Acemate
Acemate designs and sells AI-powered tennis robots — the S10 model — that physically move on a court, catch, and return shots using binocular 4K vision and Mecanum wheels. It serves individual tennis players and coaches worldwide, selling direct via its website and regional distributors.
- Company typePrivate
- Founded2024
- HeadquartersWilmington, United States
- Headcount251–500
- GTM typeB2C
- OfferingHardware or Manufacturing
What Acemate does
Acemate is a Hong Kong-headquartered robotics company (with US operations in Wilmington, Delaware) that designs and sells AI-powered tennis robots, positioning itself as the world's first "true rally" ball machine. Its flagship Acemate Tennis Robot S10 ($2,499 MSRP) combines dual 4K binocular vision for centimeter-level 3D shot tracking, omnidirectional Mecanum wheels enabling 5 m/s court movement with 0.15-second reaction time, and a ball-catching hopper that lets the unit physically move, catch, and return shots rather than feeding balls from a fixed position. A companion mobile app (iOS, Android, Apple Watch) supports real-time stats, drill programming, and AI coaching recommendations across hard, clay, and grass surfaces.
The company was founded circa 2024 as an independent brand incubated by SwitchBot (a smart home hardware company) and is backed by publicly listed OneRobotics (HKG: 6600). It sells primarily direct-to-consumer through its Shopify-powered e-commerce site (acematetennis.com), supplemented by regional distributors in Brazil, Singapore, Poland, and Korea, an ambassador demo program, and trade-show demand generation at CES, IFA, and ISPO. Revenue is driven by one-time hardware sales of the S10 plus accessory and extended-warranty upsells ($99.99 each for battery, Mecanum wheels, and 1-year warranty extension); an adjacent Pickleball Robot is in development for Q2/Q3 2026. Customer base is entirely individual tennis players and a secondary base of coaches/clubs, with reported scale of 5,000+ buyers across 60+ countries.
Acemate firmographics
Firmographics- Name
- Acemate
- Legal name
- Acemate
- Website
- https://acematetennis.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Acemate designs and sells AI-powered tennis robots — the S10 model — that physically move on a court, catch, and return shots using binocular 4K vision and Mecanum wheels. It serves individual tennis players and coaches worldwide, selling direct via its website and regional distributors.
- Ownership category
- akta.pro rank
Acemate industry classification
Industry- Product category
- Sports Training Robotics
- NAICS
- Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Humanoid & General-Purpose Robots (HDAAAIAJ)
- akta.pro secondary industries
- Robot Hardware, Actuators & Components (sensors, grippers, motors) (HDAAAIAL), Racquet Sport Training Aids & Practice Equipment Retail (CRAMAFAJ)
Keywords
Where Acemate is headquartered
LocationHeadquarters
- HQ city
- Wilmington
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Acemate business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales
Revenue model
- Tennis Robot Hardware Sales: Primary revenue stream from selling Acemate Tennis Robot S10 as a one-time hardware purchase. Base unit includes robot, battery, portable charger, and 1-year international warranty. Extended warranty and accessories available as upsells.
- Accessories and Add-ons: Supplemental revenue from accessories including extra swappable battery ($99.99), Mecanum wheels replacement ($99.99), and 1-year extended warranty ($99.99). Accessories ship separately or bundled with robot purchases.
- Ambassador Demo Sessions: Small revenue stream from $10 confirmation fee for booking ambassador demo sessions. Fee may be credited toward purchase for customers who buy a robot.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Acemate Tennis Robot S10 - Main Product |
| One time/ perpetual license | Pay-as-you-go | Extended Warranty |
| Unit Pricing | Pay-as-you-go | Replacement Battery |
| Unit Pricing | Pay-as-you-go | Replacement Mecanum Wheels |
| Unit Pricing | Pay-as-you-go | Ambassador Demo Session |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
Acemate product offering
Product offeringCore offering
Acemate designs, manufactures, and sells the AI-powered Acemate Tennis Robot S10, a mobile tennis training robot that uses dual 4K binocular vision and omnidirectional Mecanum wheels to track, catch, and return shots dynamically like a human rally partner. The company complements the flagship robot with replacement accessories (battery, Mecanum wheels), extended warranty services, and an upcoming Pickleball Robot. It sells primarily direct-to-consumer through its own Shopify storefront, with regional distributors and an ambassador demo program for hands-on trials.
Product overview
Acemate offers the world's first AI-powered tennis robot for true rally play (S10 model), available as a core product with compatible accessories. The product ecosystem consists of the Acemate Tennis Robot S10 as the flagship offering, supported by replacement accessories (Battery, Mecanum Wheels) and extended warranty options. A Pickleball Robot is planned for future release. The robot differentiates from traditional ball machines by physically moving across the court, catching and returning balls like a human opponent, rather than just feeding balls from a fixed position.
Differentiator
Problem solved
Functional benefit
Brands
- Acemate Tennis Robot S10: The world's first AI tennis rally robot featuring dual 4K cameras, Mecanum wheels, ball speeds up to 60 mph, 0.15-second reaction time, and AI coaching capabilities.
Products and services
- Acemate Tennis Robot S10 AI-powered tennis robot with dual 4K binocular vision, 360-degree Mecanum wheel movement, 5 m/s speed, 0.15-second reaction time, ball speeds up to 60 mph, lobs up to 8 meters, and integrated AI coaching with real-time shot tracking, drill modes, and post-session scoring. Targets individual tennis players from beginners to advanced competitors seeking solo practice.
- ACEMATE Mecanum Wheels Replacement omnidirectional wheels enabling 360-degree movement across court surfaces. Designed for smooth lateral and diagonal motion, allowing precise robot positioning and responsive rally play. Priced at $99.99 per set.
- ACEMATE Battery Removable, portable, lightweight battery pack for extended training sessions. Charges in approximately 2 hours and provides up to 2-3 hours of use per charge. Priced at $99.99 per battery.
- ACEMATE 1-Year Extended Warranty Extended warranty service extending international coverage from the standard 1 year to 2 years total. Priced at $99.99. Protects against quality issues beyond the standard warranty period.
- Drill System Software Update Software update for Acemate Tennis Robot S10 that adds Drill Mode with target zones, automated training workflows, real-time shot tracking, post-session scoring, and a library of structured training templates. Included with the robot and delivered via the Acemate mobile app.
Companies that use Acemate
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Acemate technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature7 records
Acemate partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and regional.
- SwitchBotcoreSwitchBot, described as the world's leading smart home company, incubated Acemate as an independent brand. Partnership includes service and support: SwitchBot's global service network provides warranty support for Acemate products. 'We've partnered with SwitchBot to ensure Acemate Tennis Robot S10 meets the highest standards of reliability.'
- Tennis Player.IAregionalOfficial distributor for Acemate products in Brazil. Located at Rua Domingos de Morais, 2.187, Torre Xangai, Conjunto 424, Vila Mariana, Sao Paulo - SP, Brazil. Contact: [email protected]
- Spin TennisregionalOfficial distributor for Acemate products in Singapore. Located at 143 Serangoon Avenue 3, 05-08, Singapore 556121. Contact: [email protected]
- AceLabregionalOfficial distributor for Acemate products in Poland. Located at Gorska 56, 32-447 Siepraw, Poland. Contact: [email protected]
- JH The MomentregionalOfficial distributor for Acemate products in Korea. Located at 510, 220 Gwangdeok 4-ro, Danwon-gu, Ansan-si, Gyeonggi-do, 15474, Republic of Korea. Contact: +82-07-8983-6486
- Top Sport Tech / The Robot DirectregionalOfficial distributors for Acemate products in the United States. Top Sport Tech and The Robot Direct sell through their e-commerce platforms: topsportstech.com and therobotdirect.com.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Acemate competitors and assessment
Company assessmentBroad incumbents
- Babolat: Babolat is the dominant tennis racquet and connected equipment brand (Babolat Play, racquet sensors). It is comparable as a broad incumbent in the tennis training technology space that could leverage brand and pro-tour relationships to launch a competing AI training device.
- iRobot: iRobot is the leading consumer robotics company (Roomba vacuum cleaners). Comparable to Acemate as a broad incumbent in the consumer robotics space with proven scaling of a hardware-plus-software consumer product, even though its category (home cleaning) differs.
- Ecovacs Robotics: Ecovacs is a major Chinese consumer robotics company (DEEBOT vacuums, window cleaning robots, AI lawn mowers). Comparable to Acemate as a broad incumbent in consumer robotics with vision/AI capabilities and global distribution that could enter sports robotics.
- Wilson Sporting Goods: Wilson is the world's largest tennis equipment brand with deep retail distribution. Comparable to Acemate as a broad tennis industry incumbent that could enter adjacent AI sports training categories with the resource backing of Amer Sports.
Others
- SwitchBot: SwitchBot is the parent incubator and smart home company that backs Acemate with manufacturing and global service/warranty infrastructure. Included as an ecosystem/strategic peer rather than competitor given its role as a corporate parent and platform partner.
Direct peers
- Silent Partner Tennis: Silent Partner makes tennis ball machines marketed as quiet, portable alternatives to Lobster-style machines. Direct peer to Acemate in the consumer tennis training equipment market, with overlap on club and individual buyer segments.
- Lobster Sports: Lobster Sports is the leading manufacturer of premium tennis ball machines (e.g., Lobster Elite series). It is directly comparable to Acemate because both sell mechanical tennis training devices to individual players and clubs, though Lobster's products are fixed-feed machines while Acemate offers rally-capable mobility.
- Spinshot Sports: Spinshot is a New Zealand-based tennis ball machine maker with programmable oscillation and oscillation features. It competes with Acemate in the same consumer and club tennis training category, although without AI vision or mobile robot capability.
- Playmate Tennis / Deuce Brand: Playmate and Deuce are long-standing tennis ball machine brands selling to individuals and clubs in the US. They are comparable as direct competitors in the tennis training equipment category that Acemate is disrupting with AI and mobility.
Emerging players
- Huupe: Huupe is an emerging smart basketball hoop with shot-tracking and training analytics. It is comparable as an emerging player applying computer vision and AI to a single-sport training device, mirroring Acemate's tennis approach but in a different sport category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Acemate social profiles
Digital presenceAcemate financial estimates
Financial estimateRevenue estimate
Valuation estimate
Acemate leadership team
Management profileNumber of profiles
Profiles2 records
Acemate funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Acemate M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Acemate
What does Acemate do?
Acemate designs, manufactures, and sells the AI-powered Acemate Tennis Robot S10, a mobile tennis training robot that uses dual 4K binocular vision and omnidirectional Mecanum wheels to track, catch, and return shots dynamically like a human rally partner. The company complements the flagship robot with replacement accessories (battery, Mecanum wheels), extended warranty services, and an upcoming Pickleball Robot. It sells primarily direct-to-consumer through its own Shopify storefront, with regional distributors and an ambassador demo program for hands-on trials.
Is Acemate a public or private company?
Acemate is a private company. It is classified as corporate owned and is currently operating.
When was Acemate founded?
Acemate was founded in 2024. It employs 251 to 500 people.
Where is Acemate based?
Acemate is headquartered in Wilmington, United States, in the North America region.
How does Acemate make money?
Three revenue lines are on record. Tennis Robot Hardware Sales are the primary driver. The others are accessories and Add-ons and ambassador Demo Sessions.
Who are Acemate's main competitors?
Broad incumbents on record are Babolat, iRobot, Ecovacs Robotics and Wilson Sporting Goods. SwitchBot is listed as an others. Direct peers are Silent Partner Tennis, Lobster Sports, Spinshot Sports and Playmate Tennis / Deuce Brand. Huupe is listed as an emerging player.
Does Acemate have an API?
No public API is recorded for Acemate.
What industry is Acemate in?
Acemate's product category is Sports Training Robotics. Its primary akta.pro industry code is HDAAAIAJ, Humanoid & General-Purpose Robots, with a secondary code of HDAAAIAL, Robot Hardware, Actuators & Components (sensors, grippers, motors). Its NAICS code is 3345 and its SIC code is 3949.