zoodesign

What zoodesign does

zoodesign is a graphic design and advertising agency headquartered in Schwäbisch Gmünd, Baden-Württemberg, Germany, operating as a sole proprietorship under proprietor Svenja Riede, who holds the professional title Diplomdesignerin (FH). The firm has been operating since 2001 and is staffed at approximately 5 employees, accepting interns for 6-month minimum placements. It offers a full-service suite of creative services spanning Print Design (Printgestaltung), Corporate Design, Webdesign, Social Media, Outdoor Advertising & Trade Show design (Außenwerbung & Messe), Photography, and Animation/Motion Graphics. The technology stack is built on industry-standard creative software including Adobe Creative Suite, supplemented by an in-house photography studio. The firm does not offer any application programming interfaces, software-as-a-service products, or proprietary platforms; all deliverables are project-based client work.

The business operates on a project-based professional services revenue model, with clients engaging via direct outreach through phone (+49 7171 183778), email ([email protected]), and website contact forms. No publicly disclosed pricing exists; each engagement is quoted per project. The customer base is overwhelmingly regional, concentrated in Schwäbisch Gmünd and the surrounding Ostalbkreis district, and spans 25+ named accounts across local municipal government (Stadt Schwäbisch Gmünd, Ostalbkreis), healthcare (Kliniken Ostalb, Tierklinik Reif, multiple medical practices), education (Hans Baldung Gymnasium, Justus-von-Liebig-Schule), nonprofits (Lebenshilfe, Katholisches Dekanat Ostalb, DJK Schwäbisch Gmünd), and small and mid-sized businesses in food and beverage, hospitality, telecommunications, and real estate. Distribution is direct-to-client with no intermediaries, and the go-to-market motion is sales-led and relationship-driven within a defined geographic radius.

Notable client relationships include a recurring engagement with the city of Schwäbisch Gmünd, for which zoodesign designed the recurring 'Gmünder Einhorn' unicorn mascot in 2015 that has become a civic brand element. The firm has no disclosed external funding, no parent company, no subsidiaries, no patents or trademarks, and no third-party integrations beyond a website hosting arrangement with ALL-INKL.COM. Marketing is conducted primarily through the firm's own portfolio website (zoodesign.de/projekte/) and organic social channels (Facebook, LinkedIn, Instagram), reflecting a referral and reputation-based acquisition model.

Name

zoodesign

Legal name

zoodesign

Website

https://zoodesign.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

zoodesign is a sole-proprietor graphic design and web design agency in Schwäbisch Gmünd, Germany, offering print, corporate identity, web, social media, photography, and animation services to regional SMBs, municipal government, healthcare providers, schools, and nonprofits in the Ostalbkreis district.

Ownership category

akta.pro rank

Headquarters

HQ city

Schwäbisch Gmünd

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Design Services: Project-based professional services for graphic design, web design, corporate identity, photography, animation, social media, and outdoor advertising. Revenue generated through individual client projects and retainers for ongoing clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

zoodesign is a regional graphic design and advertising agency providing creative services across print design, corporate identity, web design, social media content, outdoor advertising and trade show booths, professional photography, and animation/motion graphics. The agency delivers these services through project-based engagements directly to businesses, healthcare providers, educational institutions, nonprofits, and municipal government clients in the Schwäbisch Gmünd and Ostalbkreis region, supported by an in-house photography studio and Adobe Creative Suite tooling.

Product overview

zoodesign is a graphic design and advertising agency based in Schwäbisch Gmünd, Germany, offering a comprehensive suite of creative services. The agency provides Print Design, Corporate Design, Web Design, Social Media, Outdoor Advertising & Trade Shows, Photography, and Animation services. The portfolio includes both digital and print deliverables across various industries including healthcare, hospitality, education, government, and corporate sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Print Design (Printgestaltung) Graphic design services for print materials such as brochures, posters, flyers, magazines, business reports, packaging, stickers, vouchers, banners, rollups, and other printed deliverables for businesses and organizations in the Ostalbkreis region.
• Corporate Design Comprehensive corporate identity design services including logo, naming, business cards, letterhead, stamps, appointment cards, signage, and full CI rollouts for businesses, healthcare practices, schools, and government clients.
• Web Design (Webdesign) Website design and development services, including multilingual/trilingual websites with features such as product finders, online booking, and event calendars, delivered primarily to regional businesses, healthcare providers, schools, and nonprofit organizations.
• Social Media Social media marketing and content design services for regional clients, including visual content creation and campaign assets that accompany corporate identity and web projects.
• Outdoor Advertising & Trade Shows (Außenwerbung & Messe) Signage design and trade show booth design services, including clear, branded, location-customized outdoor materials such as flags, posters, banners, utility box wraps, and exhibition stand design for clients such as HALA Contec at trade shows like PCIM 2024.
• Photography (Fotografie) Professional photography services including studio and reportage photography, delivered through zoodesign's in-house studio with controlled lighting for high-quality imagery, used for client websites, marketing materials, and campaign assets.
• Animation (Animation & Motion Design) Creation of animated content including short GIFs, complex 3D animations, and motion graphics for various media formats, supporting clients across product marketing, presentations, and digital campaigns.

Named customers25 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves2 records

Expansion highlights4 records

Direct peers

• Thjnk: Independent German creative agency with offices in Hamburg, Berlin, Düsseldorf and Zurich. Comparable as a mid-sized creative firm offering brand, campaign and digital design work — a benchmark for the trajectory zoodesign could pursue if it scaled.
• Kolle Rebbe: Hamburg-based independent creative agency offering brand identity, campaign design, and digital work for German and international clients. Comparable as a Germany-rooted design-led agency competing in corporate identity and integrated creative services.
• Peter Schmidt Group: German brand design agency specializing in corporate identity and visual branding for enterprise clients. Comparable service portfolio (corporate/brand design, print, digital) with a much larger footprint, competing for the same type of branding work zoodesign delivers to its mid-market clients.
• MetaDesign: Berlin- and globally-based brand and corporate design agency with a similar service mix spanning identity, print, digital, and motion. Comparable as a creative firm focused on corporate identity and visual systems, though at significantly larger scale and global reach.
• Kempertrautmann: Hamburg creative agency combining brand strategy, design, and content production. Comparable as an independent German creative shop offering integrated brand and digital services, though typically serving larger brands.

Regional players

• Studio Funk: Munich-based independent design and branding studio offering corporate identity, print, and digital design. Comparable as a German design boutique competing in the same craft segment but serving a different regional market than zoodesign's Ostalb focus.

Broad incumbents

• Ströer: Germany's largest outdoor advertising provider, also operating in digital out-of-home and content. Comparable as a broad incumbent specifically for zoodesign's outdoor advertising and trade-show booth service line.
• Serviceplan Group: Europe's largest owner-managed agency group, headquartered in Munich, offering integrated brand, digital, and communications services. Comparable as a broad German incumbent whose capabilities span the same design, web, social, and outdoor advertising services zoodesign provides.
• Scholz & Friends: Major German advertising and design agency group offering brand strategy, creative, digital, and media services. Comparable as a broad incumbent whose service portfolio overlaps significantly with zoodesign's offering but operates at a far larger scale.
• Jung von Matt: One of Germany's largest independent creative agency networks with full-service brand, advertising, digital, and content capabilities. Comparable as a broad incumbent in the German design/advertising space against which zoodesign competes for larger regional and national accounts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/zoodesigngmuend
• LinkedInlinkedin.com/company/zoodesigngmuend
• Instagraminstagram.com/zoodesign_gd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about zoodesign