Night Time Industries Association

Name

Night Time Industries Association

Legal name

Night Time Industries Association

Website

https://ntia.co.uk

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Trade Association / Industry Advocacy

NAICS

Business Associations (813910), Convention and Trade Show Organizers (561920)

SIC

Services-Membership Organizations (8600), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)

akta.pro secondary industries

Nightlife Venue Groups & Operators (Multi-Location) (MPAGAIAL), Nightclub & Small Live Venue Operations (Clubs, Bars with Stages) (MPAGALAF), Nightlife Events & Club Tickets (THAJAFAK)

Keywords

• Night-time economy advocacy
• Trade association services
• Industry research reports
• Venue safety accreditation
• Nightlife policy lobbying

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Fees: NTIA generates revenue through annual membership fees from venues, clubs, bars, event organizers, promoters, and related businesses across the UK night-time economy.
2. Donations: As a not-for-profit organization, NTIA accepts donations from individuals and businesses to support its advocacy work, policy campaigns, and representation on behalf of the night-time industry.
3. Event Sponsorships: NTIA offers sponsorship opportunities for its flagship events including the NTE Summit, Ambassadors of the Night Awards, monthly round-up webinars, and various industry initiatives. Sponsorship packages range from individual award sponsorship (£1,500) to headline summit sponsorship (£40,000).
4. Program and Campaign Sponsorships: Sponsorships for specific programs including Night Safe Champion training (£5,000-£30,000), Safeguarding Nightlife Roadshow (£12,000 per region), Purple Guide development (£15,000), and Greener Night Time Economy program (£40,000 annually).

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels10 records

Core offering

Night Time Industries Association (NTIA) is a UK not-for-profit trade association that represents and supports bars, clubs, music venues, and nightlife businesses through advocacy, policy lobbying, industry research, training, accreditation, and events. Its core offerings centre on annual membership, parliamentary engagement via the Night-Time Economy APPG, commissioned research reports, training programmes (Night Safe Champion, Safeguarding Nightlife Roadshow), accreditation schemes (Night Safe Spaces, Listen for Life, Greener Night Time Economy), and flagship events (NTE Summit, Ambassadors of the Night Awards). The association generates revenue through membership fees, donations, and tiered event and programme sponsorships.

Product overview

The Night Time Industries Association (NTIA) is a trade association, not a traditional product company. Its offerings consist of advocacy services, industry events, research publications, training programmes, and accreditation schemes that support the UK's night-time economy. Core services include the annual Night Time Economy Summit, Ambassadors of the Night Awards, monthly NTE Round-up webinars, the Night Safe Champion training programme, Listen for Life hearing conservation campaign, quarterly Night Time Economy Market Monitor reports, UK Electronic Music Industry Reports, the Business Directory, Safeguarding Nightlife Roadshow, NTIA Purple Guide, Greener Night Time Economy Programme, Emergency Support Service, and NTE Forum/ClubWatch community engagement platform. These services are provided to members and supporters to advocate for policy reform, provide industry support, and promote safety and sustainability across nightlife venues.

Differentiator

Problem solved

Functional benefit

Products and services

• NTIA Membership Program

Quantifiable outcome

• 28.9% decline in late-night venues since March 2020 documented through NTIA research
• +6 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

22 partnerships are on record, tiered core and minor.

• Vibrant NightscoreStrategic or Co-development PartnerOfficial Production Partner of NTIA, capturing and producing nightlife content in realtime. Provides video production, social media content, and multimedia coverage of industry events.
• HE.SHE.THEYminorGTM or Marketing PartnerDiversity and inclusion advocacy organization partnering with NTIA on industry initiatives.
• International Nightlife AssociationcoreStrategic or Co-development PartnerGlobal counterpart organization representing night-time industries internationally. Cross-territory collaboration on policy and best practices.
• National Promoter SocietycoreStrategic or Co-development PartnerTrade body representing UK promoters, working with NTIA on industry advocacy and standards.
• Safeguarding NightlifecoreStrategic or Co-development PartnerJoint development of Night Safe Champion program providing safeguarding training and accreditation for venue welfare engagement officers.
• CGA by NIQcoreStrategic or Co-development PartnerPartnership on Night Time Economy Market Monitor - quarterly research tracking venue closures, market trends, and consumer behavior in UK night-time economy.
• Adam Smith InstitutecoreStrategic or Co-development PartnerThink tank collaboration on NTIA Consumer Survey providing political polling and economic research on nightlife support and cost-of-living impacts.
• Institute of LicensingminorStrategic or Co-development PartnerProfessional body for licensing practitioners, collaborating on licensing reform advocacy.
• UK Door Security Association (UKDSA)coreStrategic or Co-development PartnerDedicated section of NTIA website for UKDSA, representing door supervisors and security professionals in night-time venues.
• StonewallminorGTM or Marketing PartnerLGBTQ+ equality organization, collaborating on inclusive venue initiatives.
• Ask for ClivecoreGTM or Marketing PartnerEquality charity partnership on Pub Pride campaign championing LGBTQ+ inclusivity in hospitality venues. Launched Pub Pride 2025 initiative.
• SpecsaversminorGTM or Marketing PartnerPartner in Listen for Life hearing conservation campaign, providing hearing testing and protection services.
• HELAminorGTM or Marketing PartnerHealth and safety training partner for Listen for Life hearing conservation charter, providing certified education for high-noise environments.
• Carbon Literacy ProjectminorGTM or Marketing PartnerSustainability partner for Greener Night Time Economy program, providing carbon literacy training.
• Audience StrategiescoreStrategic or Co-development PartnerResearch partner compiling UK Electronic Music Reports and market analysis for NTIA.
• TicketmasterminorGTM or Marketing PartnerMajor ticketing platform member and supporter of NTIA advocacy initiatives.
• SkiddleminorGTM or Marketing PartnerEvent discovery and ticketing platform, advocate and supporter of NTIA initiatives.
• NDMLminorGTM or Marketing PartnerSpecialist insurer for nightclubs and bars, supporting NTIA and providing insurance expertise.
• DefectedminorGTM or Marketing PartnerElectronic music record label and events company, supporter and advocate.
• DJ MonitorminorGTM or Marketing PartnerMusic tracking and analytics provider for electronic music sector.
• GigpigminorGTM or Marketing PartnerNight-time economy platform, featured supporter and partner.
• McCann LondoncoreStrategic or Co-development PartnerCreative agency that developed 'The Last Night Out' campaign highlighting nightclub closure crisis. Campaign created pro bono with world-class nightclub poster design.

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Music Venue Trust: UK charity that supports grassroots music venues — a core NTIA member segment. Closely aligned on venue closure advocacy, planning/heritage protection, and policy reform for live music venues, often working in tandem with NTIA.
• UKHospitality: The primary UK trade body for the broader hospitality sector (pubs, restaurants, hotels). Directly comparable as a membership association representing many of the same operator segments NTIA covers, with overlapping advocacy priorities on VAT, business rates, and licensing.
• Association of Independent Festivals (AIF): UK trade association for independent music festivals. Comparable as a small, member-funded industry body focused on licensing, safety, and sustainability — closely aligned with NTIA's festival and events promoter constituency.
• UK Music: UK trade body representing the broader music industry. Comparable as a membership-led advocacy organisation with similar APPG-style political engagement and industry research products, covering overlapping constituencies including venues and promoters.
• British Beer and Pub Association (BBPA): UK trade association representing brewers and pub operators. Comparable as a sectoral membership body with parallel advocacy functions, government engagement, and policy research targeting similar late-night and hospitality operators.
• National Promoter Society: UK trade body for live event promoters. Listed as a strategic partner of NTIA; comparable as a small sectoral trade association working on the same advocacy, standards, and regulatory issues for an overlapping constituency.
• British Institute of Innkeeping (BII): Professional body for licensed pub and bar operators in the UK. Comparable as a membership and training organisation offering accreditation and standards programmes — a model parallel to NTIA's Night Safe Champion training and Night Safe Spaces accreditation.
• International Nightlife Association: Global counterpart organisation representing nightlife industries internationally. Already an NTIA partner; directly comparable in mission and constituency, differing primarily by geographic scope rather than activity.

Broad incumbents

• Live Nation Entertainment: Global live entertainment conglomerate operating festivals, venues, and ticketing. Comparable only as a major industry stakeholder and potential sponsor/supporter, but not a trade association — included for benchmarking on the scale of NTIA's member-supporter ecosystem.

Emerging players

• Society of Independent Brewers (SIBA): UK trade association for independent breweries. Comparable in operating model (small membership trade body, advocacy-led, regional structure) and adjacent in constituency (supplies UK nightlife venues and shares regulatory concerns on duty and licensing).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ntiaofficial
• YouTubeyoutube.com/@NTIA_Official
• Facebookfacebook.com/wearethentia
• LinkedInlinkedin.com/company/night-time-industries-association
• Instagraminstagram.com/ntiaofficial
• TikToktiktok.com/@ntiaofficial?lang=en-GB

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Night Time Industries Association