Advanced Packaging Systems

What Advanced Packaging Systems does

Advanced Packaging Systems Ltd (APS) is a privately held New Zealand-based industrial equipment distributor founded in 1999 and headquartered at 7/10 Canaveral Drive, Rosedale, Auckland 0632. The company operates exclusively as a specialist importer and sole New Zealand and South Pacific agent for more than 20 international OEM manufacturers of processing and packaging equipment, including Silverson (high shear mixers), Moba (egg grading and processing), Zalkin (capping), Russell Finex (sieving and filtration), Dinnissen (powder processing), Wire Belt and Ashworth (conveyor belts), Hanningfield (powder containment), Pace (bottle unscrambling), Anderson International (oil seed processing), Filtec (filling and labelling), VH Vertical Packaging (VFFS), and others. APS does not design or manufacture equipment; its commercial value rests on local distribution, application matching, turnkey integration, and after-sales support across these OEM brands.

The portfolio spans processing equipment (high shear mixers and homogenisers, vibratory sieves, milling and sizing systems, powder blenders, conveying and transfer systems, tanks and vessels, liquid filtration, oil seed processors, and full turnkey system integration) and packaging equipment (VFFS bagging machines, bottle filling and labelling lines, capping machines, bottle unscramblers, carton assembly equipment, palletisers, egg grading and stamping, and lifting and handling). All transactions are quotation-based direct sales; no e-commerce or self-serve channel exists, and pricing is not publicly disclosed. Turnkey integration combines mechanical, electrical, and automation components from multiple OEM partners into a single commissioned line.

APS serves manufacturers across food and beverage, poultry and egg, pharmaceutical and nutraceutical, dairy, cosmetics, and chemical and paint verticals in New Zealand and the South Pacific. The go-to-market is a pure channel-partner model built on exclusive OEM agencies, supported by a website with industry-specific solution pages, a case-study blog, and an organic social presence on Twitter/X, LinkedIn, Facebook, and Instagram (@APS_NZ). The company employs 1–10 staff, has no disclosed funding rounds, no parent company, no subsidiaries, and no M&A history. Revenue is not publicly reported.

Name

Advanced Packaging Systems

Legal name

Advanced Packaging Systems Ltd

Website

https://advancedpackaging.co.nz

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Advanced Packaging Systems (APS) is a privately held Auckland-based specialist importer and exclusive New Zealand and South Pacific agent for over 20 international OEM processing and packaging equipment brands, serving food, dairy, pharmaceutical, egg, cosmetic, and chemical manufacturers.

Ownership category

akta.pro rank

Product category

Industrial Processing and Packaging Equipment Distribution

NAICS

Packaging Machinery Manufacturing (333993), Food Product Machinery Manufacturing (333241), Commercial and Service Industry Machinery Manufacturing (333310)

SIC

Wholesale-Industrial Machinery & Equipment (5084), Wholesale-Professional & Commercial Equipment & Supplies (5040)

akta.pro primary industry

End-of-Line Integration & Packaging Line Systems (IMAHAOAN)

akta.pro secondary industries

Conveying, Feeding & Accumulation Systems (Packaging Lines) (IMAHAOAK), Conveying, Feeding & Material Handling for Packaging Lines (IMALAOAG), Bagging, Pouching & Sachet Packaging Equipment (IMAHAOAH)

Keywords

• Processing equipment distribution
• Packaging machinery supply
• Turnkey system integration
• Industrial automation equipment
• OEM equipment agency

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Equipment Distribution and Sales: APS generates revenue by distributing and supporting internationally manufactured processing and packaging equipment as the exclusive New Zealand and Pacific agent for its partner brands. The company offers quotation-based sales, after-sales support, installation coordination, and turnkey system integration services for its equipment portfolio spanning food, dairy, pharmaceutical, cosmetic, chemical, poultry, and other manufacturing sectors.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Advanced Packaging Systems (APS) distributes and supports internationally manufactured processing and packaging equipment as the exclusive New Zealand and South Pacific agent for more than 20 world-leading OEM brands. The company sells equipment via quotation-based pricing, coordinates installation, and provides after-sales support and turnkey system integration covering mechanical, electrical, and automation components for manufacturers in food, dairy, pharmaceutical, nutraceutical, cosmetic, beverage, chemical, paint, and poultry/egg industries.

Product overview

Advanced Packaging Systems (APS) is a leading specialist importer and exclusive agent of high-quality processing and packaging equipment for manufacturers across New Zealand and the Pacific region. APS operates as a distribution channel for globally recognized equipment manufacturers rather than a single unified product. The company's portfolio encompasses two main categories: Processing Equipment (including Silverson high shear mixers, Russell Finex sieving/filtration, Dinnissen powder processing, Hanningfield milling, Wire Belt conveyors, Anderson oil seed processing, Moba liquid egg processing, and turnkey system integration) and Packaging Equipment (including VH Vertical Packaging VFFS baggers, Filtec filling/labelling, Zalkin capping, Pace bottle unscrambling, Moba egg grading, Nuovo egg stamping, UET/DNC cartoning, and DNC/Meggson palletising systems). These equipment lines serve diverse industries including food, dairy, pharmaceutical, nutraceutical, cosmetic, poultry, chemical, and beverage sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Conveying and Transfer Equipment

Quantifiable outcome

• Reduced processing times by up to 90% with Silverson high shear mixers compared to conventional agitators
• +1 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered core and secondary.

• SilversoncoreTechnology or IntegrationSilverson is a world leader in the design and manufacture of powder/liquid high shear mixers with over 70 years of experience and customers in over 150 countries. APS is the exclusive agent for Silverson in New Zealand, providing high shear mixers, batch mixers, in-line mixers, ultra hygienic mixers, and laboratory mixers for food, pharmaceutical, cosmetic, and chemical industries. Silverson mixers can reduce processing times by up to 90% compared to conventional agitators.
• MobacoreTechnology or IntegrationMoba is a world-leading manufacturer of egg grading, egg packing, and egg processing equipment, established for 75 years with 800 employees globally. APS is the exclusive agent for Moba in New Zealand, providing egg grading machines, farm packers, pasteurisation machines, and the Ovolution liquid egg processing system (300–2,000 litres per hour capacity).
• ZalkincoreTechnology or IntegrationZalkin is a global leader in the design and manufacture of high-performance bottle capping machines and cap handling systems with over 85 years of experience. APS is the exclusive agent for Zalkin in New Zealand, supplying rotary cappers, single-head cappers, cap elevators, cap orientation systems, and capping heads and turrets suitable for beverage, food, pharmaceutical, and chemical industries.
• Russell FinexcoreTechnology or IntegrationRussell Finex is a global leader in sieving and filtration equipment with over 90 years of experience and customers in over 140 countries. APS is the exclusive representative for Russell Finex across New Zealand, providing vibratory sieves, separators, ultrasonic mesh deblinding systems, and liquid self-cleaning filters for processing industries.
• DinnissencoreTechnology or IntegrationDinnissen is an innovator in powder processing solutions with a legacy spanning over seven decades. APS is the exclusive agent for Dinnissen in New Zealand, providing bulk bag handling, feeding and weighing, ultra hygienic blending, milling and grinding, centrifugal sifting, vacuum coating, moisture conditioning, and total system integration equipment.
• Wire BeltcoreTechnology or IntegrationWire Belt is the worldwide leader in stainless steel conveyor belt manufacturing. APS is the exclusive agent for Wire Belt UK in New Zealand, providing Flat-Flex, Balanced Spiral, Eye-Flex, Flex-Turn, Ladder-Track, Honeycomb, Cordweave, and Rolled Baking Band conveyor belts for food processing, textiles, electronics, agriculture, and automotive industries.
• AshworthcoreTechnology or IntegrationAshworth is a world leader in stainless steel spiral freezer conveyor belts. APS is the exclusive agent for Ashworth throughout New Zealand, offering Omni-Grid, Omni-Pro, Omni-Grid 360, and Super Small Radius Omni-Grid conveyor belts, as well as complete turnkey spiral freezer solutions for food processing, bakery, dairy, seafood, fruit and vegetable, meat, and frozen food industries.
• HanningfieldcoreTechnology or IntegrationHanningfield Process Systems is a global leader in powder processing and containment machinery, established since 1987 with over 30 years of experience. APS is the exclusive agent for Hanningfield in New Zealand, providing conical milling machines, vacuum transfer conveyors, lifting and handling equipment, and powder recovery cyclones for pharmaceutical, food, and chemical industries.
• Filtec AutomationsecondaryTechnology or IntegrationFiltec Automation manufactures a range of bottle filling and labelling machinery including rotary gravity fillers, flow meter fillers, volumetric fillers, bottle unscramblers, labellers, and case packers. APS distributes Filtec equipment in New Zealand for pharmaceutical, cosmetic, food, dairy, and industrial applications.
• PacesecondaryTechnology or IntegrationPace is a global leader in the design and manufacture of automated bottle unscramblers and bottle orienters, with over 4,500 machines operating in over 90 countries. APS is the exclusive agent for Pace in New Zealand, providing Omni-Line and Pharma-Line unscramblers capable of speeds up to 650 bpm, as well as bottle orienters for PET, HDPE, PP, PS, and PVC bottles.
• Nuovo Printing SystemssecondaryTechnology or IntegrationNuovo is a leading provider of egg printing and marking systems with over 30 years of experience since 1992, operating development and production facilities in Switzerland and the Netherlands. APS distributes Nuovo egg printing equipment in New Zealand, including patented cartridge-based inkjet printers and patented screen printing systems for manual, standalone, and inline egg marking applications.
• MeggsonsecondaryTechnology or IntegrationMeggson is a specialist in the handling of placed eggs, from depalletising to palletising, for farms, hatcheries, and packaging stations. APS is the exclusive agent for Meggson in New Zealand, providing Meggbot DP180 de-palletising robots (up to 180 crates/hour), Meggbot TP100 and TP150 palletisers, and Robot TP300 and BP500 solutions for egg handling automation.
• Anderson InternationalsecondaryTechnology or IntegrationAnderson International is the inventor of the original continuous mechanical screw press and a global leader in oilseed processing for over 135 years, with over 12,000 pieces of processing equipment installed in over 1,000 plant installations in more than 100 countries. APS is the exclusive agent for Anderson in New Zealand, providing oil seed processing equipment including the Dry Oil Seed Extruder (DOX), Lion Expeller Oil press, and Super Duo Series Expeller.
• VH Vertical PackagingsecondaryTechnology or IntegrationVH Vertical Packaging is a leader in high-quality vertical packaging solutions, founded in 1998, offering new, used, and refurbished Vertical Form Fill Seal (VFFS) packaging machines. APS distributes VH Vertical Packaging equipment in New Zealand, including the Centurion SI and SC series VFFS machines for packaging cheese, meats, snacks, cereals, sauces, pet food, and more. VH also offers sustainable refurbishment of used machines.
• UET CartonerssecondaryTechnology or IntegrationUET Cartoners provides flexible and compact cartoning equipment characterised by low space requirements, high flexibility, large format range, short changeover time, and best price-performance ratio. APS distributes UET cartoning machines in New Zealand for pharmaceutical, cosmetics, and food industries, including the Stella range with flexible changepart for multiple products.
• DNC Packaging MachinerysecondaryTechnology or IntegrationDNC Packaging Machinery provides end-of-line solutions for all levels of production and automation, including case erectors, case sealers, palletisers, pallet stretch wrappers, and the 4AXIS ultracompact palletiser. APS distributes DNC equipment in New Zealand for pharmaceutical, cosmetics, and food end-of-line packaging.
• Harro HöfligersecondaryTechnology or IntegrationHarro Höfliger develops and manufactures production and packaging equipment for pharmaceutical and medical companies, specialising in micro-dosing, portion packaging, assembly solutions, and turn-key complete systems. APS distributes Harro Höfliger equipment in New Zealand for pharmaceutical and medical manufacturing applications.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Tetra Pak: Global leader in food processing and packaging solutions, particularly for dairy, beverage, and prepared foods. Many of APS's served customers (e.g., NZ dairy processors) are Tetra Pak customers, making it a competitor for processing equipment budgets in adjacent product categories.
• SPX Flow: Global industrial equipment manufacturer specializing in fluid handling, mixing, blending, and processing equipment for food, beverage, and industrial markets. Comparable end-customers and overlapping product categories (mixers, separators, processing systems) but operates as a manufacturer rather than agent.
• Netzsch Grinding & Dispersing: German-based global manufacturer of grinding, dispersing, and homogenizing equipment for pharmaceuticals, food, chemicals, and cosmetics. Directly competes with Silverson (one of APS's key partners) for high-shear mixing business in overlapping verticals.
• Probst & Class: German manufacturer of mixing, blending, and dispersing equipment for cosmetics, pharmaceutical, and chemical industries. Overlaps with APS's cosmetic and chemical segments and competes for the same end-customer capex budgets.
• GEA Group: Global large-cap supplier of processing equipment and integrated solutions for food, dairy, beverage, and pharmaceutical industries. Overlaps with APS's verticals at a much larger scale — competes for the same end-customer capex budgets but offers direct manufacturer relationships rather than agency distribution.

Others

• Russell Finex: UK-headquartered global manufacturer of sieving and filtration equipment, and a core APS partner brand. Listed here because as an OEM partner they share customers and channels with APS, but operationally they are a supplier rather than a peer competitor.
• Watson-Marlow: UK-based manufacturer of peristaltic pumps and fluid handling equipment serving pharmaceutical, food, and industrial customers. Comparable end-customers and equipment categories as APS, and complementary to several APS partner brands in powder/liquid processing lines.

Direct peers

• AxFlow: European-headquartered process equipment distributor representing multiple international pump, mixer, and processing equipment brands across European and global markets. Comparable value proposition: multi-brand exclusive agency model serving food, pharmaceutical, and chemical manufacturers with local technical support and integration services.
• Haden Engineering: Australia-based industrial equipment distributor specializing in packaging and processing machinery across food, dairy, pharmaceutical, and cosmetics sectors. Closely comparable business model: exclusive distributor for international OEMs, providing local sales, installation, and after-sales support in the Australasian region.

Emerging players

• Powder Process-Solutions: Specialist equipment integrator focused on powder handling, mixing, and containment solutions for food, pharmaceutical, and chemical manufacturers. Comparable target customer and equipment portfolio overlap with APS's powder processing line (Dinnissen, Hanningfield).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/APS_NZ
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/advanced-packaging-systems-nz
• Instagraminstagram.com/aps_nz

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Advanced Packaging Systems