VIRGINIA GASTROENTEROLOGY INSTITUTE PC

What VIRGINIA GASTROENTEROLOGY INSTITUTE PC does

Virginia Gastroenterology Institute PC is an independent, physician-owned gastroenterology and liver specialty practice headquartered in Suffolk, Virginia, serving the Hampton Roads region (Suffolk, Chesapeake, Portsmouth, Virginia Beach, Norfolk, and the Peninsula). Founded in 2015 and operating as a Virginia professional corporation, the practice is led by a single board-certified gastroenterologist, Dr. Pramod Malik (MD, FACG, FASGE, AGAF), supported by two nurse practitioners (Ashley Alexander, FNP-C and Brianna Drake, ACNP-C) and approximately five additional staff. The practice operates from two office sites — the Obici Medical Office Building and the newer Sentara BelleHarbour location (opened 2026), which includes on-site endoscopy facilities — and holds hospital privileges at Sentara Obici Hospital for inpatient procedures.

The core service offering centers on high-volume screening colonoscopy and upper endoscopy, augmented by general gastroenterology consultations and liver disease management. In March 2026 the practice installed the Olympus EVIS X1 endoscopy system with CV-1500 processor, becoming the first private GI practice in the region to deploy this next-generation imaging platform and enabling high-resolution detection of subtle mucosal abnormalities. Supporting technology includes Provation Apex for electronic patient charting (deployed May 2020), the Athena Health patient portal, GIQuIC quality registry participation for external benchmarking, and telemedicine consultation capability (757-704-5870).

The business model is fee-for-service clinical billing across a broad base of adult patients, supplemented by a clinical-trial research revenue stream conducted under a partnership with IACT Health since 2020, spanning GERD, gastroparesis, bleeding peptic ulcer, ulcerative colitis, Crohn's disease, and IBS. Patient acquisition combines physician referrals, direct appointment requests, community outreach (e.g., WTKR Coast Live, colorectal cancer awareness events), and the practice website. The practice reports quality outcomes substantially above national benchmarks — adenoma detection rate of 50-65% versus a 25% national goal, 99.8% cecal intubation rate, and 11-minute average withdrawal time — which constitute its principal commercial differentiator in a regional market otherwise dominated by larger health systems.

Name

VIRGINIA GASTROENTEROLOGY INSTITUTE PC

Legal name

Virginia Gastroenterology Institute PC

Website

https://virginiagastro.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Virginia Gastroenterology Institute PC is an independent, physician-owned gastroenterology and liver specialty practice in Suffolk, Virginia, serving the Hampton Roads region with screening colonoscopy, endoscopy, and GI consultations, led by a single board-certified gastroenterologist and supported by two nurse practitioners.

Ownership category

akta.pro rank

Product category

Gastroenterology Specialty Care

NAICS

Offices of Physicians (62111), Ambulatory Health Care Services (621)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

General Gastroenterology (HLAKAEAA)

akta.pro secondary industries

Endoscopy & GI Diagnostic Centers (HLAFAKAG), Endoscopy & GI Procedure Centers (HLAFAIAE), Outpatient Endoscopy & GI Procedure Centers (Non-ASC) (HLAFABAL)

Keywords

• Gastroenterology services
• Colonoscopy screening
• Endoscopic procedures
• Liver disease care
• Gastrointestinal care

Headquarters

HQ city

Suffolk, Virginia

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Clinical Patient Services: Fee-for-service medical care revenue from gastroenterology consultations, diagnostic procedures including colonoscopy and upper endoscopy, and treatment services. Services are billed through insurance plans and patient payments.
2. Clinical Trial Research: Revenue from conducting clinical trials in gastroenterology through partnership with IACT Health. Dr. Malik has conducted trials in GERD, gastroparesis, bleeding peptic ulcer, ulcerative colitis, Crohn's disease, and irritable bowel syndrome.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Virginia Gastroenterology Institute is an independent gastroenterology and liver specialty practice providing comprehensive GI care, including colonoscopy screening, upper endoscopy, liver disease management, and endoscopic surgery. The practice operates from two Suffolk, Virginia locations (Obici Medical Office Building and Sentara BelleHarbour) and serves patients across the Hampton Roads region. It also conducts gastroenterology clinical trials in partnership with IACT Health and offers telemedicine consultations.

Product overview

Virginia Gastroenterology Institute is a private gastroenterology practice offering a unified portfolio of gastrointestinal and liver specialist services. The core offering centers on high-quality colonoscopy procedures enhanced by the recently launched Olympus EVIS X1 endoscopy system (March 2026), one of the most advanced imaging platforms available. Supporting services include liver disease management, endoscopic surgery, and participation in the GIQuIC quality improvement registry. The practice also conducts clinical research through an IACT Health partnership, and utilizes Provation Apex for patient charting and Athena Health for patient portal access.

Differentiator

Problem solved

Functional benefit

Products and services

• High-Quality Colonoscopy Screening colonoscopy procedure for adults, with quality benchmarks exceeding national standards: 99.8% complete colon examination (cecal intubation) rate, 11-minute average withdrawal time, and 50-65% adenoma detection rate. Targets adults age 45 and older and those at increased risk for colorectal cancer.
• Comprehensive Gastroenterology Services Specialty gastroenterology and liver care including endoscopic surgery, colonoscopy screening, liver disease management, and digestive health consultations for adult patients with GI symptoms and conditions.
• Telemedicine Consultations Virtual consultation appointments for established and prospective patients, available by contacting 757-704-5870. Provides remote access to gastroenterology expertise without an in-office visit.
• Clinical Trial Research Patient participation in gastroenterology clinical trials conducted in partnership with IACT Health, covering conditions including GERD, gastroparesis, bleeding peptic ulcer, ulcerative colitis, Crohn's disease, and irritable bowel syndrome.

Quantifiable outcome

• Adenoma Detection Rate of 50-65%, exceeding the national goal of 25%. For every 1% increase in ADR, colon cancer risk is reduced by 3%.
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• IACT HealthcoreStrategic or Co-development Partner · 1 October 2020IACT Health partnered with Virginia Gastroenterology Institute (VGI) in Suffolk, Virginia to conduct clinical trial research in gastroenterology. The partnership enables Dr. Malik and team to conduct scientific clinical trials in GERD, gastroparesis, bleeding peptic ulcer, ulcerative colitis, Crohn's disease, and irritable bowel syndrome. Dr. Malik was the first Certified Principal Investigator in Hampton Roads and has been involved in clinical research since 2002.
• GIQuIC (GI Quality Improvement Consortium)coreOthersVirginia Gastroenterology participates in GIQuIC, a medical registry utilized by gastroenterologists in the United States. Physicians contribute procedure data to GIQuIC for analysis to continuously improve quality of care. Data is also used to advance research and develop guidelines for care across the gastroenterology field.
• Sentara Healthcare - Obici HospitalcoreOthersVirginia Gastroenterology is associated with Sentara Healthcare's Obici Hospital in Suffolk, VA, an A+ rated hospital. Five Sentara Hospitals consistently earn 'A' grades for patient safety. Dr. Malik sees patients at Sentara Obici Hospital for endoscopic procedures.
• EVMS HOPES Free ClinicminorOthersVirginia Gastro supports the local EVMS HOPES Free Clinic through physician participation and community outreach, providing gastroenterology services to underserved populations in the Hampton Roads area.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• EVMS Medical Group: Academic multi-specialty physician group based in Norfolk, with whom VGI partners through the EVMS HOPES Free Clinic. Comparable as a regional provider of GI specialty services that competes for referrals and physician talent in the same Hampton Roads market.
• United Digestive: PE-backed GI platform serving the Southeastern U.S. with employed gastroenterologists, infusion centers, and endoscopy suites. Comparable as a multi-site GI services competitor with similar procedure mix and payer exposure, though at materially larger scale.
• Sentara Medical Group: Multi-specialty physician group affiliated with Sentara Healthcare (VGI's hospital partner). Comparable as a provider of GI services within a larger health system footprint that competes for the same specialist referrals and patient panels in Hampton Roads.
• Gastro Health: Largest U.S. PE-backed gastroenterology platform with hundreds of providers across multiple states. Comparable as a same-specialty GI services provider, but operates at a fundamentally larger scale with health system affiliations and ambulatory surgery centers across regional markets.
• Capital Digestive Care: Large Mid-Atlantic independent GI practice with multiple locations, infusion centers, and clinical research. Comparable as a regional multi-site GI services provider serving the same Mid-Atlantic population as VGI's Hampton Roads market.
• Bon Secours Mercy Health: Large Catholic health system operating in the Hampton Roads region with employed GI specialists and outpatient endoscopy. Comparable as a regional health system offering competing GI services, referrals, and endoscopy capacity in VGI's market.

Regional players

• Charlottesville Gastroenterology Associates: Independent GI practice in Virginia, referenced in VGI testimonials as Dr. Malik's professional peer. Comparable as a Virginia-based independent gastroenterology specialty practice with similar clinical scope and physician-led operating model.
• Atlantic Digestive Specialists: Independent gastroenterology practice serving coastal Virginia/Hampton Roads region. Comparable as a direct geographic competitor offering the same specialty services to the same patient population that VGI serves.
• Bayview Physicians Group: Large independent multi-specialty physician group serving Hampton Roads and surrounding Virginia regions. Comparable as a regional medical group that includes GI services and competes for primary care referrals in the same geography.
• Tidewater Physicians Multispecialty Group: Multi-specialty independent group serving the Tidewater/Virginia Beach/Norfolk area. Comparable as a regional physician-led practice group that includes GI and competes for the same patient panel in Hampton Roads.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/vagastroinstitute
• LinkedInlinkedin.com/company/virginia-gastroenterology-institute-pc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VIRGINIA GASTROENTEROLOGY INSTITUTE PC