WeCapable

What WeCapable does

WeCapable is an India-based content and information portal serving persons with disabilities and their caregivers. Founded in 2022 by Narayan Behera as a passion project and later formalized as a business, the platform publishes step-by-step guides covering Indian government welfare schemes, disability rights and certificates (including UDID), tax benefits and GST concessions, education and scholarships (including JEE Main), employment and reservation information, and automobile accessibility (adapted vehicles, BH-series registration, driving licenses). Since 2024 the scope has expanded beyond a strictly disability-focused niche to include general administrative documentation guides such as ration cards, passports, caste certificates, non-creamy-layer certificates, migration certificates, and ABHA health cards.

The product is a web portal built on Next.js and Tailwind, organized into content modules — Disabilities, Special Schemes, Tax Benefits, Education, Jobs & Careers, and Automobile — supplemented by standalone guides for individual administrative processes. The platform does not have native mobile apps, APIs, or software integrations; it is a self-service, free-to-access content site with no required registration. Distribution relies on organic SEO, a Hindi/English content mix, and social media presence on Instagram, Facebook, and YouTube.

The business model is advertising-based. All content is provided free of charge to users, and the company monetizes through brand advertising and sponsored posts solicited via email and social channels. No paid pricing tiers, enterprise contracts, or transactional services are offered. Operations remain founder-led with a stated headcount of one, no disclosed funding, no parent entity, and no subsidiaries.

Name

WeCapable

Legal name

WeCapable

Website

https://wecapable.in

Company type

Private

Founded year

2022

Operating status

Operating

Short description

WeCapable is an India-based, bootstrapped content portal founded in 2022 by Narayan Behera that publishes free, verified guides on disability rights, Indian government welfare schemes, tax benefits, education, jobs, and accessible automobile information for persons with disabilities and their caregivers.

Ownership category

akta.pro rank

Product category

Disability Welfare Information Portal

NAICS

Services for the Elderly and Persons with Disabilities (62412)

akta.pro primary industry

Disability Services & Assistive Solutions (Accessibility, Assistive Tech) (BPAGALAM)

akta.pro secondary industry

Disability Benefits Administration (BPAIAKAC)

Keywords

• Disability welfare resources
• Government scheme guides
• Accessibility information
• Disability rights portal
• Verified welfare content

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Advertising and Sponsored Posts: The platform monetizes through brand advertising and sponsored content opportunities. Interested advertisers can reach out via email or social media channels to advertise their brand or write sponsored posts.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

WeCapable operates an online information portal that publishes verified guides and resources for persons with disabilities in India. The platform covers government welfare schemes, disability certificates and UDID cards, tax benefits, education and scholarships, jobs and reservations, accessible automobile information, and broader identity documents (ration card, passport, caste certificate, ABHA card, BH series registration). All content is provided free of charge to users, with revenue generated through advertising and sponsored posts.

Product overview

WeCapable is a content and information portal (not a software product) organized as a unified inclusion platform offering multiple content modules. The core WeCapable Inclusion Portal serves as the central hub providing verified rights information, government schemes, and accessibility resources. It operates through specialized content categories including Disabilities Information Hub, Government Schemes Guide, Tax Benefits Resource Center, Education Guides, Jobs & Careers Portal, and Automobile Accessibility Guide. Additionally, the platform offers detailed informational guides covering specific administrative processes such as Ration Card, Passport, Migration Certificate, Caste Certificate, Non-Creamy Layer Certificate, ABHA Health Card, Driving License for disabled persons, and BH Series Registration. These guides are provided free of charge as public information resources rather than as software products with technical integrations.

Differentiator

Problem solved

Functional benefit

Products and services

• WeCapable Inclusion Portal An online information portal providing verified guides, government scheme information, disability rights resources, and accessibility tools for persons with disabilities in India. Content is freely accessible to individual users, with the platform monetized through brand advertising and sponsored posts.

Quantifiable outcome

• 100% verified content policy ensures authenticity of government scheme information

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• National Portal of India: Official Government of India single-window portal aggregating central and state government services, schemes, and documentation. A broad incumbent that already covers much of the same scheme-related informational territory WeCapable targets.
• NDTV: Major Indian media house covering government schemes, welfare policies, and disability issues via news and explainer content. A broad incumbent with far greater reach that could enter niche scheme-explainer verticals more deeply.
• MyGov India: Government of India's citizen engagement and information platform covering schemes, programs, and policy updates. A broad incumbent with significantly larger reach that competes for the same scheme-information discovery queries.
• Department of Empowerment of Persons with Disabilities: Official Indian government ministry portal administering disability schemes, certification, and welfare programs. As the authoritative source of the scheme information WeCapable curates, it is the dominant incumbent whose improved UX/AI features could directly displace WeCapable's informational value proposition.

Others

• Enable India: Indian disability-focused nonprofit providing livelihood, education, and inclusion services. An adjacent ecosystem participant serving overlapping PwD audiences and a potential partner or competitor for disability-focused content and B2B awareness campaigns.
• Sightsavers India: Disability-focused nonprofit operating in India across eye health, education, and inclusion. While not a content platform, it is an adjacent ecosystem participant that WeCapable's audience engages with and could partner with or compete for donor/awareness funding.

Direct peers

• Jagran Josh: Major Indian education, government-scheme, and competitive-exam information portal publishing verified guides on government jobs, certificates, and welfare benefits. Closely comparable in editorial scope, advertising-supported model, and SEO-driven discovery for Indian informational queries.
• Testbook: Indian exam-preparation and government-job information platform publishing guides on JEE, RRB, and other competitive exams. Operates a comparable content-led, SEO-driven model and overlaps with WeCapable's education guides and RRB technician recruitment content.
• Sarkari Naukri: Indian government job and scheme information portal that aggregates public-sector opportunities, results, and welfare-related information. Operates a similar advertising-supported content model targeting Indian job-seekers and welfare-scheme applicants, closely comparable to WeCapable's GTM and monetization.

Regional players

• Disability Horizons: UK-based disability lifestyle and information publication covering rights, welfare, and accessibility content for PwDs. Operates a comparable content-led model for a similar audience but in a different geography, making it a useful structural peer rather than a direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/@WeCapable
• Facebookfacebook.com/profile.php
• Instagraminstagram.com/wecapableindia

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WeCapable