WP
WP (Wiegers en Partners) is a Dutch digital financial administration firm serving professional service providers with up to 15 employees, delivering bookkeeping, tax filings, and payroll on tiered monthly subscriptions (€119–€139/month) via Reeleezee software.
- Company typePrivate
- Founded2009
- HeadquartersHaarlem, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
What WP does
WP (trade name of Eowyn Advies B.V.) is a Dutch financial administration firm founded in 2009 by Ronald Wiegers, focused exclusively on professional business service providers with up to 15 employees. The firm delivers bookkeeping, quarterly VAT/ICP filings, corporate and income tax filings, and payroll administration on a recurring monthly subscription basis, targeting sole proprietors (ZZP), holding structures, BV (private limited), and VOF (general partnership) entities. WP does not own its core accounting platform; instead it operates a delivery layer on top of Reeleezee, a third-party Dutch online bookkeeping application that integrates with virtually all Dutch banks and is paired with a mobile app for receipt and invoice submission by clients.
The operating model is fully digital: WP runs as a "digital home workers collective" with no physical office, leveraging the absence of real estate and related overhead to offer fixed monthly pricing. Subscription tiers are priced at €119/month (ZZP), €129/month (Holding), and €139/month (BV/VOF), with payroll billed at €16.25 per payslip and project-based advisory work (tax filings, financial planning, investment advisory) charged per engagement. Each client is assigned a dedicated account manager who processes administration on a fixed quarterly rhythm — designed to avoid peak-load stress around filing deadlines and to keep client financial information continuously updated.
Go-to-market is direct-to-client with no channel intermediaries: prospective clients discover WP through its website (w-en-p.nl) and convert via contact form or phone (023-5321414, [email protected]), with no disclosed marketing budget, paid acquisition, or partnerships beyond the Reeleezee technology integration. The company is registered in Oudewater, Utrecht, uses a Haarlem mailing address (Postbus 3280, 2001 DG), has no disclosed revenue, has not raised external funding, and operates with a small team of approximately six employees.
WP firmographics
Firmographics- Name
- WP
- Legal name
- Eowyn Advies B.V.
- Website
- https://w-en-p.nl
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- WP (Wiegers en Partners) is a Dutch digital financial administration firm serving professional service providers with up to 15 employees, delivering bookkeeping, tax filings, and payroll on tiered monthly subscriptions (€119–€139/month) via Reeleezee software.
- Ownership category
- akta.pro rank
WP industry classification
Industry- Product category
- Outsourced Financial Administration and Bookkeeping
- NAICS
- Accounting, Tax Preparation, Bookkeeping, and Payroll Services (54121)
- SIC
- Services-Management Services (8741)
- akta.pro primary industry
- Expense Reimbursement & Employee Payments Administration (BPAAAHAK)
- akta.pro secondary industry
- Year-End Processing & Statements (W-2/1099/Year-End Certificates) (BPAAAHAL)
Keywords
Where WP is headquartered
LocationHeadquarters
- HQ city
- Haarlem
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
WP business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Recurring Monthly Subscription - Sole Proprietorship/ZZP: Fixed monthly subscription covering bookkeeping, receipt processing, administration control, and quarterly VAT/ICP filings for sole proprietors and ZZP professionals.
- Recurring Monthly Subscription - Holding Structure: Fixed monthly subscription covering quarterly VAT/ICP filings and annual corporate tax filing with Chamber of Commerce filing for holding companies.
- Recurring Monthly Subscription - BV and VOF: Fixed monthly subscription covering full financial administration for BV and VOF structures including all filings and payroll.
- Payroll Administration: Per payslip billing at €16.25 per payslip, including monthly payslips and annual wage statements.
- Additional Business Advisory Services: Project-based professional services including income tax filings, dividend tax filings, monthly/quarterly reports, sales invoicing, payment proposals, business advice, financial analysis and planning, multi-year budgets, and investment advisory.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Sole Proprietorship / ZZP from €119/month |
| Subscription | Monthly | Holding from €129/month |
| Subscription | Monthly | BV and VOF from €139/month |
| Unit Pricing | Monthly | Payroll Administration at €16.25 per payslip |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
WP product offering
Product offeringCore offering
WP provides outsourced financial administration for Dutch professional business service providers with up to 15 employees. The offering bundles online bookkeeping software (Reeleezee with mobile app and bank integrations), receipt and invoice processing, quarterly VAT and ICP filing, annual corporate tax filing, and monthly payroll tax submissions under fixed monthly subscription packages. Dedicated personal account managers deliver the service entirely digitally with a fixed quarterly processing rhythm.
Product overview
WP (Wiegers en Partners) is a financial administration firm serving professional business service providers with up to 15 employees. The offering consists of a core financial administration service delivered through Reeleezee online bookkeeping software with a companion app, supported by tiered monthly subscription packages tailored to business structure (Sole Proprietor/ZZP from €119/mo, Holding from €129/mo, BV/VOF from €139/mo), an add-on payroll administration module (€16.25/payslip), and supplementary business advisory services priced per project. All services are delivered fully digitally with a dedicated personal contact person and a fixed monthly rhythm for administrative updates and filings.
Differentiator
Problem solved
Functional benefit
Products and services
- Financial Administration Services Comprehensive financial administration service for Dutch professional business service providers with up to 15 employees, including bookkeeping, VAT filing, corporate income tax filing, payroll processing, and annual financial reporting, delivered with a dedicated personal account manager.
- Online Accounting Software with Mobile App Cloud-based Reeleezee bookkeeping software with a companion mobile app, included with the monthly subscription so clients can submit invoices and receipts digitally by email or app.
- Sole Proprietor / ZZP Subscription Package Monthly subscription from €119.00 (excl. VAT) for sole proprietors and ZZP professionals, covering online accounting software and app, receipt and invoice processing, administration checks, and quarterly VAT and ICP filing.
- Holding Structure Subscription Package Monthly subscription from €129.00 (excl. VAT) for holding companies, covering quarterly VAT and ICP filings, corporate tax filing, and Chamber of Commerce deposition.
- BV and VOF Subscription Package Monthly subscription from €139.00 (excl. VAT) covering full financial administration for BV (Dutch private limited company) and VOF (general partnership) structures.
- Payroll Administration Payroll processing service billed at €16.25 per payslip (excl. VAT), including monthly payslips and annual wage statements; monthly payroll tax filing is included in the main subscription.
- Business Advisory Services Project-based additional advisory services for existing clients, including income tax filing, dividend tax filing, monthly/quarterly reporting, periodic sales invoicing, payment proposals, financial analysis and planning, multi-year budgets, and investment/lease/buy advisory, billed at a fixed project price.
Companies that use WP
Customer profileSegments1 record
Ideal customer profiles1 record
WP technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
WP partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ReeleezeecoreReeleezee is the primary accounting software platform used by WP to deliver online bookkeeping services to clients. The software includes a convenient mobile app and integrates with virtually all Dutch banks, enabling efficient document processing and bank transaction synchronization.
Scale indicators2 records
Recent moves4 records
Expansion highlights3 records
WP competitors and assessment
Company assessmentBroad incumbents
- e-Boekhouden: Established Dutch online accounting software for ZZP and SMBs; broad incumbent providing self-service bookkeeping that competes with WP's bundled administration offering.
- AFAS Software: Leading Dutch payroll and accounting software vendor; broad incumbent serving the same SMB ERP/payroll market and competing indirectly with WP's payroll administration module.
- Exact Online: Major Dutch/EU accounting and ERP software suite widely used by SMBs and accountancy firms; incumbent alternative to Reeleezee and broader competitor to WP's bundled administration service.
Direct peers
- GAC Business Solutions: Dutch business solutions firm providing bookkeeping, payroll, and tax compliance for SMBs; broadly comparable service portfolio to WP with similar ZZP/BV client profile.
- HBM Accountants & Adviseurs: Dutch accountancy firm targeting small business clients with bookkeeping, corporate tax, and advisory services — comparable Dutch SMB-focused financial administration offering.
- BDV Finance & Control: Dutch finance & control services firm for SMEs and ZZP professionals offering outsourced bookkeeping and financial administration — direct comparator in size and SMB focus.
- Accon AVM: Dutch accountancy and advisory firm serving SMBs (ZZP, BV, VOF) with bookkeeping, tax filing, and payroll services — directly comparable in service mix and customer profile to WP.
Emerging players
- Yuki (Visma): Dutch cloud-based bookkeeping platform serving accountants and SMBs with automated document/invoice processing; competitive technology alternative that could disintermediate WP's service.
- The Factorz: Dutch online administration/bookkeeping services platform for entrepreneurs, using subscription pricing similar to WP and targeting the same ZZP/SME segment digitally.
Others
- Reeleezee: WP's core technology partner providing the cloud accounting platform with Dutch bank integrations; ecosystem participant whose roadmap directly affects WP's service delivery.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
WP social profiles
Digital presenceWP financial estimates
Financial estimateRevenue estimate
Valuation estimate
WP leadership team
Management profileNumber of profiles
Profiles1 record
WP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WP
What does WP do?
WP provides outsourced financial administration for Dutch professional business service providers with up to 15 employees. The offering bundles online bookkeeping software (Reeleezee with mobile app and bank integrations), receipt and invoice processing, quarterly VAT and ICP filing, annual corporate tax filing, and monthly payroll tax submissions under fixed monthly subscription packages. Dedicated personal account managers deliver the service entirely digitally with a fixed quarterly processing rhythm.
Is WP a public or private company?
WP is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was WP founded?
WP was founded in 2009. It employs 1 to 10 people.
Where is WP based?
WP is headquartered in Haarlem, Netherlands, in the Europe region.
How does WP make money?
Five revenue lines are on record. Recurring Monthly Subscription - Sole Proprietorship/ZZP is the primary driver. The others are recurring Monthly Subscription - Holding Structure, recurring Monthly Subscription - BV and VOF, payroll Administration and additional Business Advisory Services.
Who are WP's main competitors?
Broad incumbents on record are e-Boekhouden, AFAS Software and Exact Online. Direct peers are GAC Business Solutions, HBM Accountants & Adviseurs, BDV Finance & Control and Accon AVM. Emerging players are Yuki (Visma) and The Factorz. Reeleezee is listed as an others.
Does WP have an API?
No public API is recorded for WP.
What industry is WP in?
WP's product category is Outsourced Financial Administration and Bookkeeping. Its primary akta.pro industry code is BPAAAHAK, Expense Reimbursement & Employee Payments Administration, with a secondary code of BPAAAHAL, Year-End Processing & Statements (W-2/1099/Year-End Certificates). Its NAICS code is 54121 and its SIC code is 8741.