What Bakish Wealth does

Bakish Wealth is a Canadian private wealth management practice operating as a trade name under Manulife Wealth Inc., founded in 2005 and headquartered in Saint-Laurent, Quebec, with a regional office in Toronto, Ontario. The firm specializes in serving healthcare professionals — particularly physicians, doctors, and medical practitioners across Canada — alongside high net worth families, small business owners, and other professionals (lawyers, researchers, professors) in the Montreal and Ottawa areas. Its core offerings include investment advisory services (stocks, bonds, mutual funds) delivered through Manulife Wealth Inc., insurance products through Manulife Wealth Insurance Services Inc., banking referrals via Manulife Bank of Canada, and access to exclusive private placements and commercial real estate opportunities unavailable to typical retail investors.

The firm's product surface is delivered entirely through Manulife Wealth's institutional technology and back-office infrastructure rather than any proprietary platform. Service capabilities span strategic investment planning, tax and estate planning, financial and risk management, retirement planning, and multi-generational wealth structuring, supported by Manulife Wealth's tax and estate planning team for sophisticated client needs. A signature differentiator is the 'From Resident to Retiree' educational seminar program delivered to the Association of McGill Residents and McGill Faculty of Dentistry, which functions as a community-led top-of-funnel acquisition channel within the Canadian healthcare ecosystem.

The business model combines recurring advisory fees on managed assets with transaction-based commissions on securities trading, insurance placement, and private placement access. Pricing is quote-based and not publicly disclosed, with a stated minimum of $1M in investable assets per family (with exceptions for healthcare professionals). Client acquisition is primarily referral-driven through healthcare professional networks and educational outreach, with supporting digital presence across major social platforms and SEO-optimized content. In September 2025, the firm announced a strategic partnership with Heritage MD to scale its healthcare-focused wealth offering nationwide under Manulife Wealth's institutional backing.

Name

Bakish Wealth

Legal name

Bakish Wealth

Website

https://bakishwealth.ca

Company type

Private

Founded year

2005

Operating status

Operating

Short description

Bakish Wealth is a Canadian private wealth management practice operating under Manulife Wealth Inc., serving primarily healthcare professionals (physicians and medical practitioners) plus high net worth families across Quebec, Ontario, and Canada through fee-based advisory, insurance, and exclusive private placement services.

Ownership category

akta.pro rank

Product category

Wealth Management & Financial Advisory Services

NAICS

Portfolio Management and Investment Advice (52394), Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523)

SIC

Investment Advice (6282), Security Brokers, Dealers & Flotation Companies (6211), Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Financial Planning & Goals-Based Advice (Mass Affluent) (FSAAAAAF)

akta.pro secondary industries

Private Banking Advisory & Discretionary Portfolio Management (FSABADAD), Full-Service Retail Brokerage & Wealth Platforms (FSAAAAAA)

Keywords

• Wealth management services
• Financial advisory services
• Investment planning
• Estate planning services
• Insurance brokerage services

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Wealth Management Advisory Fees: Fee-based advisory services for investment management, financial planning, and portfolio management. The firm provides personalized financial advice and manages client assets.
2. Securities Trading: Commission revenue from trading stocks, bonds, and mutual funds on behalf of clients through Manulife Wealth Inc. platform.
3. Insurance Products and Services: Insurance products and services sold through Manulife Wealth Insurance Services Inc., generating commission revenue.
4. Private Placements and Alternative Investments: Access to exclusive commercial real estate and private placements that are not typically available to standard investors.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Bakish Wealth provides personalized wealth management and financial advisory services to individuals and families, including strategic investment planning, tax and estate planning, financial and risk management, and retirement planning. The firm offers investment products (stocks, bonds, mutual funds) through Manulife Wealth Inc., insurance products and services through Manulife Wealth Insurance Services Inc., and banking products via referral to Manulife Bank of Canada. Clients also gain access to exclusive commercial real estate and private placements not typically available to standard investors, with a minimum $1M investable asset threshold (with exceptions for healthcare professionals).

Product overview

Bakish Wealth is a financial advisory firm offering a unified suite of wealth management services backed by Manulife Wealth. The core offering includes investment services (stocks, bonds, mutual funds), insurance products and services, banking referrals, and exclusive investment opportunities (commercial real estate, private placements). Financial planning services encompass strategic investment planning, tax and estate planning, financial and risk management, and retirement planning. The firm also provides educational programs like 'From Resident to Retiree' seminars for healthcare professionals. All services are delivered through licensed advisors including portfolio managers and financial security advisors.

Differentiator

Problem solved

Functional benefit

Products and services

• Wealth Management & Financial Advisory Services Comprehensive wealth management and financial advisory services including strategic investment planning, tax and estate planning, financial and risk management, and retirement planning delivered by licensed advisors to individuals and families.
• Investment Services (Stocks, Bonds, Mutual Funds) Investment dealer dealing representatives registered with Manulife Wealth Inc. offer stocks, bonds, and mutual funds as part of Bakish Wealth's core investment services for clients.
• Insurance Products & Services Insurance products and services sold through Manulife Wealth Insurance Services Inc., providing financial protection including life insurance, disability insurance, and other risk management solutions.
• Exclusive Investment Opportunities (Commercial Real Estate & Private Placements) Access to exclusive commercial real estate and private placements that most investors cannot access, diversifying portfolios beyond traditional equities and bonds.
• Banking Products & Services (Referral) Banking products and services offered through referral arrangements with Manulife Bank of Canada.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Heritage MDcoreStrategic or Co-development Partner · 15 September 2025New strategic partnership announced September 15, 2025, to bring a purpose-built wealth offering tailored for healthcare professionals nationwide. The collaboration combines institutional strength, independent expertise, and deep ties to the healthcare community.
• Manulife WealthcoreStrategic or Co-development PartnerBakish Wealth operates as an advisor under Manulife Wealth Inc. and Manulife Wealth Insurance Services Inc. The partnership provides access to Manulife's comprehensive suite of financial solutions, technology platform, and institutional resources. Manulife Wealth provides tax and estate planning team support for sophisticated client needs.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• RBC Wealth Management: One of Canada's largest bank-affiliated wealth management operations serving HNW clients across Canada. Broad incumbent offering investment advisory, financial planning, and exclusive investment access across multiple advisor channels.
• Scotia Wealth Management: Canadian bank wealth advisory platform serving HNW clients with integrated investment management, financial planning, and insurance. Broad incumbent competing across Canadian markets with comparable advisor-practice model.
• BMO Wealth Management: Major Canadian bank wealth arm providing comprehensive investment advisory, financial planning, and insurance services. Broad incumbent competing for the same HNW and professional client segment in Quebec and Ontario.
• TD Wealth: Major Canadian bank wealth advisory platform with extensive advisor network serving mass-affluent to HNW clients. Broad incumbent with similar financial planning, investment management, and insurance offerings across Canadian markets.

Regional players

• National Bank Financial: Quebec-anchored Canadian bank-affiliated wealth management firm with deep penetration in Quebec HNW market. Particularly relevant as a regional competitor in Bakish's home Quebec market with comparable professional and HNW client focus.

Direct peers

• IG Wealth Management: One of Canada's largest independent wealth management firms with a network of advisors serving mass-affluent and HNW clients. Directly comparable as a multi-advisor practice offering financial planning, investment management, and insurance with similar fee-based and commission revenue models.
• Edward Jones Canada: Canadian branch of major North American advisory firm serving individual investors and families with financial planning and investment services. Comparable as a large advisor-network practice targeting mass-affluent and HNW households across Canada.
• Richardson Wealth: Canadian independent wealth management firm focused on HNW families and professionals with discretionary portfolio management and financial planning services. Comparable in targeting affluent Canadian families with bespoke advisory service similar to Bakish's model.
• Wellington-Altus Private Wealth: Canadian independent wealth advisory platform serving HNW clients with portfolio management and financial planning. Comparable as a recently scaled independent platform providing institutional-quality resources to advisor practices serving professionals.

Others

• CIBC Wealth Management:

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights4 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bakish Wealth