What Robostore does

Robostore (legal entity RoboStore LLC, headquartered in Plainview, USA) is the exclusive Official North American distribution partner for Unitree Robotics, distributing humanoid and quadruped robot platforms into U.S. education, research, and industrial markets. The company operates a vertically layered catalog spanning the Unitree G1, H1/H1-2, H2/H2 EDU/H2 Plus and R1/R1 EDU/R1 EDU Pro humanoid lines ($8,990–$150,000) plus the Go2 and B2 quadrupeds ($3,750–$94,999), accessorized with dexterous hands (Dex3-1, Inspire 5-finger, BrianCo Revo 2, SharpaWave), Z1 robotic arms, batteries, controllers, and a PICO 4 Ultra full-body teleoperation kit. Underlying technology centers on Unitree's mobility, perception, and manipulation stack combined with NVIDIA Jetson compute (Orin NX/AGX Thor up to 2,070 TFLOPS), ROS/ROS2 middleware, NVIDIA Isaac Sim/Lab simulation, and Intel RealSense + LIVOX LiDAR perception — wrapped by Robostore into a curated, lab-validated package.

Robostore monetizes through one-time hardware sales as its primary revenue stream, supplemented by accessories/add-ons, education and training services delivered via the RoboUniversity curriculum ($5,995 all-access license, co-developed with Stanford professors and OpenMind), custom integration services from classroom to industrial automation projects, and managed payment financing for customers preferring installments over capex. Go-to-market mixes a direct-to-consumer e-commerce storefront on robostore.com with sales-assisted phone/email support (855-285-ROBO) for enterprise quotes, event-driven demand at conferences including CES 2026 and Wealth Management EDGE, and earned media such as the CEO's CNBC Power Lunch appearance. Named customer logos span Fortune-500 technology (NVIDIA, Google, Amazon, Meta, OpenAI, Samsung, Intel, Cisco), industrial/pharma buyers (Siemens, Magna, Pfizer), and top-tier academic institutions (Carnegie Mellon, MIT, Harvard, Yale).

The company's competitive positioning rests on three pillars: territorial exclusivity as Unitree's NA channel partner, a developed education and curriculum franchise (RoboUniversity), and a curated integration ecosystem aligned with NVIDIA's embodied-AI stack. Revenue is not publicly disclosed; with 11–50 employees and unit-level distribution economics, Robostore functions as a high-value specialty distributor rather than a vertically integrated robotics manufacturer, and its fortunes are tightly correlated with Unitree's continued dominance of the global humanoid category (Unitree captured ~38% global share with ~5,500 units shipped in 2025).

Name

Robostore

Legal name

RoboStore LLC

Website

https://robostore.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Robostore is the exclusive North American distribution partner for Unitree Robotics, selling humanoid and quadruped robots, accessories, and the RoboUniversity curriculum to education, research, and industrial customers across the United States.

Ownership category

akta.pro rank

Product category

Humanoid and Quadruped Robotics Distribution

SIC

Wholesale-Computers & Peripheral Equipment & Software (5045)

akta.pro primary industry

Humanoid & General-Purpose Robots (HDAAAIAJ)

akta.pro secondary industries

Robot Hardware, Actuators & Components (sensors, grippers, motors) (HDAAAIAL), Robotics Learning Platforms (EDAFANAB), Educational & Hobby Robotics Kits (Consumer) (CRACARAG)

Keywords

• Humanoid robots
• Quadruped robots
• Robotics distribution
• Robotics education
• Industrial automation

Headquarters

HQ city

Plainview

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Hardware Sales: One-time sales of Unitree humanoid robots, quadruped robots, accessories, and components. Products range from entry-level ($8,990) to full-size industrial humanoids ($150,000+).
2. Accessories and Add-ons: Sales of batteries, controllers, sensors, grippers, and replacement parts for Unitree robots.
3. Education and Training Services: RoboUniversity curriculum packages and training programs for schools, universities, developers, and robotics teams.
4. Custom Solutions and Integration: Partnering with developers for custom needs from classroom projects to industrial automation.
5. Financing Options: Financing available for customers who prefer payment plans over upfront purchases.

Pricing tiers

Go-to-market motion4 records

Distribution channels3 records

Marketing channels9 records

Core offering

Robostore is the official North American distributor for Unitree Robotics, selling humanoid robots (G1, H1, H1-2, H2, H2 Plus, R1 series), quadruped robots (Go2 Pro/EDU/EDU+/Go2-W and B2 Industrial), and complementary accessories including robotic arms, dexterous hands, batteries, remote controllers, and VR teleoperation kits. The company also offers the RoboUniversity curriculum and training program developed with Stanford professors and OpenMind, supported by in-house lab testing, custom solutions, and integration services. Prices range from $8,990 for the R1 Basic up to $150,000 for the H2 Plus (expected late 2026).

Product overview

Robostore is the Official North American Partner for Unitree Robotics, distributing a comprehensive portfolio of humanoid and quadruped robots, accessories, and education services. The product lineup centers on Unitree humanoid robots (G1, H1, H2, R1 series) spanning entry-level to advanced research configurations, complemented by Go2 and B2 quadruped platforms for various applications. Accessories include robotic arms (Z1), dexterous hands (Dex3-1, Inspire 5-Finger, BrianCo Revo 2), batteries, controllers, and teleoperation kits. RoboUniversity provides structured robotics curriculum and training. Products range from $8,990 (R1 Basic) to $150,000 (H2 Plus), targeting education, research, and industry segments with support from initial purchase through deployment.

Differentiator

Problem solved

Functional benefit

Brands

• RoboUniversity: A dedicated curriculum and training program for educational robotics developed with professors from Stanford and partners like OpenMind, offering certified learning for students and developers on Unitree platforms

Products and services

• Unitree G1 Humanoid Robot Entry-level humanoid robot with 23 DOF, 3D LiDAR, depth camera, and 2-hour battery; for light industrial, service, and educational settings with pre-programmed movements; sale price $17,990.
• Unitree G1 EDU Humanoid Robot (U1–U8) Advanced humanoid robot with NVIDIA Jetson Orin (100 TOPS) supporting secondary development, AI research, and custom coding; available in multiple tiers from EDU Standard ($43,900) to Ultimate ($65,900–$73,900) with Dex3, Inspire 5-Finger, and Revo2 dexterous hands.
• Unitree H1 Humanoid Robot Full-size humanoid robot capable of 3.3 m/s speed, with 360° depth sensing, high-torque joint motors (189 N·m/kg peak torque density), and optional Jetson Orin NX upgrade; priced at $99,900.
• Unitree H1-2 Humanoid Robot Enhanced H1 humanoid with 7 DOF arms, upgraded joint motors, improved torque density, and optional NVIDIA Jetson Orin NX for advanced AI research and real-world applications; priced at $128,900.
• Unitree H2 Destiny Awakening Humanoid Robot Full-size 1.8m humanoid with 31 DOF, integrated voice interaction, bionic face, and aircraft-grade aluminum/titanium construction; designed for embodied AI research and social robotics at $40,900 (H2 Base).
• Unitree H2 EDU Destiny Awakening Humanoid Robot Advanced H2 humanoid with Intel Core i7, optional Jetson AGX Thor (2,070 TOPS), full secondary development support, and compatibility with dexterous robotic hands for research and customization; priced at $68,900.
• Unitree H2 Plus Humanoid Robot Full-stack humanoid development platform built on NVIDIA Isaac GR00T with Jetson Thor (2,070 TFLOPS), 75 DOF body-and-hand, 128GB unified memory, and native foundation models for humanoid reasoning and loco-manipulation; priced at $150,000 with expected release late 2026.
• Unitree R1 Basic Humanoid Robot Compact humanoid robot with 24 DOF, 8-core CPU, humanoid binocular camera, and lightweight 25kg frame; ready for remote operation out of the box with Wi-Fi 6 and Bluetooth 5.2; priced at $8,990.
• Unitree R1 EDU Humanoid Robot (U1) Enhanced R1 humanoid with NVIDIA Jetson Orin NX (40 TOPS), 26 DOF including 2 DOF articulated head, full secondary development support, and expanded perception for research/education programs; priced at $15,950.
• Unitree R1 EDU Pro Humanoid Robot (U2–U6) Top-tier R1 configuration with NVIDIA Jetson Orin NX (100 TOPS) and choice of dexterous hands (Dex3-1 3-finger or BrianCo Revo 2 5-finger) with optional tactile sensing; Isaac SIM compatible with full secondary development access; priced from $18,900.
• Unitree Go2 Pro AI Quadruped Robot Dog High-performance quadruped with 1.7 m/s top speed, 8000mAh battery (2 hrs), 40° max climb angle, 45 N·m joint torque, and AI-powered navigation for STEM, inspection, and exploration; sale price $3,750 from $3,990.
• Unitree Go2 EDU AI Quadruped Robot Dog Advanced quadruped with 40 TOPS computing power, 15000mAh battery (4 hrs), and enhanced AI capabilities for education and research applications requiring higher processing power; priced at $11,200.
• Unitree Go2 EDU+ AI Quadruped Robot Dog Premium quadruped with 100 TOPS computing, 12 knee joint motors, and optional LIDAR configurations (MID-360 or XT16) for advanced research and industrial inspection tasks; priced at $13,250–$19,500.
• Unitree Go2-W Plus AI Quadruped Robot Dog with Wheels Hybrid wheeled quadruped combining legged mobility with wheels, capable of 2.5 m/s top speed, 70cm max climb height, and traversing complex terrain with enhanced stability.
• Unitree B2 Industrial Quadruped Robotic Dog Heavy-duty industrial quadruped with 120 kg max payload, >6 m/s top speed, 45Ah/2250Wh battery (4-6 hrs), and automotive-grade LiDAR option; built for demanding industrial fieldwork and inspection; priced $84,999–$94,999.
• Unitree Z1 Precision Robotic Arms Precision robotic arms engineered for modular use on mobile robots or fixed installations, providing manipulation for lab, factory, and development environments; priced from $11,900.
• Unitree Dex3-1 Dexterous Hand 7 DOF compact 3-finger robotic hand with force-controlled design, ±2mm fingertip repeatability, 500g grasp capacity; available with optional 33 tactile sensors for adaptive grasp feedback; compatible with G1 EDU+ (U2) and higher; priced $6,500–$25,000.
• Unitree G1 Remote Controller Wireless controller for G1 humanoid robots with 100m+ range, 2.4GHz digital transmission, Bluetooth connectivity, and ~4.5-hour battery life for real-time robot control in lab, classroom, or field; priced at $450.
• Unitree G1 Teleoperation Kit - Full-Body VR Control with PICO 4 Ultra VR-based teleoperation system using PICO 4 Ultra headset and motion tracking for full-body robot control; enables immersive telepresence and demonstration data collection for AI training; priced from $6,000.
• RoboUniversity Curriculum and Training Program Structured robotics education curriculum co-developed with Stanford professors and OpenMind, covering Unitree G1 and Go2 setup, ROS2 integration, teleoperation, simulation (MuJoCo, NVIDIA Isaac Sim), and AI framework integrations; All Access bundle priced at $5,995 including videos, code samples, and deployment training.

Quantifiable outcome

• Unitree captured approximately 38% of global humanoid robot market in 2025 with ~5,500 units shipped

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability7 records

Feature5 records

Partnerships

Five partnerships are on record, tiered flagship, core and minor.

• KraneSharesflagshipGTM or Marketing Partner · 11 June 2026RoboStore collaborated with KraneShares to present humanoid robot demonstrations at the Wealth Management EDGE conference, showcasing Unitree robots to nearly 1,000 financial advisors overseeing $28 trillion in assets.
• Unitree RoboticscoreChannel Partner/ Reseller/ DistributorRoboStore is the Official North American Partner for Unitree Robotics, providing exclusive distribution of humanoid and quadruped robots in the US market. This partnership provides access to the latest robotics technology, support, and verified hardware directly from the manufacturer.
• RoboUniversitycoreStrategic or Co-development PartnerRoboStore partners with RoboUniversity, an educational initiative developed with professors from Stanford and partners like OpenMind, to provide structured robotics curriculum and training programs for schools, universities, developers, and robotics teams.
• NVIDIAflagshipTechnology or IntegrationRoboStore offers Unitree robots with NVIDIA Jetson computing modules (Orin NX, AGX Thor) and supports NVIDIA Isaac GR00T foundation models for humanoid AI development, simulation, and teleoperation.
• Carnegie Mellon University, Harvard, Yale, MIT, Accenture, Amazon, Samsung, Google, OpenAI, Meta, Siemens, Magna, Pfizer, Intel, CiscominorOthersMajor technology companies and universities are shown as partners/customers on the RoboStore website, indicating use of Unitree robotics for research, development, or integration purposes.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• RobotShop: Online retailer and distributor of consumer, educational, and research robotics products. Most directly comparable to Robostore's e-commerce distribution model, though RobotShop carries a broader multi-OEM catalog rather than focusing on a single premium humanoid OEM.
• Husarion: Provider of ROS-based robotics platforms (ROSbot) targeting research labs and universities. Comparable developer ecosystem and education-research customer overlap with Robostore's RoboUniversity segment.
• Pololu Robotics & Electronics: Distributor and manufacturer of small-scale robotics, motors, sensors, and electronics components serving education, hobby, and research. Comparable to Robostore's accessories/components distribution motion but with proprietary manufactured products and a different customer mix.
• SparkFun Electronics: Online retailer and educator of electronics and robotics, selling kits, sensors, and developer boards to education, hobbyist, and research customers. Comparable channel and customer overlap, though without the humanoid-robot anchor.
• EZ-Robot: Educational and hobby robotics platform provider selling humanoid and humanoid-adjacent kits to schools, developers, and consumers. Comparable to Robostore's education-segment channel, though narrower in scope and lacking the premium humanoid OEMs in the lineup.

Broad incumbents

• Boston Dynamics: Manufacturer of the Atlas humanoid and Spot quadruped robots, sold primarily direct to enterprise and research customers. Comparable product category but a manufacturer rather than distributor; represents the disintermediation risk to Robostore's higher-end enterprise tier.
• Agility Robotics: Manufacturer of the Digit humanoid robot targeting logistics and industrial use cases, with a direct-sales motion. Comparable product category and research-customer base; competing OEM that could bypass the distributor channel for US enterprise sales.
• VEX Robotics: Established education robotics incumbent used widely in K-12 and competitions. Overlaps with Robostore's RoboUniversity education segment but focuses on lower-cost classroom robotics rather than full-scale humanoids.
• Clearpath Robotics: Research-grade mobile robotics platform provider (including quadrupeds like Spot-derived competitors and TurtleBot) with deep penetration into university and industrial research labs. Comparable on the research-customer side and ROS-centric developer stack.

Emerging players

• Figure AI: Well-capitalized humanoid robot startup targeting commercial deployment with major enterprise customers (e.g., BMW). Comparable category but emerging direct-sales OEM that competes for the same enterprise humanoid buyers Robostore serves via its H1/H2 lineup.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/RobostoreUS
• YouTubeyoutube.com/@robostoreteam
• LinkedInlinkedin.com/company/robostore-llc
• Instagraminstagram.com/robostore

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Robostore