Vidalac
Vidalac (Alimentos Vida S.A.) is an Argentine food manufacturer that produces fortified powdered milk, grated cheese, certified gluten-free pre-mixes and dietary supplements, supplying Argentine national and provincial governments and retail consumers nationwide via its own truck fleet.
- Company typePrivate
- Founded1996
- HeadquartersSanta Fe, Santa Fe, Argentina
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Vidalac does
Vidalac (legal entity Alimentos Vida S.A., commercial name Grupo Vidalac) is an Argentine privately held food manufacturer founded in 1995-1996 in Santa Fe. It produces a portfolio of powdered foods, dairy derivatives and gluten-free staples, including whole and instant powdered milk fortified with vitamins A, D, C, B-complex, iron and zinc; grated cheese (queso rallado) fortified with vitamins A and D; flavored dairy drink powders under the YA LISTA and VIDALAC + PLUS brands; a VIDASIN T.A.C.C. line of certified gluten-free pre-mixes for ñoquis, bread, pizza, empanadas, tarts and cakes; rice, lentils, rice flour, cassava starch and corn starch; and a recently added Más Vida line of hydrolyzed collagen dietary supplements. Manufacturing is concentrated in two industrial plants — a 6,000m² facility in Paraná (Entre Ríos, opened 2009) for powdered foods and a plant in Sauce Viejo (Santa Fe, opened 2015) for pre-mixes — supported by a 2,200m² commercial headquarters in Puerto de Santa Fe (opened 2018), 11 production lines with 3,500 tons/month combined capacity, and 8,000m² of operative surface in total. The company also operates an exclusive inert gas generation plant and robotic packaging systems to support shelf-stable product quality, and uses a Just-In-Time production and commercialization model with continuous reinvestment in infrastructure.
The business operates a hybrid B2B/B2C go-to-market: it supplies the Argentine national and provincial governments under public procurement contracts (its only named anchor customer segment), and distributes nationwide through retail channels and a company-owned fleet of high-capacity trucks. Revenue is generated through one-time sales of physical goods across grocery, dietary supplement and institutional feeding programs; pricing is not publicly disclosed. Vidalac is independently owned — no venture, private equity or public shareholders have been identified — and transitioned from a sole proprietorship (empresa unipersonal) to a Sociedad Anónima to qualify for larger institutional contracts. The company is not technology-software-led: there is no API, no mobile app, no disclosed AI/ML capability, and no digital integration footprint in the source data. Distribution is single-country domestic (Argentina), with environmental commitments including 250,000 trees planted in a Misiones conservation reserve and 100% internal plant waste recycled at certified facilities.
Vidalac firmographics
Firmographics- Name
- Vidalac
- Legal name
- Alimentos Vida S.A.
- Website
- https://vidalac.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Vidalac (Alimentos Vida S.A.) is an Argentine food manufacturer that produces fortified powdered milk, grated cheese, certified gluten-free pre-mixes and dietary supplements, supplying Argentine national and provincial governments and retail consumers nationwide via its own truck fleet.
- Ownership category
- akta.pro rank
Vidalac industry classification
Industry- Product category
- Packaged Food Manufacturing
- NAICS
- Food Manufacturing (311), Dry Pasta, Dough, and Flour Mixes Manufacturing from Purchased Flour (311824), Cookie, Cracker, and Pasta Manufacturing (31182)
- SIC
- Dairy Products (2020), Miscellaneous Food Preparations & Kindred Products (2090), Food And Kindred Products (2000)
- akta.pro primary industry
- Shelf-Stable Pantry Staples (Grains, Pasta, Rice, Beans, Canned Foods) (CRADAAAA)
- akta.pro secondary industry
- Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI)
Keywords
Where Vidalac is headquartered
LocationHeadquarters
- HQ city
- Santa Fe, Santa Fe
- HQ country
- Argentina
- HQ region
- Latin America
Offices3 records
Markets served
Vidalac business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Food Manufacturing and Sales: Manufacturing and selling of food products including milk powder, pre-mixes, grated cheese, beverages, grains, legumes and dietary supplements to retail, government and commercial customers
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Vidalac product offering
Product offeringCore offering
Vidalac manufactures and sells powdered and shelf-stable foods in Argentina, including whole, instant, skim, and modified powdered milk, flavored dairy drink powders, and grated cheese. Its portfolio also includes VIDASIN gluten-free pre-mixes, rice flour, cassava starch, corn starch, rice, lentils, and hydrolyzed collagen supplements. Products are sold through retail, commercial, and government channels.
Product overview
Vidalac (Grupo Vidalac / Alimentos Vida S.A.) is an Argentine food manufacturing company that operates as a unified product portfolio of powdered foods and gluten-free pre-mixes. The core offering centers on dairy products (whole powdered milk, instant powdered milk, and flavored dairy drink powders under the VIDALAC and YA LISTA brands) and cheese-based toppings (queso rallado). A parallel product line consists of gluten-free pre-mixes under the VIDASIN T.A.C.C. brand, which includes products for preparing ñoquis, tartas y empanadas, pan, pizza, bizcochuelos, and baking/recipes, along with rice flour, cassava starch, and corn starch. The company also offers grains and legumes (rice varieties and lentils) and dietary supplements (hydrolyzed collagen). All VIDASIN products are certified gluten-free, addressing consumers with celiac disease or gluten intolerance. The products are distributed through retail channels in Argentina.
Differentiator
Problem solved
Functional benefit
Brands
- Ya Lista: Powder for preparing dairy beverage available in Chocolate, Strawberry, Vanilla, and Azucarada flavors. Fortified with vitamins A, D, B1, B2, B12 and Zinc.
- VIDALAC + PLUS
- Vidazin
- Más Vida
Products and services
- Whole Powdered Milk (Leche en Polvo Entera) Shelf-stable whole powdered milk offered in several package sizes, including an instant whole powdered milk product fortified with Vitamins A and D.
- Instant Fortified Powdered Milk with Vitamin C, Iron and Zinc (Leche en Polvo Instantánea Fortificada con Vitamina C, Hierro y Zinc) Instant whole powdered milk fortified with Vitamin C, Iron, and Zinc, offered in 400 g, 800 g, and 1,000 g boxes.
- VIDALAC + PLUS Dairy Beverage Powder (VIDALAC + PLUS - Polvo para Preparar Bebida Láctea) Powder for preparing a dairy drink fortified with Vitamins A and D, offered in 800 g pouch and box formats.
- VIDALAC YA LISTA Sugared powder for preparing a flavored dairy drink, fortified with Vitamins A, D, B1, B2, and B12 and Zinc and offered in Chocolate, Strawberry, Vanilla, and sweetened flavors in 700 g boxes.
- VIDACOLAC Modified Instant Powdered Milk (VIDACOLAC - Leche Modificada en Polvo Instantánea) Modified instant powdered milk fortified with Vitamins A, D, B1, B2, B6, and C and Zinc, formulated for children from 4 years old and offered in an 800 g pouch.
- Skim Powdered Milk (Leche en Polvo Descremada) Skim powdered milk offered in 5 g sticks in a 250 g display and in an 800 g box.
- VIDASIN T.A.C.C. Gluten-Free Pre-Mixes (Premezclas Vida Sin T.A.C.C.) Certified gluten-free pre-mixes for preparing gnocchi, tarts, empanadas, bread, pizza, chocolate or vanilla sponge cake, and other baking and pastry preparations.
- Rice Flour (Harina de Arroz) Gluten-free rice flour for cooking and baking, offered in a 500 g pouch.
- Cassava Starch (Fécula de Mandioca) Cassava starch for gluten-free cooking, offered in 500 g pouch and box formats.
- Corn Starch (Almidón de Maíz) Corn starch for cooking and baking, offered in a 500 g pouch.
- Grated Cheese (Queso Rallado) Cheese-based topping or seasoning fortified with Vitamins A and D, offered in 30 g, 40 g, 120 g, and 150 g sachets.
- Arroz 0000 Gluten-free rice offered in a 50 g single-serving pouch, a 400 g eight-serving pouch, and a 1 kg VIDASIN pouch.
- Arroz 00000 Premium gluten-free rice offered in 1 kg VIDASIN and 5 Estrellas pouches.
- VIDASIN Lentils (Lentejas VIDASIN) Classic lentils sold in a 400 g VIDASIN pouch and certified gluten-free.
- 100% Hydrolyzed Collagen Dietary Supplement (Colágeno 100% Hidrolizada) Certified gluten-free hydrolyzed collagen dietary supplement fortified with vitamins and minerals, offered in Neutral and Orange 12 g single-serving pouches in 30-pouch displays.
Companies that use Vidalac
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles4 records
Vidalac technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Vidalac partnerships and signals
Strategic signalScale indicators6 records
Recent moves11 records
Expansion highlights4 records
Vidalac competitors and assessment
Company assessmentBroad incumbents
- Danone Argentina: Global dairy and nutrition major active in Argentina across dairy beverages and fortified products. Comparable to Vidalac in fortified dairy beverages and nutritional powder formats.
- Bob's Red Mill: US-based gluten-free flour, baking mix, and pre-mix specialist. Comparable to Vidalac's VIDASIN T.A.C.C. line on product format (gluten-free pre-mixes and flours) and consumer positioning (celiac/health).
- Arcor: Leading Argentine food and confectionery group with broad retail and B2B channels. Comparable as a large domestic food incumbent with similar distribution and government supply capabilities.
- Molinos Río de la Plata: Major Argentine food manufacturer with a broad portfolio including flours, pre-mixes, and pantry staples. Overlaps with Vidalac in shelf-stable pantry staples, grains, and pre-mix categories.
- Nestlé Argentina: Multinational CPG incumbent operating across powdered milk (Nido), dairy beverages, gluten-free, and supplements in Argentina. Comparable as a broad portfolio competitor rather than a niche specialist.
Direct peers
- La Serenísima (Mastellone Hnos.): Argentina's largest dairy company and the powdered milk category leader. Directly comparable to Vidalac across powdered milk, dairy beverages, and government/institutional supply, and the most relevant domestic competitor for share of Argentine pantry and B2G contracts.
- Ilolay: Established Argentine dairy brand with powdered milk, fluid milk, and dairy beverage offerings. Competes with Vidalac in retail dairy and powdered formats in the domestic Argentine market.
- Sancor: Major Argentine dairy cooperative producing powdered milk, dairy beverages, and cheese products. Closely comparable to Vidalac in product mix (dairy powders, grated cheese) and channel exposure (retail plus institutional).
- Milkaut: Argentine dairy processor producing milk powders, dairy beverages, and desserts under the Verónica and Milkaut brands. Comparable in scale, geography, and product mix to Vidalac's dairy portfolio.
Emerging players
- Dr. Schär: European gluten-free specialist with a broad portfolio of breads, flours, and pre-mixes. Comparable to Vidalac's VIDASIN T.A.C.C. on category focus (certified gluten-free), with international scale and emerging expansion into Latin America.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Vidalac social profiles
Digital presenceVidalac financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vidalac leadership team
Management profileNumber of profiles
Vidalac funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vidalac M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vidalac
What does Vidalac do?
Vidalac manufactures and sells powdered and shelf-stable foods in Argentina, including whole, instant, skim, and modified powdered milk, flavored dairy drink powders, and grated cheese. Its portfolio also includes VIDASIN gluten-free pre-mixes, rice flour, cassava starch, corn starch, rice, lentils, and hydrolyzed collagen supplements. Products are sold through retail, commercial, and government channels.
Is Vidalac a public or private company?
Vidalac is a private company. It is classified as unknown and is currently operating.
When was Vidalac founded?
Vidalac was founded in 1996. It employs 1 to 10 people.
Where is Vidalac based?
Vidalac is headquartered in Santa Fe, Santa Fe, Argentina, in the Latin America region.
How does Vidalac make money?
One revenue line is on record: food Manufacturing and Sales.
Who are Vidalac's main competitors?
Broad incumbents on record are Danone Argentina, Bob's Red Mill, Arcor, Molinos Río de la Plata and Nestlé Argentina. Direct peers are La Serenísima (Mastellone Hnos.), Ilolay, Sancor and Milkaut. Dr. Schär is listed as an emerging player.
Does Vidalac have an API?
No public API is recorded for Vidalac.
What industry is Vidalac in?
Vidalac's product category is Packaged Food Manufacturing. Its primary akta.pro industry code is CRADAAAA, Shelf-Stable Pantry Staples (Grains, Pasta, Rice, Beans, Canned Foods), with a secondary code of CRADAGAI, Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots). Its NAICS code is 311 and its SIC code is 2020.