What spreadbagelry.com does

Spread Bagelry is a privately held fast-casual restaurant chain headquartered in Philadelphia's Rittenhouse neighborhood, operating 17 company-owned retail locations across Pennsylvania, New Jersey, South Carolina, and Georgia as of 2026. The company produces Montreal-style bagels through a traditional process — naturally leavened dough that is hand-shaped, boiled in honey-sweetened water, and baked in a wood-fired brick oven using malt sourced from local Pennsylvania farmers. Beyond bagels, the menu includes house-made spreads (scallion, nova salmon, pistachio honey, plant-based, among others), breakfast sandwiches such as The Standard (eggs, smoked bacon, Cooper Sharp), signature sandwiches like The Cure and The Philly Special, and a full espresso/beverage program. The company also offers gluten-friendly bagels through a partnership with Original Sunshine and a dedicated catering service for events of 15 or more attendees.

The business model is anchored in direct-to-consumer retail sales through company-owned brick-and-mortar storefronts, supplemented by a proprietary online ordering platform (order.spreadbagelry.com) for pickup, a dedicated catering portal (catering.spreadbagelry.com) for corporate and event clients, and the Spreadhead Rewards loyalty program. All locations are company-operated — there is no franchise model — and the brand is supported by organic social media (Instagram, Facebook, TikTok), earned media coverage, and a charitable partnership with the Eagles Autism Foundation. Primary customer segments are individual breakfast/brunch consumers, corporate and event catering clients, and dietary-restricted consumers seeking gluten-free or plant-based options.

Under CEO Tom Selementi (appointed July 2025), Spread Bagelry has initiated a $15M capital raise to finance a new centralized production facility in Philadelphia and to support a stated goal of doubling its store count by 2028. Strategic geographic expansion is actively underway, with a flagship Buckhead location opened in Atlanta in April 2026 and additional metro Atlanta stores announced. The company was incorporated as Spread Bagelry LLC in Pennsylvania and operates with 101-250 employees; no institutional investor composition, cap table, or revenue figures are publicly disclosed.

Name

spreadbagelry.com

Legal name

Spread Bagelry LLC

Website

https://spreadbagelry.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

101–250 employees

Short description

Spread Bagelry is a Philadelphia-based fast-casual restaurant chain operating 17 company-owned locations across four states, serving hand-rolled, wood-fired Montreal-style bagels, house-made spreads, and breakfast sandwiches to individual consumers, corporate catering clients, and dietary-restricted customers under its Spreadhead Rewards loyalty program.

Ownership category

akta.pro rank

Product category

Fast Casual Bagel Restaurant

NAICS

Baked Goods Retailers (445291), Retail Bakeries (311811)

SIC

Bakery Products (2050)

akta.pro primary industry

Drop-Off Catering & Boxed Meals (HSACAGAB)

Keywords

• Fast casual dining
• Wood fired bagels
• Montreal style bagels
• Breakfast sandwiches
• Event catering services

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Offices18 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Retail Storefront Sales: Spread Bagelry generates the majority of its revenue through walk-in retail sales at its 17 physical store locations across Pennsylvania, New Jersey, South Carolina, and Georgia. Customers order made-to-order bagel sandwiches, individual bagels, spreads, and beverages directly at the counter.
2. Online Ordering: Customers can place orders online through order.spreadbagelry.com for pickup at any location, providing an additional ordering channel that drives incremental revenue and operational efficiency.
3. Catering Services: Spread Bagelry offers full-service catering for corporate events, weddings, birthday parties, and holiday gatherings, featuring curated menu options including the Breakfast Sandwich Spread, Avocado Toast Spread, and Deluxe Spread. Orders are placed through catering.spreadbagelry.com and require 15+ attendees.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Spread Bagelry is a fast-casual bagel restaurant chain that produces and sells hand-rolled, wood-fired Montreal-style bagels, artisan breakfast and signature sandwiches, house-made spreads, and beverages across 17 company-owned retail locations in Pennsylvania, New Jersey, South Carolina, and Georgia. The company complements in-store retail with an online ordering platform for pickup and a dedicated catering service for corporate events, weddings, and group gatherings. A gluten-free bagel option is offered through a sourcing partnership with Original Sunshine.

Product overview

Spread Bagelry operates as a fast-casual restaurant chain offering hand-rolled, wood-fired bagels and artisan sandwiches across 17 locations in Pennsylvania, New Jersey, South Carolina, and Georgia. Their core product is Montreal-style wood-fired bagels, complemented by signature spreads, breakfast classics, and signature sandwiches. The company also provides catering services for events of 15+ attendees and operates a loyalty program called Spreadhead Rewards. A gluten-free bagel option is available through a partnership with Original Sunshine.

Differentiator

Problem solved

Functional benefit

Products and services

• Wood-Fired Bagels Hand-rolled bagels boiled in honey-sweetened water and baked in a wood-fired brick oven, sold individually or by the dozen. Varieties include Plain, Everything, Sesame, Poppy, Onion, Whole Wheat, Salted Egg, Egg Everything, Whole Wheat Everything, Blueberry, Cinnamon Raisin, and Rosemary Olive Oil. Available to walk-in, online-order, and catering customers at all Spread Bagelry locations.
• Gluten-Friendly Bagels Gluten-free bagels sourced from Original Sunshine and crafted in a dedicated gluten-free facility free of cross-contamination. Available in Plain and Everything varieties at Spread Bagelry locations for consumers with gluten intolerance or celiac concerns.
• Signature Spreads House-made spreads including Veggie, Scallion, Nova Salmon, Jalapeno, Pistachio Honey, Plant-based, Whitefish Salad, Tuna Salad, Chicken Salad, Smashed Avocado, Butter, and Peanut Butter, sold at retail for use on bagels and in catering menus.
• Breakfast and Signature Sandwiches Made-to-order sandwiches on Spread Bagelry's wood-fired bagels, including breakfast classics (The Standard, Pork Roll Egg & Cheese, Brisket Egg & Cheese, Pastrami Egg & Cheese, Sausage Egg & Cheese, Egg & Cheese) and signature sandwiches (The Cure, Nova Classic, The BLT, Avocado Toast, The Philly Special, The Chicken Club, Pizza Bagels, The Veg). Sold at retail for dine-in and pickup.
• Beverages Beverage program including Fresh Drip Coffee, Red Eye, Cold Brew, Espresso drinks (American, Cappuccino, Latte, Vanilla Bean Latte, Sea Salt Caramel Latte, Dirty Chai Latte), Hot Tea, Hot Chocolate, Chai Latte, plus bottled water, soda, orange juice, lemonade, iced tea, canned cold brew, milk, chocolate milk, apple juice, and Gatorade.
• Catering Service Group catering service for corporate events, weddings, birthday parties, and holiday gatherings of 15 or more attendees. Pre-set menus include the Breakfast Sandwich Spread, Avocado Toast Spread, and Deluxe Spread, featuring wood-fired bagels, meats, cheeses, and house-made spreads, with gluten-free and plant-based options available. Orders are placed through a dedicated catering platform.
• Spreadhead Rewards Program Loyalty program allowing members to earn points on in-store and online purchases, redeem points in a perks marketplace, receive early access to new menu items, exclusive tastings, and VIP events, with 25 bonus points awarded at sign-up.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Four partnerships are on record, tiered minor and core.

• OatlyminorStrategic or Co-development Partner · 23 February 2023Spread Bagelry collaborated with Oatly and Tara Lipinski to debut a vegan cream cheese product in Philadelphia, expanding the brand's plant-based offerings through a co-branded innovation partnership.
• Original SunshinecoreStrategic or Co-development PartnerSpread Bagelry partners with Original Sunshine to provide gluten-friendly bagels at its locations. Original Sunshine crafts gluten-free bagels in a dedicated gluten-free facility that is free of cross-contamination. These bagels are offered as part of the Spread Bagelry menu, though cross-contamination may occur when prepared in the same space as traditional bagels for sandwiches or with spreads.
• Rival Bros CoffeeminorStrategic or Co-development PartnerThe Savannah, Georgia Spread Bagelry location serves Rival Bros coffee, positioning the coffee program as part of the overall customer experience at that location.
• Eagles Autism FoundationminorOthersSpread Bagelry has supported the Eagles Autism Foundation through donations ($19,000 raised), event sponsorships, and retail promotions at specific locations. This is a charitable/community partnership rather than a commercial business relationship.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Black Seed Bagels: New York-based Montreal-style bagel shop explicitly using a hand-rolled, wood-fired process — the closest direct product comp to Spread Bagelry's core process. Comparable in size, positioning, and craft-focused differentiation.
• Manhattan Bagel: East Coast bagel chain with a comparable menu and store format. A relevant comp for regional bagel-chain unit economics, format, and competitive dynamics in the Northeast.
• Bruegger's Bagels: Bagel-focused chain with a New England heritage comparable to Spread Bagelry's regional positioning. Operates company-owned and franchised units across multiple states, providing a relevant comp for multi-state rollouts and unit economics.
• Noah's NY Bagels: West Coast bagel chain with similar New York-style positioning and a comparable breakfast-and-spread menu. A directly comparable regional-to-multi-regional bagel operator with similar store footprint scale.
• Einstein Bros Bagels: Largest U.S. bagel chain with national footprint. Directly competes in the bagel-focused fast-casual category with similar product mix (bagels, spreads, breakfast sandwiches). The relevant scale and franchise benchmark for Spread Bagelry's expansion ambitions.
• Tatte Bakery & Café: Premium bakery-café with strong Boston-to-DC regional presence and an artisan, design-forward brand identity. Comparable in menu breadth (pastries, sandwiches, coffee), premium positioning, and multi-store regional strategy.

Broad incumbents

• Panera Bread: National bakery-café leader with a broad menu including bagels, soups, and sandwiches. Operates at vastly greater scale with strong digital and loyalty infrastructure. The primary incumbent against which Spread Bagelry's premium positioning must defend.
• Jersey Mike's Subs: Sub-sandwich franchise explicitly cited by Spread Bagelry's CEO as the growth model template. Operates at 2,000+ unit scale with rapid unit growth — the operating and franchise playbook Spread Bagelry aims to emulate.
• Au Bon Pain: Bakery-café operator with comparable grab-and-go breakfast format, catering program, and urban storefront footprint. Provides a relevant comp for catering revenue mix and bakery-led menu architecture.
• First Watch Restaurant Group: Daytime café chain focused on breakfast, brunch, and lunch with a national multi-state footprint. A relevant comp for unit economics, daytime-only operating hours, and multi-state expansion in the breakfast daypart Spread Bagelry targets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SpreadBagelry
• Instagraminstagram.com/spreadbagelry
• TikToktiktok.com/@spreadbagelry
• Xx.com/spreadbagelry
• LinkedInlinkedin.com/company/spread-bagelry

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about spreadbagelry.com