FiNGERPRINT! Publishing
- Company typePrivate
- Founded2008
- HeadquartersLeiden, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
FiNGERPRINT! Publishing firmographics
Firmographics- Name
- FiNGERPRINT! Publishing
- Legal name
- Publitas.com B.V.
- Website
- https://view.publitas.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
FiNGERPRINT! Publishing industry classification
Industry- Product category
- Digital Publishing Software
- NAICS
- Software Publishers (5132), Book Publishers (51313), Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Books: Publishing Or Publishing & Printing (2731), Miscellaneous Publishing (2741)
- akta.pro primary industry
- Interactive & Enhanced Digital Publishing (multimedia, serialized, interactive fiction) (MPAJAMAL)
- akta.pro secondary industries
- Self-Publishing & Author Platforms (BPAMAJAF), Digital Publishing Analytics, Personalization & Ad-Tech (MPAJAMAI)
Keywords
Where FiNGERPRINT! Publishing is headquartered
LocationHeadquarters
- HQ city
- Leiden
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
FiNGERPRINT! Publishing business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- SaaS Subscription: Publitas operates on a subscription-based SaaS model with tiered plans for different customer sizes (Enterprise and Small Business segments). Pricing is quote-based and not publicly disclosed on the website.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise tier for large retailers |
| Subscription | Annual | Small Business tier for smaller retailers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
FiNGERPRINT! Publishing product offering
Product offeringCore offering
FiNGERPRINT! Publishing operates a digital publication capability centered on an AI-enabled platform that converts static PDFs and product feeds into interactive, shoppable digital catalogs, lookbooks, brochures, magazines, and advertising leaflets for retailers and brands. The platform provides tools for creating, distributing, and optimizing shoppable content with built-in product hotspots, add-to-cart functionality, embedded rich media (GIFs, slideshows, videos), and a public developer API. Distribution is enabled through direct website/app embedding, affiliate portals, AWS Marketplace, and self-serve or demo-led sales motions for enterprise and small business customers.
Product overview
Publitas is a comprehensive AI-enabled digital publication platform designed for retailers and brands to create, distribute, and optimize shoppable content. The platform operates as a unified platform-plus-modules architecture consisting of core creation products (Digital Catalog, Digital Lookbook, Online Magazine, Digital Brochure, Flipbook Maker, Publish PDF Online), distribution channels (Owned Channels, Affiliate Platforms), and analytics tools (Catalog Dashboard, Advanced Data Solutions). Additional premium modules include Shoppable Landing Pages, Interactive Media, Checkout Solutions, Dynamic Grid content updates, Accessibility Features, and Digital Catalog Automation. The platform offers enterprise-grade services through Consultancy and Custom Solutions modules. Publitas positions itself as a complete solution for converting static print content into interactive, shoppable digital experiences that drive discovery marketing and ROPO (Research Online, Purchase Offline) effects.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Catalog Core product for creating and publishing shoppable digital catalogs from PDF uploads or product feeds. Enables brands to convert traditional print catalogs into interactive digital experiences with product hotspots and add-to-cart functionality.
- Flipbook Maker Tool for converting PDF documents into interactive flipbook format for online publishing with page-flip animations.
- Online Digital Magazine Publishing solution specifically designed for creating and distributing digital magazines online with interactive and shoppable features.
- Online Digital Brochure Solution for publishing digital brochures online that can be enriched with interactive and shoppable elements.
- Digital Lookbook Platform for creating and publishing digital lookbooks, typically used by fashion and lifestyle brands to showcase collections.
- Publish PDF Online Service for converting and publishing PDF documents online as interactive digital publications.
- Owned Channels Distribution Distribution module for embedding catalogs on websites and mobile apps to reach shoppers on owned digital properties.
- Affiliate Platforms Distribution Distribution capabilities for publishing catalogs on promotional and affiliate partner portals to expand reach.
- Catalog Dashboard Analytics and insights dashboard that tracks publication performance metrics including opens, pageviews, and engagement data.
- Advanced Data Solutions Advanced analytics and data solutions for deeper insights into catalog performance and customer behavior.
- Consultancy Services Expert consulting services to help brands maximize the value of their digital publications and shoppable content strategies.
- Custom Solutions Tailored custom development and integration services for enterprise clients with unique requirements.
Quantifiable outcome
- Top traffic driver for discovery marketing
- +1 more outcomes
Companies that use FiNGERPRINT! Publishing
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles2 records
FiNGERPRINT! Publishing technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability6 records
Feature5 records
FiNGERPRINT! Publishing partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- MACH AlliancecorePublitas is a member of the MACH Alliance as an ISV (Independent Software Vendor), indicating technical interoperability with modern composable commerce architecture.
- AWS MarketplacecorePublitas is available in AWS Marketplace, enabling enterprise customers to procure and deploy the platform through their AWS accounts.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
FiNGERPRINT! Publishing competitors and assessment
Company assessmentDirect peers
- Joomag: Interactive content platform for digital magazines, catalogs, and brochures with CRM and analytics integrations. Overlaps directly with Publitas in retailer and brand use cases for shoppable, measurable digital publications.
- Yumpu: Online magazine and document publishing platform that distributes digital publications to web and mobile. Comparable to Publitas in offering digital magazine and catalog distribution with e-commerce integrations.
- FlippingBook: PDF-to-flipbook conversion platform used by sales and marketing teams for catalogs, brochures, and reports. Competes with Publitas in the flipbook-format publication niche, particularly for B2B and SMB use cases.
- Marq (formerly Lucidpress): Template-driven brand and content platform for creating digital and print collateral including catalogs and brochures. Overlaps with Publitas in retailer marketing workflows where brand consistency and templated digital assets matter.
- FlipHTML5: Self-serve flipbook publishing software that converts PDFs into interactive page-flip publications. A lower-priced direct alternative to Publitas, especially in the SMB and self-publish segment.
- Issuu: Digital publishing platform for catalogs, magazines, and lookbooks with embedded shoppable links. Closest direct competitor to Publitas, serving both enterprise and SMB creators with flipbook-style digital publications.
Broad incumbents
- Canva: Mass-market design platform with expanding interactive digital publication features (Canva Docs, Websites, and Magic Studio AI). Indirectly competes with Publitas for SMB catalog and brochure creation, with significantly larger reach and brand.
- Adobe: Adobe Experience Manager, InDesign, and Adobe Commerce provide catalog creation, digital publishing, and shoppable content capabilities as part of a much larger creative and marketing cloud. Competes with Publitas broadly for enterprise martech wallet share.
Emerging players
- Foleon: Content experience platform for interactive digital publications such as reports, magazines, and product collateral. Adjacent to Publitas with a stronger B2B and content-marketing orientation, but converging on the shoppable content use case.
- Uberflip (PathFactory): Content experience and buyer journey platform that uses interactive content hubs to drive engagement. Adjacent to Publitas in the interactive content/analytics space but oriented toward B2B demand generation rather than retail catalogs.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
FiNGERPRINT! Publishing social profiles
Digital presenceFiNGERPRINT! Publishing compliance and trust
Trust signalCompliance5 records
FiNGERPRINT! Publishing financial estimates
Financial estimateRevenue estimate
Valuation estimate
FiNGERPRINT! Publishing leadership team
Management profileNumber of profiles
FiNGERPRINT! Publishing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FiNGERPRINT! Publishing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FiNGERPRINT! Publishing
What does FiNGERPRINT! Publishing do?
FiNGERPRINT! Publishing operates a digital publication capability centered on an AI-enabled platform that converts static PDFs and product feeds into interactive, shoppable digital catalogs, lookbooks, brochures, magazines, and advertising leaflets for retailers and brands. The platform provides tools for creating, distributing, and optimizing shoppable content with built-in product hotspots, add-to-cart functionality, embedded rich media (GIFs, slideshows, videos), and a public developer API. Distribution is enabled through direct website/app embedding, affiliate portals, AWS Marketplace, and self-serve or demo-led sales motions for enterprise and small business customers.
Is FiNGERPRINT! Publishing a public or private company?
FiNGERPRINT! Publishing is a private company. It is classified as unknown and is currently operating.
When was FiNGERPRINT! Publishing founded?
FiNGERPRINT! Publishing was founded in 2008. It employs 11 to 50 people.
Where is FiNGERPRINT! Publishing based?
FiNGERPRINT! Publishing is headquartered in Leiden, Netherlands, in the Europe region.
How does FiNGERPRINT! Publishing make money?
One revenue line is on record: saaS Subscription.
Who are FiNGERPRINT! Publishing's main competitors?
Direct peers on record are Joomag, Yumpu, FlippingBook, Marq (formerly Lucidpress), FlipHTML5 and Issuu. Broad incumbents are Canva and Adobe. Emerging players are Foleon and Uberflip (PathFactory).
Does FiNGERPRINT! Publishing have an API?
Yes. Publitas offers a public API for developers to build integrations and automate workflows. The developer portal is available at developers.publitas.com. Developer documentation is at developers.publitas.com.
What industry is FiNGERPRINT! Publishing in?
FiNGERPRINT! Publishing's product category is Digital Publishing Software. Its primary akta.pro industry code is MPAJAMAL, Interactive & Enhanced Digital Publishing (multimedia, serialized, interactive fiction), with a secondary code of BPAMAJAF, Self-Publishing & Author Platforms. Its NAICS code is 5132 and its SIC code is 2731.