Wellness Foundation
Wellness Foundation (The Matai) is a Bradford, UK-based holistic wellness practice founded by Mark Thomas, delivering a proprietary Matai Yoga methodology combining hypnotherapy, NLP, Pilates, and acupressure for spinal rehabilitation, sports recovery, weight loss, and mental wellness to individual consumers across West Yorkshire, online, and via an annual Ibiza retreat.
- Company typePrivate
- Founded-
- HeadquartersBaildon, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Wellness Foundation does
Wellness Foundation, trading as The Matai (legal entity MataiP Ltd), is a Bradford, UK-based holistic wellness practice operating from West Yorkshire venue locations (Leeds, Baildon, Harrogate, Clayton) with a flagship annual retreat in Ibiza, Spain. Founded and led by Mark Thomas (the "Matai guru"), the business delivers a proprietary Matai Yoga methodology developed over 25+ years that integrates neuro-muscular skeletal techniques with M-powered hypnotherapy, NLP (linguistic programming), Holistic Transcendental Pilates, Ki Kung, acupressure, reflexology, and breath work. The integrated system addresses spinal rehabilitation, musculoskeletal pain (sciatica, herniated discs, scoliosis, lumbar stenosis), weight loss, sports injury recovery, mental wellness, and longevity across individual consumers.
The product surface spans core one-to-one and group sessions, specialist programs (Spinal Solutions, Slimmer Solutions, Accelerated Rehabilitation, Bone Density Workshop, Sports Therapy), complementary therapies (Reiki Healing, Acupressure Massage, Natural Medicine), a flagship annual Ibiza Retreat, a daily Online Healing Meditation programme, and the Wellness Foundation Academy offering structured courses. Pricing is per-session or per-package, ranging from £20 for group meditation to £850 for the Gold tier of the Ibiza Retreat, with package pricing at £350-£420 for multi-session bundles and a £160 monthly online subscription covering 16 group sessions.
The business is founder-operated, privately held, and bootstrapped, with no disclosed external funding or institutional investors. Go-to-market is direct-to-consumer with top-of-funnel awareness driven by organic social (Facebook, Instagram, YouTube, Mixcloud), content marketing via the company blog, FreeIndex listings, and word-of-mouth referrals. Distribution is hybrid: in-person across UK regional venues plus online global delivery, supplemented by an experiential annual retreat in Ibiza. The customer base is a long-tail of individual D2C consumers, with no enterprise contracts in evidence and heavy concentration in the West Yorkshire region.
Wellness Foundation firmographics
Firmographics- Name
- Wellness Foundation
- Legal name
- MataiP Ltd
- Website
- https://wellnessfoundation.co.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Wellness Foundation (The Matai) is a Bradford, UK-based holistic wellness practice founded by Mark Thomas, delivering a proprietary Matai Yoga methodology combining hypnotherapy, NLP, Pilates, and acupressure for spinal rehabilitation, sports recovery, weight loss, and mental wellness to individual consumers across West Yorkshire, online, and via an annual Ibiza retreat.
- Ownership category
- akta.pro rank
Wellness Foundation industry classification
Industry- Product category
- Holistic Wellness Services
- NAICS
- Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Power Yoga & Athletic Yoga Conditioning (HSADACAG)
- akta.pro secondary industries
- Wellness Retreat Centers (Yoga, Meditation & Mindfulness) (THAGAMAB), Mindfulness & Mental Wellbeing Experiences (Stress Management, Sleep Retreats, Coaching) (THAJAHAH), Holistic & Alternative Therapies (Reiki, Sound Healing, Breathwork, Energy Work) (THAJAHAF), Wellness Retreats & Immersions (Multi-day, Digital Detox, Mind-Body Programs) (THAJAHAB)
Keywords
Where Wellness Foundation is headquartered
LocationHeadquarters
- HQ city
- Baildon
- HQ country
- United Kingdom
- HQ region
- Europe
Offices6 records
Markets served
Wellness Foundation business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Others
Revenue model
- One-to-One Sessions: Individual personalised sessions for spinal solutions, weight loss, healing. Priced per session or as packages of 5-6 sessions.
- Group Classes and Masterclasses: Group sessions including workshops, masterclasses, and healing day clinics. Offered both online and in-person.
- Retreats: Premium retreat experiences in Ibiza and UK locations including accommodation, workshops, masterclasses, and holistic treatments. Multiple pricing tiers available.
- Online Sessions: Subscription-based online sessions and monthly packages for remote participation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | One2One Healing Weightloss Session |
| Unit Pricing | Pay-as-you-go | Accelerated Healing Meditation |
| Unit Pricing | Pay-as-you-go | Healing Day Clinic |
| Unit Pricing | Pay-as-you-go | Accelerated Rehab |
| Unit Pricing | Multi-year contract | Spinal Rehab Package |
| Unit Pricing | Multi-year contract | One to One Spinal Solutions |
| Unit Pricing | Pay-as-you-go | Online Taster |
| Subscription | Monthly | Online Monthly Package |
| Unit Pricing | Multi-year contract | One to One Spinal Solutions |
| One time/ perpetual license | Pay-as-you-go | Ibiza Retreat Gold Masterclass |
| One time/ perpetual license | Pay-as-you-go | Ibiza Retreat Silver Masterclass |
| One time/ perpetual license | Pay-as-you-go | Ibiza Retreat Deposit |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Wellness Foundation product offering
Product offeringCore offering
Wellness Foundation (operating as The Matai) delivers holistic wellness services through a proprietary Matai Yoga methodology that combines yoga, transcendental Pilates, hypnotherapy, NLP, sports therapy, and natural medicine. Services are delivered via one-to-one sessions, group classes, masterclasses, workshops, online healing meditation, and immersive retreats in the UK and Ibiza, targeting spinal health, weight loss, athletic performance, mental wellness, and longevity.
Product overview
The Matai is a holistic wellness company offering a unified methodology for spinal health and overall well-being. The core offering combines Matai Yoga, Matai Holistic Pilates, and Matai Hypnotherapy with NLP as the foundational approach. These are supported by specialized programs including Sports Therapy, Spinal Solutions, Accelerated Rehabilitation, and Weight Loss solutions. Additional services include Masterclasses, Retreats (in Ibiza, Baildon, and Harrogate), an Academy for educational courses, Online Healing Meditation sessions, and complementary therapies such as Ki Kung, Reiki Healing, Acupressure Massage, and Natural Medicine. The methodology is designed to deliver psychosomatic healing, performance edge rehabilitation, and immune boosting through a comprehensive, integrative approach available both online and in-person.
Differentiator
Problem solved
Functional benefit
Brands
- Wellness Foundation Academy: Matai / Wellness Foundation Academy providing courses in natural medicine, hypnotherapy, linguistic programming, and holistic transcendental pilates.
Products and services
- Matai Yoga Sessions
Quantifiable outcome
- Lower back issues heal in a few weeks
- +1 more outcomes
Companies that use Wellness Foundation
Customer profileNamed customers13 records
Segments6 records
Ideal customer profiles4 records
Wellness Foundation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Wellness Foundation partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
Wellness Foundation competitors and assessment
Company assessmentDirect peers
- The Body Retreat: UK-based boutique wellness retreat delivering yoga, Pilates, hypnotherapy, and weight-loss programming in immersive formats. Directly comparable to The Matai across modality mix, weight-loss positioning, and UK retreat delivery, though with broader retreat-only focus.
- Triyoga: UK yoga and Pilates studio chain offering teacher-led classes, teacher training, and holistic therapies. Closely comparable to The Matai's daily yoga/Pilates studio business and Academy course offering, with broader London-centric scale but similar modality mix.
- Gaia Retreats: Boutique wellness retreat brand offering yoga, meditation, and holistic healing programs in immersive formats. Highly comparable to the Matai Ibiza retreat model in format (multi-day, premium-priced, holistic programming) though operating from Australia with a different geography.
Broad incumbents
- Champneys: UK-based chain of wellness retreats and spa hotels combining holistic therapies, fitness, and mindfulness programming. Comparable to The Matai because both monetize multi-day wellness retreats with holistic/natural medicine positioning, though Champneys operates at much larger scale across multiple owned properties.
- Esalen Institute: Long-established holistic retreat and education center combining bodywork, meditation, and somatic therapies. Comparable to The Matai's integrated mind-body methodology and educational Academy offering, though at significantly larger institutional scale in the US.
Emerging players
- Mindvalley: Online wellness education platform offering courses in meditation, NLP, hypnotherapy, and mind-body performance taught by named practitioners. Comparable to The Matai Academy and online subscription offering, but with a global digital-first model versus a clinic-plus-retreat hybrid.
- Dr. Joe Dispenza Workshops: Global workshop and retreat brand centered on meditation, neuroplasticity, and mind-body healing events led by a single named practitioner. Comparable to The Matai's flagship practitioner-led retreats and masterclass format, though at significantly larger international event scale.
Regional players
- Body & Mind Yoga: Independent UK yoga and Pilates studios offering in-person and online classes with a holistic health orientation. Comparable to The Matai's West Yorkshire studio practice and online subscription model at similar founder-led scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Wellness Foundation social profiles
Digital presenceWellness Foundation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wellness Foundation leadership team
Management profileNumber of profiles
Profiles2 records
Wellness Foundation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wellness Foundation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wellness Foundation
What does Wellness Foundation do?
Wellness Foundation (operating as The Matai) delivers holistic wellness services through a proprietary Matai Yoga methodology that combines yoga, transcendental Pilates, hypnotherapy, NLP, sports therapy, and natural medicine. Services are delivered via one-to-one sessions, group classes, masterclasses, workshops, online healing meditation, and immersive retreats in the UK and Ibiza, targeting spinal health, weight loss, athletic performance, mental wellness, and longevity.
Is Wellness Foundation a public or private company?
Wellness Foundation is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wellness Foundation founded?
Wellness Foundation was founded in -1. It employs 1 to 10 people.
Where is Wellness Foundation based?
Wellness Foundation is headquartered in Baildon, United Kingdom, in the Europe region.
How does Wellness Foundation make money?
Four revenue lines are on record. One-to-One Sessions are the primary driver. The others are group Classes and Masterclasses, retreats and online Sessions.
Who are Wellness Foundation's main competitors?
Direct peers on record are The Body Retreat, Triyoga and Gaia Retreats. Broad incumbents are Champneys and Esalen Institute. Emerging players are Mindvalley and Dr. Joe Dispenza Workshops. Body & Mind Yoga is listed as a regional player.
Does Wellness Foundation have an API?
No public API is recorded for Wellness Foundation.
What industry is Wellness Foundation in?
Wellness Foundation's product category is Holistic Wellness Services. Its primary akta.pro industry code is HSADACAG, Power Yoga & Athletic Yoga Conditioning, with a secondary code of THAGAMAB, Wellness Retreat Centers (Yoga, Meditation & Mindfulness). Its NAICS code is 62134 and its SIC code is 8000.