Kapang
Kapang is a privately held OTT streaming platform offering free ad-supported and subscription-based access to live TV channels, movies, and TV series across web, mobile, and smart TV devices. It operates as a subsidiary of Paramount Global and serves global cord-cutters through a self-serve, product-led model.
- Company typePrivate
- Founded2008
- HeadquartersLos Angeles, United States
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
What Kapang does
Kapang is a privately held OTT (over-the-top) streaming platform that delivers free ad-supported live TV channels, on-demand movies, and TV series to global consumers via a hybrid AVOD/SVOD monetization model. The platform bundles three core content surfaces — Watch TV (live channels), Watch Movies (VOD catalog), and Watch Series (TV shows) — alongside an electronic program guide (EPG) for scheduled programming. Content is accessible across web (kapang.com), native iOS/Android mobile apps, and TV applications on Roku, Amazon Fire TV, Apple TV, Android TV, Chromecast, and pre-installed on Sony, Samsung, and Vizio smart TVs.
The underlying technology is a conventional multi-tenant streaming stack with no proprietary AI or ML components disclosed. Monetization operates on two tracks: an ad-supported free tier (reinforced by an ad-blocker detection prompt) and subscription plans offering HD and Ultra HD streaming with multi-screen access on a monthly, cancel-anytime cadence. Subscription billing is routed through 14+ payment processors — including Stripe, PayPal, Segpay, CCBill, Rapyd, Flutterwave, Paystack, Multicaixa Express, PayTR, Pay.nl, Tingg, and Magna — indicating deliberate localization for emerging markets and EMEA regions.
Kapang operates as a subsidiary of Paramount Global, with the corporate parent identified explicitly in the Terms of Service (effective December 1, 2023). Legal entities span Kapang Inc. (US) and Kapang Limited (UK, London W1U 5DJ), and the company employs 51-100 people. Distribution is exclusively product-led and self-serve, with no B2B sales motion; customer acquisition relies on app store discoverability, smart TV OEM pre-installation, and content breadth rather than sales or marketing spend.
Kapang firmographics
Firmographics- Name
- Kapang
- Legal name
- Kapang Inc. / Kapang Limited
- Website
- https://kapang.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Kapang is a privately held OTT streaming platform offering free ad-supported and subscription-based access to live TV channels, movies, and TV series across web, mobile, and smart TV devices. It operates as a subsidiary of Paramount Global and serves global cord-cutters through a self-serve, product-led model.
- Ownership category
- akta.pro rank
Kapang industry classification
Industry- Product category
- Video Streaming Services
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
- SIC
- Services-Motion Picture & Video Tape Distribution (7822)
- akta.pro primary industry
- FAST Linear Streaming Channels (Ad-Supported) (MPABAHAD)
- akta.pro secondary industries
- FAST Channel Networks & Platforms (MPACAAAC), Live TV Streaming (vMVPD/IPTV OTT) (MPACAAAD)
Keywords
Where Kapang is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Kapang business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Subscription/VOD: Premium subscription tiers offering HD and Ultra HD streaming, multiple simultaneous screens, and ad-free or reduced-ad viewing experience. Users can upgrade/downgrade plans at any time. The platform displays an 'ad blocker detected' message suggesting ad-supported free tier as a key component of the business model.
- Advertising: Free content supported by advertising. The platform detects ad blockers and prompts users to disable them to support the service. Ad-supported model enables free access to content library.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard streaming plan with HD access |
| Subscription | Monthly | Premium streaming plan with Ultra HD access |
Go-to-market motion1 record
Distribution channels9 records
Marketing channels3 records
Kapang product offering
Product offeringCore offering
Kapang is an ad-supported OTT (Over-The-Top) streaming platform that delivers free live TV channels, on-demand movies, and TV series to consumers across web, mobile, smart TVs, and streaming devices. The service combines a free ad-supported tier with paid subscription plans offering HD and Ultra HD streaming and multi-screen access, supplemented by an integrated electronic program guide (EPG) for live TV scheduling.
Product overview
Kapang is a free ad-supported OTT (Over-The-Top) streaming platform offering TV channels, movies, and TV series. The platform operates as a unified product combining live TV streaming (Watch TV), on-demand movie library (Watch Movies), TV show catalog (Watch Series), and an electronic program guide (TV Guide/EPG). Users can access content through subscription plans offering HD and Ultra HD quality with multiple simultaneous screens, or through ad-supported free viewing. Content is distributed across multiple platforms including web browsers, mobile apps (Android), and smart TV apps (Roku, Amazon Fire TV, Apple TV, Android TV, Chromecast, Sony TVs, Samsung TVs, Vizio TVs). The platform integrates with multiple payment processors for subscription billing.
Differentiator
Problem solved
Functional benefit
Products and services
- Kapang Streaming Platform
Companies that use Kapang
Customer profileSegments1 record
Ideal customer profiles1 record
Kapang technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
Feature3 records
Kapang partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Paramount GlobalcoreParamount Global is referenced as the parent company and affiliate of Kapang. The Terms of Service state that Kapang Inc.'s parent company is Paramount Global, and all Paramount affiliates are included in indemnification and liability provisions. This suggests a deep corporate relationship providing content and brand affiliation.
Recent moves5 records
Expansion highlights3 records
Kapang competitors and assessment
Company assessmentDirect peers
- Samsung TV Plus: Samsung's pre-installed free ad-supported streaming service on Samsung Smart TVs offering live linear channels. Directly comparable in that it leverages Smart TV OEM distribution — the same channel Kapang uses to reach Samsung owners.
- Crackle: Free ad-supported streaming service offering movies and TV shows. Comparable AVOD peer targeting cord-cutters with a similar content mix and freemium positioning.
- Xumo: Free ad-supported streaming service offering live channels and on-demand content across smart TVs, mobile, and streaming devices. Direct FAST peer with similar multi-platform distribution model.
- Pluto TV: Paramount-owned free ad-supported streaming TV (FAST) service offering live channels and on-demand movies/series. Most direct competitor and corporate sibling, sharing both content lineage and overlapping target audience.
- Tubi: Fox-owned free ad-supported streaming service offering movies and TV series. Closest direct competitor in the free AVOD streaming space with a similarly broad content library and multi-device distribution.
- The Roku Channel: Roku's owned-and-operated free ad-supported streaming service with live channels and on-demand content. Pre-installed on Roku devices and Roku TVs, mirroring Kapang's Smart TV distribution strategy.
- LG Channels: LG's free ad-supported streaming service pre-installed on LG Smart TVs. Comparable FAST offering with live linear channels distributed through Smart TV OEM partnerships.
Broad incumbents
- Sling TV: Live TV streaming service (vMVPD) offering subscription-based access to live channels. Comparable in the cord-cutter live TV category but with a paid subscription model rather than ad-supported free.
- YouTube TV: Google's live TV streaming service (vMVPD) offering subscription-based access to live broadcast and cable channels. Comparable in the live TV streaming category but at a significantly higher price point ($70+/month).
- Freevee (Amazon): Amazon-owned free ad-supported streaming service now integrated into Prime Video. Competed directly with Kapang in the FAST space before being absorbed into Prime Video's ad-supported tier.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Kapang social profiles
Digital presenceKapang financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kapang leadership team
Management profileNumber of profiles
Profiles1 record
Kapang funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kapang M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kapang
What does Kapang do?
Kapang is an ad-supported OTT (Over-The-Top) streaming platform that delivers free live TV channels, on-demand movies, and TV series to consumers across web, mobile, smart TVs, and streaming devices. The service combines a free ad-supported tier with paid subscription plans offering HD and Ultra HD streaming and multi-screen access, supplemented by an integrated electronic program guide (EPG) for live TV scheduling.
Is Kapang a public or private company?
Kapang is a private company. It is classified as corporate owned and is currently operating.
When was Kapang founded?
Kapang was founded in 2008. It employs 51 to 100 people.
Where is Kapang based?
Kapang is headquartered in Los Angeles, United States, in the North America region.
How does Kapang make money?
Two revenue lines are on record. Subscription/VOD is the primary driver. The others are advertising.
Who are Kapang's main competitors?
Direct peers on record are Samsung TV Plus, Crackle, Xumo, Pluto TV, Tubi, The Roku Channel and LG Channels. Broad incumbents are Sling TV, YouTube TV and Freevee (Amazon).
Does Kapang have an API?
No public API is recorded for Kapang.
What industry is Kapang in?
Kapang's product category is Video Streaming Services. Its primary akta.pro industry code is MPABAHAD, FAST Linear Streaming Channels (Ad-Supported), with a secondary code of MPACAAAC, FAST Channel Networks & Platforms. Its NAICS code is 5162 and its SIC code is 7822.