West Kelowna Warriors

What West Kelowna Warriors does

The West Kelowna Warriors Junior Hockey Club is a privately held Canadian Junior A ice hockey team founded in 2006 (originally as the Westside Warriors, rebranded in 2011-2012) and based at Royal LePage Place in West Kelowna, British Columbia. The organization competes in the British Columbia Hockey League (BCHL) as a member of the Interior Conference, fielding a Tier 1 Junior A roster that has produced NCAA-committed players and a 2025-2026 campaign that set franchise records (40 wins, Interior Conference title, Ron Boileau Memorial Trophy).

The Warriors operate a vertically integrated youth-to-junior hockey ecosystem layered around the core BCHL team. Programming spans Jr Warriors youth teams and spring tournaments, the Junior Prospects Hockey League (JPHL) at 15UAAA/17UAAA/18UAAA tiers, the DEV27 development programs (U15 Prep, U18 Prep, and Junior Prep at $980 each), and a calendar of prospect camps (West Kelowna, Prairies, Boston, Futures, Main Camp). Game-day products include single-game tickets, season tickets, birthday-party arena rentals, and live streaming/audio distribution through FloSports and Mixlr. Underlying technology is conventional — a team website (westkelownawarriors.ca), an online ticketing platform (tickets.westkelownawarriors.ca via Select Your Tickets), and streaming integrations — with no proprietary AI/ML or data assets.

The business model is community-rooted and diversified across four revenue streams: ticket sales (single-game and season tickets plus group/event rentals), recurring development program subscriptions (the DEV27 tiers), corporate sponsorships marketed against a 30,000+ patron-per-season audience (anchor partners include Winmar, Save-On Foods, Tim Hortons, Petro-Canada, Prestige Hotels, and McCain Foods), and ancillary events (birthday parties, evaluation/prospect camps). Go-to-market is direct-to-consumer (arena and online ticket sales, program registrations to youth hockey families) and event-driven (school visits, youth hockey mentorship, and community outreach that drive attendance and player recruitment).

Name

West Kelowna Warriors

Legal name

West Kelowna Warriors Junior Hockey Club

Website

https://westkelownawarriors.ca

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

The West Kelowna Warriors is a privately held BCHL Junior A hockey team in West Kelowna, British Columbia, operating a vertically integrated youth-to-junior development pipeline (Jr Warriors, JPHL, DEV27, prospect camps) around its core team, funded by ticket sales, development programs, and local corporate sponsorships.

Ownership category

akta.pro rank

Product category

Junior Hockey Entertainment and Player Development

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Team Sports Matches (Club & National) (MPAGAMAB)

akta.pro secondary industries

Club Sports Programs (EDALAIAB), Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

Keywords

• Junior hockey league
• Hockey development programs
• Youth hockey training
• Game ticket sales
• Arena venue rentals

Headquarters

HQ city

West Kelowna

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Ticket Sales: Revenue from single game tickets, season tickets, and group/event rentals at Royal LePage Place arena
2. Development Programs: Revenue from youth hockey development programs including U15 Prep, U18 Prep, and Junior Prep programs offered at $980 each
3. Corporate Sponsorships: Marketing partnerships with local businesses providing branding opportunities at games and across team platforms
4. Special Events: Birthday party packages, evaluation camps, and prospect camps generating additional revenue streams

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

The West Kelowna Warriors is a Junior A hockey franchise competing in the British Columbia Hockey League (BCHL) Interior Conference. The organization sells live hockey game entertainment through single-game and season tickets at Royal LePage Place arena, operates structured youth player development programs (U15 Prep, U18 Prep, Junior Prep, JPHL, Jr Warriors) at $980 per program, runs prospect and evaluation camps, hosts birthday parties at the arena, and sells corporate sponsorship/marketing packages to local businesses.

Product overview

The West Kelowna Warriors are a Junior A hockey organization competing in the BCHL, offering a comprehensive player development ecosystem. The core product is the BCHL junior team, supplemented by the DEV27 Development Program (spring programs for U15, U18, and Junior Prep), various Prospect Camps (Boston, West Kelowna, Prairies, Futures), and the Jr Warriors youth hockey program. The organization also offers game attendance products (single game tickets, season tickets), venue rentals (birthday parties), and corporate partnership opportunities. The DEV27 and JPHL programs feed players into the junior team, creating a pathway from youth hockey to the BCHL level.

Differentiator

Problem solved

Functional benefit

Brands

• DEV27: A development program for players, including spring development programs, offseason programs, and prospect camps.
• Jr Warriors
• JPHL

Products and services

• BCHL Junior A Hockey Team The West Kelowna Warriors compete in the British Columbia Hockey League (BCHL) as a Junior A hockey team, representing West Kelowna in the Interior Conference. Home games are played at Royal LePage Place arena.

Quantifiable outcome

• Ron Boileau Memorial Trophy - League Regular Season Champions 2025-2026
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

14 partnerships are on record, tiered core and minor.

• BCHL (British Columbia Hockey League)coreOthersOfficial member team of the British Columbia Hockey League, a Tier 1 Junior A hockey league. The Warriors compete as part of the Interior Conference in the BCHL.
• FloSportscoreTechnology or IntegrationOfficial live streaming partner for West Kelowna Warriors games. Fans can watch games on FloHockey platform.
• Royal LePage PlacecoreOthersHome arena facility located at 2760 Cameron Road, West Kelowna. Primary venue for Warriors home games and community events.
• Jim Lind ArenaminorOthersSecondary ice facility used for development programs and practices, located in West Kelowna.
• WinmarminorGTM or Marketing PartnerCorporate sponsor and partner of the West Kelowna Warriors
• Save On FoodsminorGTM or Marketing PartnerCorporate sponsor and partner of the West Kelowna Warriors
• Tim HortonsminorGTM or Marketing PartnerCorporate sponsor and partner of the West Kelowna Warriors
• Murray's PizzaminorGTM or Marketing PartnerCorporate sponsor and partner of the West Kelowna Warriors
• Westshore ConstructionminorGTM or Marketing PartnerCorporate sponsor and partner of the West Kelowna Warriors
• Chances KelownaminorGTM or Marketing PartnerCorporate sponsor and partner of the West Kelowna Warriors
• Petro-CanadaminorGTM or Marketing PartnerCorporate sponsor and partner of the West Kelowna Warriors
• McCain FoodsminorGTM or Marketing PartnerCorporate sponsor and partner of the West Kelowna Warriors
• Prestige Hotels & ResortsminorGTM or Marketing PartnerCorporate sponsor and partner of the West Kelowna Warriors
• Triumph BrewingminorGTM or Marketing PartnerCorporate sponsor and partner of the West Kelowna Warriors

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Nanaimo Clippers: BCHL Island Division Junior A team. Same league and tier, comparable community-based franchise structure with tickets, sponsorship, and player development revenue.
• Salmon Arm Silverbacks: BCHL Interior Conference Junior A team serving a similar smaller-market Okanagan/Shuswap community. Comparable in scale, ticket-pricing structure, and reliance on local sponsorships and development programs.
• Coquitlam Express: BCHL Mainland Division Junior A team operating with a similar franchise model focused on Junior A hockey, ticket sales, corporate partnerships, and youth hockey development programs.
• Trail Smoke Eaters: BCHL Interior Conference Junior A team in Trail, BC. Directly competes against the Warriors in division play and operates a similar community-anchored hockey franchise model.
• Vernon Vipers: BCHL Interior Conference Junior A team with one of the league's longest histories and large fan base. Direct league competitor with comparable business model centered on ticket sales, sponsorships, and community engagement.
• Langley Rivermen: BCHL Mainland Division Junior A team. Direct peer in league play, with comparable ticket, sponsorship, and youth-camp revenue streams serving a similarly-sized BC community.
• Surrey Eagles: BCHL Mainland Division Junior A team competing in the same league under the same Junior A rules. Comparable business model with gameday ticketing, development programming, and local sponsorship revenue.
• Powell River Kings: BCHL Island Division Junior A team and direct league competitor. Operates a similar community-anchored hockey franchise with comparable revenue mix from tickets, sponsorships, and youth hockey programming.
• Victoria Grizzlies: BCHL Island Division Junior A team. Same league, same Junior A player development pathway, and similar multi-revenue-stream business model including camps and sponsorship.
• Penticton Vees: Fellow BCHL Interior Conference Junior A hockey team based in Penticton, BC. Direct competitor on the ice and closest analog by market size, attendance profile, and development-program structure within the same league.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/west-kelowna-warriors

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about West Kelowna Warriors