EnableAll
- Company typePrivate
- Founded2025
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
EnableAll firmographics
Firmographics- Name
- EnableAll
- Legal name
- EnableAll Limited
- Website
- https://enableall.com
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
EnableAll industry classification
Industry- Product category
- Web Accessibility Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Services for the Elderly and Persons with Disabilities (62412)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Marketplace Enablement, Seller Tools & E-commerce Infrastructure (BPAMAGAK)
- akta.pro secondary industry
- AT Device Setup, Integration & Technical Support (MDM, IT, Interoperability) (EDAKAIAK)
Keywords
Where EnableAll is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
EnableAll business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription (Core Service): Monthly or annual subscription to the EnableAll accessibility platform. Plan tiers are determined by customer's Average Sessions (average monthly website traffic) measured by EnableAll's designated data provider (DataforSEO). Plans include Automatic Code-Fix, Assist-Bar, Auto-Audit, and varying levels of specialist services. Annual plans include a discount.
- Professional Services: Add-on services including manual accessibility audits, custom remediation, user testing, accessibility consulting, and training. Can be purchased as one-time engagements or as recurring Professional Services Subscriptions (monthly, quarterly, or annual retainers). Subject to separate scoping, pricing, and Statement of Work.
- Add-ons: Optional features available for purchase in addition to base Plan, including full-site language translations and other specialist functionality. Third-party cost features (e.g., sign language capability) may be included at no charge subject to fair use or available as paid add-ons.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Plan tiers based on website traffic/sessions |
| Subscription | Monthly | Monthly subscription option available |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels9 records
EnableAll product offering
Product offeringCore offering
EnableAll is an AI-powered SaaS accessibility platform built for ecommerce websites (primarily Shopify, also supporting BigCommerce and WooCommerce). It provides automated WCAG-compliant code remediation, a front-end accessibility toolbar (Assist-Bar) for end users, AI-generated alt text, automated compliance scanning, and optional expert services to help online retailers meet ADA, EAA, and WCAG 2.2 requirements.
Product overview
EnableAll is an ecommerce accessibility platform built for Shopify (and supporting BigCommerce, WooCommerce) that provides a unified suite of six integrated solutions: Automatic Code-Fix (backend code remediation), Website Assist-Bar (front-end user toolbar), Auto-Audit Scanner (compliance monitoring), Expert Services (specialist consulting), AI Alt Text Generator (AI-powered image descriptions), and Text-to-Speech (audio content). The platform combines AI-powered automation with manual expert services to help ecommerce businesses achieve WCAG compliance and ADA/EAA legal alignment, while improving SEO and conversion rates.
Differentiator
Problem solved
Functional benefit
Products and services
- Automatic Code-Fix An always-on accessibility developer that automatically identifies and addresses WCAG gaps in website source code, improving compatibility with assistive technologies such as screen readers and keyboard-only navigation, and adding descriptive labels to images, forms, and interactive elements. Targeted at ecommerce merchants needing compliance.
- Website Assist-Bar A front-end accessibility toolbar that lets website visitors customize their browsing experience with features including text size/spacing adjustment, color/contrast changes, motion control, read-aloud text, simplified text, reading guides, and sign language overlays. Targeted at ecommerce shoppers with disabilities.
- Auto-Audit Scanner An automated accessibility checker that monitors customer websites for ADA and EAA compliance issues, identifying accessibility barriers that automated code fixes may not fully resolve, with reports and code-level recommendations for manual remediation. Targeted at ecommerce site owners and compliance teams.
- Expert Services Professional services offering providing dedicated accessibility specialists for manual audits, custom remediation, user testing, accessibility consulting, and training, available as one-time engagements or recurring subscription retainers. Targeted at ecommerce businesses with complex or unique site configurations.
- AI Alt Text Generator AI-powered engine that generates ecommerce-optimized alternative text descriptions for product images, improving screen reader navigation and SEO without overwriting existing alt tags. Targeted at ecommerce merchants with large product catalogs.
- Text-to-Speech A feature that converts on-page text content into speech with pause and play options, allowing ecommerce customers to listen while they shop. Useful for accessibility users and any busy customer.
Quantifiable outcome
- 46% conversion rate increase for customers
- +5 more outcomes
Companies that use EnableAll
Customer profileNamed customers12 records
Segments2 records
Ideal customer profiles2 records
EnableAll technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability7 records
Feature6 records
EnableAll partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ShopifycoreEnableAll distributes primarily through the Shopify App Store as a listed accessibility app. Shopify handles billing and collection for customers who subscribe through the Shopify marketplace, with EnableAll authorized to charge fees through Shopify on their behalf.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
EnableAll competitors and assessment
Company assessmentEmerging players
- Eye-Able: European accessibility software provider offering assistive tools and compliance features for websites. Comparable SaaS accessibility model with EU presence, relevant as EnableAll expands into the EAA-driven EU market.
- Equally AI: AI-driven web accessibility platform focused on automated WCAG compliance. Smaller, newer entrant with overlapping technology (AI-powered remediation) and similar target customer base in ecommerce and SMB.
- AllAccessible: AI-driven accessibility platform offering automated remediation and accessibility interface for websites. Overlaps with EnableAll on automated WCAG fixes and ecommerce use cases at the SMB tier.
Direct peers
- accessiBe: AI-powered web accessibility platform offering automated remediation and an accessibility interface for ecommerce and SMB websites. Directly competes with EnableAll across the same customer segment and use cases (ADA/WCAG compliance, Shopify compatibility).
- UserWay: AI-powered accessibility widget and compliance platform serving SMB and enterprise websites including ecommerce. Directly comparable product offering and GTM motion (PLG plus enterprise) to EnableAll.
- AudioEye: Publicly traded (ABEO) digital accessibility company offering automated remediation, manual audits, and an accessibility toolbar. Competes with EnableAll for enterprise ecommerce brands needing WCAG/ADA compliance and ongoing monitoring.
- Silktide: Web accessibility and quality assurance platform offering automated scanning, monitoring, and an accessibility toolbar for websites. Closely overlaps EnableAll's auto-audit and front-end toolbar capabilities.
Broad incumbents
- Level Access: Established enterprise accessibility services and software company offering audits, training, and platform tools. A broader incumbent serving enterprise accessibility needs with deeper services-led offerings than EnableAll's product-first model.
- Siteimprove: Digital presence optimization platform that includes accessibility scanning and monitoring alongside SEO, analytics, and content quality. Overlaps with EnableAll on accessibility and SEO benefits for ecommerce websites.
- Deque Systems: Long-standing accessibility software and services firm offering axe-core testing tools, audits, and training. Competes in the same broad accessibility market but with a heavier enterprise services orientation than EnableAll.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
EnableAll social profiles
Digital presenceEnableAll compliance and trust
Trust signalCompliance2 records
EnableAll financial estimates
Financial estimateRevenue estimate
Valuation estimate
EnableAll leadership team
Management profileNumber of profiles
EnableAll funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EnableAll M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EnableAll
What does EnableAll do?
EnableAll is an AI-powered SaaS accessibility platform built for ecommerce websites (primarily Shopify, also supporting BigCommerce and WooCommerce). It provides automated WCAG-compliant code remediation, a front-end accessibility toolbar (Assist-Bar) for end users, AI-generated alt text, automated compliance scanning, and optional expert services to help online retailers meet ADA, EAA, and WCAG 2.2 requirements.
Is EnableAll a public or private company?
EnableAll is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was EnableAll founded?
EnableAll was founded in 2025. It employs 11 to 50 people.
Where is EnableAll based?
EnableAll is headquartered in London, United Kingdom, in the Europe region.
How does EnableAll make money?
Three revenue lines are on record. SaaS Subscription (Core Service) is the primary driver. The others are professional Services and add-ons.
Who are EnableAll's main competitors?
Emerging players on record are Eye-Able, Equally AI and AllAccessible. Direct peers are accessiBe, UserWay, AudioEye and Silktide. Broad incumbents are Level Access, Siteimprove and Deque Systems.
Does EnableAll have an API?
Yes. EnableAll provides an API license that permits Customer to integrate Customer's systems and tools with the Service. The API license is non-exclusive, non-sublicensable, non-transferable, and limited for internal use only. The Terms of Service define 'API' as any application programming interface(s) and associated tools, software, code, materials, and documentation made available by EnableAll. Customers have no right to distribute or allow access to the stand-alone APIs, and API access is subject to applicable usage policies. No public API documentation URL or SDK details are provided in the source material.
What industry is EnableAll in?
EnableAll's product category is Web Accessibility Software. Its primary akta.pro industry code is BPAMAGAK, Marketplace Enablement, Seller Tools & E-commerce Infrastructure, with a secondary code of EDAKAIAK, AT Device Setup, Integration & Technical Support (MDM, IT, Interoperability). Its NAICS code is 5182 and its SIC code is 7372.