What Craft Cannery does

Craft Cannery is a privately held contract food manufacturer headquartered at 7100 Appletree Avenue in Bergen, New York (Genesee County). The facility operates as a co-packer and private-label producer specializing in sauces, dressings, marinades, oils, teas, soups, meat sauces, and meal-in-jar products, with batch capabilities ranging from 40-gallon kettles for trial runs up to 2,000 gallons per day on a fully-automated 18–24 bottle-per-minute canning line, plus a 16–128oz pouch filler and food-service packaging (gallon jugs and 5-gallon pails). The company targets three primary customer segments: food entrepreneurs seeking to commercialize family recipes, local restaurants and regional brands needing flexible capacity or retail extensions, and mid-size established brands requiring volume production — and operates a Pilot Program that walks clients from prototype development through regulatory filing, labeling, and retail introduction.

The company holds USDA Organic, SQF/GFSI, FDA, OK Kosher, Non-GMO Project Verified, USDA (meat), and NY State Department of Agriculture certifications. It was originally Permac; in April 2020, Paul Guglielmo — founder of the Guglielmo's sauce brand (15+ SKUs in 500+ stores including Wegmans, Tops, and Whole Foods) — acquired the facility and rebranded it. Under his ownership the team grew from 3 to ~14 and production quadrupled by 2023. Revenue comes from three streams: contract-manufacturing fees on third-party production runs, private-label and co-packing services, and the Craft Cannery Brands division (Guglielmo's, SLOW., and SALSAcuse) distributed through regional grocery, specialty retailers, and farmer's markets across the Rochester/Syracuse/Northeast US footprint. Pricing is quote-based with no minimum batch size on small runs. The company is entirely founder- and management-owned; its only external capital is a $500,000 Grow-NY competition prize won in November 2022.

Name

Craft Cannery

Legal name

Craft Cannery

Website

https://www.craftcannery.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Craft Cannery is a New York-based contract food manufacturer that co-packs sauces, dressings, marinades, and related products for food entrepreneurs, restaurants, and mid-size brands, while also distributing its own SLOW., Guglielmo's, and SALSAcuse brands across Northeast US retailers.

Ownership category

akta.pro rank

Headquarters

HQ city

Bergen

HQ country

Norway

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Contract Manufacturing / Co-Packing: Fee-for-service manufacturing for third-party food brands requiring production capacity for sauces, dressings, marinades and other products. Customers pay for production runs based on volume and specifications.
2. Private Label Production: Craft Cannery Brands division creates and distributes company-owned brands including Guglielmo's sauces, SLOW. sauces, and SalsaCuse through retail channels.
3. Pilot Program Services: Assists food entrepreneurs in bringing recipes from home kitchen to store shelf, including regulatory paperwork, labeling, and market introduction services.

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels10 records

Core offering

Craft Cannery is a contract food manufacturer producing sauces, dressings, marinades, oils, teas, soups, meat sauces, and meal-in-jar products from a USDA Organic, SQF-certified facility in Bergen, New York. The company runs kettles from 40 gallons (small batch, no minimums) up to 2,000 gallons per day on an automated bottling line, alongside a pouch filling system, providing co-packing, private labeling, and a pilot program that takes customer recipes from prototype through regulatory filing and retail introduction. In parallel, it sells its own proprietary brands — SLOW. sauces, Guglielmo's marinara line, and SALSAcuse salsa — through regional grocery retailers.

Product overview

Craft Cannery operates as a contract manufacturing company specializing in sauces, dressings, oils, marinades, teas, soups, meat sauces, and meal-in-jar products. The company offers a vertically integrated portfolio combining its core contract manufacturing services with proprietary brand products. Its proprietary brands include SLOW. Sauces (marinara, BBQ, steak sauce, ROC Style meat sauce), Guglielmo's Sauce (15+ marinara varieties based on founder's family recipe), and SALSAcuse (salsa from Syracuse). Services include mid-size and small-batch production with kettles from 40 gallons to 2,000 gallons per day capability, pilot program support for product development, and private labeling/co-packing. The facility is positioned for both small specialty food innovators and established brands requiring volume production.

Differentiator

Problem solved

Functional benefit

Brands

• SLOW. Marinara, BBQ, Steak Sauce, and ROC Style Meat Sauce. The brand tagline is 'We cook it SLOW so you can eat it FAST.' Available at Rochester area specialty retailers.
• Guglielmo's
• SALSAcuse

Products and services

• Contract Manufacturing Services Fee-for-service contract manufacturing for sauces, dressings, marinades, oils, teas, soups, meat sauces, and meal-in-jar products. Production runs on 40-gallon kettles (small batch, no minimums) up to 2,000 gallons per day on the mid-size bottling line, with automated bottling (18-24 bottles/min) and pouch filling (16-128oz) capabilities. Targeted at food entrepreneurs, local restaurants, and regional/mid-size food brands needing flexible production capacity.
• Private Labeling & Co-Packing Private labeling and co-packing service that uses ready-to-go in-house sauce formulas, custom-developed formulas, or the client's own recipe to bring finished, retail-ready products to market under the client's brand. Includes formula development and product commercialization support.
• Pilot Program End-to-end product development service for food entrepreneurs: takes a recipe from home kitchen through prototype creation, regulatory filing, labeling guidance, and introduction to local restaurants and retailers, including connection to regional grocery buyers. Intended for founders commercializing a sauce, dressing, or related product.
• SLOW. Sauces Craft Cannery proprietary brand of marinara, BBQ sauce, steak sauce, and ROC Style meat sauce. Sold at Rochester-area specialty retailers under the Craft Cannery Brands division.
• Guglielmo's Sauce Craft Cannery's flagship consumer sauce brand featuring 15+ marinara varieties (Rosa, Spicy Chunky Veggie, Sunday Sauce, Pumpkin, Tomato Basil, Butternut Squash, Rustic, Pizza Sauce, plus seasonal/annual collaborations with other Rochester businesses). Based on founder Paul Guglielmo's family recipe. Sold at Rochester-area retailers including Wegmans.
• SALSAcuse Craft Cannery proprietary salsa brand from Syracuse, NY, featuring Sweet and Med/Hot salsa varieties based on Primo and Mary's recipe. Available at Syracuse and select Rochester-area retailers including Wegmans stores in the 315 area code.

Quantifiable outcome

• Production quadrupled from 2020 to 2023 under current ownership
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Eric Mozdy (Mentor)coreStrategic or Co-development Partner · 1 January 2022Eric Mozdy, who works for Corning, served as Craft Cannery's mentor during the 10-week Grow-NY acceleration phase, providing pitch training and guidance that contributed to the company's $500,000 competition win.
• Local Suppliers NetworkcoreStrategic or Co-development PartnerCraft Cannery maintains partnerships with local suppliers including Wixson-Honey (Dundee, NY), Big Apple Deli (Rochester, NY), Kaplan Container (Rochester, NY), Niagara Label (Akron, NY), Pittsford Dairy (Pittsford, NY), C&M Forwarding (N. Chili, NY), Palmer's (Henrietta, NY), A&G Meats (Rochester, NY), B. Giambrone (Henrietta, NY), All Seasonings (Oneida, NY), Sweetener's Plus (Lakeville, NY), and Fleischmann's Vinegar (North Rose, NY). These partnerships ensure best ingredients at competitive prices.
• Zweigle'sminorStrategic or Co-development PartnerCharity event collaboration at Holy Childhood 'Wine at Center Ice' featuring meatballs and sauce pairing with Zweigle's hot dogs.
• Herkimer College / FuzeHubminorGTM or Marketing PartnerCraft Cannery participated in FuzeHub Vitality in the Valley Food & Ag Conference held at Herkimer College for regional food and agriculture business networking and exposure.

Scale indicators7 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Co-Pak: Co-Pak is a contract manufacturer/co-packer of liquid food and beverage products including sauces, dressings, and marinades. It directly overlaps with Craft Cannery's core co-packing services for small and mid-size food brands.
• Hearthside Food Solutions: Hearthside Food Solutions is one of the largest contract food manufacturers in North America, producing sauces, dressings, and packaged foods for CPG brands. Comparable to Craft Cannery in co-packing services, though operating at materially larger scale.
• Bay Valley Foods: Bay Valley Foods is a contract manufacturer of sauces, dressings, soups, and beverages serving retail and foodservice customers. Comparable in product mix and contract-manufacturing business model to Craft Cannery.
• Concord Foods: Concord Foods is a contract manufacturer of sauces, condiments, marinades, and batter/coating systems serving retail and foodservice customers. Directly comparable in product mix and co-packing model to Craft Cannery.

Broad incumbents

• TreeHouse Foods: TreeHouse Foods is a large private-label food manufacturer offering sauces, dressings, and other shelf-stable categories at scale. As a broad incumbent, it competes for the same private-label and co-manufacturing work but at materially larger volumes than Craft Cannery.
• B&G Foods: B&G Foods is a diversified packaged food CPG company owning brands including Green Giant, Crisco, and various pantry/sauce brands. Operates as a broad incumbent CPG brand acquirer that competes in the same end categories Craft Cannery produces for clients.
• Ken's Foods: Ken's Foods is a privately held manufacturer of salad dressings, marinades, and sauces sold under Ken's Steak House and other labels. Comparable in core product focus (dressings, marinades, sauces) but at significantly larger national scale.
• Sauer Brands: Sauer Brands owns condiment and sauce brands including Duke's Mayonnaise, Stubb's BBQ, and Rao's. Overlaps with Craft Cannery's sauce manufacturing capabilities but operates at much larger scale as a brand owner.
• Lancaster Colony: Lancaster Colony is a manufacturer and marketer of specialty foods including Marzetti dressings, sauces, and frozen breads. Overlaps with Craft Cannery's sauce/dressing production capabilities but operates as a brand owner at national scale.
• Hain Celestial: Hain Celestial is a large organic and natural food manufacturer with a portfolio of sauces, dressings, and pantry items. Overlaps with Craft Cannery's organic, kosher, and non-GMO positioning but operates as a brand owner across many categories.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/craftcannery
• Facebookfacebook.com/Craft-Cannery-105064031533271
• Instagraminstagram.com/craftcannery
• LinkedInlinkedin.com/company/permac-enterprises

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Craft Cannery