What Werkzoeken.nl does

Werkzoeken.nl is a Netherlands-only horizontal job board and CV marketplace operated by the private limited company Vacatures Online B.V., headquartered in Rotterdam. The platform lists 244,000+ active vacancies and indexes 236,423 candidate CVs, supported by 10,000+ daily-active employers and approximately 1 million monthly candidate searches. It serves two primary segments: individual job seekers (top-of-funnel discovery, free apply, salary comparison, and Carrièregids career content) and employers/recruiters (vacancy posting, Boolean-searchable CV database, premium filters, CPC sponsored visibility, and programmatic campaign management).

Underlying technology is a self-service web platform augmented by a REST API (Bearer-token auth, ~200 requests/minute rate limits, 50-item pagination) and XML/JSON automated feed ingestion for ATS sync — sponsored feeds refreshed every 2 hours, standard feeds every 24 hours. The stack supports Boolean CV search, webhook-based application notifications with CV attachments up to 20MB, Vacancy Insights API analytics (clicks, application starts, conversions, CPC), and OAuth SSO with LinkedIn and Google. No AI/ML components are disclosed; matching is filter-and-rules based.

Monetization follows a freemium + recurring-subscription + advertising hybrid. Vacancy posting is free; employers convert to paid Premium CV-abonnementen tiers ranging from €245/month (200 CVs) to €2,725/month (2,500 CVs) and to sponsored CPC vacancies with programmatic budget and tempo controls. Go-to-market is fully digital and self-serve (PLG) layered with a higher-end sales motion for volume CV subscribers. Distribution is search-driven (SEO by function, city, province, and company), supplemented by enterprise feed ingestion and a developer-focused API documentation portal. The company is privately held with no disclosed funding, parent entity, or M&A history.

Name

Werkzoeken.nl

Legal name

Vacatures Online B.V.

Website

https://werkzoeken.nl

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Werkzoeken.nl operates a Netherlands-only online job board and CV marketplace (244,000+ vacancies, 236,000+ candidate CVs) serving Dutch job seekers and employers with freemium postings, paid CV-subscription tiers, and CPC sponsored vacancies.

Ownership category

akta.pro rank

Product category

Online Job Board / Recruitment Marketplace

NAICS

Employment Placement Agencies (561311)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

General Permanent Placement (Multi-Industry) (BPACAFAA)

akta.pro secondary industry

Recruiting Administration Outsourcing (Recruitment Support, Scheduling, Onboarding Ops) (BPACAKAG)

Keywords

• Online job board
• CV database search
• Vacancy posting service
• Recruitment advertising
• Salary comparison tool

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

1. CV Database Premium Subscriptions: Monthly subscription tiers for employers to access and download candidate CVs. Range from free (5 CVs/month) to premium plans (200-2,500 CVs/month) at €245-€2,725/month. Includes premium filters and team member access on paid tiers.
2. Sponsored/CPC Vacancies: Employers can sponsor their vacancies for increased visibility through CPC (cost-per-click) campaigns. Campaigns can be managed via API with configurable budgets and targeting.
3. Free Job Posting: Basic job posting is free for employers. Revenue is primarily driven by conversion to paid CV database access and sponsored positioning.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Werkzoeken.nl operates a Dutch-language online job board and recruitment marketplace under Vacatures Online B.V. The platform aggregates job vacancies from employers and recruiters, provides a searchable CV database, and offers salary-comparison tooling. It serves both sides of the labor market with tailored products: free job-search and salary tools for candidates, and paid CV-database subscriptions, job-posting upgrades, and API/feed integrations for employers.

Product overview

Werkzoeken.nl is a Dutch job board platform operated by Vacatures Online B.V. The platform operates as a unified vacancy marketplace with integrated employer and candidate services. The core product is the Vacatureplatform providing 244,000+ job listings, supplemented by the CV-database with 236,000+ candidate profiles. Additional modules include Salaris vergelijken for salary benchmarking, the Carrièregids and Recruitmentgids content hubs for career and HR guidance, Premium CV-abonnementen paid tiers for enhanced candidate sourcing, XML/JSON feed automation for bulk vacancy management, and Vacature-CPC-Advertenties for sponsored job visibility. The platform is accessible via REST API for programmatic integration.

Differentiator

Problem solved

Functional benefit

Products and services

• Werkzoeken.nl Job Board

Quantifiable outcome

• 10,000+ companies successfully find new employees daily via Werkzoeken.nl
• +2 more outcomes

Named customers14 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature6 records

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Recruitee: European ATS/recruitment platform used by many Dutch employers to manage applications and source candidates. Adjacent rather than directly competing for job seeker traffic, but competes for the same employer recruitment budget.
• Glassdoor: Job and company-review platform with growing Netherlands traffic, combining job listings with employer branding. Comparable for employer branding-driven recruitment and candidate research, though weaker in pure Dutch CV database depth.
• VONQ: European recruitment marketing and job distribution platform helping employers programmatically post to multiple job boards. Comparable as an enterprise recruitment marketing layer and potential distribution partner for Werkzoeken.nl inventory.

Direct peers

• Jobbird: Dutch-focused job board targeting higher-educated and professional candidates in the Netherlands. Comparable as a regional horizontal job board monetizing via recruiter subscriptions and sponsored listings.
• StepStone: Major European job board with strong Netherlands operations, specializing in professional and experienced-hire segments. Comparable as a paid CV/recruitment marketing platform competing for the same Dutch employer budgets.
• Monsterboard: Dutch arm of the global Monster network, offering job postings, CV search and recruitment solutions in the Netherlands. Direct peer for SMB and enterprise recruiter customers seeking Dutch candidate access.
• Nationale Vacaturebank: One of the longest-running Dutch job boards focused exclusively on the Netherlands. Closest direct competitor to Werkzoeken.nl in terms of horizontal Dutch-only vacancy listings, CV database access and employer subscriptions.

Broad incumbents

• Indeed: Global job search engine with strong SEO scale and a major presence in the Netherlands. Comparable to Werkzoeken.nl as a destination for both Dutch job seekers and employer job postings, though with vastly broader geographic scope.
• LinkedIn: Professional network with integrated job postings, recruiter tools and the largest professional CV database globally. Directly competes for Dutch recruiter sourcing and candidate applications, and is also integrated via SSO on Werkzoeken.nl.

Regional players

• SD Worx Jobs: Dutch-focused vacancy board tied to SD Worx payroll/HR services. Comparable as a Dutch horizontal job board monetizing via employer subscriptions, with a different angle via its HR/payroll parent ecosystem.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/werkzoeken

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Werkzoeken.nl