Vote Equality US
Vote Equality US is a nonpartisan, grassroots nonprofit founded in 2020 that advocates for the Equal Rights Amendment as the 28th Amendment to the U.S. Constitution. It conducts nationwide RV tours, produces the RATIFIED documentary, and distributes free educational resources to voters, students, and partner organizations.
- Company typePrivate
- Founded2020
- HeadquartersWashington, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Vote Equality US does
Vote Equality US is a nonpartisan, grassroots nonprofit advocacy organization founded in 2020 and headquartered in Washington, DC, where it relocated in November 2024. The organization evolved from the successful VAratifyERA campaign that secured Virginia as the 38th and final state needed to ratify the Equal Rights Amendment. Its mission is to ensure the ERA is recognized and published as the 28th Amendment to the U.S. Constitution, which was achieved on January 17, 2025 when President Biden announced the ERA had met all Article V requirements.
The organization's core offerings are advocacy resources and grassroots mobilization programs rather than a software product. These include the 'Ruthless Vote Getter' (RVG) RV tour—a mobile outreach program that visits colleges, community centers, and early voting sites across multiple states annually; the RATIFIED documentary film about the Virginia ratification effort; the Artists4ERA campaign with 29+ artists; downloadable social media toolkits; educational materials including the 'Ordinary Equality' illustrated book; and curated reading lists. The organization operates with a small team of 5 co-founders without any proprietary technology stack.
Vote Equality US is funded entirely through individual donations (processed via Square), merchandise sales (Pocket Constitution with the 28th Amendment, branded swag), and fundraising events including film screenings. All educational resources, talking points, and graphics are distributed free of charge. The organization serves a broad base of supporters including women, the LGBTQIA+ community, college students, and grassroots volunteers, and partners with organizations such as the League of Women Voters, Feminist Majority Foundation, AAUW, Generation Ratify, and Columbia Law School ERA Project.
Vote Equality US firmographics
Firmographics- Name
- Vote Equality US
- Legal name
- VoteEqualityUS
- Website
- https://voteequality.us
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Vote Equality US is a nonpartisan, grassroots nonprofit founded in 2020 that advocates for the Equal Rights Amendment as the 28th Amendment to the U.S. Constitution. It conducts nationwide RV tours, produces the RATIFIED documentary, and distributes free educational resources to voters, students, and partner organizations.
- Ownership category
- akta.pro rank
Vote Equality US industry classification
Industry- Product category
- Constitutional Advocacy
- NAICS
- Human Rights Organizations (813311), Social Advocacy Organizations (8133)
- akta.pro primary industry
- Gender Equality & Women’s Rights Advocacy (BPAGAFAD)
Keywords
Where Vote Equality US is headquartered
LocationHeadquarters
- HQ city
- Washington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Vote Equality US business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Donations: The organization accepts donations from supporters to fund tours, educational materials, and advocacy efforts. Donations can be made through their Square site.
- Merchandise sales: Sale of branded merchandise including swag, ERA graphics, and campaign materials through their online store.
- Fundraising events: Organizes fundraising events including film screenings and volunteer parties to generate support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free educational resources |
| Other | One-time | Free book with shipping |
| Subscription | Monthly | Donation-based support |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Vote Equality US product offering
Product offeringCore offering
Vote Equality US is a nonpartisan grassroots advocacy organization that promotes the Equal Rights Amendment as the 28th Amendment to the U.S. Constitution. It organizes nationwide RV tours (the Ruthless Vote Getter), produces and distributes the RATIFIED documentary film, publishes educational resources (the Ordinary Equality book, FAQs, reading lists, social media toolkits), and coordinates volunteer grassroots campaigns to educate voters and pressure government officials for constitutional recognition and implementation of the ERA.
Product overview
Vote Equality US is a nonpartisan, grassroots advocacy organization focused on achieving recognition and implementation of the Equal Rights Amendment as the 28th Amendment to the U.S. Constitution. Rather than offering a software product, the organization provides an ecosystem of advocacy resources including educational materials (FAQ pages, reading lists, book publications), media content (the RATIFIED documentary, social media toolkits), merchandise (Pocket Constitutions), and a signature mobile outreach program—the Ruthless Vote Getter (RVG) RV tour series. The RVG tours travel nationwide conducting voter education, community organizing, and grassroots advocacy at universities, community events, and early voting sites. The organization emerged from the successful VAratifyERA campaign that secured Virginia's ratification in 2020.
Differentiator
Problem solved
Functional benefit
Brands
- Ruthless Vote Getter (RVG): The organization's purple RV vehicle used for nationwide tours to educate voters and promote the Equal Rights Amendment.
Products and services
- RATIFIED Documentary An inspirational feature-length documentary film about the Virginia ratification effort, featuring Vote Equality US's work. Available for streaming through Action Network and for private screening bookings at universities, companies, and community venues.
- Ruthless Vote Getter (RVG) RV Tours Mobile advocacy tour program using a 28-foot purple RV to conduct voter education, community organizing, and grassroots ERA advocacy at colleges, community events, early voting sites, and faith-based venues across multiple states, including the 2024 Ratified Tour, Eastern Shore Tour, and previous regional tours.
- Ordinary Equality Book An illustrated account of the Equal Rights Amendment movement written by Kate Kelly with illustrations by Nicole LaRue, available as a free copy with $10 shipping and handling per copy.
- Pocket Constitution A pocket-sized U.S. Constitution available for purchase that includes the 28th Amendment (Equal Rights), sold as branded merchandise supporting the organization's mission.
- ERA Reading List A curated set of reading materials designed to help advocates and supporters master facts about the 28th Amendment, organized into priority and secondary reading lists, available on the website.
- ERA=28A Social Media Toolkit A free downloadable graphics toolkit providing ERA=28A visual assets for social media sharing and campaign promotion, available via Google Drive for supporters to use in their own advocacy.
Quantifiable outcome
- 38 states ratified the ERA, meeting constitutional requirements
- +3 more outcomes
Companies that use Vote Equality US
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles5 records
Vote Equality US technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Vote Equality US partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and regional.
- ERA NC AlliancecoreRegional partner organization collaborating with Vote Equality on Eastern Shore and North Carolina tours, working together on voter outreach and ERA education efforts.
- The Feminist Majority FoundationcoreCo-presenting RATIFIED documentary screenings and collaborating on equality advocacy efforts, particularly in Virginia and North Carolina.
- California Commission on the Status of Women and GirlsregionalState commission co-hosting RATIFIED film screening at Mt. St. Mary's University Rose Hills Auditorium in Los Angeles, CA.
- Center for the Advancement of Women at Mt St Mary's UniversityregionalAcademic center co-presenting RATIFIED film screening with California Commission on the Status of Women and Girls.
- Artists4ERAcoreCampaign of 29+ artists creating ERA-focused artwork. Vote Equality directs supporters to Artists4ERA.org and collaborates on art installations at tour events.
- Generation RatifycoreYouth-led ERA advocacy organization that co-hosted the ERA Centennial Convention in Seneca Falls, NY in July 2023 with Columbia Law School and Equal Rights Action.
- League of Women VoterscoreLong-standing partner in the Seneca Falls Centennial Tour, joining forces to demand publication of the ERA in the U.S. Constitution.
- American Association of University Women (AAUW)corePartner organization joining the Seneca Falls Centennial Tour advocating for constitutional gender equality.
- Maryland NOWcoreMaryland chapter of National Organization for Women partnering on the Seneca Falls Centennial Tour.
- Columbia Law School ERA ProjectcoreAcademic partner co-hosting the ERA Centennial Convention in Seneca Falls, NY in July 2023 with Generation Ratify and Equal Rights Action.
- Equal Rights ActioncoreCo-host of the ERA Centennial Convention at Seneca Falls, NY in July 2023, partnering with Columbia Law School and Generation Ratify.
Scale indicators6 records
Recent moves7 records
Expansion highlights6 records
Vote Equality US competitors and assessment
Company assessmentEmerging players
- Equality Now: International human rights organization where Vote Equality US co-founder Shelby Quast served as Americas Director; comparable as a peer focused on gender equality legal advocacy, though with a broader international scope.
Direct peers
- ERA NC Alliance: North Carolina-based ERA advocacy organization partnering with Vote Equality US on Eastern Shore and NC tours; a regional direct peer pursuing the same Equal Rights Amendment mission.
- American Association of University Women (AAUW): National organization advancing gender equity in education and the workplace; a partner of Vote Equality US on the Seneca Falls Centennial Tour and directly comparable as a women's equality advocacy peer.
- The Feminist Majority Foundation: National feminist organization co-presenting RATIFIED documentary screenings with Vote Equality US; directly comparable as a peer advocacy organization focused on women's rights and ERA.
- Generation Ratify: Youth-led ERA advocacy organization that co-hosted the 2023 ERA Centennial Convention with Vote Equality US; direct peer pursuing the same 28th Amendment mission with a younger demographic focus.
- League of Women Voters: Long-standing civic engagement and voting rights organization that partnered with Vote Equality US on the Seneca Falls Centennial Tour; directly comparable as a grassroots civic and gender-equality advocacy peer.
- National Organization for Women (NOW): The largest U.S. feminist advocacy organization; Maryland NOW partnered with Vote Equality US on the Seneca Falls Tour, making it a direct peer in women's rights and gender equality constitutional advocacy.
- ERA Coalition: A national coalition advocating for publication of the Equal Rights Amendment; directly comparable as a peer advocacy organization focused on the same constitutional mission with overlapping partner networks.
Broad incumbents
- National Partnership for Women & Families: Long-standing advocacy organization promoting fairness in the workplace, reproductive health, and care; comparable as a broader incumbent peer in the same women's rights advocacy space.
- National Women's Law Center: Established legal advocacy organization fighting for gender justice through policy, litigation, and education; comparable as a broader incumbent in the same gender equality / civil rights advocacy category.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Vote Equality US social profiles
Digital presenceVote Equality US financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vote Equality US leadership team
Management profileNumber of profiles
Profiles5 records
Vote Equality US funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vote Equality US M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vote Equality US
What does Vote Equality US do?
Vote Equality US is a nonpartisan grassroots advocacy organization that promotes the Equal Rights Amendment as the 28th Amendment to the U.S. Constitution. It organizes nationwide RV tours (the Ruthless Vote Getter), produces and distributes the RATIFIED documentary film, publishes educational resources (the Ordinary Equality book, FAQs, reading lists, social media toolkits), and coordinates volunteer grassroots campaigns to educate voters and pressure government officials for constitutional recognition and implementation of the ERA.
Is Vote Equality US a public or private company?
Vote Equality US is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Vote Equality US founded?
Vote Equality US was founded in 2020. It employs 1 to 10 people.
Where is Vote Equality US based?
Vote Equality US is headquartered in Washington, United States, in the North America region.
How does Vote Equality US make money?
Three revenue lines are on record. Donations are the primary driver. The others are merchandise sales and fundraising events.
Who are Vote Equality US's main competitors?
Equality Now is listed as an emerging player. Direct peers are ERA NC Alliance, American Association of University Women (AAUW), The Feminist Majority Foundation, Generation Ratify, League of Women Voters, National Organization for Women (NOW) and ERA Coalition. Broad incumbents are National Partnership for Women & Families and National Women's Law Center.
Does Vote Equality US have an API?
No public API is recorded for Vote Equality US.
What industry is Vote Equality US in?
Vote Equality US's product category is Constitutional Advocacy. Its primary akta.pro industry code is BPAGAFAD, Gender Equality & Women’s Rights Advocacy. Its NAICS code is 813311.