VYASA - Vivekananda Yoga Anusandhana Samsthana

What VYASA - Vivekananda Yoga Anusandhana Samsthana does

VYASA - Vivekananda Yoga Anusandhana Samsthana is a non-profit charitable society registered in 1986 in Nagercoil, Tamil Nadu, and operating from a 100-acre residential campus (Prashanti Kutiram) in Bangalore, Karnataka. The organization is the parent entity of S-VYASA Deemed University (UGC-recognized since 2002) and operates the Arogyadhama 250-bed residential health center, the Anvesana Research Facility, the Stop Diabetes Movement (SDM) public-health initiative, and the Self-Management of Excessive Tension (SMET) stress program. Its core methodology is the Integrated Approach of Yoga Therapy (IAYT), combining asanas, pranayama, kriyas, meditation, and emotion-culture techniques, with biomedical validation through in-house laboratories covering molecular biology, autonomic function testing, polysomnography, cognitive neuroscience, and bio-energy research.

VYASA generates revenue through multiple streams: residential treatment programs at Arogyadhama (tiered pricing across dormitory to suite accommodations), yoga instructor certification courses (YIC, YIDM, SMET, PDC), research grants from government agencies (NIH, NCCAM, AYUSH, CCRYN, DST, DRDO, and state governments), international and domestic conference fees (INCOFYRA, ICYN), and affiliation and certification fees from over 190 domestic and 8+ international yoga centers operating under the Vivekananda Yoga brand. Distribution is multi-channel: direct residential programs on campus, distance education through the Directorate of Distance Education, branch centers in Guwahati, Hyderabad, and Kolkata, and international affiliates in the USA, Singapore, Japan, Turkey, South Korea, Oman, Saudi Arabia, and beyond. Customer segments include chronic-disease patients (diabetes, asthma, cancer, cardiac, neurological, musculoskeletal), aspiring yoga teachers, corporate stress-management clients, and institutional buyers such as the Punjab Directorate of Ayurved for correctional and hospital deployments.

The organization is governed by a Managing Committee led by founder-President Dr. H.R. Nagendra (formerly of NASA, Harvard, and Imperial College) and Vice President Dr. R. Nagarathna (MBBS, MD, FRCP-UK). VYASA holds multiple government designations (SIRO, Deemed University, ICMR Center for Advanced Research, AYUSH Center for Excellence, DST-FIST lab) and operates the Council for Yoga Accreditation International (CYA), registered in Maryland, USA in 2012 to extend yoga accreditation globally.

Name

VYASA - Vivekananda Yoga Anusandhana Samsthana

Legal name

Vivekananda Yoga Anusandhana Samsthana

Website

https://vyasa.org

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

VYASA is a non-profit charitable society and parent of S-VYASA Deemed University, operating a 250-bed integrative yoga therapy hospital, research labs, and a network of 190+ affiliated yoga centers across India and abroad.

Ownership category

akta.pro rank

Product category

Yoga Education and Holistic Healthcare

NAICS

Scientific Research and Development Services (5417), Professional and Management Development Training (61143), Research and Development in the Social Sciences and Humanities (541720)

SIC

Services-Educational Services (8200), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

General Yoga Instruction (Hatha/Vinyasa/Flow) (HSADACAA)

akta.pro secondary industries

Yoga Teacher Training (YTT) & Pilates Instructor Training (HSADACAL), Therapeutic/Adaptive Yoga & Clinical Pilates (HSADACAE), Yoga, Pilates & Mind-Body Movement Education (EDAAAHAC), Guided Meditation Instruction (1:1 & Group) (HSADAJAA)

Keywords

• Yoga education
• Yoga therapy
• Holistic healthcare
• Yoga research
• Yoga certification

Headquarters

HQ city

Bangalore

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Residential Treatment Programs: Arogyadhama health center offers residential treatment programs combining Yoga, Ayurveda, Naturopathy, and Physiotherapy. Treatment extends for one to four weeks or more with various accommodation options from dormitories to deluxe suites. This is a primary revenue stream for the organization.
2. Yoga Education and Training Courses: Revenue from yoga instructor certification courses (YIC, YIDM, SMET, PDC) conducted at the main campus and through affiliated centers. Also includes distance education through Directorate of Distance Education, S-VYASA.
3. Funded Research Projects: Research funding from government agencies and international organizations including NIH, NCCAM, AYUSH, CCRYN, DST, DRDO, and various state governments. Projects focus on yoga therapy for conditions like diabetes, cancer, asthma, and mental health.
4. Conference and Event Fees: Revenue from organizing international conferences including INCOFYRA, ICYN, and other yoga research conferences. Souvenir publications and participation fees contribute to this stream.
5. Affiliation and Certification Fees: Affiliated centers pay fees for VYASA certification and use of VYASA brand and programs. The organization has over 190 affiliated centers in India and international affiliates.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

VYASA operates as a non-profit charitable society delivering evidence-based yoga therapy, education, and research through its 250-bed Arogyadhama Health Center offering integrated Yoga, Ayurveda, Naturopathy, and Modern Medicine treatments. The organization runs yoga instructor certification courses (YIC, YIDM, SMET, PDC), conducts funded research projects on yoga's therapeutic applications, and serves as the mother organization of S-VYASA Deemed University offering doctoral and postgraduate programs in yoga and allied sciences.

Product overview

VYASA - Vivekananda Yoga Anusandhana Samsthana is a charitable society and the mother organization of S-VYASA Deemed University, offering a comprehensive portfolio of yoga education and healthcare services. The organization operates through multiple integrated offerings: Arogyadhama provides residential holistic health treatments combining Yoga Therapy, Ayurveda, Naturopathy, and Physiotherapy; educational programs include Yoga Instructor Courses (YIC, YIDM, PDC) and SMET for stress management; service projects encompass the Stop Diabetes Movement (SDM) for community health initiatives; and research activities are supported through Anvesana Research Facility. International yoga standards are maintained through CYA International accreditation council. The organization blends traditional yoga wisdom with modern scientific research, positioning its Vivekananda Yoga programs as the core brand across all offerings.

Differentiator

Problem solved

Functional benefit

Brands

• Arogyadhama: Health center offering residential holistic treatment courses based on Yoga, Ayurveda, Naturopathy and Physiotherapy integrated together, with 250-bed inpatient facility.
• Anvesana Research Facility
• Stop Diabetes Movement (SDM)
• SMET (Self-Management of Excessive Tension)
• Prashanti Kutiram
• HOLSYM (Holistic Systems Management)
• CYA International (Council for Yoga Accreditation International)

Products and services

• Arogyadhama Health Center A 250-bed residential holistic treatment facility combining Yoga Therapy, Ayurveda, Naturopathy, and Modern Medicine for lifestyle-related ailments. Treatment programs extend from one to four weeks or more.
• SMET (Self-Management of Excessive Tension) A yoga-based stress management course with universal appeal for improving well-being of executives, professionals, management experts, and housewives experiencing excessive tension.
• SDM (Stop Diabetes Movement) A nationwide community public-private partnership effort using Integrated Approach of Yoga Therapy (IAYT) to prevent diabetes mellitus in India through volunteer programs, diabetes patient training, and yoga instructor programs.
• YIC (Yoga Instructor Course) Short-term yoga instructor certification program conducted over 8 months, 3 days per week, training individuals to become qualified yoga instructors under VYASA accreditation.
• YIDM (Yoga Instructor Development and Mentorship) Short-term course for yoga instructor development and mentorship under VYASA's national affiliation program.
• PDC (Positive Disability Course) Short-term course program under VYASA's national affiliation for yoga education focused on positive approaches to disability.
• S-VYASA Deemed University Programs Doctoral level programs in yoga and allied sciences, recognized by the University Grants Commission since 2002, offering postgraduate and doctoral degrees in yoga and life sciences.
• CYA International (Council for Yoga Accreditation International) International yoga accreditation council registered in Maryland, USA, providing peer accreditation and certification for yoga instructors, teachers, and therapists worldwide through member institutions.
• Anvesana Research Facility Services Research laboratory services focused on understanding the biology of yoga across multiple levels, from physical to subtle planes of existence, with specialized labs for molecular biology, autonomic function, sleep studies, cognitive neuroscience, and bio-energy research.

Quantifiable outcome

• Yoga helps maintain normal blood glucose levels (fasting and post meal)
• +5 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

19 partnerships are on record, tiered minor and core.

• Lohia Engineering & Design Pvt. Ltd.minorStrategic or Co-development PartnerPartnership for print and reproduce activities. Dr HR Nagendra, President of VYASA signed the MoU with Amit Lohia representing the partner.
• Vydehi Institute of Medical Science and Research CentrecoreStrategic or Co-development PartnerCooperation in the field of Translational Research and Exchange of Scholars between the two institutions.
• M. S. Ramaiah Institute of Technology, BangaloreminorStrategic or Co-development PartnerPromotion of Scientific and Academic Excellence and Advancements through joint activities.
• Directorate of Ayurved, Department of Health and Family Welfare PunjabcoreStrategic or Co-development PartnerTo administer Yoga Therapy in 15 Jails and 9 Civil Hospitals across Punjab, indicating significant public health partnership.
• East Tennessee State UniversityminorStrategic or Co-development PartnerInternational academic exchange and collaboration in yoga education and research.
• Central Michigan University, USAcoreStrategic or Co-development PartnerInternational Academic Exchange program with NV Raghuram as International Coordinator from VYASA.
• The University of MelbournecoreStrategic or Co-development PartnerCooperation in the field of Research and Education through The Centre for International Mental Health and School of Population Health.
• Royal Melbourne Institute of TechnologyminorStrategic or Co-development PartnerInternational collaboration in yoga education and research.
• H. Lee Moffitt Cancer Center and Research InstitutecoreStrategic or Co-development PartnerCollaboration in research related to yoga therapy for cancer patients.
• The University of Texas M. D. Anderson Cancer CentrecoreStrategic or Co-development PartnerResearch collaboration in yoga therapy applications for cancer treatment and care.
• Republic Polytechnic, SingaporeminorStrategic or Co-development PartnerAcademic exchange and collaboration in yoga education.
• Japan Vivekananda Yoga Kendra, Yonago, JapanminorChannel Partner/ Reseller/ DistributorPromote Yoga Instructors and Yoga Therapists in Japan through local center.
• Wellpark College of Natural TherapiesminorStrategic or Co-development PartnerInternational collaboration for academic programs in natural therapies and yoga.
• INYS - MRS at Jindal Naturecure InstituteminorStrategic or Co-development PartnerTo Promote Research in Yoga and Naturopathy through joint initiatives.
• SPARSH, Unit of Shiva & Shiva Orthopedic Hospital Pvt. Ltd.minorChannel Partner/ Reseller/ DistributorAdminister IAYT (Integrated Approach of Yoga Therapy) through video conference.
• Lokmanya Medical FoundationminorChannel Partner/ Reseller/ DistributorSDM (Stop Diabetes Movement) and Yoga therapy programs implementation.
• KWA Kuratorium Wohnen im Alter Gag, MunichminorStrategic or Co-development PartnerInternational Cooperation in field of Research and Training for elderly care through yoga.
• Thermae Campus SRL, ItalyminorStrategic or Co-development PartnerSynergic cooperation addressing training in SMET, YIC, PGDYT & PGDYTD courses.
• Hindu University of AmericaminorStrategic or Co-development PartnerExtension Center of HUA for yoga education and research.

Scale indicators9 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Kaivalyadhama (Lonavla): Indian yoga institute combining traditional yoga practice with scientific research and teacher training; comparable to VYASA in research-backed yoga therapy and residential programs.
• Isha Foundation: Indian non-profit founded by Sadhguru offering teacher training (Isha Hatha Yoga), large residential centers, and international affiliates; competes with VYASA for aspiring yoga teachers and wellness tourists in India and abroad.
• Morarji Desai National Institute of Yoga (MDNIY): Government of India institute under Ministry of AYUSH offering yoga teacher training, therapy and research; comparable to VYASA in offering teacher training and yoga therapy, with similar regulatory recognition but different ownership structure.
• Bihar School of Yoga: Long-established Indian yoga school offering accredited teacher training and yoga therapy programs; a direct peer in yoga education and certification, with comparable mission-driven, non-commercial positioning.
• The Yoga Institute: One of the oldest organized yoga institutes in India (Santacruz, Mumbai), offering teacher training and therapeutic yoga; comparable in educational mission and teacher training product, though smaller in research footprint.
• Ramamani Iyengar Memorial Yoga Institute: Long-running Pune-based institute offering Iyengar yoga teacher training and therapy; comparable in depth of teacher certification and therapeutic offerings, with strong international brand recognition.
• Art of Living (Sri Sri Ravi Shankar): Large India-based yoga and meditation organization offering teacher training programs, residential centers, and global affiliates; directly comparable to VYASA in scale, mission-driven structure and breadth of yoga education offerings.
• Sri Sri School of Yoga: Yoga teacher training arm of Art of Living offering certification programs similar to VYASA's YIC/YIDM; overlaps directly in target segment of aspiring yoga instructors.

Broad incumbents

• Patanjali Yogpeeth (Patanjali Ayurveda): Large Indian yoga and Ayurveda institution offering teacher training, residential treatment, and FMCG products; broader and more commercially oriented than VYASA but overlapping on therapeutic yoga and teacher training.

Others

• Yoga Alliance: International yoga teacher accreditation body; relevant given VYASA's CYA International accreditation initiative, and a benchmark for how yoga certification markets are structured globally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/svyasa
• YouTubeyoutube.com/svyasablr
• Facebookfacebook.com/svyasayoga
• LinkedInlinkedin.com/company/vyasayoga

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries11 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about VYASA - Vivekananda Yoga Anusandhana Samsthana