Wiba Sport AG

What Wiba Sport AG does

Wiba Sport AG is a privately held Swiss sports and gymnastics equipment specialist headquartered in Luzern, Switzerland, operating since 1963. The company supplies a comprehensive catalog of physical sports equipment to schools, sports clubs, cantons and municipalities, therapy centers, architects, and private customers across Switzerland. Core product lines include Original Pezzi gymnastic balls (including a biobased variant), ABS-Powerball anti-burst exercise balls, DIN 7910-compliant Langbank gymnastic benches, the Cube Sports modular system for kids, schools, and physiotherapy, LED scoreboards (developed in partnership with Avidec AG), and a broad range of ball sports, athletics, and fitness gear. The company also distributes third-party brands such as Ledragomma (Pezzi), Togu (ABS Powerball), and Kübler Sport.

The business operates a hybrid go-to-market combining a direct-to-consumer e-commerce storefront on wiba-sport.ch with direct institutional sales for custom gym hall projects. Revenue is generated through one-time product sales (unit prices ranging from approximately CHF 3 for small accessories to CHF 1,400+ for bundled sets) and professional services including consultation, planning, installation, maintenance, and repair of sports facilities. Pricing is in Swiss Francs with 8.1% VAT applied. The company is led by Managing Director Michael Obiltschnig with a stated headcount of 6 employees, and has no external investors, parent company, or public listing.

Wiba Sport's value proposition rests on 60+ years of brand heritage, in-house production capability for select equipment, compliance with Swiss and European safety standards, and a single-source offering for complete gymnasium installations. The company faces no disclosed technology platform, no AI or software layer, and operates exclusively in the domestic Swiss market with no indication of cross-border expansion. Its strategic posture in recent years has been product diversification (Cube Sports, Pickleball, biobased balls, LED scoreboards) and brand-building through athlete ambassadors (Andri Ragettli, Gino Steenaerts) rather than geographic or scale expansion.

Name

Wiba Sport AG

Legal name

Wiba Sport AG

Website

https://wiba-sport.ch

Company type

Private

Founded year

1963

Operating status

Operating

Headcount range

1–10 employees

Short description

Wiba Sport AG is a Swiss sports and gymnastics equipment supplier, founded in 1963 and based in Luzern, serving Swiss schools, sports clubs, municipalities, therapy centers, and private customers with a comprehensive catalog of gymnasium equipment, modular sport systems, and turnkey facility installation services.

Ownership category

akta.pro rank

Product category

Sports & Gymnastics Equipment

NAICS

Sporting Goods Retailers (45911), Sporting and Athletic Goods Manufacturing (33992)

SIC

Sporting & Athletic Goods, Nec (3949), Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards) (EDAEAIAG)

akta.pro secondary industries

Team Sports Training Aids & Coaching Equipment Retail (CRAMAEAL), Racquet Sports (Tennis/Pickleball/Badminton/Squash) Retail (CRAMABAF), Team Sports Goals, Nets & Field Equipment Retail (CRAMAEAK)

Keywords

• Sports equipment
• Gymnastics equipment
• Gymnasium installation
• Ball sports gear
• Fitness equipment

Headquarters

HQ city

Luzern

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Sale of sports and gymnastics equipment through online shop, including balls, gym apparatus, sports goals, and fitness equipment. Products sold to schools, clubs, therapy centers, and private customers.
2. Services: Gym hall equipment installation, maintenance and repairs, consulting and planning services for sports facilities, custom solutions for municipalities, clubs, and architects.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Wiba Sport AG manufactures and distributes sports and gymnastics equipment — including gymnastic balls (Original Pezzi line, including a biobased version), Langbank gymnastic benches, Cube Sports modular systems, ABS-Powerball, pickleball equipment, ball accessories, and LED scoreboards — and provides related services such as gymnasium installation, maintenance, and consulting. The customer base spans Swiss schools, cantons and municipalities, sports clubs, therapy and rehabilitation centers, and private consumers buying through the company online shop.

Product overview

Wiba Sport AG is a Swiss B2B sports equipment supplier offering a comprehensive portfolio of physical sports and gymnasium equipment for schools, sports clubs, therapy centers, and private customers. The product range centers on gymnastic and fitness equipment (Original Pezzi Gymnastikball, ABS-Powerball, Langbank gymnastic benches, Cube Sports modular systems), ball sports equipment (football goals, basketball systems, volleyball, badminton, Pickleball), athletics gear, and facility equipment (LED scoreboards, gymnasium partitions, storage systems). The company also provides professional installation, maintenance, and consulting services for sports facilities. The portfolio is complemented by accessories (ball pumps, storage solutions, spare parts) and the company serves as a distributor for branded products from manufacturers like Ledragomma (Pezzi), Togu (ABS Powerball), and Kübler Sport.

Differentiator

Problem solved

Functional benefit

Brands

• Wiba Power Line: Product line within the ball and sports equipment category featuring specialized sports balls.

Products and services

• Original Pezzi Gymnastikball

Quantifiable outcome

• Products certified to meet Swiss and European safety standards (e.g., DIN 7910 for gymnastics benches)
• +1 more outcomes

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Intersport: International sporting goods retailer with Swiss franchise stores and online presence. Competes with Wiba on private consumer equipment purchases and increasingly on racquet/team sport categories, though it does not focus on institutional gym builds.
• Decathlon: Global sporting goods retailer with a strong Swiss retail and e-commerce presence. While not a specialist in institutional gymnasium projects, Decathlon's broad assortment in team sports, racquet sports, and fitness overlaps materially with Wiba's DTC catalog.

Direct peers

• Janssen-Fritsen: Dutch manufacturer and supplier of gymnastics, physical education, and sports hall equipment with deep institutional client relationships across Europe. Directly competes with Wiba in gymnastic benches, apparatus, and full gymnasium solutions.
• Hammer Sport: DACH-region sports equipment retailer and supplier offering a comparable mix of fitness, gymnastics, team sport, and facility equipment for clubs, schools, and home users. Similar multi-channel distribution and pricing tier structure to Wiba Sport.
• Sport-Thieme: Major European school and club sports equipment distributor with an extensive catalog of gymnastics, team sports, and physical education gear. Targets the same institutional customer segments (schools, municipalities, clubs) as Wiba Sport across DACH-region markets.
• Kübler Sport: German/Swiss-headquartered sports equipment supplier serving schools, clubs, and municipalities with a comparable catalog of gymnasium, gymnastics, balls, and team sport equipment. Directly overlaps with Wiba Sport in product range and institutional buyer base.
• Erhard Sport: Specialist in sports hall equipment, gymnastics apparatus, and team sport installations for schools, clubs, and municipalities. Closely comparable business model combining equipment supply with installation and service for institutional buyers in the DACH region.

Regional players

• Abilica: Scandinavian sports and fitness equipment supplier with comparable functional training and gymnasium categories. Operates in a different geography than Wiba but addresses similar school, club, and consumer buyer segments with overlapping product categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/wiba-sport-ag
• Instagraminstagram.com/wibasport

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wiba Sport AG