Enigma Strategy
Enigma Strategy is a London-based boutique investment management firm offering discretionary, advisory, and execution-only services to HNW individuals, sophisticated investors, and institutional clients, alongside Sharia-compliant fund products managed via Mauritius affiliates.
- Company typePrivate
- Founded2018
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Enigma Strategy does
Enigma Strategy Ltd is a London-based boutique investment management firm headquartered at 35 Berkeley Square, Mayfair, authorised by the Financial Conduct Authority (FRN 926961). Founded in 2018 and operating with 1-10 employees, the firm delivers discretionary investment management, advisory services, and execution-only and custody/arranging services to high-net-worth individuals, certified sophisticated investors, professional and institutional clients, corporates, family offices, trusts and charities. Its service portfolio includes a bespoke multi-asset discretionary offering built on a core-satellite asset allocation approach, an advisory service providing trade rationale and longer-term strategy guidance, and execution, custody and arranging services spanning CFDs, equities and global bond markets.
Beyond its UK wealth business, Enigma Strategy has built a fund solutions platform including a Sukuk Model Portfolio (minimum $100,000), the Shariah NMPI Fund and the Capital Builder Fund, both managed by Mauritius-based affiliates (Enigma TCG Investment Managers Ltd and TIW Capital Group) under FSC Mauritius oversight. The firm monetises through recurring discretionary and advisory management fees, transaction-based execution/custody/arranging fees, performance fees on managed products, and managed services for fund managers covering FCA registration, onboarding and distribution. Distribution combines direct advisory and discretionary teams with a professional intermediary channel (IFAs managing SIPPs, ISAs and GIAs), associate partners (MBS Global, Sheikh Nayef, TIW) for cross-referrals, and a strategy provider incubation programme. Proprietary technology consists of an in-house research and analysis platform supporting investment decision-making, an online client portal with mobile app providing real-time portfolio visibility, and performance and risk reporting systems.
A material consideration for any counterparty is that Enigma Strategy Limited is currently subject to voluntary regulatory requirements that restrict the regulated activities it may undertake, and accordingly the firm is not currently carrying on any regulated activity.
Enigma Strategy firmographics
Firmographics- Name
- Enigma Strategy
- Legal name
- Enigma Strategy Ltd
- Website
- https://enigmastrategy.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Enigma Strategy is a London-based boutique investment management firm offering discretionary, advisory, and execution-only services to HNW individuals, sophisticated investors, and institutional clients, alongside Sharia-compliant fund products managed via Mauritius affiliates.
- Ownership category
- akta.pro rank
Enigma Strategy industry classification
Industry- Product category
- Wealth Management / Discretionary Investment Management
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Specialized/Niche-Vertical RIAs (e.g., Medical, Tech, Executives, Athletes) (FSAAACAL)
Keywords
Where Enigma Strategy is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Enigma Strategy business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Discretionary Investment Management Fees: Fees charged for managing client portfolios on a discretionary basis, including asset allocation, rebalancing, and portfolio management services
- Investment Advisory Fees: Fees for providing investment advice, guidance on trading decisions, longer-term strategy consultation, and ongoing advisory services through dedicated investment advisors
- Execution, Custody and Arranging Fees: Fees for trade execution, custody services, and arranging services for CFDs, stocks, shares across global equity and bond markets including onshore and offshore funds
- Fund Management Services: Delegated investment management, FCA registration support, investor onboarding, and distribution services for fund managers launching regulated funds
- Performance Fees: Fees associated with investment returns generated for clients, particularly for the Sukuk model portfolio and other managed fund products
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Annual | Sukuk Model Portfolio - Minimum Investment |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Enigma Strategy product offering
Product offeringCore offering
Enigma Strategy provides discretionary, advisory, and execution-only investment management and stockbroking services across multiple asset classes for high-net-worth individuals, certified sophisticated investors, and professional/institutional clients. Core service lines include bespoke discretionary portfolio management, dedicated investment advisory, execution/custody/arranging across global equities, bonds, and CFDs, and fund solutions spanning UCITS, ETFs, REITs, ESG, and Sharia-compliant funds.
Product overview
Enigma Strategy offers a unified platform of bespoke investment services consisting of three core service lines: Discretionary Investment Management (hands-off portfolio management with dedicated portfolio managers), Advisory Investment (guidance-based service with dedicated advisors), and Execution, Custody and Arranging (self-directed trading with custody). These are complemented by specialized offerings including Fund Solutions (covering UCITS, ETFs, REITs, ESG, and Shariah-compliant funds), the Sukuk Model Portfolio (Sharia-compliant minimum $100k investment), the Shariah NMPI Fund (Mauritius-regulated Islamic fund), and the Capital Builder Fund. Additional services include Strategy Provider incubation for traders and Professional Intermediaries services for financial advisors managing SIPPs, ISAs, and General Investment Accounts. All services are supported by proprietary research and FCA-authorized operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Discretionary Investment Management Bespoke multi-asset discretionary investment management service for high-net-worth individuals, sophisticated investors, and institutional clients, with core-satellite portfolio approaches, active rebalancing, and dedicated portfolio managers.
- Advisory Investment
- Execution, Custody and Arranging
- Fund Solutions
- Sukuk Model Portfolio
- Shariah NMPI Fund
- Capital Builder Fund (CB NMPI Fund)
Quantifiable outcome
- Minimum investment of $100,000 for Sukuk portfolio access
Companies that use Enigma Strategy
Customer profileSegments7 records
Ideal customer profiles6 records
Enigma Strategy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Enigma Strategy partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- MBS GlobalminorListed as an associate partner in the Enigma Strategy ecosystem. The nature of the partnership involves cross-referrals and collaborative business development in the investment management sector.
- Sheikh NayefminorListed as an associate partner providing strategic alignment in the investment management space, potentially with focus on Middle East markets given the Sharia-compliant investment offerings.
- TIW (The Investment Wall)minorListed as an associate partner in the Enigma Strategy network, contributing to the distribution and referral ecosystem for investment services.
- Enigma TCG Investment Managers LtdcoreMauritius-based affiliate entity serving as the Alternative Investment Fund Manager (AIFM) for the Shariah NMPI Fund. This is a closely integrated affiliate relationship for fund management operations, regulated by the Financial Services Commission (FSC) in Mauritius.
- TIW Capital GroupcoreMauritius-based affiliate entity serving as the AIFM for the Capital Builder Fund. This affiliate relationship enables the firm to offer unregulated collective investment schemes, regulated by the Financial Services Commission (FSC) in Mauritius.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Enigma Strategy competitors and assessment
Company assessmentDirect peers
- Killik & Co: UK private client stockbroker and wealth manager offering advisory, discretionary and execution-only services. Directly comparable across Enigma's three core service lines and HNW target market.
- JM Finn: Boutique UK discretionary investment manager serving HNW individuals, families and intermediaries. Closely comparable in scale, boutique positioning and bespoke discretionary multi-asset proposition.
- Gatehouse Bank: UK Sharia-compliant bank offering wealth and investment products. Directly comparable in the Sharia-compliant investment niche Enigma targets via its Sukuk and Shariah NMPI Fund offerings.
- Carter Lemon Camerons (Kestrel Investment Partners): Boutique UK wealth manager offering bespoke discretionary and advisory services to HNW clients. Comparable boutique scale, personal-touch service model and HNW discretionary proposition.
Broad incumbents
- Brooks Macdonald: UK wealth manager offering discretionary investment management, model portfolios for intermediaries, and fund services. Directly comparable in target client (HNW/IFAs) and product mix (discretionary + intermediary model portfolios + funds).
- Rathbones Group: A large UK-listed discretionary wealth manager serving HNW and intermediary clients. Comparable as a multi-channel UK wealth manager offering discretionary, advisory and fund solutions, though operating at materially greater scale and breadth than Enigma.
- Evelyn Partners: UK wealth management and professional services firm offering discretionary portfolio management, advisory, and fund services to HNW individuals, families and intermediaries. Comparable across the discretionary, advisory and intermediary-channel pillars.
- Interactive Brokers: Global execution-only broker providing trading in global equities, CFDs and bonds. Comparable in the execution-only / custody / arranging pillar of Enigma's offering, though at far greater scale and lower cost.
- Quilter: UK wealth manager with discretionary, advised and platform propositions serving HNW clients and professional intermediaries. Comparable in combining discretionary management, intermediary platform distribution and fund solutions.
Regional players
- ADIB (Abu Dhabi Islamic Bank) – Private Banking: Middle East Islamic private bank offering Sharia-compliant discretionary and advisory wealth management. Comparable in Sharia-compliant product specialism and HNW focus, but serving a different primary geography from Enigma.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Enigma Strategy social profiles
Digital presenceEnigma Strategy compliance and trust
Trust signalCompliance2 records
Enigma Strategy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Enigma Strategy leadership team
Management profileNumber of profiles
Enigma Strategy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Enigma Strategy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Enigma Strategy
What does Enigma Strategy do?
Enigma Strategy provides discretionary, advisory, and execution-only investment management and stockbroking services across multiple asset classes for high-net-worth individuals, certified sophisticated investors, and professional/institutional clients. Core service lines include bespoke discretionary portfolio management, dedicated investment advisory, execution/custody/arranging across global equities, bonds, and CFDs, and fund solutions spanning UCITS, ETFs, REITs, ESG, and Sharia-compliant funds.
Is Enigma Strategy a public or private company?
Enigma Strategy is a private company. It is classified as unknown and is currently operating.
When was Enigma Strategy founded?
Enigma Strategy was founded in 2018. It employs 1 to 10 people.
Where is Enigma Strategy based?
Enigma Strategy is headquartered in London, United Kingdom, in the Europe region.
How does Enigma Strategy make money?
Five revenue lines are on record. Discretionary Investment Management Fees are the primary driver. The others are investment Advisory Fees, execution, Custody and Arranging Fees, fund Management Services and performance Fees.
Who are Enigma Strategy's main competitors?
Direct peers on record are Killik & Co, JM Finn, Gatehouse Bank and Carter Lemon Camerons (Kestrel Investment Partners). Broad incumbents are Brooks Macdonald, Rathbones Group, Evelyn Partners, Interactive Brokers and Quilter. ADIB (Abu Dhabi Islamic Bank) – Private Banking is listed as a regional player.
Does Enigma Strategy have an API?
No public API is recorded for Enigma Strategy.
What industry is Enigma Strategy in?
Enigma Strategy's product category is Wealth Management / Discretionary Investment Management. Its primary akta.pro industry code is FSAAACAL, Specialized/Niche-Vertical RIAs (e.g., Medical, Tech, Executives, Athletes). Its NAICS code is 523940 and its SIC code is 6282.