Zelený kruh

Name

Zelený kruh

Legal name

Zelený kruh, asociace ekologických nevládních organizací

Website

https://zelenykruh.cz

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Environmental Advocacy and Civic Education Services

NAICS

Environment, Conservation and Wildlife Organizations (813312), Social Advocacy Organizations (8133)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Environmental Education & Outreach (BPAGAGAH)

akta.pro secondary industry

International & Local Implementing NGOs (HLAJAKAD)

Keywords

• Environmental advocacy coalition
• Civic education programs
• Legislative monitoring services
• NGO membership association
• Public participation advisory

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership dues and coalition coordination: Zelený kruh coordinates shared interests of its ~95 member environmental NGOs and provides joint platforms for advocacy, information sharing, and collective action. Revenue supports the association's office operations, staff, and advocacy programs.
2. Project grants and EU funding: Zelený kruh receives project-based grants, including EU funding (e.g., OP JAK for the civic education project 'Občanské vzdělávání – základ udržitelnosti', project registration number CZ.02.02.05/00/24_038/0016468) and support from the EHP Grants (Iceland, Liechtenstein, Norway). Grants fund specific programs such as civic education, climate adaptation studies, and public participation initiatives.
3. Ministry of the Environment support: Zelený kruh receives support from the Ministry of the Environment for activities such as the 'Zelené devadesátky' podcast series documenting the history of environmental protection in the Czech Republic in the 1990s.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Zelený kruh is an umbrella association coordinating the collective environmental advocacy of approximately 95 member NGOs in the Czech Republic. Its core activities are monitoring Czech legislation and policy, coordinating joint advocacy campaigns, nominating experts to government working groups and advisory commissions, and issuing joint public statements and press releases. It supplements these coordination activities with civic education services (notably the Občanské oko free online advisory hotline) and educational projects funded through EU and EEA grants.

Product overview

Zelený kruh is an association of environmental NGOs (not a technology company) that provides advocacy, advisory, and educational services focused on environmental protection and civic participation in the Czech Republic. Its core offerings include the Občanské oko online advisory service for civic engagement, the Zelené devadesátky podcast series documenting environmental protection history, the Hra-o-zemi.cz ecological footprint calculator, climate adaptation research publications, and educational projects like 'Občanské vzdělávání – základ udržitelnosti.' These services are primarily non-digital advisory and educational offerings rather than a unified software platform.

Differentiator

Problem solved

Functional benefit

Brands

• Občanské oko: Online advisory service providing guidance on civic engagement, environmental protection campaigns, urban planning participation, and sustainable city development.
• Příběhy české přírody
• Zelené devadesátky
• Občanské vzdělávání – základ udržitelnosti

Products and services

• Občanské oko (Civic Eye) Free online advisory service that provides Czech citizens with guidance on planning and conducting public civic campaigns, participating in administrative processes for nature protection, community organizing, cycling infrastructure development, sustainable city solutions, and public engagement in decision-making processes. Services are delivered in Czech language through a contact form and email consultation, with expert advisors from NESEHNUTÍ and Zelený kruh responding within five business days.
• Hra-o-zemi.cz (Game-about-Earth) Web-based ecological footprint calculator project that allows users to calculate their environmental footprint and provides practical tips on how to live more sustainably. The project translates the concept of ecological footprint, originally developed in part by William Rees, into accessible guidance for individuals.
• Zelené devadesátky (Green Nineties) Podcast Podcast series providing insights into the formation of environmental protection in the Czech Republic during the 1990s through interviews with practitioners who worked at the Ministry of Environment and in non-governmental organizations, including Marie Haisová, Bedřich Moldan, Dana Kuchtová, Mojmír Vlašín, Jarmila Johnová, Eva Kružíková, and Svatomír Mlčoch. Published with support from the Ministry of the Environment.
• Studie k adaptaci na změnu klimatu (Climate Adaptation Study) Research publication titled 'From Climate Change Adaptation to Climate Resilience: Current Trends and Czech Reality', analyzing shortcomings in current Czech adaptation approaches and offering recommendations for strengthening societal resilience to climate risks. Authored by Anna Uhnák Kárník in cooperation with the Association for International Affairs and the Czech Globe Institute.
• Občanské vzdělávání – základ udržitelnosti (Civic Education – Foundation of Sustainability) Civic education project (2026-2028) co-financed by the European Union under the OP JAK program, including the Občanské oko online advisory service. Aims to strengthen civil society capacity for environmental protection and democratic participation in environmental decision-making in the Czech Republic.
• Video Series on Climate Adaptation in Spatial Planning Video series focused on spatial planning as a legally binding tool for adapting settlements to climate change, featuring practical insights from experts, lawyers, and local government representatives on how spatial planning functions in practice for climate adaptation.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• NESEHNUTÍcoreStrategic or Co-development PartnerNESEHNUTÍ is a member organization and key operational partner of Zelený kruh. Experts from NESEHNUTÍ provide advisory services through the Občanské oko hotline, advising citizens on civic campaigns, environmental decision-making, facilitation, cycling infrastructure, and sustainable urban development.
• Frank Bold SocietycoreStrategic or Co-development PartnerFrank Bold Society is a member organization of Zelený kruh. It provides free legal advice to citizens on environmental protection, anti-corruption, and illegal administrative procedures. It runs the website obcandvanula.cz which connects people for inspiration and shared activities.
• Člověk v tísniminorStrategic or Co-development PartnerČlověk v tísni (People in Need) is listed as an associated member of Zelený kruh. It is one of the largest Czech humanitarian and development NGOs, providing civic education resources and supporting environmental initiatives.
• WWF ČeskocoreStrategic or Co-development PartnerWWF Česko became a full member of Zelený kruh in December 2025. It is part of WWF Central and Eastern Europe, coordinating international nature protection, climate, and biodiversity work. Zelený kruh welcomed WWF Česko as a new full member.
• Klimatická koalice (Climate Coalition)coreStrategic or Co-development PartnerZelený kruh collaborates with the Klimatická koalice on joint advocacy positions regarding lithium mining at Cínovec and renewable energy acceleration zones. Both organizations publish joint demands and participate in coordinated climate advocacy.
• Ministerstvo životního prostředí (Ministry of the Environment)coreStrategic or Co-development PartnerThe Ministry of the Environment provides funding and institutional support for Zelený kruh's activities, including the 'Zelené devadesátky' podcast documenting Czech environmental history. The ministry coordinates on environmental policy, though Zelený kruh often publicly criticizes ministry decisions.
• Sítě ekologických poraden STEP (STEP Network of Ecological Consultancies)minorStrategic or Co-development PartnerSTEP is a network of ecological consultancy services across Czech regions. Zelený kruh cooperates with STEP on shared advisory services and educational events for citizens on environmental topics.
• ArnikacoreStrategic or Co-development PartnerArnika is a full member of Zelený kruh. It provides a comprehensive environmental information portal including model filings, laws, FAQ, publications, and an ecological consultancy directory. It co-organizes events such as the 'Living Advisory on the Metropolitan Plan' with Zelený kruh.

Scale indicators2 records

Recent moves6 records

Broad incumbents

• European Environmental Bureau (EEB): Brussels-based umbrella of over 180 environmental NGOs across Europe, active in EU environmental policy. Comparable to Zelený kruh as a regional environmental NGO network/umbrella performing advocacy coordination, but at EU scale rather than Czech national scope.
• Climate Action Network (CAN) Europe: European network of over 200 climate-focused NGOs coordinating joint climate advocacy and policy positions. Comparable to Zelený kruh as an environmental advocacy coalition, with a similar coordination model but European-wide membership and focus.

Emerging players

• Člověk v tísni (People in Need): One of the largest Czech humanitarian and development NGOs, an associated member of Zelený kruh. Comparable as a major Czech civic NGO with overlapping environmental and civic-education work, though broader in humanitarian scope.

Direct peers

• Klimatická koalice (Climate Coalition): Czech coalition of climate-focused NGOs and civic groups that coordinates joint climate advocacy, including on lithium mining and renewable energy acceleration. Closely comparable to Zelený kruh as an environmental advocacy coalition in the Czech Republic, with overlapping member organizations and joint advocacy positions.
• Hnutí DUHA (Friends of the Earth Czech Republic): One of the largest Czech environmental NGOs, a full member of Zelený kruh, active in forests, energy, and climate advocacy. Directly comparable as a Czech environmental NGO engaged in legislative advocacy, campaigns, and public mobilization, with overlapping membership.
• Arnika: Czech environmental NGO focused on pollution, chemicals, and public participation, a full member of Zelený kruh. Comparable as a Czech environmental NGO operating a public information portal and running campaigns on environmental legislation and citizen participation.
• Auto*Mat: Czech NGO promoting cycling, sustainable urban mobility, and public space, a full member of Zelený kruh. Comparable as a Czech environmental advocacy organization focused on urban sustainability and citizen participation in municipal decision-making.
• NESEHNUTÍ: Czech environmental NGO focused on global responsibility, sustainable development, and civic engagement, a member and key operational partner of Zelený kruh. Comparable as a Czech environmental NGO providing civic advisory services and operating joint programs with Zelený kruh.
• Frank Bold Society: Czech environmental NGO providing free legal advice to citizens on environmental protection, anti-corruption, and administrative procedures, a full member of Zelený kruh. Comparable as a Czech environmental advocacy organization offering public-facing legal services and civic education.
• Greenpeace Česká republika: Czech office of Greenpeace International, a full member of Zelený kruh. Comparable as an environmental advocacy organization active in the Czech Republic on climate, biodiversity, and public participation, with a similar membership-based advocacy model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/zelenykruh
• YouTubeyoutube.com/channel/UCexample
• Facebookfacebook.com/zelenykruh
• Instagraminstagram.com/zelenykruh
• LinkedInlinkedin.com/company/zelen-kruh

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Zelený kruh