Village of Hope

What Village of Hope does

Village of Hope is a non-denominational 501(c)(3) nonprofit organization headquartered at 1001 Lake Street in Salisbury, Maryland, delivering a structured transitional housing program for women and children at risk of homelessness and financial instability across Somerset, Wicomico, and Worcester Counties on Maryland's Eastern Shore. Founded on June 7, 1988 as Caritas, Inc. under Joseph House Ministries, the organization operated initially as a men's homeless shelter, expanded into community healthcare via the Village Medical Clinic in 1994, and pivoted in August 2013 — closing the clinic in response to Affordable Care Act pressures — to focus exclusively on its Steps to Success Transitional Living Program. Today the core offering comprises up to two years of housing in 15 fully furnished apartments, paired with dedicated case management led by MSW-credentialed staff, plus the Empowering Children's Project providing after-school tutoring and developmental programming for participants' children.

The operating model is grant- and donation-funded, not transactional. Revenue is sourced from individual contributions, corporate and foundation grants (most notably a $67,500 Perdue Foundation gift in April 2026 for apartment renovations), an annual year-end appeal, and a recurring calendar of fundraising events including the now fifth-annual Seafood Barn & Boil, a Golf Tournament, the Mask-erade Gathering, Crab Feast, and a 2026 partnership with United Way of the Lower Eastern Shore on "Over the Edge for ALICE." Educational pathways are delivered through partnerships with Wor-Wic Community College, Salisbury University, and the University of Maryland Eastern Shore. The organization employs 56 staff, is led by President & CEO Annette Johnson, and maintains a Board of Directors that includes leadership from Little Sisters of Jesus & Mary, preserving the organization's religious-affiliation heritage while operating independently.

There is no proprietary technology, software product, or AI capability in the operating stack. The organization runs on a Weebly-hosted website (villageofhope.us), accepts online donations through Network for Good, and relies on earned media coverage (47ABC-WMDT) and community referrals from the Department of Social Services and emergency shelters for participant acquisition. Strategic positioning is therefore defined by community-rooted fundraising depth, multi-stakeholder partnership breadth, and the operational discipline required to maintain a credentialed case-management workforce — rather than by technology differentiation.

Name

Village of Hope

Legal name

Village of Hope

Website

https://villageofhope.us

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

51–100 employees

Short description

Village of Hope is a Salisbury, Maryland-based 501(c)(3) nonprofit operating the Steps to Success Transitional Living Program, providing up to two years of furnished housing and case management for women and children at risk of homelessness across Maryland's Eastern Shore.

Ownership category

akta.pro rank

Product category

Transitional Housing Services

NAICS

Community Housing Services (62422), Other Community Housing Services (624229)

SIC

Services-Social Services (8300)

akta.pro industry

PRIMARYBPAGAEAB

Housing Assistance & Homeless Services

Business & Public Services/Nonprofit, NGO & Social Services/Social Services & Community Support (Food, Housing, Family)

SECONDARYBPAGALAC

Affordable Housing & Community Development (Housing, Community Land Trusts)

Business & Public Services/Nonprofit, NGO & Social Services/Social Enterprises & Impact Organizations

SECONDARYBPAGADAO

Youth Housing, Foster Care & Wraparound Support (Education-Linked) Nonprofits

Business & Public Services/Nonprofit, NGO & Social Services/Education & Youth Development Nonprofits

Keywords

• Transitional housing services
• Nonprofit social services
• Women's shelter support
• Homelessness prevention services
• Case management programs

Headquarters

HQ city

Salisbury

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: Direct charitable contributions from individuals supporting the Steps to Success Transitional Living Program
2. Corporate and Foundation Grants: Gifts from foundations such as Perdue Foundation ($67,500 for apartment renovations). Corporate sponsors support fundraising events.
3. Fundraising Events: Annual events including Seafood Barn & Boil (5th Annual 2026), Golf Tournament, Mask-erade Gathering, Crab Feast, and Great Clue Caper. Past events have raised from $8,000 to nearly $500,000 cumulatively.
4. Annual Appeal Campaign: Year-end fundraising campaign supporting the Steps to Success Transitional Living Program

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Village of Hope operates a transitional housing program providing up to two years of safe, furnished housing in 15 apartments for women and children at risk of homelessness and financial instability. The program combines residential support with dedicated case management, mental and physical health support, employment training, educational access, financial literacy, and life skills workshops. The organization also provides after-school tutoring and developmental activities for children of program participants through the Empowering Children's Project.

Product overview

Village of Hope is a nonprofit social services organization offering a single unified program — the Steps to Success Transitional Living Program — for women and children at risk of homelessness and financial instability. The core program provides up to two years of transitional housing in 15 furnished apartments with comprehensive case management. The Empowering Children's Project provides complementary after-school academic support and experiential activities for children of program participants. Together, these services form a coordinated pathway from crisis toward stability, well-being, and long-term independence.

Differentiator

Problem solved

Functional benefit

Products and services

• Steps to Success Transitional Living Program A structured two-year transitional housing program providing 15 fully furnished apartments, dedicated case management, and comprehensive support services including mental and physical health support, employment and job skills training, educational access, financial literacy, credit counseling, legal consultation, and life skills workshops for women and children at risk of homelessness.
• Empowering Children's Project

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core, foundational and minor.

• United Way of the Lower Eastern ShorecoreStrategic or Co-development Partner · 1 January 2026Partnership with United Way of the Lower Eastern Shore for the Over the Edge for ALICE 2026 event. Village of Hope President & CEO Annette Johnson is rappelling 14 stories to raise awareness and funds for families.
• Wor-Wic Community CollegecoreStrategic or Co-development PartnerEducational partner providing coursework and training opportunities for program participants to build job readiness and educational advancement.
• Salisbury UniversitycoreStrategic or Co-development PartnerEducational partner providing educational opportunities for program participants.
• University of Maryland Eastern Shore (UMES)coreStrategic or Co-development PartnerEducational partner providing educational opportunities for program participants.
• Joseph House MinistriesfoundationalStrategic or Co-development PartnerVillage of Hope was originally founded in 1988 as a ministry of Joseph House Ministries. The organization maintains a close collaborative relationship with Joseph House while operating as an independent entity.
• Lower Shore ClinicminorStrategic or Co-development PartnerWhen Village of Hope closed its Village Medical Clinic in August 2013, most clinic staff and patients transitioned to Lower Shore Clinic for continued healthcare services.
• Little Sisters of Jesus & MarycoreStrategic or Co-development PartnerReligious organization with three sisters serving as Board members (Sr. Marilyn R. Bouchard as Superior General, Sr. Constance R. Ladd as Vicar General, Sr. Mary Joseph Reinke) on the Village of Hope Board of Directors.
• Bordeleau Vineyards & WineryminorGTM or Marketing PartnerHosted the 2020 Mask-erade Gathering event, raising over $9,000 for the Steps to Success Transitional Living Program.
• King BoysminorGTM or Marketing PartnerFood vendor that provided oyster fritters at the 2019 Who Let the Dawgs Out event, which raised nearly $8,000.
• Kylan BarnminorGTM or Marketing PartnerHosted the 2019 Crab Feast event, which raised over $10,000 for the Steps to Success Transitional Living Program.

Scale indicators5 records

Recent moves10 records

Expansion highlights4 records

Direct peers

• Family Promise: National nonprofit operating transitional housing programs for families experiencing homelessness, with case management and educational support components. Closely comparable to Village of Hope's dual-generation shelter-plus-services model.
• YWCA: National federation with local chapters providing transitional housing and wraparound services for women and children fleeing homelessness and domestic violence. Highly comparable mission, target population, and service model.
• Mercy Housing: Nonprofit affordable and supportive housing provider serving families and individuals transitioning from homelessness. Comparable dual focus on housing stability and supportive services.

Regional players

• Diakonia: Ocean City, Maryland-based nonprofit providing emergency shelter, transitional housing, and food assistance. Direct regional peer serving overlapping Worcester County populations on the Eastern Shore.
• People for Change Coalition: Delmarva-based homelessness services and advocacy organization operating in the same Eastern Shore service area. Comparable regional focus on homelessness prevention and supportive housing.
• HALO (Housing Authority of the City of Salisbury): Local public housing authority serving the same Salisbury/Wicomico County market as Village of Hope. Provides federally subsidized housing and related supportive services to low-income families in the overlap geography.

Broad incumbents

• Salvation Army: Large multi-service nonprofit with extensive emergency and transitional housing programs for women and families. Overlapping mission and services, but operates at national scale with broader programmatic offerings.
• Catholic Charities USA: National network of social service agencies providing housing, case management, and family support services. Comparable faith-rooted origins and service model, though operating at vastly larger scale.
• Volunteers of America: National nonprofit providing transitional and supportive housing, including programs targeting women, children, and families experiencing homelessness. Comparable service architecture and funding mix.
• Habitat for Humanity: Affordable housing nonprofit with local affiliates operating on the Eastern Shore. While focused on homeownership rather than transitional rentals, it represents a comparable housing-focused nonprofit model in the same geography.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/village-of-hope

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Village of Hope