Vegabond
Vegabond is a privately held, single-location plant-based deli and vegan retail store in Amsterdam, founded in 2014, serving health-conscious and ethically-minded consumers with dine-in food and vegan products. The founder-led, bootstrapped business employs 12 people and operates with no technology platform or institutional capital.
- Company typePrivate
- Founded2014
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Vegabond does
Vegabond is a privately held, independent plant-based deli and vegan retail store operating from a single canal-side location in Amsterdam, Netherlands. Founded in 2014 by Babet, the business was one of the first dedicated vegan shops in the Netherlands and functions as a dual-format concept: a vegan lunchroom offering dine-in and takeout plant-based food, combined with a retail store selling vegan products to walk-in customers. The company serves health-conscious and ethically-minded consumers interested in vegan and plant-based lifestyles, with a horizontal segmentation approach targeting the broader vegan community rather than a specific B2B or enterprise segment.
The business operates a bootstrapped, founder-led model with no institutional investment, no parent company, and no disclosed revenue. Headcount stands at 12 employees, and marketing is driven primarily by word-of-mouth within the vegan community, supplemented by a bilingual (Dutch/English) WordPress website. Distribution is entirely through the single physical storefront, with no e-commerce, delivery partnerships, or third-party platform integrations. In 2024, founder Babet announced her intention to step away from the business to focus on family and new projects, signaling an impending ownership transition that introduces material uncertainty about the company's future operating trajectory.
Vegabond has no technology platform, AI capabilities, registered patents or trademarks, formal partnerships, or institutional capital. Its competitive identity rests on a decade of brand-building as a 'household name' in the Dutch vegan community, a loyal customer base, and supplier relationships developed over the operating period. The business model is straightforward retail and food-service revenue generated from a single high-visibility location, with no pricing transparency publicly disclosed.
Vegabond firmographics
Firmographics- Name
- Vegabond
- Legal name
- Vegabond
- Website
- https://vegabond.nl
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Vegabond is a privately held, single-location plant-based deli and vegan retail store in Amsterdam, founded in 2014, serving health-conscious and ethically-minded consumers with dine-in food and vegan products. The founder-led, bootstrapped business employs 12 people and operates with no technology platform or institutional capital.
- Ownership category
- akta.pro rank
Vegabond industry classification
Industry- Product category
- Vegan Food Service and Retail
- NAICS
- All Other Specialty Food Retailers (445298), Snack and Nonalcoholic Beverage Bars (722515)
- SIC
- Retail-Eating Places (5812)
- akta.pro primary industry
- Plant-Based & Vegan Fast Casual (THAFABAK)
- akta.pro secondary industry
- Natural Specialty Food Stores (Gluten-Free, Vegan, Keto, Allergy-Friendly) (CRAHAEAE)
Keywords
Where Vegabond is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Vegabond business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales
Distribution channels1 record
Marketing channels1 record
Vegabond product offering
Product offeringCore offering
Vegabond is a single-location plant-based deli and retail store on the Amsterdam canal, offering vegan lunch and food items for dine-in and takeout alongside a curated assortment of vegan retail products. Founded in 2014 by Babet, it operates as one of the first vegan shops in the Netherlands and serves walk-in consumers directly from its physical location with no online ordering or e-commerce.
Product overview
Vegabond is a single-location plant-based deli and store in Amsterdam, operating as one unified offering: a vegan lunchroom combined with a retail store selling vegan products. The business has been a pioneer in the Dutch vegan community for over a decade, functioning as both a food service establishment and a retail outlet rather than a technology platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Plant-Based DELI Vegan lunchroom offering plant-based food items for dine-in and takeout, located on the Amsterdam canal and serving walk-in consumers directly.
- STORE Retail store selling vegan products and goods, operating as one of the first vegan shops in the Netherlands and serving walk-in consumers at the Amsterdam canal location.
Companies that use Vegabond
Customer profileSegments1 record
Ideal customer profiles1 record
Vegabond technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Vegabond partnerships and signals
Strategic signalScale indicators3 records
Recent moves3 records
Expansion highlights8 records
Vegabond competitors and assessment
Company assessmentBroad incumbents
- Loving Hut: International vegan restaurant chain with presence across Europe. Comparable to Vegabond as a fully vegan retail/foodservice concept serving plant-based lifestyle consumers, but at a much larger global scale.
- SLA: Dutch salad-and-bowl chain with a plant-forward menu and multiple locations across the Netherlands. Comparable to Vegabond in terms of healthy/plant-based lunchroom positioning and urban Dutch customer base, but broader (not strictly vegan) and more scaled.
Direct peers
- The Avocado Show: Amsterdam-born plant-based restaurant brand built around a distinctive concept. Highly comparable to Vegabond as a Dutch plant-based foodservice brand targeting a similar lifestyle-oriented audience, though originally positioned on avocado-centric dishes.
- Mr. & Mrs. Watson: Amsterdam plant-based sandwich and lunch concept. Directly comparable to Vegabond's vegan lunchroom format, serving similar urban plant-forward customers with prepared vegan deli food.
- Vegan Junk Food Bar: Amsterdam-based vegan fast-casual restaurant group with multiple locations. Directly comparable to Vegabond as a Dutch plant-based foodservice concept serving similar vegan-curious consumer segments, with a more scaled-out multi-site model.
Emerging players
- Bonboon: Dutch vegan ice cream and dessert brand with retail presence. Adjacent peer to Vegabond as a plant-based retail-food brand in the Netherlands serving the same vegan-curious audience, focused on the dessert sub-category.
Regional players
- De Plek: Amsterdam vegetarian/vegan-friendly restaurant and meeting place. Comparable as a Netherlands-based plant-forward foodservice concept targeting similar conscious-eating customers, though broader than strictly vegan.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Vegabond social profiles
Digital presenceVegabond financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vegabond leadership team
Management profileNumber of profiles
Profiles1 record
Vegabond funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vegabond M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vegabond
What does Vegabond do?
Vegabond is a single-location plant-based deli and retail store on the Amsterdam canal, offering vegan lunch and food items for dine-in and takeout alongside a curated assortment of vegan retail products. Founded in 2014 by Babet, it operates as one of the first vegan shops in the Netherlands and serves walk-in consumers directly from its physical location with no online ordering or e-commerce.
Is Vegabond a public or private company?
Vegabond is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vegabond founded?
Vegabond was founded in 2014. It employs 11 to 50 people.
Where is Vegabond based?
Vegabond is headquartered in Amsterdam, Netherlands, in the Europe region.
Who are Vegabond's main competitors?
Broad incumbents on record are Loving Hut and SLA. Direct peers are The Avocado Show, Mr. & Mrs. Watson and Vegan Junk Food Bar. Bonboon is listed as an emerging player. De Plek is listed as a regional player.
Does Vegabond have an API?
No public API is recorded for Vegabond.
What industry is Vegabond in?
Vegabond's product category is Vegan Food Service and Retail. Its primary akta.pro industry code is THAFABAK, Plant-Based & Vegan Fast Casual, with a secondary code of CRAHAEAE, Natural Specialty Food Stores (Gluten-Free, Vegan, Keto, Allergy-Friendly). Its NAICS code is 445298 and its SIC code is 5812.