Greencajt festival

What Greencajt festival does

Greencajt festival is an annual three-day sustainability, economy, and innovation conference operated by the Croatian private limited company FHR d.o.o. (headquartered at Nova Ves 45/1, Zagreb) and held at the HNK 2 (Croatian National Theatre) venue in Zagreb. The 2026 edition is scheduled for June 1-3, with 70 international speakers delivering keynotes, panel discussions, and networking sessions across the program. The event positions itself as a regional forum for dialogue on sustainability framed as a driver of long-term business competitiveness, drawing a hybrid audience of corporate executives, government and EU officials, NGOs, tourism boards, and food-industry representatives from the Adria-Balkan region and beyond.

The core product is the festival experience itself, distributed exclusively through the dedicated website (greencajt.hr), where Regular tickets (400 EUR) and Student tickets (500 EUR) are sold — the 2025 edition was sold out across both categories. Underlying 'technology' in the conventional sense is not applicable: the offering is a live, in-person event with a structured program, speaker profiles, a photo gallery, testimonials, and press inquiry services, all bundled rather than sold as separate modules. There is no proprietary software, app, API, SDK, or AI/ML capability associated with the operating entity.

The business model rests on two revenue streams: ticket sales to individual attendees and corporate sponsorships. Sponsorship is the larger and more strategically important stream, with a 2026 roster that includes Mastercard, Henkel Adria, PBZ, HPB, OTP Bank, HEP, Atlantic Grupa, HBOR, VELUX, Dukat, Podravka, BYD Europe, ENNA Next, and Croatia Airlines as core or minor GTM partners, alongside institutional partners such as the City of Zagreb, the European Commission, the Danish Embassy, the Croatian Chamber of Economy (HGK), three national ministries, and five regional tourist boards. Marketing is conducted through Facebook, Instagram, email newsletters, and earned media (press inquiries), and the operating entity remains privately held with no disclosed parent company, venture funding, or M&A activity.

Name

Greencajt festival

Legal name

FHR d.o.o.

Website

https://greencajt.hr

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Greencajt festival is an annual three-day sustainability, economy, and innovation conference held in Zagreb, Croatia, organized by FHR d.o.o. It features 70 international speakers and serves corporate executives, government and EU officials, NGOs, and industry leaders from the Adria-Balkan region.

Ownership category

akta.pro rank

Product category

Sustainability conferences and business events

NAICS

Convention and Trade Show Organizers (56192)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYTHAHAJAH

Environment, Climate & Sustainability Congresses

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Association, Government & Academic Congresses

SECONDARYTHAHAJAI

Agriculture, Food & Nutrition Congresses

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Association, Government & Academic Congresses

Keywords

• Sustainability conferences
• Business events
• Corporate networking forums
• Keynote speaker events
• Environmental innovation festivals

Headquarters

HQ city

Zagreb

HQ country

Croatia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Ticket Sales: Primary revenue stream from selling tickets to the 3-day festival. Regular tickets priced at 400 EUR and student tickets at 500 EUR. The event was sold out for 2025.
2. Corporate Sponsorships: The festival partners with numerous corporations across banking, energy, food, tourism, and technology sectors. Sponsors include major Croatian and international companies such as Mastercard, Henkel, PBZ, HPB, OTP Bank, HEP, and others.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Greencajt festival is a three-day annual sustainability, economy, and innovation conference held in Zagreb, Croatia, bringing together 70 international speakers with business professionals, corporate leaders, government officials, NGOs, and sector practitioners. The offering comprises keynote speeches, panel discussions, networking breaks, and an expo zone, complemented by paid ticket sales (Regular 400 EUR and Student 500 EUR categories) and corporate sponsorship packages.

Product overview

Greencajt Festival is a single unified product — an annual three-day sustainability conference held at HNK 2, Zagreb (June 1-3, 2026). The offering consists of the core festival event itself, complemented by ticket sales (Regular and Student tiers), a structured programme of keynotes and panels, individual speaker profile pages, a photo gallery documenting past events, a testimonials section, press inquiry services, and a sponsors/partners showcase. The festival brings together 70+ international speakers from America, Europe, and the region to discuss sustainability, economy, and innovation topics. All components are bundled within the festival experience rather than sold as separate modules.

Differentiator

Problem solved

Functional benefit

Products and services

• Greencajt Festival (3-day sustainability conference) Three-day annual sustainability, economy, and innovation conference held in Zagreb, Croatia, featuring 70 international speakers delivering keynotes, panel discussions, networking breaks, and an expo zone for business professionals, corporate leaders, government officials, and NGO representatives.
• Festival Tickets Paid admission to the Greencajt Festival, available in Regular (400 EUR) and Student (500 EUR) categories, with corporate/B2B options requiring an R1 invoice.
• Corporate Sponsorship Packages Sponsorship opportunities for corporations and institutions across banking, energy, FMCG, food, tourism, and technology sectors, providing brand exposure, speaking opportunities, and access to festival attendees.

Quantifiable outcome

• Festival has sold out all ticket categories

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

22 partnerships are on record, tiered core and minor.

• MastercardcoreGTM or Marketing Partner · 1 January 2026Payment technology partner for the festival, providing payment solutions for ticket sales and transactions at the event venue.
• Henkel AdriacoreGTM or Marketing Partner · 1 January 2026Corporate sponsor representing Henkel's Adriatic operations, supporting the festival as a sustainability-focused business event.
• PBZ (Privredna banka Zagreb)coreGTM or Marketing Partner · 1 January 2026One of Croatia's largest banks, serving as a corporate partner for the festival's sustainability and business programming.
• HPB (Hrvatska poštanska banka)coreGTM or Marketing Partner · 1 January 2026Croatian Postal Bank, participating as a corporate partner supporting the festival.
• OTP BankcoreGTM or Marketing Partner · 1 January 2026Hungarian banking group with Croatian operations, supporting the festival as a sustainability-focused financial sector partner.
• HEP (Hrvatska elektroprivreda)coreGTM or Marketing Partner · 1 January 2026Croatian national electricity company, participating as an energy sector partner for sustainability discussions.
• Atlantic GrupacoreGTM or Marketing Partner · 1 January 2026Major Croatian FMCG company, providing speakers and corporate support for the festival.
• City of ZagrebcoreStrategic or Co-development Partner · 1 January 2026City government of Zagreb as a key institutional partner and host city for the festival.
• European CommissioncoreStrategic or Co-development Partner · 1 January 2026EU institutional partner providing support and representation at the festival.
• Danish EmbassycoreStrategic or Co-development Partner · 1 January 2026Embassy of Denmark as a diplomatic partner supporting the festival.
• Croatian Chamber of Economy (HGK)coreStrategic or Co-development Partner · 1 January 2026National chamber of commerce providing institutional support and speaker participation.
• HBOR (Hrvatska banka za obnovu i razvitak)coreGTM or Marketing Partner · 1 January 2026Croatian development bank participating as a financial sector partner.
• VELUXminorGTM or Marketing Partner · 1 January 2026Building materials company, Managing Director VELUX Slovenia & Croatia participates as a speaker.
• DukatminorGTM or Marketing Partner · 1 January 2026Dairy company, Director of Corporate Social Responsibility participates as a speaker.
• PodravkaminorGTM or Marketing Partner · 1 January 2026Major Croatian food company, serving as a food industry partner.
• BYD EuropeminorGTM or Marketing Partner · 1 January 2026Electric vehicle manufacturer, Deputy Country Manager participates as a speaker.
• FSC (Forest Stewardship Council)minorStrategic or Co-development Partner · 1 January 2026International forest certification organization, Regional Representative for Adria-Balkan Region participates as a speaker.
• Zagreb HoldingminorStrategic or Co-development Partner · 1 January 2026City-owned utility company, serving as a local government partner.
• ENNA NextminorGTM or Marketing Partner · 1 January 2026Energy company, Board Member participates as a speaker.
• Croatia AirlinesminorGTM or Marketing Partner · 1 January 2026National airline, serving as a transportation partner for the event.
• Tourist Boards (Zagreb, Istria, Split-Dalmatia, Šibenik-Knin, Međimurje)minorStrategic or Co-development Partner · 1 January 2026Various Croatian regional tourist boards participating as tourism industry partners.
• Ministry of Environmental Protection, Ministry of Agriculture, Ministry of Tourism and SportscoreStrategic or Co-development Partner · 1 January 2026Government ministries providing patronage and institutional support for the festival.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Market position

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights2 records

Customer concentration

• Facebookfacebook.com/greencajtfestival
• Instagraminstagram.com/greencajt_festival
• LinkedInlinkedin.com/company/greencajt-festival

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greencajt festival