Victory Service Dogs
Victory Service Dogs is a Colorado Springs 501(c)(3) nonprofit founded in 2015 that provides subsidized service dog training to disabled veterans, first responders, and children with disabilities through weekly client-partnered training sessions at its Colorado Springs and Denver facilities.
- Company typePrivate
- Founded2015
- HeadquartersColorado Springs, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Victory Service Dogs does
Victory Service Dogs is a Colorado Springs, Colorado-based 501(c)(3) nonprofit founded in 2015 by Army veteran Steve Corey that trains service dogs for disabled veterans, retired first responders, and children with disabilities. The organization operates a client-partnered training model in which clients bring their own dogs to weekly one-hour sessions with professional trainers, progressing through AKC certification tiers (S.T.A.R. Puppy, CGC, CGCA, CGCU, Public Access Testing) and into advanced task training customized for PTSD, Traumatic Brain Injury, Military Sexual Trauma, and mobility impairments. Tasks include nightmare interruption, grounding during flashbacks, retrieval, wheelchair assistance, medication reminders, and crowd space creation.
The organization runs two programs: Victory Valor, which serves veterans and first responders at no charge (95% of an estimated $10,000+ program value is subsidized through donations, with clients paying only a $50 temperament test fee and $450 intake fee), and Victory Kids, launched in July 2021, which provides income-based sliding-scale training (Federal Poverty Guidelines tiers ranging from $350 to $650 per month) to children aged 5-17 with autism, diabetes, seizure disorders, and mental health needs. Both programs run 18-24 months with weekly sessions at the Colorado Springs headquarters, with a new training location recently added in the Denver area. The organization has graduated 100+ service dog teams and served 200+ individuals since founding.
The revenue model is primarily donation-driven, supplemented by modest program fees and community fundraising events. Operating support comes from a network of 30+ community partners spanning local businesses (Heuberger Subaru, ENT Credit Union, Alpine Buick GMC, Hurts Donut, Goat Patch Brewing), veteran service organizations (American Legion 209, Veterans Referring Veterans, Disabled Veterans National Foundation, Veterans United Foundation), Colorado-based foundations (El Pomar, CHFA), and veterinary service providers (Sploot Veterinary Care, Animal Dental Care & Oral Surgery). The annual I68 'Hounds & Hollow Points' pistol competition fundraiser alone has raised over $24,000 across four years. The organization operates with approximately 5 employees led by CEO & Founder Steve Corey, Co-founder Kim Corey, Board President Steve Mayotte, Training Coordinator Linnea Edwards, and Board Members Kristi Weir and Wayne Decosta, and holds a GuideStar Silver Transparency Award.
Victory Service Dogs firmographics
Firmographics- Name
- Victory Service Dogs
- Legal name
- Victory Service Dogs
- Website
- https://victorysd.org
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Victory Service Dogs is a Colorado Springs 501(c)(3) nonprofit founded in 2015 that provides subsidized service dog training to disabled veterans, first responders, and children with disabilities through weekly client-partnered training sessions at its Colorado Springs and Denver facilities.
- Ownership category
- akta.pro rank
Victory Service Dogs industry classification
Industry- Product category
- Service Dog Training
- NAICS
- Educational Support Services (6117), Pet Care (except Veterinary) Services (81291)
- SIC
- Services-Educational Services (8200), Services-Social Services (8300)
- akta.pro industry
- Training-Integrated Dog Daycare (Day Training)Veterinary Charity Clinics & Medical Aid
Keywords
Where Victory Service Dogs is headquartered
LocationHeadquarters
- HQ city
- Colorado Springs
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Victory Service Dogs business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Donations and Charitable Contributions: Primary revenue stream from individual donors and local businesses who donate to support the organization's mission of providing free service dog training to veterans and first responders.
- Program Fees: Modest client contributions: $50 temperament testing fee, $450 intake fee for Victory Valor program. Victory Kids operates on income-based sliding scale ($350-$650/month). Most program costs (~$10,000 value) are subsidized through donations.
- Community Fundraising Events: Partnerships with community organizations for fundraising events such as the I68 Hounds & Hollow Points pistol competition which raised $15,660 in 2023 and over $24,000 across four years.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Pay-as-you-go | Victory Valor (Veterans & First Responders) - $500 total client investment |
| Subscription | Monthly | Victory Kids Income Tier 1 (≤150% FPG) |
| Subscription | Monthly | Victory Kids Income Tier 2 (151-200% FPG) |
| Subscription | Monthly | Victory Kids Income Tier 3 (201-300% FPG) |
| Subscription | Monthly | Victory Kids Income Tier 4 (>300% FPG) |
| One time/ perpetual license | Pay-as-you-go | Victory Kids Pre-Program Trial Classes |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Victory Service Dogs product offering
Product offeringCore offering
Victory Service Dogs is a 501(c)(3) nonprofit that provides service dog training to veterans, first responders, and children with disabilities through a client-partnered training model. Clients bring their own dogs to the Colorado Springs facility and train together once a week with professional trainers, progressing through AKC certification levels and Advanced Task Training for PTSD, TBI, MST, and mobility needs. Programming is delivered via Victory Valor (heavily subsidized, ~95% donor-funded) and Victory Kids (income-based sliding scale).
Product overview
Victory Service Dogs operates as a nonprofit service dog training organization offering two primary programs: Victory Valor for veterans and first responders (valued at $10,000+ per team, with 95% donor-funded), and Victory Kids for children ages 5-17 with income-based pricing. Both programs follow a client-centered training model where clients bring their own dogs to weekly sessions at the Colorado Springs facility, progressing through AKC certification levels (S.T.A.R. Puppy, CGC, CGCA, CGCU) and culminating in Public Access Testing. The organization has graduated over 100 service dog teams and served over 200 individuals since 2015.
Differentiator
Problem solved
Functional benefit
Brands
- Victory Valor: A fully supported service dog training program for veterans and first responders, valued at approximately $10,000+ per team, with 95% of the program cost covered through donations.
- Victory Kids
Products and services
- Victory Valor Fully supported 18-24 month service dog training program for veterans and first responders, valued at approximately $10,000+ per team with 95% of costs covered through donations. Includes weekly one-hour training sessions with professional trainers, AKC certification pathway (S.T.A.R. Puppy, CGC, CGCA, CGCU), Public Access Testing, and Advanced Task Training customized for PTSD, TBI, MST, and mobility needs. Requires a $50 temperament test fee and a $450 intake fee.
- Victory Kids Specialized, income-based, pay-as-you-go service dog training program for children and adolescents aged 5 to 17 with qualifying disabilities such as autism spectrum, diabetes, seizure disorders, and mental health needs. Takes 18-24 months to complete with weekly one-hour sessions at the Colorado Springs facility. Monthly tuition ranges from $350 to $650 based on Federal Poverty Guidelines, plus a $250 non-refundable intake fee; pre-program trial classes are available at $500 per individual class (limited to 2 before program application is required).
Quantifiable outcome
- Over 200 individuals helped and 100+ service dog teams graduated
- +2 more outcomes
Companies that use Victory Service Dogs
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles3 records
Victory Service Dogs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Victory Service Dogs partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core and minor.
- I68 Consulting GroupcoreOrganizes the annual I68 'Hounds & Hollow Points' Pistol Competition fundraiser benefiting Victory Service Dogs. Raised $15,660 in 2023 and over $24,000 total in four years. Founder Marc Fitzwater is a retired Army Green Beret and board member.
- Heuberger SubarucorePresenting sponsor of America250 event and community partner. Supports veteran-focused events and fundraising initiatives.
- ENT Credit UnioncorePresenting sponsor of Easter Egg Hunt 2026 event. Community partner supporting fundraising events.
- Online DoggyminorCommunity partner supporting the organization through donations and cross-promotion.
- Veterans Referring VeteranscoreVeteran-focused organization that refers veterans to Victory Service Dogs programs.
- Krakofsky Team RealtyminorReal estate team that is a community partner supporting the organization.
- Hurts DonutminorLocal business community partner.
- Building Operators Association of ColoradominorIndustry association community partner.
- Alpine Buick GMCminorAutomotive dealership community partner.
- NISSHA Medical TechnologiesminorMedical technology company community partner.
- St. Paws Thrift StoreminorThrift store that supports the organization.
- American Legion 209coreVeterans organization post that provides community support and referrals. Chaplain Robert O'Donnell serves with this organization.
- Fairway Independent Mortgage CorporationminorMortgage company community partner.
- Goat Patch Brewing CominorLocal brewery community partner.
- Colorado Springs Corvette ClubminorLocal car club community partner.
- Sploot Veterinary CarecoreVeterinary care provider in Colorado Springs serving service dogs in the program.
- Great West ConstructionminorCommercial construction company owned by board member Wayne Decosta.
- Pikes Peak Credit UnionminorLocal credit union community partner.
- Ganderton LawminorLaw firm community partner.
- Cereset Colorado SpringsminorBrain-based training center offering therapy services that complement service dog support.
- Pet Pantry and Dog WashminorPet supply and grooming services community partner.
- Animal Dental Care & Oral SurgerycoreVeterinary dental and oral surgery services for service dogs in the program.
- Bright DentistryminorDental services community partner.
Scale indicators6 records
Recent moves7 records
Expansion highlights4 records
Victory Service Dogs competitors and assessment
Company assessmentDirect peers
- NEADS World Class Service Dogs: Massachusetts-based nonprofit training service dogs for veterans, children and adults with disabilities. Comparable multi-segment training approach and task-trained dog model, though serving a broader New England geography.
- Patriot Paws Service Dogs: Texas-based nonprofit training service dogs for disabled American veterans at no cost. Comparable mission (free service dogs for veterans), with a similar donation-funded model and multi-month training program.
- 4 Paws for Ability: Trains service dogs for children with disabilities (autism, seizure, mobility) and for veterans. Comparable to VSD's combined Victory Valor and Victory Kids programs, with a similar multi-segment approach and donation-supported model.
- Service Dogs Inc. Texas-based nonprofit training service dogs for mobility-impaired individuals and veterans with PTSD. Similar task-focused training curriculum and donation-supported delivery, serving a comparable veteran/mobility client mix.
- ECAD (Educated Canines Assisting with Disabilities): Nonprofit training service dogs for people with physical disabilities, autism and veterans with PTSD. Comparable task-training methodology and client-trainer engagement model, though with a different geographic base (Connecticut).
- Paws for Purple Hearts: Provides service dogs and canine-assisted therapy to veterans with PTSD/TBI and to service members in military hospitals. Closely comparable veteran-clinical focus and partnership model with VA/military facilities.
- America's VetDogs: Affiliated with Guide Dog Foundation, trains and places service dogs with veterans, active-duty service members and first responders. Highly comparable target population (veterans + first responders with disabilities) and curriculum structure (AKC-style task training).
- K9s For Warriors: Largest veteran-focused service dog nonprofit in the U.S., providing trained service dogs to veterans with PTSD/TBI. Directly comparable to Victory Service Dogs' veteran mission, though at significantly greater scale and with a centralized Florida training campus.
Broad incumbents
- Canine Companions for Independence: Largest U.S. nonprofit provider of service dogs, with national training centers and a broader mission across multiple disability categories. Comparable service dog training delivery but operates at materially larger scale and broader geographic footprint than VSD.
- Guide Dogs for the Blind: Long-established nonprofit training guide and service dogs across the western U.S. Highly relevant as a comparable professional service dog training methodology reference (and Linnea Edwards's prior affiliation), though significantly larger and broader in mission.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Victory Service Dogs social profiles
Digital presenceVictory Service Dogs compliance and trust
Trust signalCompliance1 record
Victory Service Dogs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Victory Service Dogs leadership team
Management profileNumber of profiles
Profiles7 records
Victory Service Dogs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Victory Service Dogs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Victory Service Dogs
What does Victory Service Dogs do?
Victory Service Dogs is a 501(c)(3) nonprofit that provides service dog training to veterans, first responders, and children with disabilities through a client-partnered training model. Clients bring their own dogs to the Colorado Springs facility and train together once a week with professional trainers, progressing through AKC certification levels and Advanced Task Training for PTSD, TBI, MST, and mobility needs. Programming is delivered via Victory Valor (heavily subsidized, ~95% donor-funded) and Victory Kids (income-based sliding scale).
Is Victory Service Dogs a public or private company?
Victory Service Dogs is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Victory Service Dogs founded?
Victory Service Dogs was founded in 2015. It employs 1 to 10 people.
Where is Victory Service Dogs based?
Victory Service Dogs is headquartered in Colorado Springs, United States, in the North America region.
How does Victory Service Dogs make money?
Three revenue lines are on record. Donations and Charitable Contributions are the primary driver. The others are program Fees and community Fundraising Events.
Who are Victory Service Dogs's main competitors?
Direct peers on record are NEADS World Class Service Dogs, Patriot Paws Service Dogs, 4 Paws for Ability, Service Dogs Inc., ECAD (Educated Canines Assisting with Disabilities), Paws for Purple Hearts, America's VetDogs and K9s For Warriors. Broad incumbents are Canine Companions for Independence and Guide Dogs for the Blind.
Does Victory Service Dogs have an API?
No public API is recorded for Victory Service Dogs.
What industry is Victory Service Dogs in?
Victory Service Dogs's product category is Service Dog Training. Its primary akta.pro industry code is HSANAFAE, Training-Integrated Dog Daycare (Day Training), with a secondary code of BPAGAIAD, Veterinary Charity Clinics & Medical Aid. Its NAICS code is 6117 and its SIC code is 8200.