What VinWonders does

VinWonders is the entertainment subsidiary of Vingroup (Tập đoàn Vingroup), Vietnam's largest diversified conglomerate, operating an integrated portfolio of theme parks, water parks, safari parks, aquariums, and entertainment complexes across 12+ destinations nationwide. Originally registered in Khanh Hoa Province on July 26, 2006 as Vinpearl Land and rebranded in 2016, the company generates revenue primarily through direct-to-consumer ticketing — one-time admission fees, premium experience add-ons (Fastpass, priority show seating), in-park food and beverage and merchandise, and bundled packages with adjacent Vinpearl hotels and resorts. Its technology stack is built around a multilingual digital booking platform (Vietnamese, English, Chinese, Korean, Russian), iOS and Android mobile applications with Fastpass and digital map features, the VinClub loyalty program, and a content platform (Wonderpedia). Signature differentiating assets include the world's longest overwater cable car (3,320m), the world's largest turtle-shaped aquarium (Sea Shell), the world's largest floating buoy bay, and proprietary multimedia shows (Tata Show, ONCE Show with Quantum Creative Studios, Quintessence of Vietnam, Colors of Venice) backed by an $8.3M cumulative show-production investment. The customer base is heavily B2C — Vietnamese families and international tourists — with secondary enterprise demand from corporate event, MICE, and airline/telecom partnership channels.

Name

VinWonders

Legal name

VinWonders

Website

https://vinwonders.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

VinWonders is the entertainment subsidiary of Vingroup, operating 12+ theme parks, water parks, safaris, and entertainment complexes across Vietnam. It sells tickets and premium experiences directly to domestic and international tourists through its multilingual website, mobile app, and bundled Vinpearl hotel packages.

Ownership category

akta.pro rank

Product category

Theme Park and Entertainment Destinations

NAICS

Zoos and Botanical Gardens (712130)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Resort/Hotel-Integrated Parks (On-Property Theme/Water Parks) (THAJAEAF)

akta.pro secondary industries

Aquatic Family Entertainment Centers (Splash Pads, Aquatic Playgrounds, Swim Parks) (THAJAEAL), Resort & Hotel Water Parks (On-Property Guest-Access Parks) (THAAABAC)

Keywords

• Theme park operations
• Entertainment complexes
• Water park attractions
• Wildlife safari parks
• Family amusement destinations

Headquarters

HQ city

Nha Trang

HQ country

Vietnam

HQ region

Asia

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Theme Park Entry Tickets: One-time admission fees to individual parks including VinWonders Nha Trang, VinWonders Phu Quoc, Vinpearl Safari, and other destinations. Pricing varies by location and includes various package tiers.
2. Premium Experience Add-ons: Revenue from premium offerings including Fastpass games, priority seating for shows, VIP tours, and specialty dining experiences like underwater restaurant dining.
3. In-Park Spending: Food and beverage, merchandise, and retail sales within parks through various restaurants and shops including branded outlets and third-party vendors.
4. Specialty Tours and Packages: Specialized experiences such as Night Safari tours, Hon Tam mud bath packages, and multi-day combo packages combining accommodation and attractions.
5. Lodging Partnerships: Partnership revenue through bundled packages with Vinpearl hotels and resorts, with commission or markup on accommodation bundled with park tickets.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

VinWonders operates a network of theme parks, water parks, safari parks, entertainment complexes, aquariums, and multimedia shows across 12+ destinations in Vietnam under the Vingroup ecosystem. The company sells admission tickets, premium experience add-ons, in-park dining and merchandise, and bundled accommodation packages to domestic Vietnamese tourists and international visitors. Signature offerings include world-record holding attractions such as the Tata Show multimedia extravaganza, the world's largest turtle-shaped aquarium (Sea Shell), and the world's longest overwater cable car (3,320m).

Product overview

VinWonders is a comprehensive theme park and entertainment ecosystem operated by Vinpearl (Vingroup), offering diverse attractions across 8 destinations in Vietnam. The portfolio includes 10 theme/amusement parks (VinWonders Nha Trang, VinWonders Phu Quoc, VinWonders Nam Hoi An, VinWonders Cua Hoi, VinWonders Vu Yen, Grand Park Ho Chi Minh), 2 water parks (VinWonders Wave Park & Water Park Hanoi, Cong Vien Nuoc Ha Tinh), 1 safari (Vinpearl Safari Phu Quoc), 2 aquarium/edutainment centers (VinKE & Vinpearl Aquarium, Sea Shell), 3 entertainment complexes (Grand World Phu Quoc, Grand World Hanoi, Vinpearl Harbour Nha Trang), 3 wellness facilities (Aquafield Nha Trang, Aquafield Ocean City Hanoi, Hon Tam Mud Bath), and 1 horse academy. Signature shows include Tata Show, ONCE Show, The Quintessence of Vietnam, and Colors of Venice. The ecosystem is supported by the VinWonders App for mobile access and VinClub loyalty program, with centralized ticketing via the booking platform.

Differentiator

Problem solved

Functional benefit

Products and services

• VinWonders Nha Trang Premier theme park featuring six zones with world records, including the Tata Show multimedia extravaganza, 880m zipline holding three Vietnam records, and Vietnam's only beach water park with 39 slides. Located on Hon Tre Island, accessible via the world's longest overwater cable car (3,320m). Targets families and adventure seekers.
• VinWonders Phu Quoc Vietnam's largest theme park at 46.7 hectares featuring 6 themed zones inspired by world civilizations and fairy tales. Includes Once Show produced by Quantum Creative Studios and the Sea Shell aquarium. Targets families and international tourists.
• Vinpearl Safari Phu Quoc Semi-wild animal conservation park spanning 380 hectares with over 4,500 specimens from 200 species including Bengal tigers, African lions, giraffes, zebras, and white rhinos. Vietnam's largest semi-wild animal conservation center. Targets wildlife enthusiasts and families.
• Grand World Phu Quoc 85-hectare entertainment complex featuring European-style architecture with The Quintessence of Vietnam multimedia show ($8.3M investment), Colors of Venice light show, Teddy Bear Museum, and vibrant nightlife. Targets tourists and entertainment seekers.
• Vinpearl Harbour Nha Trang Ultra-experience port featuring the world's longest sea-crossing cable car (3,320m), Rise of the Ocean Princess stunt show (Vietnam's first seaborn action show), nightly fireworks every Saturday, and 200 retail/food stalls. Targets tourists and cruise visitors.
• VinWonders Nam Hoi An Cultural-themed destination at historic international port from 16th-17th century, featuring Crossroads Harbor, Vietnam's first River Safari, Cultural Island with artisan workshops, and traditional performance shows. Targets cultural tourists and families.
• VinWonders Cua Hoi Largest tourism-entertainment complex in North Central Vietnam featuring a water park, 68 entertainment experiences, 2,000 shows annually, and Vietnam's first and only cable car in North Central region. Targets families and regional tourists.
• VinWonders Vu Yen All-in-one entertainment complex and zoo spanning 20 hectares in Hai Phong, featuring amusement rides, wildlife encounters, and diverse attractions for all ages. Targets families and Northern Vietnam visitors.
• Grand Park Ho Chi Minh City Premier entertainment complex in Vinhomes Grand Park featuring Enchanted Garden with 33 rides, Tropical Island water park with 4,600m² wave pool (15m waves, 3m height), and year-round entertainment activities. Targets families and HCMC residents.
• VinWonders Wave Park & Water Park (Hanoi) Wave and water park complex featuring Asia's largest wave pool, 6 wave generators, 10 water attractions, and Asia's largest Laguna salt lake for kayaking and boat activities. Located at Grand World Ocean City. Targets families and Northern visitors.
• Grand World Hanoi (Ocean City) International trade center in Ocean City featuring Venice Quarter with Gondola rides, K-Town Korean district with authentic cultural experiences, and The Grand Voyage multimedia show. Targets tourists and Hanoi's affluent residents.
• VinKE & Vinpearl Aquarium Edutainment complex in Vincom Mega Mall Times City offering career exploration activities for children, giant aquarium with hundreds of marine species, and mermaid feeding shows. Targets families with young children.
• Hon Tam Mud Bath (Tắm Bùn Hòn Tằm) Island-based mineral mud bath complex, the largest in Vietnam, featuring mud therapy, mineral springs, hydrotherapy pools, and 1,350m² infinity pool. Pricing from 430,000 VND to 855,000 VND per adult. Targets wellness tourists and couples.
• Aquafield Nha Trang and Ocean City Korean-style sauna and spa facilities, the first and largest in Vietnam (Nha Trang) and the largest in Northern Vietnam (Ocean City). Features multiple sauna rooms and wellness amenities. Targets wellness seekers and Korean cultural tourists.
• Vinpearl Horse Academy Horse riding academy offering equestrian experiences, located at VinWonders Vu Yen in Hai Phong. Targets families and equestrian enthusiasts.
• VinWonders Mobile App Official mobile application for VinWonders providing digital maps, promotional offers, Fastpass Games priority access, and free premium show seating reservations. Available on iOS and Android. Targets all VinWonders visitors.
• VinWonders Booking Platform Official online ticketing platform (booking.vinwonders.com) for purchasing admission tickets, show reservations, and experience packages across all VinWonders locations. Supports multi-language (Vietnamese, English, Chinese, Korean, Russian) and group bookings up to 20 guests. Targets all VinWonders visitors.
• VinClub Loyalty Program Membership loyalty program offering exclusive benefits including priority services, special discounts, and triple benefits for members. Targets frequent VinWonders visitors and Vinpearl ecosystem customers.

Quantifiable outcome

• World's largest turtle-shaped aquarium as certified by World Records Union (Worldkings)
• +4 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered minor and core.

• MobiFoneminorGTM or Marketing Partner · 6 August 2026Partnership offering free travel eSIM with 10GB of high-speed data for VinWonders customers. The collaboration aims to enhance international visitor convenience by providing connectivity solutions during their theme park visits.
• STARLUX AirlinesminorGTM or Marketing Partner · 31 July 2026Marketing partnership offering STARLUX passengers 15% discount on VinWonders tickets, valid from July 31, 2026 through March 30, 2027.
• Quantum Creative StudioscoreStrategic or Co-development PartnerWorld's leading show production partner responsible for creating major shows including ONCE Show and Tata Show. The studio has worked with Walt Disney, Marvel Studios, and Universal Pictures. Investment of approximately $12 million for ONCE Show alone.
• Vinpearl Hotels & ResortscoreStrategic or Co-development PartnerIntegrated resort ecosystem partner under Vingroup. VinWonders locations are strategically co-located with Vinpearl hotels and resorts, enabling bundled accommodation and entertainment packages.
• World Records Union (Worldkings)minorOthersInternational organization that certified the Sea Shell as the world's largest turtle-shaped aquarium, providing third-party validation for marketing purposes.

Scale indicators13 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Tokyo DisneySea: Tokyo DisneySea is widely regarded as a benchmark destination theme park with premium IP-driven shows and marine-themed experiences, providing a competitive reference point for VinWonders' premium multimedia show productions like Tata Show and ONCE Show.
• Hong Kong Disneyland: Hong Kong Disneyland is a major incumbent destination theme park in the Asia-Pacific region that competes for inbound tourist share with VinWonders, particularly for international visitors planning regional Asia itineraries.
• Universal Studios Singapore: Universal Studios Singapore is the largest destination theme park in Southeast Asia and a primary competitor for premium international tourist entertainment spend that might otherwise flow to VinWonders' flagship Phu Quoc and Nha Trang parks.

Regional players

• Genting SkyWorlds Theme Park: Genting SkyWorlds in Malaysia is a regional integrated theme park within Resorts World Genting, comparable in business model to VinWonders' co-location with Vinpearl resorts and serving a similar Southeast Asian leisure tourism demographic.
• LEGOLAND Malaysia: LEGOLAND Malaysia operates a multi-park resort destination including theme park, water park, and aquarium in a single integrated complex — comparable in structure to VinWonders' Phu Quoc multi-park resort offering for family entertainment tourism.

Direct peers

• Safari World Bangkok: Safari World Bangkok combines a safari park, marine park, and entertainment shows, making it a direct comparable to Vinpearl Safari Phu Quoc's wildlife + entertainment hybrid model serving regional Asian tourists.
• Ocean Park Hong Kong: Ocean Park Hong Kong combines a theme park, Grand Aquarium, and resort hotels on a single site, closely mirroring VinWonders' Nha Trang and Phu Quoc integrated entertainment-resort model with comparable mid-sized Asian destination park positioning.
• Mandai Wildlife Group (Singapore Zoo, Night Safari, River Wonders): Mandai Wildlife Group operates Singapore Zoo, Night Safari, River Wonders, and Bird Paradise — directly comparable to Vinpearl Safari Phu Quoc's Night Safari and River Safari offerings as a multi-format wildlife and conservation entertainment operator.
• Chimelong Group: Chimelong operates Chimelong Ocean Kingdom, Chimelong Safari Park, and Chimelong Water Park in China, making it highly comparable to VinWonders' combined theme park + safari + aquarium + water park portfolio structure with massive infrastructure footprints.
• Sun Group (Sun World): Sun Group is VinWonders' closest direct competitor in Vietnam, operating Sun World theme park complexes (including Sun World Ba Na Hills, Fansipan Legend, Sun World Cat Ba) and cable car systems targeting the same domestic tourist and inbound markets with comparable integrated entertainment offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCmd0YiHAqLcBxjg47cnSJuA
• Facebookfacebook.com/VinWondersOfficial
• Instagraminstagram.com/vinwonders.official
• LinkedInlinkedin.com/company/vinwonders

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VinWonders