Hackney Brewery
Hackney Brewery is a London-based independent craft brewery, founded in 2011, producing pale ales, IPAs, sours and lagers sold through a London taproom and regional retail and on-premise wholesale channels, targeting craft beer enthusiasts with distinctive Pete Fowler-designed branding.
- Company typePrivate
- Founded2011
- HeadquartersNyack, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Hackney Brewery does
Hackney Brewery is a privately held, London-based craft brewery founded in 2011 and positioned as one of the capital's original wave of modern craft brewers. It produces a compact four-SKU portfolio covering the principal craft beer styles: a 4.5% pale ale (KAPOW!), a 5.5% IPA (Boogie Van), a 4.0% peach and basil sour (Millions of Peaches), and a 4.5% LDN-style lager. Products are sold direct-to-consumer via a London taproom presence and through regional retail and on-premise wholesale channels; the company also runs an owned web property at hackneybrewery.co.uk and an email newsletter for consumer marketing. The brand's visual identity is a core differentiator, developed in partnership with illustrator Pete Fowler (known for Super Furry Animals artwork and Monsterism Island), whose character-driven label designs are used across the lineup.
The business makes money through unit sales of beer across on-trade and off-trade channels at undisclosed pricing. The target customer is the London-based craft beer enthusiast seeking distinctive flavours and brand storytelling rather than mainstream lager buyers. There is no evidence of headcount, pricing, awards detail, certifications, M&A, funding rounds, or disclosed revenue; the company appears to operate as an independent, founder-led regional craft brewery without institutional investors or parent-company backing. Distribution is restricted to the United Kingdom and there are no signals of geographic or product-line expansion in the available material.
Hackney Brewery firmographics
Firmographics- Name
- Hackney Brewery
- Legal name
- Hackney Brewery
- Website
- https://hackneybrewery.co.uk
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hackney Brewery is a London-based independent craft brewery, founded in 2011, producing pale ales, IPAs, sours and lagers sold through a London taproom and regional retail and on-premise wholesale channels, targeting craft beer enthusiasts with distinctive Pete Fowler-designed branding.
- Ownership category
- akta.pro rank
Hackney Brewery industry classification
Industry- Product category
- Craft Brewery
- NAICS
- Breweries (31212)
- SIC
- Malt Beverages (2082)
- akta.pro primary industry
- Microbreweries & Craft Breweries (THAFALAC)
- akta.pro secondary industries
- Beer Brewing & Craft Brewing (AFAFAAAA), Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
Keywords
Where Hackney Brewery is headquartered
LocationHeadquarters
- HQ city
- Nyack
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Hackney Brewery business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Craft Beer Sales: Hackney Brewery generates revenue through the sale of craft beer products including their flagship beers such as KAPOW! Pale Ale, Boogie Van IPA, Millions of Peaches Sour, and LDN Lager. Revenue is generated through direct consumer sales at their location and potentially through wholesale distribution to retailers.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Hackney Brewery product offering
Product offeringCore offering
Hackney Brewery is a London-based craft brewery that produces and sells a portfolio of alcoholic beverages, including a flagship pale ale (KAPOW!), an IPA (BOOGIE VAN), a peach and basil sour (MILLIONS OF PEACHES), and an LDN-style lager (LAGER). The brewery distributes its products through direct taproom sales and retail/on-premise wholesale channels in the London area, with a visual identity built around its collaboration with artist Pete Fowler.
Product overview
Hackney Brewery is a London-based craft beer company founded in 2011, producing a portfolio of alcoholic beverages including pale ales, IPAs, sours, and lagers. Their core products include KAPOW! (a 4.5% pale ale), BOOGIE VAN (a 5.5% IPA), MILLIONS OF PEACHES (a 4.0% peach and basil sour), and LAGER (a 4.5% LDN-style lager). The brewery has partnered with artist Pete Fowler for distinctive character-driven beer label designs.
Differentiator
Problem solved
Functional benefit
Products and services
- KAPOW! Pale Ale at 4.5% ABV, brewed with Ekuanot, Chinook, and Amarillo hops, featuring a bold citrusy profile; targeted at craft beer consumers in the London market.
- BOOGIE VAN IPA at 5.5% ABV, packed with Mosaic, Chinook, and Ekuanot hops, characterized by tropical and resinous hop character; for craft beer drinkers seeking bold hop-forward IPAs.
- MILLIONS OF PEACHES Peach & Basil Sour at 4.0% ABV, made with real peaches and basil, described as sharp, peachy and refreshing; for consumers seeking flavored sour beers.
- LAGER (LDN Style) LDN Style lager at 4.5% ABV, brewed with influence from different brewing methods to create something unique to London, described as crisp, clean and modern; for consumers seeking a modern craft lager.
Companies that use Hackney Brewery
Customer profileSegments1 record
Ideal customer profiles1 record
Hackney Brewery technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Hackney Brewery partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Pete FowlercorePete Fowler is a renowned artist and illustrator celebrated for his bold, imaginative style and the creation of the whimsical world of Monsterism Island. His partnership with Hackney Brewery has brought his signature surreal and playful aesthetic into the craft beer scene. Since joining forces, he has designed a distinctive series of character-driven beer labels and promotional materials, helping to shape and elevate the brewery's visual identity. His vibrant characters and dynamic color palettes bring a unique storytelling element to the brand, setting Hackney Brewery apart both on the shelf and in taprooms.
Scale indicators2 records
Recent moves4 records
Expansion highlights4 records
Hackney Brewery competitors and assessment
Company assessmentDirect peers
- The Kernel Brewery: Independent London craft brewery operating from Bermondsey with direct-to-consumer taproom and wholesale distribution. Closely matches Hackney's independent, London-anchored craft brewery profile.
- Beavertown Brewery: London-based craft brewery known for bold branding and core pale ales/IPAs. Directly comparable as a London craft producer competing for the same on-premise and retail customers with similar style-diverse portfolios.
- Pressure Drop Brewing: London craft brewery producing a range of pale ales, IPAs, and sours. Directly comparable in geography, scale, and product mix including sour offerings.
- Camden Town Brewery: London craft brewery producing pale ales, lagers, and IPAs with strong brand identity and London-wide distribution. Same core market, product mix, and craft positioning as Hackney Brewery.
- Moor Beer: Independent London-based brewery producing traditional and modern styles with on-premise presence. Comparable as an established independent London craft competitor.
- Five Points Brewing: East London craft brewery with taproom and London-wide distribution. Comparable in independent ownership, craft positioning, and dual DTC/wholesale GTM.
- Brew By Numbers: London-based craft brewery known for experimental IPAs and pale ales. Similar independent craft scale and London-focused distribution.
- Two Tribes Brewing: North West London craft brewery with taproom, brewing diverse styles including lagers and sours. Comparable in independent ownership, London geography, and DTC capability.
- Anspach & Hobday: London craft brewery with taproom and on-premise presence. Comparable in independent London craft positioning and direct-to-consumer plus wholesale model.
Broad incumbents
- Diageo: Global beverage alcohol major with broad UK beer and cider portfolio including London-focused brands. Comparable as a much larger incumbent in the same London beer market but operating at very different scale and with a wide portfolio rather than craft specialization.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
Hackney Brewery social profiles
Digital presenceHackney Brewery financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hackney Brewery leadership team
Management profileNumber of profiles
Hackney Brewery funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hackney Brewery M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hackney Brewery
What does Hackney Brewery do?
Hackney Brewery is a London-based craft brewery that produces and sells a portfolio of alcoholic beverages, including a flagship pale ale (KAPOW!), an IPA (BOOGIE VAN), a peach and basil sour (MILLIONS OF PEACHES), and an LDN-style lager (LAGER). The brewery distributes its products through direct taproom sales and retail/on-premise wholesale channels in the London area, with a visual identity built around its collaboration with artist Pete Fowler.
Is Hackney Brewery a public or private company?
Hackney Brewery is a private company. It is classified as unknown and is currently operating.
When was Hackney Brewery founded?
Hackney Brewery was founded in 2011. It employs 1 to 10 people.
Where is Hackney Brewery based?
Hackney Brewery is headquartered in Nyack, United States, in the North America region.
How does Hackney Brewery make money?
One revenue line is on record: craft Beer Sales.
Who are Hackney Brewery's main competitors?
Direct peers on record are The Kernel Brewery, Beavertown Brewery, Pressure Drop Brewing, Camden Town Brewery, Moor Beer, Five Points Brewing, Brew By Numbers, Two Tribes Brewing and Anspach & Hobday. Diageo is listed as a broad incumbent.
Does Hackney Brewery have an API?
No public API is recorded for Hackney Brewery.
What industry is Hackney Brewery in?
Hackney Brewery's product category is Craft Brewery. Its primary akta.pro industry code is THAFALAC, Microbreweries & Craft Breweries, with a secondary code of AFAFAAAA, Beer Brewing & Craft Brewing. Its NAICS code is 31212 and its SIC code is 2082.