Oyonnx

Name

Oyonnx

Legal name

Oyonnx

Website

https://oyonnx.co.nz

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Hamilton

HQ country

New Zealand

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Subscription Packages: Oyonnx offers recurring monthly subscription packages including HR Service Package ($150/month), Strategy Services Package ($200/month), and Managed Service packages (customized by tier). These subscriptions provide ongoing access to resources, support, and advisory services.
2. Managed Services: Build-your-own support packages where clients select up to 4 key focus areas. Tiers include Essential (1-10 employees, up to $1M revenue), Growth (11-50 employees, $1.5M-$10M revenue), and Enterprise (50+ employees, $10M+ revenue).
3. Template and Resource Sales: One-time purchases of individual HR templates, health and safety resources, and business documents from the Resource Library. Examples include Individual Employment Agreements, Policy documents, and Process templates.
4. Professional Services: Advisory and consulting engagements including business strategy sessions, HR support, accounting services, and employment relations solutions provided on a project or retainer basis.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Oyonnx is a business advisory and consulting firm that delivers strategy, accounting/finance, human resources, and employment relations services to small and medium enterprises across New Zealand. Its offerings are packaged as monthly subscriptions (HR Service Package at NZ$150, Strategy Services Package at NZ$200) and tiered Managed Service retainers (Essential, Growth, Enterprise), supplemented by a Resource Library of downloadable templates and the R.E.A.L Talk leadership workshop series.

Product overview

Oyonnx is a New Zealand-based business advisory firm offering a portfolio of subscription packages and professional services for SMEs. The core offerings consist of the HR Service Package ($150/month) providing HR resources and recruitment support, the Strategy Services Package ($200) offering consultancy and strategic planning access, and the Managed Service (customizable Essential/Growth/Enterprise tiers) allowing businesses to build their own outsourced support plans. These subscription products are complemented by an extensive catalog of professional services spanning three main areas: (1) Human Resources Services including health and safety, employment agreements, recruitment, SOP development, performance management, and company policies; (2) Accounting & Financial Services including bookkeeping, financial reporting, cash flow management, cost analysis, payroll processing, tax compliance, and audit preparation; and (3) Strategy Services including business development, networking, digital enablement, sales training, tender preparation, and annual planning. The company also operates a Resource Library of downloadable templates and documents accessible through its subscription packages, and hosts the R.E.A.L Talk workshop series for business leaders.

Differentiator

Problem solved

Functional benefit

Products and services

• HR Service Package Monthly subscription at NZ$150/month that provides access to the Health & Safety resource library, hiring and recruitment support, and payroll compliance support for small businesses in New Zealand.
• Strategy Services Package Monthly subscription at NZ$200/month offering a consultancy session, access to the HR Resources library, Health and Safety resources library, Strategy templates, and a quarterly Goal Setting and Strategic Planning session for SME owners.
• Managed Service Build-your-own outsourced support plan available in three tiers — Essential (1-10 employees, up to NZ$1M revenue), Growth (11-50 employees, NZ$1.5M-$10M revenue), and Enterprise (50+ employees, NZ$10M+ revenue). Clients select up to 4 key focus areas and pay only for what they use on a monthly subscription basis.
• Resource Library Templates Collection of downloadable HR, health and safety, accounting, and business operation templates sold individually (e.g., Independent Contractor Agreement at NZ$150) or accessed via subscription packages. Includes employment agreements, policies, checklists, and procedural documents for New Zealand businesses.
• R.E.A.L Talk Series Raw Engaging Actions for Leaders workshop and panel event series featuring business owners sharing real journeys, lessons, and strategies (e.g., 'Bridging the Generational Divide', 'Millionaire Mindset'). Functions as a community-led demand generation and thought leadership channel.

Quantifiable outcome

• JK Concrete Services received more work opportunities after joining Oyonnx
• +2 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• SafewisecoreStrategic or Co-development PartnerOyonnx has established a partnership with Safewise for Health and Safety services. They work together to provide clients with comprehensive HSE solutions including Health and Safety Manuals, accident investigation systems, hazard management, toolbox talk procedures, site-specific safety plans, emergency planning, and support to gain Safewise Certification.
• Dempsey WoodsminorStrategic or Co-development PartnerOyonnx connected their client JK Concrete Services with Dempsey Woods for kerb work on new sub-divisions in Morrinsville and Rotokauri in the Waikato region. This connection provided significant contract opportunities for the concrete services business.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Strategic Coach: Global entrepreneur coaching firm offering structured programs for SME founders and leadership teams. Comparable in coaching-led subscription model, thought leadership content, and SME founder focus, though operating at a larger scale.
• The Icehouse: NZ-owned business growth advisory focused on owner-managers and SMEs, offering advisory, workshops, and owner-founder programs. Highly comparable to Oyonnx in customer segment, advisory depth, and SME growth focus.
• More Than Accounting: NZ accounting and advisory firm serving small businesses with bookkeeping, payroll, and HR support bundles. Closely overlaps Oyonnx's combined accounting + HR + advisory offering for NZ SMEs.
• ActionCOACH New Zealand: Global business coaching franchise with a strong NZ presence targeting SMEs on strategy, sales, and operational improvement. Directly comparable to Oyonnx's coaching-led, subscription-style SME advisory model, though with a more standardized coaching framework.
• EOS Worldwide (NZ implementers): Entrepreneurial Operating System (EOS) implementer network active in NZ, providing structured business coaching, 90-day plans, and leadership development to SMEs. Comparable to Oyonnx's 60/90-day goal plans and leadership development services.

Broad incumbents

• PwC New Zealand: Big-4 advisory firm in NZ with management consulting, accounting, and people & organization practices. Comparable in service breadth but targets larger clients than Oyonnx's SME core.
• BDO New Zealand: Large NZ accounting and business advisory firm with full-service offerings across accounting, HR advisory, and strategy. Overlaps with Oyonnx but serves a wider client base including mid-market and enterprise.
• Baker Tilly Staples Rodway: Mid-tier NZ accounting and advisory network covering accounting, business strategy, and HR consulting for NZ SMEs and mid-market. Provides comparable breadth of services but with a larger professional team and broader geographic reach.
• KPMG New Zealand: Big-4 professional services firm offering consulting, accounting, and HR advisory in NZ. Indirectly competes for the upper end of Oyonnx's Enterprise tier clients (50+ employees) but does not specialize in sub-$10M SME advisory.

Others

• MYOB: NZ-headquartered accounting and payroll software provider widely used by the same SME segment Oyonnx serves. Adjacent rather than competitive — Oyonnx's bookkeeping and payroll services layer on top of MYOB/Xero rather than replace them.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Oyonnx
• LinkedInlinkedin.com/company/oyonnx

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oyonnx