Watertown Rapids

Name

Watertown Rapids

Legal name

Watertown Rapids

Website

https://watertown-rapids.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Collegiate Summer Baseball Entertainment

NAICS

Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Intramural Sports & Recreational Leagues (EDALAIAC)

Keywords

• Collegiate summer baseball
• Wooden bat league
• Minor league entertainment
• Sports ticketing services
• Amateur baseball development

Headquarters

HQ city

Watertown

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels3 records

Marketing channels5 records

Core offering

Watertown Rapids fields a collegiate summer baseball team that plays home games at Toyota Field within the Perfect Game Collegiate Baseball League (PGCBL). The team's core offering is live wooden-bat baseball entertainment for local fans in Watertown, NY and surrounding Northern New York communities, sold through single-game and group tickets distributed via TicketReturn. Supporting offerings include themed promotional nights, youth baseball camps, fan-engagement events, and corporate sponsorship packages.

Product overview

Watertown Rapids is a single-entity collegiate summer baseball organization competing in the Perfect Game Collegiate Baseball League (PGCBL), founded in 2010 in conjunction with Perfect Game USA. The team offers a unified entertainment product centered on live baseball games at Toyota Field, with ticketing as the primary revenue driver. The portfolio includes game attendance (single-game and group tickets), themed promotional events (theme nights, youth camps, fan engagement events), and corporate sponsorship packages. All home games are played at Toyota Field in Watertown, NY, with gates opening at 5:30 PM and games starting at 6:30 PM Monday-Saturday, 5:00 PM Sundays. The PGCBL league structure provides the competitive framework, recruiting top collegiate athletes to compete with wooden bats for professional baseball preparation.

Differentiator

Problem solved

Functional benefit

Products and services

• Collegiate Baseball Games Live collegiate summer baseball games played at Toyota Field as part of the Perfect Game Collegiate Baseball League (PGCBL). The team recruits top collegiate athletes to compete with wooden bats to prepare for professional baseball.
• Single-Game Tickets Individual game admission tickets available for purchase through the TicketReturn platform. Home games are held at Toyota Field with gates opening 90 minutes before game time.
• Group Tickets Group and bulk ticket sales for team events, corporate outings, and private events at the ballpark.
• Theme Night Events Special themed promotional nights during games including Ag Night, Media Day, Opening Night, Faith & Family Night, Emergency Responders Night, Teacher Appreciation Night, and Fort Drum Night featuring military appreciation.
• Youth Baseball Camp Annual youth baseball development camp offering skill development and interaction with team players.
• Meet the Rapids Event Fan engagement event featuring player meet-and-greets, autograph sessions, player skill showcases, and entertainment prior to the first home game of the season.
• Sponsorship Packages Corporate sponsorship opportunities allowing businesses to promote their brand at games, on uniforms, and through promotional events.
• Baseball, Beer & Music Events Special outdoor happy hour events featuring live DJ performances, discounted food and beverages, and baseball entertainment.

Quantifiable outcome

• Two players named to PGCBL East Division Mid-Season All-Stars (Teck Nash and Jax Miller, 2023 season)
• +3 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Ten partnerships are on record, tiered minor and core.

• Taste NYminorGTM or Marketing Partner · 1 January 2023Sponsorship of 2023 new uniform design featuring white stripes and lettering on blue jerseys. Taste NY is a New York State program promoting local agricultural products.
• Coke (Coke Northeast)minorGTM or Marketing Partner · 1 January 20232023 sponsor of the Watertown Rapids baseball team. Coke Northeast is a major beverage distribution company.
• ServPro Jefferson CountyminorGTM or Marketing Partner · 1 January 2023Sponsor of Emergency Responders Night 2022 event. ServPro is a cleanup and restoration franchise with over 1,600 locations providing 24/7 service.
• Northern Credit UnionminorGTM or Marketing Partner · 1 January 2023Sponsor of Teacher Appreciation Night 2022, offering $6 ticket discount for members. Northern Credit Union is a non-profit financial institution serving Northern New York.
• Convalt EnergyminorGTM or Marketing Partner · 1 January 2023Sponsor of Fort Drum Night 2022. Convalt Energy is an innovative renewable energy company dedicated to delivering clean energy worldwide.
• Drive America WatertownminorGTM or Marketing Partner · 1 January 2023Long-time sponsor presenting Drive America Night 2022. Hosted pre-game party with player meet and greet at their Watertown location.
• Design Build InnovationsminorGTM or Marketing Partner · 1 January 2023Sponsor of Baseball, Beer, and Music event - Watertown's Largest Outdoor Happy Hour.
• Tunes 92.5minorGTM or Marketing Partner · 1 January 2023Media sponsor of Baseball, Beer, and Music event featuring live DJ performance.
• Perfect Game USAcoreStrategic or Co-development Partner · 1 January 2023The Watertown Rapids competes in the Perfect Game Collegiate Baseball League (PGCBL), which was founded in conjunction with Perfect Game USA. PGCBL recruits top collegiate athletes to compete in New York state with wooden baseball bats to help prepare for professional baseball.
• Toyota FieldcoreOthers · 1 January 2023

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Cape Cod League Teams (e.g., Chatham Anglers): Premier collegiate summer baseball league with similar wooden-bat development model; serves as the top-tier reference point for player-pipeline value and brand prestige that the Rapids and PGCBL aspire to.

Direct peers

• Albany Dutchmen: PGCBL member team playing in the Albany capital region; shares league governance, player recruitment, and ticketing approach with the Rapids.
• Glens Falls Dragons: PGCBL team in the Adirondack region of New York; shares league affiliation, single-venue operations, and small-city community engagement model.
• Amsterdam Mohawks: Another PGCBL collegiate summer baseball team in New York State; directly comparable in league structure, wooden-bat format, and small-market operating model.
• Newark Pilots: PGCBL team playing in the Finger Lakes region of New York; directly comparable in format, market size, and Perfect Game USA affiliation.
• Elmira Pioneers: PGCBL collegiate summer team based in a similarly-sized New York upstate city; comparable scale, fan base, and sponsorship-driven business model.
• Utica Blue Sox: PGCBL team serving the Mohawk Valley of New York; same league structure, similar size of catchment, and comparable summer-collegiate positioning.
• Batavia Muckdogs: PGCBL team in Western New York; comparable in operating structure, single-venue baseball model, and community-based entertainment programming.
• Oneonta Outlaws: PGCBL team in central New York; directly comparable in collegiate summer wooden-bat format, small-market economics, and sponsorship-driven revenue.

Emerging players

• Tri-City ValleyCats: Capital Region New York baseball team that transitioned from affiliated Minor League Baseball to collegiate/summer ball; broader reach and longer history than the Rapids, but increasingly overlapping in summer collegiate programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/WatertownRapids
• Facebookfacebook.com/watertownrapidsbaseball
• Instagraminstagram.com/wtnrapids
• LinkedInlinkedin.com/company/watertown-rapids

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Watertown Rapids