OE24
OE24 operates Austria's leading private online news portal, delivering German-language news, sport, lifestyle, and entertainment across web, video, radio, e-paper, and print to Austrian consumers and B2B advertisers.
- Company typePrivate
- Founded2006
- HeadquartersVienna, Austria
- Headcount101–250
- GTM typeB2C
- OfferingDigital Commerce or Content
What OE24 does
OE24 operates Austria's leading private online news portal, oe24.at, headquartered in Vienna and founded in 2006. The company delivers 24/7 German-language coverage of Austrian politics, world news, business, sport, lifestyle, and entertainment through a multi-channel platform spanning a core website, video (oe24.TV), radio (oe24radio.at), e-paper, podcasts, and a daily print newspaper. Content production is anchored by the flagship political talk show "Fellner! Live" hosted by Wolfgang Fellner and supplemented by international content licensing partnerships such as CNN International, plus thematic sub-brands and wholly-owned magazine properties (Madonna, gesund & fit, ReiseLust, Live & Style, Cooking, Insider).
The underlying technology stack is a digital news publishing platform with video streaming and a real-time newsticker; the company has no publicly disclosed APIs, SDKs, or developer-facing integrations. Distribution is exclusively domestic to Austria with content delivered across owned and operated channels, with no mobile app presence confirmed.
The business model is a hybrid of digital and traditional media monetization. Revenue is generated primarily through display and video advertising (with publicly disclosed 2026 media data price lists including combination tariffs for print and digital), supplemented by political advertising under EU TTPA transparency requirements, recurring consumer subscriptions (E-Paper, Pur-Abo, oe24VIP), and print newspaper sales. GTM is sales-led, targeting both Austrian consumers (B2C, horizontal segmentation) and advertisers/political organizations (B2B) across SMB and enterprise tiers. The company is privately held by the Fellner family through oe24 media group GmbH, with no external institutional or PE investors evidenced.
OE24 firmographics
Firmographics- Name
- OE24
- Legal name
- oe24 media group GmbH
- Website
- https://oe24.at
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- OE24 operates Austria's leading private online news portal, delivering German-language news, sport, lifestyle, and entertainment across web, video, radio, e-paper, and print to Austrian consumers and B2B advertisers.
- Ownership category
- akta.pro rank
OE24 industry classification
Industry- Product category
- Digital News Publishing
- NAICS
- Broadcasting and Content Providers (516), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Television Broadcasting Stations (51612)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- News Agencies & Wire Services (General & Specialized) (MPAJADAE)
- akta.pro secondary industry
- Transactional Video Platforms (TVOD/EST) (MPACAAAJ)
Keywords
Where OE24 is headquartered
LocationHeadquarters
- HQ city
- Vienna
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
OE24 business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Digital advertising: Display advertising, video advertising, and sponsored content on oe24.at website and video properties. Ad rates published in media data sheets with combination rates for print and digital.
- Subscription/Premium services: E-Paper digital edition subscription service. VIP subscription offering Pur-Abo for premium content access.
- Print newspaper: Daily newspaper oe24 with combination rates with digital properties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Digital advertising rates per 2026 media data |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
OE24 product offering
Product offeringCore offering
OE24 operates the Austrian online news portal oe24.at, providing continuous coverage of Austrian, German, and international politics, business, sports, lifestyle, and entertainment. The offering spans a news website, the oe24.TV video platform, oe24 Radio streaming, an E-Paper digital edition, podcasts, and a portfolio of themed magazine sub-brands (Madonna, gesund & fit, ReiseLust, Live & Style, Insider, Cooking). The platform also publishes a print newspaper and runs CNN-licensed international video content.
Product overview
OE24 is an Austrian news and media platform operated by the oe24 media group, offering a unified news portal (oe24.at) with multiple content delivery channels. The core offering consists of the oe24.at website delivering news across categories (Austria, politics, world, business, sport, stars, culture, digital, auto, lifestyle), supplemented by dedicated video (oe24.TV), radio (oe24 Radio), e-paper, podcast series, and weather services. The platform also publishes themed magazines including Madonna (lifestyle), gesund & fit (health), ReiseLust (travel), Live & Style (interior design), Insider (politics), and Cooking (culinary). Additional features include a real-time newsticker, shopping recommendations, and the Unsere Tiere (animals) section. The architecture is a single unified platform with multiple content modules and branded magazine sections.
Differentiator
Problem solved
Functional benefit
Brands
- oe24 Radio: Radio broadcasting service operated by the oe24 network
- oe24VIP
- oe24 Daily
- Fellner! Live
- Leaders, Beauty & Health
- Next Gen
- Dani Dani
Products and services
- oe24.at News Portal Austrian online news portal (oe24.at) delivering current news and top stories across Austria, politics, world, business, sport, stars, culture, digital, auto, and lifestyle categories for German-speaking Austrian audiences.
- oe24.TV Video Platform Video news platform offering news clips, live streams, and on-demand video content including CNN partnerships, Fellner Live interviews, and topic-specific video coverage (politics, world, sport, stars, business).
- oe24 Radio Audio streaming radio station (oe24radio.at) providing audio news content as part of the oe24 multimedia network.
- Österreich E-Paper Digital e-newspaper edition of the Österreich/oe24 daily newspaper, distributed via subscription at epaper-oesterreich.at, including a Pur-Abo premium VIP tier.
- Madonna Magazine Wholly-owned lifestyle magazine covering fashion, beauty, life, love, family, career, shopping, and astrology within the oe24 platform.
- gesund & fit Magazine Wholly-owned health and fitness magazine covering health topics, beauty, fitness, wellbeing, diet, and medicine within the oe24 platform.
- ReiseLust Magazine Wholly-owned travel magazine covering destinations in Austria, Europe, and worldwide, plus activity holidays, travel with children, and travel tips within the oe24 platform.
- Live & Style Magazine Wholly-owned living and interior design magazine covering star homes, design trends, living spaces, sleeping, kitchen, bathroom, garden, and innovative living within the oe24 platform.
- Insider Magazine Wholly-owned political commentary and opinion magazine featuring columns and editorial commentary within the oe24 platform.
- Cooking Magazine Wholly-owned cooking and culinary magazine featuring recipes, gourmet news, drinks, local tips, and chef content within the oe24 platform.
Companies that use OE24
Customer profileNamed customers8 records
Segments1 record
Ideal customer profiles3 records
OE24 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
OE24 partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- InterwettenminorWM 2026 (World Cup 2026) presented by Interwetten sports betting sponsor. Interwetten logo displayed on WM 2026 coverage section with sponsor link.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
OE24 competitors and assessment
Company assessmentBroad incumbents
- Bild (Axel Springer): Germany's largest tabloid with a major digital platform. Comparable as a German-language mass-market, politically influential news brand with a paywall and TV extensions, though operating at much larger scale and in the broader DACH market.
- ORF (Österreichischer Rundfunk): Austria's public broadcaster with privileged funding via the GIS household fee and a dominant position in news, TV (ORF eins, ORF 2, ORF III), and digital (orf.at). Competes with OE24 for audience share and advertisers but with substantially greater resources and a public-mandate advantage.
Direct peers
- Heute (Heute GmbH): Austrian free daily newspaper and online news portal competing for similar mass-market, politically oriented Austrian audiences. Comparable as a high-reach, digital-and-print Austrian news competitor.
- Der Standard: Austrian quality daily with a leading online newsroom and subscription-based digital model (Standard+). Directly comparable as a German-language Austrian digital-first news portal monetized via subscriptions and advertising.
- Kronen Zeitung: Austria's largest tabloid newspaper with a dominant digital presence at krone.at. Directly competes with OE24 for Austrian news audiences, advertising budgets, and political ad spend, and operates a similar multi-platform media model.
- Kurier: Austrian daily newspaper with a strong digital news platform and lifestyle verticals. Directly comparable to OE24 in offering a German-language Austrian news portal with digital/print combination products and political coverage.
- Die Presse: Austrian daily newspaper owned by the Styria Media Group, with combined print and digital products. Comparable as a German-language Austrian news brand competing in the same political, business, and lifestyle coverage space.
- Puls 24 (ProSiebenSat.1 PULS 4): Austrian news streaming/TV channel and digital portal owned by ProSiebenSat.1. Directly comparable for 24-hour Austrian news video delivery and online news audience overlap with oe24.TV.
Regional players
- Kleine Zeitung: Leading Austrian regional newspaper with strong Styria and Carinthia roots and a national digital presence. Comparable as a multi-platform Austrian news outlet, though with stronger regional skew than OE24.
- n-tv (RTL Deutschland): German 24-hour news TV channel and online portal operated by RTL. Comparable as a multi-platform German-language news broadcaster competing for the same DACH audience pool that OE24 reaches with CNN video and Austrian content.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
OE24 social profiles
Digital presenceOE24 compliance and trust
Trust signalCompliance1 record
OE24 financial estimates
Financial estimateRevenue estimate
Valuation estimate
OE24 leadership team
Management profileNumber of profiles
Profiles2 records
OE24 subsidiaries and ownership
Company hierarchySubsidiaries7 records
OE24 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OE24 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OE24
What does OE24 do?
OE24 operates the Austrian online news portal oe24.at, providing continuous coverage of Austrian, German, and international politics, business, sports, lifestyle, and entertainment. The offering spans a news website, the oe24.TV video platform, oe24 Radio streaming, an E-Paper digital edition, podcasts, and a portfolio of themed magazine sub-brands (Madonna, gesund & fit, ReiseLust, Live & Style, Insider, Cooking). The platform also publishes a print newspaper and runs CNN-licensed international video content.
Is OE24 a public or private company?
OE24 is a private company. It is classified as family owned and is currently operating.
When was OE24 founded?
OE24 was founded in 2006. It employs 101 to 250 people.
Where is OE24 based?
OE24 is headquartered in Vienna, Austria, in the Europe region.
How does OE24 make money?
Three revenue lines are on record. Digital advertising is the primary driver. The others are subscription/Premium services and print newspaper.
Who are OE24's main competitors?
Broad incumbents on record are Bild (Axel Springer) and ORF (Österreichischer Rundfunk). Direct peers are Heute (Heute GmbH), Der Standard, Kronen Zeitung, Kurier, Die Presse and Puls 24 (ProSiebenSat.1 PULS 4). Regional players are Kleine Zeitung and n-tv (RTL Deutschland).
Does OE24 have an API?
No public API is recorded for OE24.
What industry is OE24 in?
OE24's product category is Digital News Publishing. Its primary akta.pro industry code is MPAJADAE, News Agencies & Wire Services (General & Specialized), with a secondary code of MPACAAAJ, Transactional Video Platforms (TVOD/EST). Its NAICS code is 516 and its SIC code is 4833.