Wijn & Spijs

What Wijn & Spijs does

Wijn & Spijs is a private delicatessen and wine shop operating from a single retail location at Pleinweg 10 in the city center of Heerenveen, Netherlands. Owner-operated by Ilse with a team of six, the store sells artisanal cheeses (sourced from Dutch makers such as Beemster van 't Mes and small-scale producers in Friesland, North Holland, and South Holland, as well as imports from Italy, France, Denmark, Switzerland, England, and Spain), curated wines (via partnership with Kwast Wijnkopers/Jan Volker), specialty beers, savory delicatessen, sweet treats, freshly prepared filled sandwiches, and freshly roasted nuts (via Noix) and chocolate (via Fijn). The business also produces made-to-order aperitif boards (borrelplanken) in five size tiers priced from €27.50 to €160, and assembles custom gift packages including seasonal kerstpakket for both individuals and corporate clients.

The company operates a dual-channel model. The primary channel is the physical retail storefront, open six days a week, supplemented by an online webshop (mpluskassa.online) that enables remote ordering of sandwiches, gift packages, and aperitif boards with delivery or pickup. A corporate catering stream delivers fresh filled sandwiches and food items to local businesses in the Heerenveen area for meetings and events. Marketing and customer engagement run through Instagram, Facebook, LinkedIn, and WhatsApp, plus the company website.

Wijn & Spijs is privately held with no disclosed investors, parent entity, or subsidiaries, and has not raised external funding. There is no disclosed revenue, headcount is 6, and the geographic footprint is essentially single-site domestic with sourcing reach into multiple Dutch provinces and several European countries. There are no disclosed patents, certifications, regulatory actions, or AI/technology capabilities beyond the standard webshop and social channels.

Name

Wijn & Spijs

Legal name

Wijn & Spijs

Website

https://wijnenspijs-online.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Wijn & Spijs is a privately held delicatessen and wine shop in Heerenveen, Netherlands, selling artisanal cheeses, wines, sandwiches, charcuterie boards, and custom gift packages to local consumers and corporate clients via a physical store and online webshop.

Ownership category

akta.pro rank

Product category

Specialty Delicatessen and Wine Retail

NAICS

Specialty Food Retailers (4452), All Other Specialty Food Retailers (445298)

SIC

Retail-Grocery Stores (5411)

akta.pro primary industry

Gourmet & Fine Food Stores (CRAHAGAG)

akta.pro secondary industries

Specialty Wine-Adjacent Food Stores (Cheese/Gourmet Pairings) (CRAHAGAK), Charcuterie & Cured Meats Specialty Stores (CRAHAGAE)

Keywords

• Artisanal cheese retail
• Delicatessen shop
• Wine specialty store
• Custom charcuterie boards
• Gift package catering

Headquarters

HQ city

Heerenveen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Retail Sales: In-store sales of artisanal cheeses, wines, delicatessen, filled sandwiches, and charcuterie boards. Products are prepared fresh daily.
2. Custom Charcuterie Boards: Made-to-order sharing boards in various sizes for events and gatherings. Prices range from €27.50 to €160 depending on serving size.
3. Corporate Catering: Lunch catering service for business clients in Heerenveen area, providing filled sandwiches prepared fresh.
4. Custom Gift Packages: Customized holiday gift packages (kerstpakket) tailored to various budgets and quantities.
5. Online Ordering: Webshop for ordering products remotely, with delivery or pickup options.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Wijn & Spijs operates a delicatessen and wine shop in Heerenveen, Netherlands, selling artisanal cheeses, wines, savory delicatessen, made-to-order stuffed sandwiches (belegde broodjes), custom aperitif boards (borrelplanken) in multiple sizes, and curated gift packages (geschenken). The business combines a physical retail storefront with an online webshop and offers corporate lunch catering to local businesses.

Product overview

Wijn & Spijs is a traditional delicatessen and wine shop offering an integrated in-store and online experience. The core offerings center around artisanal food products including made-to-order stuffed sandwiches (Belegde broodjes), custom aperitif boards (Borrelplanken) in five sizes, curated gift packages (Geschenken) including Christmas packages, and an extensive range of cheeses (from Dutch and international sources), savory delicatessen, wine and specialty beer, and sweet treats. The company operates both a physical retail location in Heerenveen and a webshop platform (mpluskassa.online) for online ordering.

Differentiator

Problem solved

Functional benefit

Products and services

• Borrelplanken (Aperitif / Charcuterie Boards) Custom-made fresh aperitif boards prepared to order, available in five size tiers (Size S for 4–5 persons at €27.50, Size M for 6–8 persons at €45, Size L for 8–10 persons at €55, Size XL for 12–15 persons at €110, and Size XXL for 15–18 persons at €160). Designed for hosting and gathering occasions for individual consumers and small groups.
• Belegde broodjes (Stuffed Sandwiches) Freshly prepared made-to-order sandwiches with high-quality toppings, including options such as carpaccio bresaola with Parmigiano Reggiano, smoked salmon with chive cream cheese, and fresh soft goat cheese with honey and walnuts. Available via the physical store and the online webshop.
• Geschenken (Gift Packages) Custom-curated gift packages containing wine, cheese, confiture, and nuts, tailored to various budgets and quantities, including bespoke Christmas (kerstpakket) packages for individual, family, and corporate gifting.
• Kaas (Cheese Assortment) An extensive cheese assortment including Dutch cheeses sourced via Beemster van 't Mes and from small-scale cheese makers in Friesland, North Holland, and South Holland, as well as imported soft and hard foreign cheeses from Italy, France, Denmark, Switzerland, England, and Spain.
• Hartige delicatessen (Savory Delicatessen) A wide assortment of cured meats, tapenades, tapas boards (tapasplanken), and savory specialties including artisanal meats and fresh roasted nuts sourced from partner supplier Noix.
• Wijn & Speciaalbier (Wine & Specialty Beer) A curated wine selection offered in collaboration with Kwast Wijnkopers (Jan Volker), complemented by specialty beers from Maallust and local breweries, plus organic juices and alcohol-free alternatives.
• Zoete lekkernijen & noten (Sweet Treats & Nuts) House-made and artisanal sweet specialties including cookie fudge, tiramisu almonds, caramel fudge, chocolate from Fijn, artisanal honey and jam, and freshly roasted nuts sourced via partner Noix.
• Corporate Lunch Catering Lunch catering service providing freshly prepared filled sandwiches and other food items for business clients in the Heerenveen area, for corporate meetings, events, and office refreshments.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Beemster van 't MescoreStrategic or Co-development PartnerLong-standing partnership with Beemster van 't Mes for artisanal cheese sourcing. The store works with small-scale cheese makers from Friesland, North Holland, and South Holland to provide a comprehensive selection of Dutch cheeses.
• Kwast Wijnkopers (Jan Volker)coreStrategic or Co-development PartnerSpecial collaboration with Kwast Wijnkopers and Jan Volker to curate an exceptional wine selection. This partnership enables the store to offer a carefully curated collection of wines that complement their food products.
• NoixminorStrategic or Co-development PartnerPartnership with Noix for the freshest roasted nuts. Noix provides freshly roasted nuts that are prominently featured in the store, with their aroma greeting customers upon entry.
• Fijn (Chocolate)minorStrategic or Co-development PartnerSupplier of artisanal chocolates featured in the sweet treats section of the store.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• De Kaaskamer Amsterdam: Amsterdam-based specialty cheese shop offering artisanal Dutch and European cheeses, wines, and deli items with prepared sandwiches. Closely comparable to Wijn & Spijs on product mix (cheese, wine, charcuterie, filled sandwiches) and curated European sourcing model.
• Henri Willig: Dutch artisanal cheese producer and specialty retail chain operating cheese farms, factory outlets, and city shops across the Netherlands. Directly comparable as a Dutch specialty cheese retailer with physical stores and curated assortments similar to Wijn & Spijs's cheese and delicatessen focus, though at much larger scale.
• Lekker bij Kaas: Online Dutch specialty cheese retailer offering curated Dutch and European cheeses and gift packages. Comparable product mix and gifting use cases; represents an online-only peer competing for the same national gift market.
• KerstpakkettenXL: Dutch corporate gifting specialist curating food-based kerstpakketten and gift packages for B2B clients. Direct comparable to Wijn & Spijs's custom gift package revenue stream and competes for the same corporate holiday budgets.
• Pit&Pit: Dutch organic and specialty food retailer offering artisanal cheeses, nuts, chocolates, and gift hampers via online and physical channels. Comparable assortment, gift positioning, and target customer (gift buyers, hosts) overlap directly with Wijn & Spijs.
• Kef Food Shop: Online Dutch specialty food retailer focused on artisanal cheeses, wines, and gourmet gifts. Comparable to Wijn & Spijs's webshop channel and gift-package business, particularly on kerstpakketten and curated hampers.

Broad incumbents

• Gall & Gall: Dutch specialty alcohol retailer (part of Ahold) with a broad wine, beer, and gift assortment across physical stores and online. Overlaps with Wijn & Spijs's wine and gift package offerings at greater scale and broader geographic reach.
• Albert Heijn: Largest Dutch supermarket chain carrying cheese, wine, and gift-package assortments at mass-market price points. Competes for the same gifting and everyday cheese/wine occasions but with broader assortment and lower pricing rather than curated specialization.

Emerging players

• Crisp: Dutch online supermarket focused on specialty, fresh, and artisanal food delivered nationwide. Represents a scaled digital competitor in the same specialty food/grocery category that competes for the same Dutch consumer occasions (hosting, gifting, weeknight meals).

Regional players

• Bever Beverwijk: Regional Dutch specialty cheese and deli shop in Beverwijk offering artisanal cheeses, wines, and prepared foods in a similar format to Wijn & Spijs. Operates in a different Dutch region (North Holland) and serves as a regional peer with comparable store concept.

Market position

Competitive moat3 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/wijnspijs
• LinkedInlinkedin.com/company/wijn-spijs
• Instagraminstagram.com/wijnenspijsheerenveen

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wijn & Spijs