Bodegas y Viñedos Zuazo Gastón
Bodegas y Viñedos Zuazo Gastón is a privately held, family-owned Spanish winery (founded 1850) based in Oyón, Rioja Alavesa, producing D.O. Rioja and D.O. Ribera del Duero wines across the Zuazo Gastón, Teófilo Reyes, and Tapas Gastón ranges for direct consumers, HoReCa, and export distributors.
- Company typePrivate
- Founded1850
- HeadquartersOyón, Spain
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Bodegas y Viñedos Zuazo Gastón does
Bodegas y Viñedos Zuazo Gastón (legal entity ZUAZO GASTON BODEGAS Y VIÑEDOS SL) is a privately held family winery with winemaking roots dating to 1850, headquartered in Oyón, Álava (Rioja Alavesa, Basque Country, Spain) and operating with approximately 7 employees. The company produces wines across three sub-brands: the flagship Zuazo Gastón range under D.O. Rioja (Crianza, Reserva, Selección de Familia, Edición Limitada, Vendimia Seleccionada); the Teófilo Reyes project under D.O. Ribera del Duero, supported by 60 hectares of estate vineyards in Peñafiel, Manzanillo and Olmos de Peñafiel at 750-920m altitude; and the casual Tapas Gastón range plus Essenzia (rosado and blanco) outside D.O. constraints. Production follows traditional methods: manual harvest with hand selection of grape clusters, temperature-controlled fermentation in stainless steel, and oak aging programs ranging from 6 months (Vendimia Seleccionada) to 29-32 months in new French oak (Teófilo Reyes Reserva), with integral vinification in wood for the top Ribera tier.
Bodegas y Viñedos Zuazo Gastón firmographics
Firmographics- Name
- Bodegas y Viñedos Zuazo Gastón
- Legal name
- ZUAZO GASTON BODEGAS Y VIÑEDOS SL
- Website
- https://zuazogaston.com
- Company type
- Private
- Founded year
- 1850
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bodegas y Viñedos Zuazo Gastón is a privately held, family-owned Spanish winery (founded 1850) based in Oyón, Rioja Alavesa, producing D.O. Rioja and D.O. Ribera del Duero wines across the Zuazo Gastón, Teófilo Reyes, and Tapas Gastón ranges for direct consumers, HoReCa, and export distributors.
- Ownership category
- akta.pro rank
Bodegas y Viñedos Zuazo Gastón industry classification
Industry- Product category
- Winery & Vineyard Production
- NAICS
- Wineries (312130), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (445320)
- SIC
- Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets) (AFAGAJAJ), Grape Growing & Canopy Management (In-Season Vineyard Operations) (AFAGAJAB)
Keywords
Where Bodegas y Viñedos Zuazo Gastón is headquartered
LocationHeadquarters
- HQ city
- Oyón
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Bodegas y Viñedos Zuazo Gastón business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Direct-to-consumer wine sales: The winery sells wines and gift boxes (estuches) directly through its e-commerce store (zuazogaston.com). Products include bottles, boxes of 6 or 12, and wood/cardboard gift cases. International shipping available as the company mentions export to 'todo el mundo'.
- Direct sales via physical channels: Sales through the winery's own wine shop/tienda at the Bodega in Oyón, plus presence at wine fairs (ProWein, Fenavin, Gourmets Madrid) for B2B and B2C sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Crianza Rioja — Caja 6 botellas |
| Unit Pricing | Pay-as-you-go | Reserva Rioja — Caja 6 botellas |
| Unit Pricing | Pay-as-you-go | Selección de Familia Rioja — Caja 6 botellas |
| Unit Pricing | Pay-as-you-go | Edición Limitada Rioja |
| Unit Pricing | Pay-as-you-go | Vendimia Seleccionada Rioja — Caja 12 botellas |
| Unit Pricing | Pay-as-you-go | Tapas Gastón Tinto Tempranillo — Caja 12 botellas |
| Unit Pricing | Pay-as-you-go | Tapas Gastón Blanco Verdejo — Caja 12 botellas |
| Unit Pricing | Pay-as-you-go | Ribera del Duero (Teófilo Reyes) — Caja 12 botellas |
| Unit Pricing | Pay-as-you-go | Teófilo Reyes Ribera del Duero 15 meses barrica — Caja 6 botellas |
| Unit Pricing | Pay-as-you-go | Teófilo Reyes Reserva Ribera del Duero |
| Unit Pricing | Pay-as-you-go | Gift boxes (estuches) — various sizes |
Distribution channels3 records
Marketing channels4 records
Bodegas y Viñedos Zuazo Gastón product offering
Product offeringCore offering
Bodegas Zuazo Gastón is a traditional family winery in Oyón (Rioja Alavesa, Spain) that produces and sells Spanish wines under D.O. Rioja and D.O. Ribera del Duero designations across three main ranges: the flagship Zuazo Gastón line (Crianza, Reserva, Selección de Familia, Edición Limitada), the Teófilo Reyes Ribera del Duero project (Tamiz, Crianza, Reserva), and the casual Tapas Gastón range (Tempranillo, Verdejo). The winery cultivates its own vineyards, performs manual harvest and grape selection, ages wines in French and American oak barrels, and sells direct to consumers via its e-commerce store, physical winery shop, and international export distribution.
Product overview
Bodegas Zuazo Gastón is a traditional family winery founded in 1850 in Oyón (Rioja Alavesa), Spain, producing wines under the D.O. Rioja and D.O. Ribera del Duero designations. Its product portfolio is organized into three main ranges: (1) The Zuazo Gastón core brand — comprising Crianza, Reserva, Selección de Familia Reserva, and ZG Edición Limitada, covering red wines aged in French and American oak from 6 to 20 months; (2) The Teófilo Reyes project — focused exclusively on Ribera del Duero with Tamiz (Roble), Teófilo Reyes Crianza, and Teófilo Reyes Reserva aged 6 to 32 months in French oak; and (3) The Tapas Gastón sub-brand — casual-range wines (Tempranillo and Verdejo) made outside denomination restrictions for everyday enjoyment. The winery also offers an extensive range of gift boxes and packaging options (cardboard and wood boxes in various sizes) and serves export markets globally.
Differentiator
Problem solved
Functional benefit
Brands
- Teófilo Reyes: Wine project in Ribera del Duero producing wines from the 'golden mile' of the D.O.
- Hacienda Gastón
- Essenzia de Zuazo
- Tapas Gastón
Products and services
- Zuazo Gastón Crianza Flagship red wine from Rioja made from 100% Tempranillo, aged 12 months in French (50%) and American (50%) oak barrels plus minimum 6 months in bottle.
- Zuazo Gastón Reserva Red wine from Rioja, blend of Tempranillo 95% and Graciano 5%, sourced from the family's oldest vineyards, aged 20 months in French oak barrels and 18 months in bottle.
- Selección de Familia Reserva Premium red wine from Rioja, blend of Tempranillo 80% and Graciano 20%, hand-harvested from the family's best plots, aged 20 months in French oak barrels with three rackings, followed by minimum 16 months in bottle.
- ZG Edición Limitada Rioja Limited-production red wine from Rioja, selected from specific plots of the family's oldest vineyards, aged 14 months in French oak barrels plus 12 months in bottle, made from 100% Tempranillo.
- Vendimia Seleccionada Rioja Red wine from Rioja, blend of Tempranillo 90% and Mazuelo 10%, aged 6 months in American oak barrels with intense fruity aromas and subtle wood complexity.
- Zuazo Gastón Blanco Viura White wine from Rioja, 100% Viura, with bright lemon-straw color, intense apple and citrus aromas, structured palate with glyceric body and good freshness.
- Vendimia Seleccionada Ribera del Duero Red wine from Ribera del Duero, sourced from 30+ year old low-yielding vines on clay-limestone slopes at 800m altitude, aged 4-6 months in French oak barrels plus minimum 8 months in bottle.
- Tamiz Roble (Ribera del Duero) Red wine from Ribera del Duero under the Teófilo Reyes project, aged 6 months in Bordeaux French oak barrels, from 60 hectares of estate vineyards in Peñafiel, Manzanillo and Olmos de Peñafiel.
- Teófilo Reyes Edición Limitada (Ribera del Duero) Limited edition red wine from Ribera del Duero, aged 15 months in Bordeaux French oak barrels, from 60 hectares of estate vineyards in Peñafiel, Manzanillo and Olmos de Peñafiel.
- Teófilo Reyes Reserva (Ribera del Duero) Premium red wine from Ribera del Duero, aged 29-32 months in new Bordeaux French oak barrels, made from 2-hectare estate vineyards in Peñafiel and Pesquera de Duero, with integral vinification in wood.
- Tapas Gastón Verdejo White wine produced outside denomination rules, 100% Verdejo, made with cold maceration to extract primary aromas. Bright yellow color with pineapple, peach and citrus notes with floral and fennel hints at 12% alcohol.
- Tapas Gastón Tempranillo Red wine produced outside denomination rules, monovarietal Tempranillo, fresh and fruity with bright garnet color, intense red fruit aromas and balanced tannic-acid profile.
- Gama de Estuches (Wine Gift Boxes) Range of gift packaging options including cardboard boxes (1, 3, 4, 6 bottles), wooden boxes (3 and 6 bottles), and gift sets combining wine with glasses.
Quantifiable outcome
- 91 points James Suckling for Zuazo Gastón Crianza
- +3 more outcomes
Companies that use Bodegas y Viñedos Zuazo Gastón
Customer profileSegments3 records
Ideal customer profiles2 records
Bodegas y Viñedos Zuazo Gastón technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Bodegas y Viñedos Zuazo Gastón partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Bodegas y Viñedos Zuazo Gastón competitors and assessment
Company assessmentDirect peers
- Bodegas Roda: A boutique Rioja winery focused on premium terroir-driven wines with multi-tier aging and own vineyards. Closely comparable in scale, philosophy, and premium positioning to Zuazo Gastón.
- Bodegas Alejandro Fernández (Pesquera): A traditional family winery in Ribera del Duero with a focus on Tempranillo from Peñafiel area. Comparable to Zuazo Gastón's Teófilo Reyes project given the same Peñafiel geography and traditional approach.
- Bodegas Yllera: A family-owned Spanish winery with operations spanning multiple D.O.s (including Ribera del Duero and Rueda). Comparable multi-region family-run business model with broad product portfolio.
- Bodegas López de Heredia Viña Tondonia: A traditional, multi-generational family-owned Rioja winery famous for long barrel aging and conservative production methods. The closest analogue to Zuazo Gastón in scale, philosophy, and traditional winemaking approach.
- Bodegas Emilio Moro: A family-owned Ribera del Duero winery with own vineyards, multi-tier portfolio, and strong international export presence. Closely comparable to Zuazo Gastón in business model and Ribera del Duero positioning.
Emerging players
- Compañía de Vinos del Atlántico (Telmo Rodríguez): A Spanish premium wine project working across multiple historic regions with traditional methods. Comparable philosophy of multi-region, single-vineyard focus with export orientation.
Broad incumbents
- Bodegas Muga: A family-owned Rioja winery based in Haro with a multi-tier portfolio including traditional Crianza, Reserva, and Selección Especial. Similar family-run ethos and traditional winemaking techniques.
- Bodegas Protos: A historic Ribera del Duero producer with significant own-vineyard holdings. Directly comparable as Zuazo Gastón's Teófilo Reyes project competes in the same D.O. Ribera del Duero premium segment.
- La Rioja Alta: A prestigious, large traditional Rioja winery with extensive export reach. Directly competes in the premium Rioja segment and shares the traditional oak-aging philosophy.
- Marqués de Riscal: A historic, large-scale Rioja producer with extensive D.O. Rioja vineyard holdings and a hotel/wine tourism complex. While much larger and more diversified, it competes in the same premium Rioja segment as Zuazo Gastón.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Bodegas y Viñedos Zuazo Gastón social profiles
Digital presenceBodegas y Viñedos Zuazo Gastón financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bodegas y Viñedos Zuazo Gastón leadership team
Management profileNumber of profiles
Profiles7 records
Bodegas y Viñedos Zuazo Gastón subsidiaries and ownership
Company hierarchySubsidiaries2 records
Bodegas y Viñedos Zuazo Gastón funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bodegas y Viñedos Zuazo Gastón M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bodegas y Viñedos Zuazo Gastón
What does Bodegas y Viñedos Zuazo Gastón do?
Bodegas Zuazo Gastón is a traditional family winery in Oyón (Rioja Alavesa, Spain) that produces and sells Spanish wines under D.O. Rioja and D.O. Ribera del Duero designations across three main ranges: the flagship Zuazo Gastón line (Crianza, Reserva, Selección de Familia, Edición Limitada), the Teófilo Reyes Ribera del Duero project (Tamiz, Crianza, Reserva), and the casual Tapas Gastón range (Tempranillo, Verdejo). The winery cultivates its own vineyards, performs manual harvest and grape selection, ages wines in French and American oak barrels, and sells direct to consumers via its e-commerce store, physical winery shop, and international export distribution.
Is Bodegas y Viñedos Zuazo Gastón a public or private company?
Bodegas y Viñedos Zuazo Gastón is a private company. It is classified as family owned and is currently operating.
When was Bodegas y Viñedos Zuazo Gastón founded?
Bodegas y Viñedos Zuazo Gastón was founded in 1850. It employs 1 to 10 people.
Where is Bodegas y Viñedos Zuazo Gastón based?
Bodegas y Viñedos Zuazo Gastón is headquartered in Oyón, Spain, in the Europe region.
How does Bodegas y Viñedos Zuazo Gastón make money?
Two revenue lines are on record. Direct-to-consumer wine sales are the primary driver. The others are direct sales via physical channels.
Who are Bodegas y Viñedos Zuazo Gastón's main competitors?
Direct peers on record are Bodegas Roda, Bodegas Alejandro Fernández (Pesquera), Bodegas Yllera, Bodegas López de Heredia Viña Tondonia and Bodegas Emilio Moro. Compañía de Vinos del Atlántico (Telmo Rodríguez) is listed as an emerging player. Broad incumbents are Bodegas Muga, Bodegas Protos, La Rioja Alta and Marqués de Riscal.
Does Bodegas y Viñedos Zuazo Gastón have an API?
No public API is recorded for Bodegas y Viñedos Zuazo Gastón.
What industry is Bodegas y Viñedos Zuazo Gastón in?
Bodegas y Viñedos Zuazo Gastón's product category is Winery & Vineyard Production. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of CRADAIAB, Wine & Sparkling Wine Wineries & Brands. Its NAICS code is 312130 and its SIC code is 2080.