Project 55
Project 55 is a California-based 501(c)(3) nonprofit that delivers free Mental Health First Responder training, peer community resources, and monthly expert-led events for insurance industry professionals and the broader public, funded by donations and grants.
- Company typePrivate
- Founded2024
- HeadquartersFoothill Ranch, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Project 55 does
Project 55 is a California-governed 501(c)(3) nonprofit organization founded in 2024 by insurance industry veterans and headquartered in Foothill Ranch, California. It addresses the gap that, by its own framing, 55% of U.S. adults with mental health struggles do not receive care, with a particular focus on the insurance workforce where available resources are reportedly underutilized due to career-impact stigma. The organization operates a three-pillar mission — Educate, Equip, Empower — delivered through a free online platform at project55.org, a dedicated training platform at training.project55.org, and a peer support community hosted on Mighty Networks (project55.mn.co).
The core product is the Mental Health First Responder (M.H.F.R.) Training Program, designed to equip non-clinicians to recognize early signs of mental health crises, practice active listening, offer support, and refer to professional help. The training platform offers three segmented sign-up tracks for Insurance Agency Professionals, Insurance Company Professionals, and a general "All Others" audience. Complementary offerings include a content library of toolkits and self-help guides, a peer support network connecting members in crisis with those who have overcome similar challenges, and monthly virtual events featuring mental health experts and thought leaders. Distribution is entirely digital and self-serve, with marketing driven by LinkedIn, educational content, community referrals, webinars, and downloadable training collateral; no mobile app is offered and no public API is exposed.
The business model is a freemium nonprofit model: all programs, content, and community access are provided free of charge, with operations funded by donations and grants. Customer segments are defined by vertical role within the insurance industry (agency-side CSRs, AEs, HR, finance, leadership; carrier-side underwriters, claims adjusters, marketers, compliance, actuaries), plus a broader general audience. The organization is privately held with no funding rounds disclosed, no named enterprise customers, and headcount of 1–10.
Project 55 firmographics
Firmographics- Name
- Project 55
- Legal name
- Project 55
- Website
- https://project55.org
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Project 55 is a California-based 501(c)(3) nonprofit that delivers free Mental Health First Responder training, peer community resources, and monthly expert-led events for insurance industry professionals and the broader public, funded by donations and grants.
- Ownership category
- akta.pro rank
Project 55 industry classification
Industry- Product category
- Mental Health Training and Community Services
- NAICS
- Voluntary Health Organizations (813212)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Public Safety & Emergency Preparedness Education (CPR/First Aid/Disaster Readiness) (EDAAAFAJ)
Keywords
Where Project 55 is headquartered
LocationHeadquarters
- HQ city
- Foothill Ranch
- HQ country
- United States
- HQ region
- North America
Markets served
Project 55 business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Donations and Grants: As a 501(c)(3) nonprofit organization, Project 55 relies on charitable donations and grants to fund its operations and educational programs. The platform and membership are provided free to users.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free Membership - Full Access |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Project 55 product offering
Product offeringCore offering
Project 55 operates a free online mental health community and training platform focused on the insurance industry. Its core offering is the Mental Health First Responder (M.H.F.R.) Training Program, complemented by member resources, peer support networks, and monthly educational events led by mental health experts and thought leaders.
Product overview
Project 55 is a 501(c)(3) nonprofit organization that operates a unified mental health community and training platform focused on the insurance industry. The core offering consists of a free Mental Health First Responder Training program accessible through their training platform (training.project55.org), supplemented by an online community providing member resources, peer support, and educational events. The platform offers tailored tracks for Insurance Agency Professionals, Insurance Company Professionals, and general users. The organization's three-pillar approach—Educate, Equip, and Empower—underpins all products and services, combining actionable information, practical tools, and collective learning through mental health experts and thought leaders.
Differentiator
Problem solved
Functional benefit
Products and services
- Mental Health First Responder Training
Quantifiable outcome
- Mental health initiatives can yield ROI of up to 800%
- +2 more outcomes
Companies that use Project 55
Customer profileSegments3 records
Ideal customer profiles3 records
Project 55 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Project 55 partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights4 records
Project 55 competitors and assessment
Company assessmentBroad incumbents
- Calm Business: Calm Business offers a workplace mental wellness subscription for employers. Comparable as a broad incumbent in the same category with greater commercial scale but less industry-specific depth than Project 55.
- Headspace for Work: Headspace for Work is the employer-focused offering of a major consumer mental health app. Comparable as a broader incumbent in workplace mental wellbeing with stronger brand and B2B sales motion than Project 55.
Direct peers
- Talkspace: Talkspace is a virtual therapy platform serving both consumers and employers, including EAP partnerships. Comparable as an online mental health provider expanding into the same employer-sponsored mental health category.
- Spring Health: Spring Health provides mental health benefits for employers with personalized care recommendations, EAP, and therapy. Directly comparable as an employer-focused mental health platform competing for the same insurance-industry buyer.
- Modern Health: Modern Health is a global mental health platform for employers, offering coaching, therapy, and digital tools. It is comparable as a directly competing workplace mental health solution with a B2B go-to-market that Project 55 may eventually need to match.
- Mental Health America: Mental Health America is a community-based nonprofit addressing the needs of those living with mental illness through education, screening, and advocacy — directly comparable as a peer organization in the voluntary mental health nonprofit category.
- Lyra Health: Lyra provides mental health benefits and therapy to employers, competing directly with Project 55 for the same workplace mental health buyer and end user (insurance-industry employees are part of Lyra's customer base). It represents a scaled, well-funded alternative to Project 55's free, training-led model.
- Mental Health First Aid USA: Mental Health First Aid USA is the national training program that teaches laypeople crisis-intervention skills — the exact analog to Project 55's M.H.F.R. training. It is the closest direct product peer in mission and curriculum.
- NAMI (National Alliance on Mental Illness): NAMI is the largest U.S. grassroots mental health nonprofit, providing education, advocacy, and support groups. Comparable as a mission-aligned 501(c)(3) delivering mental health awareness, training, and peer community.
Emerging players
- Lyra Health Insurance Industry EAP Providers (e.g., Aetna Resources For Living, Cigna EAP): Insurance carriers' own Employee Assistance Programs (e.g., Aetna Resources for Living, Cigna EAP) are existing services that insurance professionals can already access. Comparable as incumbent in-channel alternatives that may reduce reliance on third-party platforms like Project 55.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Project 55 social profiles
Digital presenceProject 55 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Project 55 leadership team
Management profileNumber of profiles
Project 55 funding detail
Funding detailFunding overview
Funding rounds
Investors
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Project 55 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Project 55
What does Project 55 do?
Project 55 operates a free online mental health community and training platform focused on the insurance industry. Its core offering is the Mental Health First Responder (M.H.F.R.) Training Program, complemented by member resources, peer support networks, and monthly educational events led by mental health experts and thought leaders.
Is Project 55 a public or private company?
Project 55 is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Project 55 founded?
Project 55 was founded in 2024. It employs 1 to 10 people.
Where is Project 55 based?
Project 55 is headquartered in Foothill Ranch, United States, in the North America region.
How does Project 55 make money?
One revenue line is on record: donations and Grants.
Who are Project 55's main competitors?
Broad incumbents on record are Calm Business and Headspace for Work. Direct peers are Talkspace, Spring Health, Modern Health, Mental Health America, Lyra Health, Mental Health First Aid USA and NAMI (National Alliance on Mental Illness). Lyra Health Insurance Industry EAP Providers (e.g., Aetna Resources For Living, Cigna EAP) is listed as an emerging player.
Does Project 55 have an API?
No public API is recorded for Project 55.
What industry is Project 55 in?
Project 55's product category is Mental Health Training and Community Services. Its primary akta.pro industry code is EDAAAFAJ, Public Safety & Emergency Preparedness Education (CPR/First Aid/Disaster Readiness). Its NAICS code is 813212 and its SIC code is 7370.