Program (VBAP) A service program that helps veterans and their surviving spouses navigate and apply for VA Aid & Attendance pension benefits to offset the cost of long-term care, including assisted living, memory care, and home care.
• Aid & Attendance Benefits Application Assistance Comprehensive assistance with the VA Aid & Attendance application process, including eligibility evaluation, form preparation, and submission to help families secure up to $2,874/month in pension benefits.
• Care Planning Strategies A subsidiary of VBAP providing guidance on government benefits including Medicaid, Social Security Administration, Medicare, Department of Veterans Affairs benefits, and long-term care options.
• Medicaid Planning Services Asset preservation services for married couples where one spouse needs Medicaid to pay for long-term care while preserving assets for the well spouse, available in PA and NJ with discounted fees for veterans and their families.
• Medicare Planning Services Helping seniors understand Medicare Parts A, B, C and D, reviewing options and providing alternatives to fill coverage gaps based on health, finances, and personal needs, starting at age 64.
• Social Security Planning Services Personalized evaluation for transitioning retirees to determine the best combination of elections for maximum payout while collecting Social Security payments.
• Long Term Care Planning Services Education and guidance on long-term care options ranging from immediate crisis situations to pre-planning for retirement.

Quantifiable outcome

• $2,424/month for single veteran requiring care, $2,874/month for married veteran, $1,558/month for surviving spouse, with maximum asset threshold of $163,699 in total monthly gross income and cash assets

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Senior Care with Family ValuesminorOthersPartnership with Senior Care Family Values in Washington State, a resource providing personalized guidance and placement services for families navigating Assisted Living, Memory Care, Independent Living, In-Home Care, Hospice, and Skilled Nursing options. The partnership involves referral coordination to connect seniors and veterans with trusted care solutions.

Scale indicators2 records

Emerging players

• ElderLawAnswers: Online resource and attorney directory covering Medicaid planning, VA benefits, and long-term care — overlapping with VBAP's Medicaid and VA planning service lines through an informational and referral model.
• National Council on Aging (NCOA BenefitsCheckUp): Nonprofit benefits-navigation platform helping seniors identify federal and state benefits; partial overlap with VBAP's mission of capturing unclaimed benefits for older Americans.

Direct peers

• American Veterans Aid: VA-accredited firm helping veterans and spouses obtain Aid & Attendance benefits, overlapping directly with VBAP on eligibility screening, application preparation, and consultation-driven delivery.
• VetAssist: Veteran benefits assistance service specializing in Aid & Attendance and pension applications, operating a comparable consulting-plus-form-preparation model for the same target customer base.
• Veterans Home Care (veteranAid.org): Direct peer that assists veterans and surviving spouses in applying for VA Aid & Attendance benefits, using a similar fee-based, regional benefits-navigation model closely aligned with VBAP's core service.
• Patriot Angels: National veteran benefits consultancy focused on VA Aid & Attendance and housebound applications, targeting the same veteran and surviving-spouse customers with comparable eligibility and application services.

Broad incumbents

• A Place for Mom: Large senior-living referral platform that touches the same elderly customer base and connects families to long-term care options including assisted living and memory care that VBAP's benefits help fund.
• GoHealth: Large Medicare-focused insurance broker and advisory firm that competes with VBAP's Medicare planning service line by bundling enrollment help with insurance product distribution at national scale.
• CarePatrol: Senior care placement and advisory franchise serving veterans and seniors across the U.S., frequently intersecting with Aid & Attendance-eligible clients in the same long-term care decision journey.

Regional players

• Senior Care with Family Values: Washington State-based senior placement and referral partner that VBAP has an established mutual referral relationship with; comparable in serving veteran and senior families but in a different geography.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/veterans-benefit-assistance-program

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Veterans Benefit Assistance Program