OuiDesk
OuiDesk is a private, France-based freelance marketplace that connects qualified tech, data, and business freelancers with project owners through a gated, cooptation-based referral system, operating as a project under Insitoo Group.
- Company typePrivate
- Founded2020
- HeadquartersCourbevoie, France
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What OuiDesk does
OuiDesk is a private, France-based freelance marketplace platform operated as a project under Insitoo Group (Insitoo France), the 2007-founded parent freelance agency that reported €40 million in revenue in 2023. Founded around 2020 and launched in 2023, OuiDesk operates from Courbevoie with 1–10 employees and is led by CEO Eric Lacomblez (also CEO of Insitoo Group since 2019) and CTO Aurélien Bocquet (freelance architect and founder of OKASIO and MySocialApp). The platform connects qualified tech, data, and business freelancers with project owners — including ESNs, freelance agencies, and end-client companies — through a deliberately selective, cooptation-only onboarding system in which existing community members must recommend new freelancers to gain access. The core product is the OuiDesk Platform itself, anchored by the Cooptation System, a multi-tier referral mechanic in which coopted freelancers can themselves become cooptants and earn 50% of the net margin on missions performed by their direct and indirect network.
The platform runs on a freemium model with no platform access fees for either side of the marketplace. OuiDesk monetizes through two streams: a 50% commission share on the net margin of coopted freelancers' mission revenue (transaction-fee model) and commercial and legal portage services provided at favorable rates, including invoice management and fixed-date payments to freelancers. Distribution is direct-to-consumer via ouidesk.com for both freelancers and project owners, supplemented by a partner network channel for ESNs, agencies, and companies on the demand side. The cooptation-only model is designed to function as a virtuous, self-reinforcing referral network, positioning OuiDesk as a selective alternative to broader freelance marketplaces. OuiDesk inherits Insitoo Group's ESG positioning, including Ecovadis Gold (2025, upgraded from Silver in 2023), the FEDEPS 'Zero Hidden Fees' label (2023), and Mission-Driven Company status under France's PACTE law (December 2024). Operations are currently confined to France with no public signals of geographic expansion, external funding, or inorganic growth activity.
OuiDesk firmographics
Firmographics- Name
- OuiDesk
- Legal name
- OuiDesk
- Website
- https://ouidesk.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- OuiDesk is a private, France-based freelance marketplace that connects qualified tech, data, and business freelancers with project owners through a gated, cooptation-based referral system, operating as a project under Insitoo Group.
- Ownership category
- akta.pro rank
OuiDesk industry classification
Industry- Product category
- Freelance Marketplace Platform
- NAICS
- Employment Placement Agencies (561311), Employment Services (5613), Payroll Services (541214)
- SIC
- Services-Employment Agencies (7361), Services-Help Supply Services (7363)
- akta.pro primary industry
- Agent of Record (AOR) / Contractor Engagement Services (BPACAGAB)
- akta.pro secondary industries
- Contractor / Freelancer Payments (FSAMAKAC), Contractor Benefits & Perks Administration (BPACAGAJ)
Keywords
Where OuiDesk is headquartered
LocationHeadquarters
- HQ city
- Courbevoie
- HQ country
- France
- HQ region
- Europe
Markets served
OuiDesk business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Cooptation Commission: Cooptants earn 50% of the net margin from their direct and indirect coopted freelancers' mission revenue for the duration of missions and future cooptations
- Commercial Portage Services: Provides commercial and legal portage services to freelancers at advantageous rates, including invoice management and payment at fixed dates
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free platform access for partners and freelancers |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels1 record
OuiDesk product offering
Product offeringCore offering
OuiDesk is a private freelance marketplace platform that connects qualified tech, data, and business freelancers with project owners (ESN, freelance agencies, and companies) through a cooptation-based referral system. The platform is free for both sides, monetizing through commissions on mission revenue and commercial portage services. Access to the talent community is controlled by invitation, ensuring a curated pool of recommended professionals.
Product overview
OuiDesk is a single unified platform for freelance talent matching, built as a project under Insitoo Group. The core product is the OuiDesk Platform itself, which connects freelancers with project carriers through a private, cooptation-based community. The platform's main differentiator is its Cooptation System that enables community-driven talent referral and mission matching. Insitoo Group, the parent company established in 2007, provides commercial and legal portage services. The platform targets tech/data/business freelancers and project owners (ESN, freelance agencies, companies) seeking qualified profiles for remote or on-site missions.
Differentiator
Problem solved
Functional benefit
Products and services
- OuiDesk Platform A private, remote-first freelance marketplace platform that connects qualified tech, data, agile, and business freelancers with project owners (ESN, freelance agencies, companies) through a cooptation-based referral system. The platform is free for both sides, monetizing through commissions on mission revenue and integrated commercial portage services. Access to the talent community is controlled by invitation through cooptation.
- Commercial and Legal Portage Services
Quantifiable outcome
- Cooptants receive 50% of net margin from coopted freelancers' revenue
Companies that use OuiDesk
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
OuiDesk technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
OuiDesk partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Insitoo GroupcoreInsitoo Group is the parent company behind OuiDesk. Founded in 2007, Insitoo is a 100% freelance agency generating €40M revenue in 2023. OuiDesk is a project signed by Insitoo France, benefiting from the group's experience and market solidity.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
OuiDesk competitors and assessment
Company assessmentDirect peers
- Comet.co: French freelance platform targeting tech and data freelancers with enterprise clients. Comparable to OuiDesk in core market and target segment, with overlap on vetted profiles and mission matching.
- Toptal: Global curated freelance marketplace for elite tech talent. Comparable to OuiDesk's selective, high-quality positioning, though at much larger scale and with broader geographic reach.
- Malt: Leading French freelance marketplace connecting tech freelancers with enterprises. Direct competitor to OuiDesk in the same geography and freelancer/ESN customer base, with broader scale and venture funding.
- Crème de la Crème: French curated freelance platform focused on top-tier tech and data freelancers. Comparable to OuiDesk in its vetting/curation positioning and target enterprise buyer.
- Freelance.com: French-listed freelance services platform providing freelancer matching and IT services. Comparable to OuiDesk in serving French enterprises seeking tech freelancers, with broader service offerings including direct IT consulting.
Broad incumbents
- Insitoo Group: OuiDesk's parent company — a 100% freelance agency providing portage and freelancer services to ESNs and enterprises in France. Comparable as the broader freelance services incumbent whose infrastructure and relationships OuiDesk leverages.
- Upwork: Largest global freelance marketplace with broad skills coverage and enterprise solutions. Comparable to OuiDesk as a two-sided freelance matching platform, but serves all skill levels and geographies rather than a curated tech/data/business niche.
- Fiverr: Global freelance services marketplace. Adjacent competitor to OuiDesk in the freelance matching space, but oriented toward project-based services and a much broader, less curated talent pool.
Emerging players
- Comet: European emerging player in freelance and consulting marketplaces. Comparable as a tech/data freelancer platform, though operating across multiple European markets rather than France-only.
Regional players
- Andjaro: French staff-flexibility and interim/intérim platform. Adjacent to OuiDesk in serving French enterprises with flexible workforce needs, though focused on interim staffing rather than curated freelance tech missions.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
OuiDesk social profiles
Digital presenceOuiDesk compliance and trust
Trust signalCompliance3 records
OuiDesk financial estimates
Financial estimateRevenue estimate
Valuation estimate
OuiDesk leadership team
Management profileNumber of profiles
Profiles2 records
OuiDesk funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OuiDesk M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OuiDesk
What does OuiDesk do?
OuiDesk is a private freelance marketplace platform that connects qualified tech, data, and business freelancers with project owners (ESN, freelance agencies, and companies) through a cooptation-based referral system. The platform is free for both sides, monetizing through commissions on mission revenue and commercial portage services. Access to the talent community is controlled by invitation, ensuring a curated pool of recommended professionals.
Is OuiDesk a public or private company?
OuiDesk is a private company. It is classified as corporate owned and is currently operating.
When was OuiDesk founded?
OuiDesk was founded in 2020. It employs 1 to 10 people.
Where is OuiDesk based?
OuiDesk is headquartered in Courbevoie, France, in the Europe region.
How does OuiDesk make money?
Two revenue lines are on record. Cooptation Commission is the primary driver. The others are commercial Portage Services.
Who are OuiDesk's main competitors?
Direct peers on record are Comet.co, Toptal, Malt, Crème de la Crème and Freelance.com. Broad incumbents are Insitoo Group, Upwork and Fiverr. Comet is listed as an emerging player. Andjaro is listed as a regional player.
Does OuiDesk have an API?
No public API is recorded for OuiDesk.
What industry is OuiDesk in?
OuiDesk's product category is Freelance Marketplace Platform. Its primary akta.pro industry code is BPACAGAB, Agent of Record (AOR) / Contractor Engagement Services, with a secondary code of FSAMAKAC, Contractor / Freelancer Payments. Its NAICS code is 561311 and its SIC code is 7361.