Fispal Tecnologia
Fispal Tecnologia is the largest food and beverage technology trade show in South America, organized by Informa Markets in São Paulo, Brazil. It hosts an annual four-day event with 500+ exhibitors and 48,000+ visitors from 47+ countries, monetizing through booth rentals, congress tickets, concierge services, and digital marketing solutions.
- Company typePrivate
- Founded2027
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Fispal Tecnologia does
Fispal Tecnologia is the largest technology trade show for the food and beverage industry in South America, organized by Informa Markets (a trading division of publicly listed Informa PLC). Founded in 1984 and headquartered in São Paulo, Brazil, the brand operates an annual four-day flagship event at São Paulo Expo featuring 500+ exhibitors and 48,000+ visitors across 58,000 m², showcasing solutions in automation, logistics, processes, and packaging. The platform extends beyond the physical event through a year-round digital platform (app.informamarkets.com.br), the Food Connection content channel, and complementary sub-brands including Congresso Fispal Tec (40+ hours of congress content), Fispal Women Connected, Jornada da Pequena Indústria, and Jornada do Frigorífico.
Revenue is generated through four primary streams: exhibitor booth rentals and tiered sponsorships (Gold/Silver/Bronze), paid congress and fair visitor tickets (Full Pass R$1,480; One Day R$980), premium concierge services for exhibitors (Prime and Select tracks covering booth operations, marketing execution, and lead activation), and year-round B2B digital marketing solutions (programmatic media, newsletters, webinars, special projects). The event serves food and beverage manufacturers of all sizes — from micro enterprises (41% of visitors via the Jornada program) to large enterprises (31%), with international representation from 47+ Latin American countries. Named enterprise attendees include Friboi, Heineken, Coca-Cola LATAM, Heinz Company, and Natural One.
The go-to-market motion is event-driven, centered on the annual São Paulo Expo gathering and amplified through year-round digital engagement, 25+ institutional and media partnerships (ABIA, ABIMAPI, ABRE, ABIMAQ, UBRAFE), and the parent company's distribution network spanning 550+ brands and 30+ events in Brazil. Key differentiators include 87% visitor return intent, 85% sector-best ratings, simultaneous co-location with TecnoCarne (meat processing), and exclusive travel/accommodation services through AD Turismo.
Fispal Tecnologia firmographics
Firmographics- Name
- Fispal Tecnologia
- Legal name
- Fispal Tecnologia (brand of Informa Markets, a trading division of Informa PLC)
- Website
- https://fispaltecnologia.com.br
- Company type
- Private
- Founded year
- 2027
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fispal Tecnologia is the largest food and beverage technology trade show in South America, organized by Informa Markets in São Paulo, Brazil. It hosts an annual four-day event with 500+ exhibitors and 48,000+ visitors from 47+ countries, monetizing through booth rentals, congress tickets, concierge services, and digital marketing solutions.
- Ownership category
- akta.pro rank
Fispal Tecnologia industry classification
Industry- Product category
- Trade Show and B2B Event Services
- NAICS
- Convention and Trade Show Organizers (56192)
- akta.pro primary industry
- General Consumer Expos & Trade Shows (MPAGAFAA)
- akta.pro secondary industries
- Professional & Association Conferences (MPAGAGAB), Agriculture, Food & Nutrition Congresses (THAHAJAI)
Keywords
Where Fispal Tecnologia is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices2 records
Markets served
Fispal Tecnologia business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Exhibitor booth rentals and sponsorships: Companies pay to exhibit at the trade show, with tiered sponsorship levels (Gold, Silver, Bronze sponsors for the Congress). Exhibitor packages include booth space, concierge services, and marketing support.
- Congress and fair visitor tickets: Paid admission to the Congress Fispal Tec and the trade show floor. Ticket tiers include Full Pass (R$ 1,480), One Day passes (R$ 980), and Fispal Women Connected tickets (R$ 500 full, R$ 250 solidarity).
- Concierge services for exhibitors: Premium service packages (Prime and Select tracks) providing booth operations, marketing execution, and lead activation services for exhibitors.
- Digital solutions and marketing services: Year-round digital marketing solutions including banners, programmatic media, content channels, webinars, and special projects targeting B2B audiences in the food and beverage sector.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | One time | Full Congress Pass - 3 days of congress access + lunch + 4 days of fair |
| Subscription | One time | One Day Pass - Single day congress access + lunch + 4 days of fair |
| Subscription | One time | Fispal Women Connected Full Pass |
| Subscription | One time | Fispal Women Connected Solidarity Ticket |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Fispal Tecnologia product offering
Product offeringCore offering
Fispal Tecnologia is the largest technology trade show and congress for the food and beverage industry in South America, held annually at São Paulo Expo. The event brings together over 48,000 visitors and 500+ exhibitors across 58,000 m², showcasing automation, logistics, processes, and packaging solutions alongside a congress with 40+ hours of exclusive content. The business extends year-round through a digital platform for exhibitor-visitor connections, B2B digital marketing solutions, and a content channel (Food Connection).
Product overview
Fispal Tecnologia is a major trade show platform for the food and beverage industry in South America, featuring the main Fispal Tecnologia exhibition as its core product alongside complementary modules including the Congresso Fispal Tec (conference with 40+ hours of content), Fispal Women Connected (women's leadership event), and specialized journey programs (Jornada da Pequena Indústria and Jornada do Frigorífico). The platform includes a year-round Digital Platform for exhibitor-visitor connections, Digital Solutions for B2B marketing services, and official Travel and Accommodation services. The Food Connection content channel provides ongoing industry insights and publications. The Concierge by Informa Markets add-on service offers exhibitors operational and marketing support. The 2026 edition hosted over 48,000 visitors and 500+ exhibitors across 58,000 m² at São Paulo Expo.
Differentiator
Problem solved
Functional benefit
Brands
- Congresso Fispal Tec: A renowned congress that brings together leaders and specialists to discuss the main challenges and global trends in the food and beverage industry
- Fispal Women Connected
- Jornada da Pequena Indústria
- Jornada do Frigorífico
- Concierge by Informa Markets
- Food Connection
Products and services
- Fispal Tecnologia (Main Trade Show) The largest technology event for the food and beverage industry in South America, held annually at São Paulo Expo. The trade show brings together over 48,000 visitors and 500+ exhibitors across 58,000 m², showcasing solutions in automation, logistics, processes, and packaging with a focus on sustainability and functionality.
- Congresso Fispal Tec A premier congress featuring industry leaders and specialists debating major challenges and global trends in the food and beverage industry. Topics include technology, efficiency, sustainability, and innovation with over 40 hours of exclusive content. Paid access via Full Pass (R$ 1,480) or One Day pass (R$ 980).
- Fispal Women Connected An exclusive event connecting, inspiring, and strengthening women in the food and beverage industry through real stories, genuine exchanges, and connections that drive careers. Features panels on leadership, professional growth, and industry transformation. Tickets sold at R$ 500 (full) and R$ 250 (solidarity).
- Concierge by Informa Markets
Quantifiable outcome
- 87% of visitors intend to return for the next edition
- +3 more outcomes
Companies that use Fispal Tecnologia
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
Fispal Tecnologia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Fispal Tecnologia partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- TecnoCarnecoreTecnoCarne is held simultaneously with Fispal Tecnologia as the leading trade fair for meat and protein processing industry in Brazil. The co-located events create synergies for visitors interested in both food/beverage technology and meat processing solutions.
- UBRAFEcoreUnião Brasileira dos Promotores de Feiras - UBRAFE is the affiliated association supporting Fispal Tecnologia as a recognized trade fair organizer in Brazil.
- Food ConnectioncoreOfficial content channel for Fispal Tecnologia providing industry-specific digital content including e-books, articles, and webinars on food industry trends, AI adoption, and market insights.
- AD TurismocoreOfficial travel agency partner for Fispal Tecnologia, providing hotel bookings, flight reservations, and ground transportation services for event attendees. Exclusive accommodation provider.
- Informa MarketscoreFispal Tecnologia is organized and promoted by Informa Markets, a global events company with 550+ brands worldwide and 30+ events in Brazil across health, construction, food, agribusiness, energy, technology, and industry sectors.
- ABIA - Associação Brasileira da Indústria de AlimentosminorInstitutional partner representing Brazilian food industry, supporting Fispal Tecnologia as an industry event.
- ABIMAPI - Associação Brasileira das Indústrias de Biscoitos, Massas Alimentícias e Pães & Biscoitos FineminorInstitutional partner representing the biscuit, pasta, and bread industry, supporting the event.
- ABRE - Associação Brasileira de EmbalagensminorInstitutional partner for packaging industry, supporting Fispal Tecnologia as a key packaging solutions event.
- ABIMAQ - Associação Brasileira da Indústria de Máquinas e EquipamentosminorInstitutional partner representing machinery and equipment manufacturers, supporting the event.
- Safrater (Sociedade de Amparo Fraterno Casa do Caminho)minorNGO partner receiving donated materials (recycled tarpaulins) and supporting social programs like Cuida Alimenta food collection project and Padaria Escola Tiãozinho.
- Instituto de EmbalagensminorPartnership for the Jornada da Pequena Indústria program, promoting packaging innovation and sustainability for micro and small enterprises.
- SENAIminorTechnical education partner supporting workforce development and training initiatives at Fispal Tecnologia events.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Fispal Tecnologia competitors and assessment
Company assessmentDirect peers
- Gulfood: Largest F&B trade show in the Middle East, organized by Dubai World Trade Centre. Comparable as a regional F&B industry trade show with a similar mix of international exhibitors and qualified regional buyers.
- IFFA: Leading international trade fair for the meat industry, organized by Messe Frankfurt. Directly comparable as a meat and protein processing industry trade show, adjacent to Fispal Tecnologia through its co-location with TecnoCarne.
- TecnoCarne: Co-located meat and protein processing trade show organized by Informa Markets at São Paulo Expo. Directly comparable as a Brazilian B2B F&B processing trade show held simultaneously with Fispal Tecnologia.
- Fispal Foods: Sibling F&B trade show brand organized by Informa Markets in Brazil, focused on the F&B retail and food service industry. Direct comparable as a sister Informa F&B event in the same Brazilian market sharing the Fispal brand.
- drinktec: World's leading trade show for the beverage and liquid food industry, organized by Messe München. Closely comparable as a specialized F&B technology trade show with the same automation, processing, and packaging focus as Fispal Tecnologia.
- Anuga: World's largest food and beverage trade show, organized by Koelnmesse in Cologne. Directly comparable as a global F&B industry trade show serving manufacturers, suppliers, and buyers with a similar booth + congress + digital platform GTM model.
- SIAL: Major global F&B trade show network organized by Comexposium Group, with flagship events in Paris, Toronto, and other cities. Directly comparable as a B2B F&B industry trade show targeting similar manufacturer and supplier audiences.
Emerging players
- ProPak Asia: Asia's leading processing and packaging trade show for food, drink, and pharmaceutical industries, organized by Informa Markets. Comparable as a B2B processing and packaging trade show with a similar technology and automation focus, in an adjacent geography.
Broad incumbents
- Koelnmesse: Global trade show organizer hosting Anuga and many other leading F&B and food technology events. Comparable as a large established B2B trade show operator with an overlapping event portfolio and similar GTM motion of booth sales plus congress content.
Regional players
- Expoalimentaria: Leading F&B trade show in Peru, organized by the Peruvian Exporters Association (ADEX). Comparable as a regional Latin American F&B industry trade show serving a similar Latin American buyer and supplier ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Fispal Tecnologia social profiles
Digital presenceFispal Tecnologia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fispal Tecnologia leadership team
Management profileNumber of profiles
Fispal Tecnologia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fispal Tecnologia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fispal Tecnologia
What does Fispal Tecnologia do?
Fispal Tecnologia is the largest technology trade show and congress for the food and beverage industry in South America, held annually at São Paulo Expo. The event brings together over 48,000 visitors and 500+ exhibitors across 58,000 m², showcasing automation, logistics, processes, and packaging solutions alongside a congress with 40+ hours of exclusive content. The business extends year-round through a digital platform for exhibitor-visitor connections, B2B digital marketing solutions, and a content channel (Food Connection).
Is Fispal Tecnologia a public or private company?
Fispal Tecnologia is a private company. It is classified as corporate owned and is currently operating.
When was Fispal Tecnologia founded?
Fispal Tecnologia was founded in 2027. It employs 11 to 50 people.
Where is Fispal Tecnologia based?
Fispal Tecnologia is headquartered in São Paulo, Brazil, in the Latin America region.
How does Fispal Tecnologia make money?
Four revenue lines are on record. Exhibitor booth rentals and sponsorships are the primary driver. The others are congress and fair visitor tickets, concierge services for exhibitors and digital solutions and marketing services.
Who are Fispal Tecnologia's main competitors?
Direct peers on record are Gulfood, IFFA, TecnoCarne, Fispal Foods, drinktec, Anuga and SIAL. ProPak Asia is listed as an emerging player. Koelnmesse is listed as a broad incumbent. Expoalimentaria is listed as a regional player.
Does Fispal Tecnologia have an API?
No public API is recorded for Fispal Tecnologia.
What industry is Fispal Tecnologia in?
Fispal Tecnologia's product category is Trade Show and B2B Event Services. Its primary akta.pro industry code is MPAGAFAA, General Consumer Expos & Trade Shows, with a secondary code of MPAGAGAB, Professional & Association Conferences. Its NAICS code is 56192.