Atlanta Medical Association

What Atlanta Medical Association does

Atlanta Medical Association, Inc. (ATLMed) is a private, nonprofit professional medical association founded in 1890 and headquartered in Atlanta, Georgia. It is described as the largest local medical association chapter in the Southeast and operates as a membership organization serving physicians — primarily underrepresented minorities, particularly Black and African American physicians — across the Greater Atlanta and Southeast region. Its programs span the membership program, the Heritage Fund Endowment & Scholarship Program (which has stated a $1 billion, 10-year fundraising goal), the Grand Rounds Series, the Sickle Cell Education Initiative (co-hosted with MTS Sickle Cell Foundation and sponsored by Pfizer), the Medical School Mentorship Program, the 'Ask a Black Doctor' community service, the We C.A.R.E. Community Health Fair, General Body Meetings, and annual galas including the Heritage Fund Scholarship & Awards Gala and the All-White Casino Royale Gala.

The organization's core products are its community, mentorship pipeline, and event portfolio rather than any software platform; the input explicitly states there are no proprietary technology products or platforms. Underlying infrastructure is limited to a WordPress-based website (atlmed.org), an embedded Elfsight Instagram feed, and event ticketing via Zeffy, with no APIs, SDKs, mobile apps, or data products. The Heritage Fund scholarship workflow is operated through a third-party scheduling widget and email contact at National Financial Group, with Reuben Lewis IV (President, National Financial Group) as the principal contact for contributions.

ATLMed's revenue mechanics rest on three streams: recurring annual physician membership dues (pricing not publicly disclosed, marketed as 'an investment'), one-time event revenue from ticket sales, vendor fees, and corporate sponsorships (e.g., a $250 non-medical vendor fee at the We C.A.R.E. Health Fair, plus sponsorship from Kaiser Permanente, Emory, Wellstar, CHOA, Pfizer, Morehouse School of Medicine, Grady, Piedmont, Northside, and financial firms including Northwestern Mutual, Prudential, First Citizens Bank, and Doc2Doc Lending), and tax-deductible donations to the Heritage Fund Endowment. Customer segments are defined by persona (minority physicians as the primary segment; medical and pre-medical students as a pipeline; the broader Atlanta community and patients as a secondary beneficiary) and by geography (Greater Atlanta / Southeast). Go-to-market is community-led, relying on the partner ecosystem of 31+ organizations and event-driven member acquisition rather than paid acquisition.

Name

Atlanta Medical Association

Legal name

Atlanta Medical Association, Inc.

Website

https://atlmed.org

Company type

Private

Founded year

1890

Operating status

Operating

Headcount range

11–50 employees

Short description

The Atlanta Medical Association (ATLMed) is a nonprofit professional medical association founded in 1890 that serves underrepresented minority physicians in the Greater Atlanta and Southeast region through membership, mentorship, educational events, and the Heritage Fund scholarship endowment.

Ownership category

akta.pro rank

Product category

Professional Medical Association

NAICS

Voluntary Health Organizations (813212)

SIC

Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Public Health & Health Equity Organizations (BPAGACAL)

akta.pro secondary industries

Patient Advocacy, Navigation & Access to Care (BPAGACAH), Community Health, Prevention & Health Education (BPAGACAC), Healthcare Clinical Professions (CME/CE for Nurses, Allied Health, Pharmacy) (EDAAALAC)

Keywords

• Physician membership association
• Medical education programs
• Health equity advocacy
• Medical student scholarships
• Community health initiatives

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Annual membership dues from physicians. Membership is described as 'an investment' in the association and its mission. No specific fee amounts are publicly disclosed on the website.
2. Event Revenue: Ticket sales, sponsorships, and vendor fees from events such as the Heritage Fund Scholarship & Awards Gala, All-White Casino Royale Gala, Corporate Golf Clinic & Networking Event, We C.A.R.E. Community Golf Tournament, and health fairs.
3. Donations & Contributions: Tax-deductible donations supporting the Heritage Fund Endowment and Scholarship Fund, which funds scholarships for underrepresented medical students, community health initiatives, and equity-driven research.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

The Atlanta Medical Association (ATLMed) is a nonprofit professional medical association founded in 1890 that provides paid physician memberships, continuing medical education (Grand Rounds Series, Sickle Cell Education Initiative), medical student mentorship and scholarships (Heritage Fund Endowment), community health programming (Ask a Black Doctor, We C.A.R.E. Health Fairs), and advocacy for health equity targeting the Greater Atlanta and Southeast physician community, with a particular focus on underrepresented minority physicians and patients.

Product overview

Atlanta Medical Association (ATLMed) is a professional medical association offering a membership program along with educational initiatives including the Grand Rounds Series and Sickle Cell Education Initiative. The organization operates community-focused programs such as the Heritage Fund Endowment & Scholarship Program (aiming to raise $1 billion over 10 years), the Ask a Black Doctor community service, and Medical School Mentorship Program. ATLMed also organizes regular General Body Meetings for networking, community health fairs (We C.A.R.E.), and annual galas including the Heritage Fund Scholarship & Awards Gala.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• The Heritage Fund aims to raise $1 billion over 10 years to support underrepresented medical students and equity-driven research.
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

23 partnerships are on record, tiered core and minor.

• Kaiser PermanentecoreStrategic or Co-development PartnerKaiser Permanente is listed as a partner organization supporting the Atlanta Medical Association's mission. As a major integrated healthcare delivery system, Kaiser Permanente collaborates with ATLMed on community health initiatives and health equity programs in the Atlanta area.
• Emory HealthcarecoreStrategic or Co-development PartnerEmory Healthcare is listed as a partner, reflecting a collaborative relationship between one of Atlanta's leading academic health systems and ATLMed for education, research, and community health programs.
• Wellstar Health SystemcoreStrategic or Co-development PartnerWellstar Health System is listed as a partner. ATLMed has engaged in advocacy and community response related to Wellstar's hospital closures (Atlanta Medical Center), demonstrating an active and sometimes contentious collaborative relationship focused on community healthcare access.
• Children's Healthcare of Atlanta (CHOA)coreStrategic or Co-development PartnerChildren's Healthcare of Atlanta is listed as a partner organization supporting ATLMed's mission through collaborative community health initiatives serving pediatric populations in the Atlanta region.
• Morehouse School of MedicinecoreStrategic or Co-development PartnerMorehouse School of Medicine is a key academic partner. ATLMed hosts Grand Rounds Series events at Morehouse School of Medicine's facilities and collaborates on mentorship programs, medical student scholarships, and health equity research.
• Grady Health SystemcoreStrategic or Co-development PartnerGrady Health System is listed as a partner, collaborating with ATLMed on community health programs and serving as a key healthcare institution in Atlanta's safety-net care ecosystem.
• Piedmont HealthcarecoreStrategic or Co-development PartnerPiedmont Healthcare is listed as a partner, working with ATLMed on community health initiatives and health equity programs across the Atlanta metropolitan area.
• Northside HospitalcoreStrategic or Co-development PartnerNorthside Hospital is listed as a partner, collaborating with ATLMed on healthcare delivery and community health initiatives in the Atlanta region.
• PfizercoreGTM or Marketing PartnerPfizer is listed as a partner and is a sponsor of the Sickle Cell Education Initiative. Pfizer supports educational programs and initiatives focused on sickle cell disease awareness and treatment, aligning with ATLMed's health equity mission.
• MTS Sickle Cell FoundationcoreStrategic or Co-development PartnerMTS Sickle Cell Foundation is a supporting organization of the Sickle Cell Education Initiative co-hosted by ATLMed. Dr. Vivien Sheehan serves as Chief Medical Officer of MTS Sickle Cell Foundation and is a featured expert in the initiative.
• Randomize NowcoreGTM or Marketing PartnerRandomize Now is the presenting sponsor of the Grand Rounds Series: Bridging Care & Innovation, partnering with ATLMed to host educational events featuring clinical research leaders and healthcare innovation discussions.
• Next ICR FoundationminorStrategic or Co-development PartnerNext ICR Foundation is listed as a supporting organization of the Sickle Cell Education Initiative, contributing research expertise and educational resources to the program.
• City of HopeminorGTM or Marketing PartnerCity of Hope sponsored the January General Body Meeting on prostate cancer biomarkers, with Dr. Bamidele A. Adesunloye serving as the featured speaker and Chief of Medical Oncology at City of Hope.
• AcclinateminorGTM or Marketing PartnerAcclinate is a sponsor of the Grand Rounds Series educational event, supporting clinical research education and provider development initiatives.
• PI&MeminorGTM or Marketing PartnerPI&Me is listed as a collaborator on the Grand Rounds Series, supporting clinical research education and healthcare provider engagement.
• Randomize NowcoreGTM or Marketing PartnerRandomize Now is the presenting sponsor of the Grand Rounds Series, partnering with ATLMed to present clinical research content and innovation discussions for healthcare providers.
• Atlanta Fibroid CenterminorStrategic or Co-development PartnerAtlanta Fibroid Center is listed as a partner and is represented by Dr. John Lipman, who has provided a testimonial about ATLMed membership benefits.
• Alliant Health SolutionsminorStrategic or Co-development PartnerAlliant Health Solutions is listed as a partner organization, contributing to community health improvement initiatives in collaboration with ATLMed.
• Medical Association of AtlantaminorStrategic or Co-development PartnerThe Medical Association of Atlanta is listed as a partner organization, collaborating with ATLMed on physician advocacy and community health initiatives.
• Fulton-DeKalb Hospital AuthorityminorStrategic or Co-development PartnerThe Fulton-DeKalb Hospital Authority is listed as a partner, supporting community health and hospital-based care initiatives in the Atlanta region.
• Georgia-PacificminorGTM or Marketing PartnerGeorgia-Pacific is listed as a partner organization, supporting the Atlanta medical community through corporate sponsorship of health initiatives.
• RYSE CenterminorStrategic or Co-development PartnerRYSE Center is listed as a partner, contributing to community health and youth-focused health equity initiatives in the Atlanta area.
• Clinical Research AtlantaminorStrategic or Co-development PartnerClinical Research Atlanta is listed as a partner, supporting clinical research and trial activities in collaboration with ATLMed's educational programs.

Scale indicators5 records

Recent moves6 records

Expansion highlights3 records

Others

• Robert Wood Johnson Foundation: A major national philanthropy focused on health and health equity, including funding pipeline programs for underrepresented physicians and community health. Comparable in equity-driven health mission and likely donor/funding overlap, but operates as a grantmaker rather than a member-driven association.
• Morehouse School of Medicine: A historically Black medical school in Atlanta focused on training underrepresented minority physicians and advancing health equity. Comparable in mission and a core ATLMed partner; overlaps in the medical-education and pipeline space but operates as an academic institution rather than a membership association.

Direct peers

• National Medical Association: The largest national organization representing African American physicians and their patients. Directly comparable as a professional medical association focused on minority physician advancement, health equity advocacy, and community health, but operating at national scale rather than a single metro chapter.
• National Hispanic Medical Association: National nonprofit representing Hispanic physicians and committed to improving health equity for Hispanic communities. Comparable in minority-physician advocacy, mentorship, and community health focus, though serving a different demographic.
• Old Dominion Medical Society: One of the oldest African American medical societies in the U.S., serving physicians and patients in Virginia. Closely comparable in mission (minority physician advocacy, equity, mentorship) and chapter-based operating model, though smaller and regionally distinct.
• Charles R. Drew Medical Society: Long-standing African American medical society providing physician networking, education, and community health advocacy. Comparable in serving underrepresented minority physicians through mentorship and community programs in a defined regional market.
• Medical Association of Georgia: The statewide professional medical society for Georgia physicians. Directly comparable as a membership-based physician advocacy and education organization operating in the same state as ATLMed, though without the explicit minority-physician equity focus.

Broad incumbents

• American Medical Association: The largest U.S. professional association for physicians, providing membership, advocacy, education (CME), and thought leadership. Comparable in mission and core services (membership, CME, advocacy) but broader in scope and not focused specifically on minority physician communities.
• American Academy of Family Physicians: Large national specialty society providing physician membership, CME, advocacy, and practice support. Comparable in core services (membership, education, advocacy, events) but focused on a specialty rather than minority physician equity.

Emerging players

• Association of Black Cardiologists: A nonprofit professional society focused on cardiovascular disease in Black communities, providing physician education, advocacy, and community programs. Comparable in combining physician membership with community health equity initiatives, though narrower in clinical scope.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/atlantamedicalassociation
• LinkedInlinkedin.com/company/atlanta-medical-association

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atlanta Medical Association