What Procolored does

Procolored, founded in 2018 by CEO KK, is a privately held manufacturer of desktop and mid-format digital printing systems for on-demand product customization. Headquartered in City of Industry, California since a 2022 US expansion, with original R&D and operations rooted in Shenzhen, China, the company designs and sells Direct-to-Film (DTF), UV DTF, UV flatbed, and Direct-to-Garment (DTG) printers ranging from the F8 at $1,499 to the VF13 Pro UV DTF at $6,399. Technical differentiation centers on its patented Siphon White Ink Circulation System, which is claimed to deliver a 10+ year service life versus ~1.5 years for conventional systems, G7-certified color accuracy on the K13 Lite, and the proprietary Procolored Studio Lite RIP software. Product breadth has extended in 2026 with the X one, a desktop hybrid platform combining laser engraving, laser cutting, and full-color UV printing, launched on Kickstarter on May 20, 2026.

The company serves hobbyists, home-based side hustles, and small print shops across 140+ countries, supported by a 30,000+ cumulative customer base and 50,000+ user community, with named users including Alyssa Boan (Indiana), Lexi-Lium Design (New York), Ash Wood Shop, Busy Bee Shop, and others. Go-to-market is direct-to-consumer through procolored.com (US, UK/EU, and Francophone storefronts), complemented by Amazon, two physical showrooms (California and Texas), an Affiliate program, and trade-show/event activations such as FESPA Textile 2026 in Barcelona and Electric Forest 2026 in Michigan. Revenue is generated primarily from hardware sales (with promotional bundles up to $3,599-$6,599), recurring consumables (DTF ink, powder, PET film, parts), and add-on finishing equipment (ovens, powder shakers, auto heat presses). Pricing is one-time purchase with optional lease-to-own ($499-$549 per month) and Klarna installment financing.

Procolored reports 300+ authorized patents, 45% of personnel in R&D, and 50+ service centers globally, and disclosed that monthly sales exceeded $1M for the first time at the end of 2023. The company remains privately held with no disclosed institutional funding or acquisition activity, operating as an independent founder-led business. Recent capital activity is limited to a roughly $871,476 Kickstarter campaign tied to the X one launch in May 2026.

Name

Procolored

Legal name

Procolored Technology Inc.

Website

https://procolored.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

51–100 employees

Short description

Procolored manufactures and sells desktop DTF, UV DTF, UV flatbed, DTG printers, and supporting consumables, targeting hobbyists, home-based side hustles, and small print shops across more than 140 countries.

Ownership category

akta.pro rank

Product category

Desktop Digital Printing Equipment

NAICS

Packaging and Labeling Services (56191)

SIC

Coating, Engraving & Allied Services (3470)

akta.pro primary industry

Custom Printing & Decoration Services (Screen Print, Embroidery, Laser) (BPAFAMAL)

Keywords

• DTF printers
• UV flatbed printers
• Direct-to-garment printing
• Custom apparel equipment
• Desktop fabrication systems

Headquarters

HQ city

California

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. DTF, UV DTF, UV, and DTG Printer Hardware Sales: Procolored generates the majority of its revenue from selling printing hardware. The product lineup spans entry-level DTF printers (F8 at $1,499, K13 Lite at $1,999) through professional-grade multi-head systems (F13 Pro Panda at $5,199, VF13 Pro at $6,399). Bundle options combining printers with ovens, heat presses, and consumables are a key revenue driver. The company also offers lease-to-own programs and accepts financing through Klarna.
2. Consumables (DTF Ink, Powder, Film, Parts & Accessories): Recurring revenue from consumables including DTF ink (250ml and 500ml bottles), adhesive powder (500g), PET roll film (A3 and A4 widths), printer spare parts (print heads, ink pumps, ink carriages, motherboards), and nozzle protection fluid. Ink and powder are shipped separately as special cargo. The company offers loyalty program points on consumable purchases.
3. Equipment and Finishing Tools: Revenue from complementary equipment including the Smokeless Oven, Panda Oven, Powder Shaker/Dryer, H15 Auto Heat Press, and printer brackets. These are sold as add-ons to the core printer purchase, often bundled into 'Complete Bundle' and 'Ultimate Bundle' SKUs.
4. Extended Warranty and Service Programs: The company offers extended warranty services and remote expert services for ongoing support beyond the standard 12-month warranty period.

Pricing tiers

Go-to-market motion4 records

Distribution channels7 records

Marketing channels12 records

Core offering

Procolored designs, manufactures, and sells desktop and professional-grade DTF (Direct-to-Film), UV DTF, UV flatbed, and DTG printers for on-demand customization of apparel, accessories, and hard goods. The line spans entry-level hobbyist models (F8 at $1,499) through professional multi-head systems (F13 Pro Panda at $5,199, VF13 Pro at $6,399) and includes the X one hybrid laser+UV desktop fabrication platform. The company also sells complementary finishing equipment (ovens, heat presses, powder shakers), recurring consumables (DTF ink, adhesive powder, PET roll film), proprietary printhead technology, and Procolored Studio Lite RIP software, sold direct-to-consumer via its own storefronts with financing options.

Product overview

Procolored is a printing technology brand offering a comprehensive portfolio of desktop and professional-grade printers for product customization. The product lineup includes DTF (Direct-to-Film) printers (K13 Lite, K13, F8, F13, F13 Pro, P13), UV DTF printers (VF13 Pro), UV flatbed printers (V4, V6, V11, V11 Pro), DTG printers (T8, T11 Pro), and the X one desktop hybrid system combining laser engraving, cutting, and UV printing. Supporting equipment includes smokeless ovens, heat presses, and powder shakers. Consumables include specialized DTF inks, powders, and transfer films. The ecosystem is unified by Procolored's proprietary software including Procolored Studio Lite for color management and the patented Siphon White Ink Circulation System for consistent print quality. Products target home-based entrepreneurs, small businesses, and creative makers for print-on-demand customization of apparel, accessories, and hard goods.

Differentiator

Problem solved

Functional benefit

Brands

• X one: Desktop fabrication platform integrating laser engraving, laser cutting, and full-color UV printing in a single workflow
• ColorChannels
• Print Side Hustle

Products and services

• Procolored K13 Lite DTF Printer Entry-level direct-to-film printer featuring the LH-500 printhead, 13" A3 print width, 12.5 min/A4 print speed, G7-certified color accuracy, white ink circulation, customizable theme screen, and beginner-friendly LiteHead technology for reduced maintenance and extended warranty. Priced at $1,999. Targets hobbyists, side hustlers, and small businesses starting custom T-shirt production on cotton, polyester, denim, and other apparel.
• Procolored K13 DTF Printer Direct-to-film printer with LH-600 printhead designed for small business T-shirt printing, producing clear and vibrant patterns while maintaining fabric comfort.
• Procolored F8 DTF Printer Compact 8.2" A4 format DTF printer with L800 printhead, 7 min/A4 print speed, priced at $1,499. Suitable for small-batch production and unique clothing items for online stores; often bought by hobbyists and entry-level side hustlers.
• Procolored F13 Panda DTF Printer 13" A3 format DTF printer with L1800 printhead, producing high-quality T-shirts with soft fabric comfort and vibrant prints. Priced at $2,999 standalone and bundled with an oven.
• Procolored F13 Pro Panda DTF Printer High-performance 13" A3 DTF printer with dual XP600 printheads, 4.5 min/A4 print speed (supporting 450+ prints per week), and the Procolored Siphon White Ink Circulation System for enhanced self-priming and equipment lifespan. Priced at $5,199; targets professional and high-volume print shops.
• Procolored P13 DTF Printer Home-friendly 13" A3 DTF printer with XP600 printhead, 7 min/A4 print speed, designed for versatile applications with user-friendly operation for home studios and small workspaces. Priced at $4,299.
• Procolored VF13 Pro UV DTF Printer 13" A3+ UV DTF printer with dual XP600 printheads, 2-in-1 functionality for creating stickers and decorative prints on various hard surfaces (glass, ceramic, acrylic, metal). Priced at $6,399.
• Procolored V4 UV Flatbed Printer Compact UV printer with 4.7" A5 format and L800 printhead, designed for printing on phone cases, keychains, mugs, and other small 3D items. Priced at $2,299.
• Procolored V6 UV Flatbed Printer 6.7" A4 format UV printer with L800 printhead, suitable for small to medium-sized substrate printing on wood, plastic, metal, glass, and acrylic. Priced at $3,599.
• Procolored V11 Pro UV Flatbed Printer 11.4" A3 format UV printer with dual TX800 printheads for higher throughput and quality on solid substrates. Priced at $5,999.
• Procolored T8 DTG (Direct-to-Garment) Printer 8.2" A4 format direct-to-garment printer with L800 printhead for printing directly onto cotton and blended garments without transfer film.
• Procolored T11 Pro DTG (Direct-to-Garment) Printer 11.8" A3 format direct-to-garment printer with dual TX800 printheads for high-quality, high-throughput fabric printing.
• Procolored X one Desktop Hybrid Fabrication System Desktop fabrication platform integrating laser engraving, laser cutting, and full-color UV printing into a single workflow with the XH-6 printhead. Targets creator-fabricators and prosumer makers producing engraved-and-printed custom goods.
• DTF Smokeless Oven (Curing Equipment) Premium curing oven with smoke-free operation, designed to reduce air pollution and odors compared with traditional DTF printing ovens. Used to cure DTF powder on printed film before transfer.
• DTF Standard Oven (Curing Equipment) Standard curing oven for DTF printer film baking and curing. Sold alongside printers as part of bundle SKUs.
• H15 Auto Heat Press Automated heat press machine for transferring DTF prints onto fabrics with consistent pressure and temperature.
• Powder Shaker/Dryer All-in-one machine for shaking and drying adhesive powder on DTF prints immediately after printing, before curing and transfer.
• DTF Ink (Recurring Consumable) Specialized CMYK and white ink for Direct-to-Film printing, available in 250ml and 500ml bottles; shipped as special cargo and supported by the loyalty program.
• DTF Adhesive Powder (Recurring Consumable) Hot-melt adhesive powder applied to DTF prints after printing to enable fabric transfer; available in 500g packages and shipped as special cargo.
• DTF Roll Film (Recurring Consumable) PET transfer film for Direct-to-Film printing, available in A3 (13") and A4 (8.2") roll widths.
• Procolored Studio Lite RIP Software Proprietary RIP software that automatically detects image formats, distinguishes RGB and CMYK color modes, and matches preset color curves for accurate color reproduction. Available for Windows and macOS. Designed for beginners to achieve professional color-accurate prints.

Quantifiable outcome

• F13 Pro with dual XP600 prints at 4.5 min/A4 speed, supporting 450+ prints per week for growing businesses
• +3 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Six partnerships are on record, tiered minor.

• Electric Forest FestivalminorGTM or Marketing PartnerProcolored brought its Forest Print Club interactive experience to Electric Forest 2026 in Rothbury, Michigan (June 25-28, 2026), where festival attendees could create custom prints, artwork, and personalized items using live DTF and UV DTF printing technology. The activation featured three areas: DIY Print Bar, Create Lounge, and UV DTF experience. The event showcased Procolored's compact printing systems as on-demand customization capabilities for events, creators, small businesses, and design-driven communities.
• FESPA (Global Print Expo)minorGTM or Marketing PartnerProcolored showcased its desktop production systems at FESPA Textile 2026 in Barcelona, demonstrating compact DTF, UV DTF, and all-in-one production tools for the digital textile printing and on-demand customization market. The event ran alongside FESPA Global Print Expo 2026, positioning Procolored's microfactory ecosystem as practical tools for scaling on-demand customization revenue.
• KickstarterminorGTM or Marketing PartnerKickstarter crowdfunding platform used for the launch of the X one desktop hybrid fabrication system on May 20, 2026, offering exclusive early-backer pricing and community validation for the new product category.
• DHL Express / FedExminorOthersDefault shipment method is air freight via DHL Express or FedEx Express for global delivery. Products are shipped from the nearest warehouse based on order address and real-time conditions. Ink and powder are shipped separately as special cargo.
• KlarnaminorOthersKlarna provides flexible financing options for Procolored customers to support their business needs, allowing installment payments for printer purchases.
• SeelminorOthersSeel provides Worry-Free Purchase protection, offering 100% coverage against shipping mishaps for Procolored customers.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Roland DGA: Roland DGA manufactures UV flatbed printers, print-and-cut systems, and DTF solutions for the custom printing and signage market. Its UV printer lineup (VersaUV series) directly competes with Procolored's V4, V6, V11, and V11 Pro UV printers in the desktop UV decoration segment.
• Aeoon Technologies: Aeoon Technologies is an Austrian manufacturer specializing in industrial direct-to-garment printers (aeoon Compact, Industrial series) for high-volume apparel decoration. While Aeoon targets higher-volume production than Procolored, both compete in the DTG/DTF custom apparel printing market with overlapping customer segments in print shops and custom merchandise businesses.
• Mimaki Engineering: Mimaki is a Japanese manufacturer of digital printing equipment including DTF printers (TxF series), UV flatbed printers (UJF series), and textile printing systems. Its DTF and UV product families directly compete with Procolored's F-series DTF and V-series UV printer lineups across small business and prosumer segments.
• DTG Digital: DTG Digital (a division of Diversified Nano Imaging) manufactures the M-Series direct-to-garment printers for small to mid-volume custom apparel production. Its M2 and M6 DTG systems directly compete with Procolored's T8 and T11 Pro DTG printers in the on-demand apparel printing market.
• Mutoh Industries: Mutoh manufactures wide-format inkjet printers including UV-LED flatbed systems (ValueJet and VerteLith series) targeting small businesses and print service providers. Its UV flatbed and DTF product lines overlap with Procolored's V-series UV printers and F-series DTF printers in the small-format professional printing market.
• Kornit Digital: Kornit Digital is a leading manufacturer of direct-to-garment (DTG) and DTF printing systems for apparel decoration, with industrial and mid-volume product lines (Atlas, Velocity, Atlas MAX Plus). It directly competes with Procolored's DTG and DTF product families in the on-demand custom apparel market, though Kornit primarily serves higher-volume industrial customers while Procolored targets prosumer/SMB segments.

Emerging players

• Glowforge: Glowforge manufactures desktop laser cutting and engraving systems (Plus, Pro) targeting makers, creators, and small businesses. It serves as the most relevant comparable for Procolored's X one hybrid laser+UV platform, though Glowforge focuses on laser-only while Procolored's X one combines laser with full-color UV printing in a single workflow.

Broad incumbents

• Epson: Epson is a global printing equipment incumbent offering the SureColor F2100 DTG printer and a broad portfolio of professional inkjet printers. While its product lines span consumer, office, and industrial printing, its SureColor DTG series directly overlaps with Procolored's T8 and T11 Pro DTG printers in the custom apparel decoration market.
• Brother Industries: Brother is a diversified printing and imaging equipment manufacturer offering the GT-3 series direct-to-garment printers targeting small businesses and custom apparel shops. While Brother's broader business spans office and industrial printing, its GT-3 DTG line directly competes with Procolored's T-series DTG printers in the SMB custom apparel segment.
• Anajet (Ricoh): Anajet, now part of Ricoh, manufactures direct-to-garment printers (FP-125, FP-500 series) for the custom apparel market. As part of Ricoh's broader industrial printing portfolio, Anajet's DTG systems compete with Procolored's T-series DTG printers while benefiting from Ricoh's global service infrastructure and enterprise sales capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/procolored
• Facebookfacebook.com/Procolored
• Xx.com/Procoloredprint
• LinkedInlinkedin.com/company/procolored-printer

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Procolored