What The PR Barn does

The PR Barn is a Manchester-headquartered, founder-owned creative communications consultancy founded by Jack Rigby on 31 January 2024. It delivers an integrated suite of services spanning Consumer PR, Corporate PR, Brand Development, Digital PR, Social Media, Events & Placemaking, Stunts, Influencer Marketing, Stakeholder Engagement, Copywriting, Content Creation, Reputation & Crisis Management, and Data & Insights. There is no proprietary technology platform; delivery rests on human creative expertise, senior-led client engagement, and demonstrated media and influencer relationships built through the founder's 16-year industry tenure at agencies including Brazen PR, BJL/Dentsu, and Carousel PR, plus senior in-house roles at Vita Group and Stockport County FC.

The firm serves a mix of start-ups and established enterprises across property and real estate (Vita Group, uhaus BTR, Peel Retail and Leisure, Trafford Centre), events and ticketing (Skiddle), sports (Stockport County FC), healthcare (Lawton House GP Surgery), telecoms (Slice Mobile), and logistics (DeliveryApp). It operates primarily in North West England with media impact extending to UK national outlets (Daily Mail, BBC News, The Guardian) and, on marquee campaigns, into international reach. Named campaign outcomes include a 3.7 billion reach campaign for Vita Group in 2023 (525 pieces of coverage), 375M reach for the Trafford Centre graphene dress, 80M+ reach for Stockport County's Christmas dinner in a cup activation, and 6M+ social reach for Slice Mobile's Parklife bus activation.

Commercially, The PR Barn is a bootstrapped consultancy with no disclosed external funding, no public revenue figures, and a 1-10 employee footprint. Pricing is opaque but is typically project- or retainer-based for UK boutique PR firms. New business is won via referrals, industry reputation, direct outreach, and demonstrated award credentials (PRCA Dare Award win; three 2026 PR Moment Awards shortlistings). Geographic scope is concentrated in North West England with no claim of a global footprint.

Name

The PR Barn

Legal name

The PR Barn

Website

https://theprbarn.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

The PR Barn is a Manchester-based, founder-owned creative communications consultancy delivering integrated PR, brand development, influencer marketing, events, and content services to start-ups and established enterprises across property, sports, events, healthcare, and consumer sectors primarily in North West England.

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (541820), Public Relations Agencies (54182)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Reputation Management & Online PR (BPAFADAN)

akta.pro secondary industries

Event PR & Communications Support (BPAFADAO), Social Media & Community Management (PR-led) (BPAFADAM)

Keywords

• Public relations services
• Brand communications
• Influencer marketing
• Crisis management
• Brand development

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. PR and Communications Consulting: Professional services consultancy providing strategic communications, PR, brand development, events, social media, and influencer marketing services to businesses across various sectors.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

The PR Barn is a creative communications consultancy delivering strategic public relations, brand communications, influencer marketing, events, social media, and content services to help businesses build visibility, engaged communities, and revenue. It serves clients ranging from start-ups to established brands across sectors including property, FMCG, sports, healthcare, retail, and events. The offering is delivered as an integrated consultancy service rather than a modular software platform.

Product overview

The PR Barn is a creative communications consultancy offering a unified suite of PR and brand services. The core offering spans Consumer PR, Corporate PR, Brand Development, Digital PR, Social Media, Events & Placemaking, Stunts, Influencer Marketing, Stakeholder Engagement, Copywriting, Content Creation, Reputation & Crisis Management, and Data & Insights. These services are delivered as an integrated consultancy offering rather than a modular software platform, with all services working together to build engaged communities of loyal brand advocates for clients ranging from startups to established brands.

Differentiator

Problem solved

Functional benefit

Products and services

• Consumer PR Increasing positive brand and product exposure through owned and earned media channels across platforms from TikTok and Hypebeast to The Times and YouTube, designed to generate leads, build trust, and spark audience conversation for consumer-facing businesses.
• Corporate PR Positioning businesses as leading voices in their industry through owned and earned media, building trust with stakeholders to increase loyalty and add value for corporate clients.
• Brand Development Shaping brand stories aligned with target audiences, defining engagement strategies, and developing brand personality, characteristics, and tone of voice for businesses.
• Digital PR Ensuring brands become leading authorities through digital presence optimisation, increasing domain authority and SEO via strategic online positioning.
• Social Media Building and engaging online communities through audience strategies, channel strategies, paid social, social shopping, user-generated content, influencer connections, and viral campaigns.
• Events + Placemaking Creating and producing online and in-person events including business roundtables, experiential activations, Christmas light switch-ons, and brand activations.
• Stunts Creative PR stunts and brand activations designed to capture attention and generate media coverage, including concepts such as Christmas dinner in a cup and the world's first graphene dress.
• Influencer Marketing Connecting brands with podcasters, TikTokers, YouTubers, and bloggers to maximise influencer value and return on investment through creative engagement strategies.
• Stakeholder Engagement Managing complex issues involving multiple stakeholders including lobbying, planning applications, and public engagement with tailored messaging strategies.
• Copywriting Creating clear communications aligned with brand personality and tone of voice, including web copy, blog content, reports, and brochures.
• Content Creation Producing engaging content including videos, memes, podcasts, and reports that carry key messages and increase brand reach.
• Reputation and Crisis Management Managing crisis situations and shifting reputational issues through carefully crafted messages to reduce business risk and avoid misinformation.
• Data & Insights Leveraging data including NPS scores, customer profiles, sales data, and commissioned research to create headlines, proof points, and brand stories that establish authority.

Quantifiable outcome

• Stockport County fan zone campaign reached 80M+ people with content shared every 13 seconds
• +4 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Ketchum UK: Global communications consultancy with UK operations spanning brand PR, influencer, social, and analytics. Competes for the consumer-brand budgets that The PR Barn targets with its creative-stunt and influencer-led model.
• FleishmanHillard UK: Global network PR agency with significant UK operations covering consumer, corporate, healthcare, and public affairs. Represents the large integrated competitor set that The PR Barn must displace or partner with to access national enterprise retainers.
• Beattie Group: One of the UK's largest independent PR and communications groups with consumer, corporate, healthcare, and public-sector practices. Larger-scale competitor pursuing the same enterprise property, consumer, and healthcare clients The PR Barn serves.
• Hotwire PR: Global PR and communications agency with strong UK presence, B2B and consumer practice groups and influencer marketing capabilities. Competes for integrated briefs where The PR Barn targets enterprises needing PR plus events and influencer support.
• Weber Shandwick: Global PR network with deep UK consumer, healthcare, and corporate practices. Represents the full-service network incumbent set whose scale, procurement relationships, and integrated offerings form the primary competitive ceiling for boutique agencies like The PR Barn.

Direct peers

• Brazen PR: Manchester-based PR and communications agency of comparable size and regional focus. Founder Jack Rigby started his career here in 2009, making it the closest heritage peer for The PR Barn in terms of consumer/property/corporate PR specialism and Manchester HQ presence.
• Clearly PR: UK consumer and lifestyle PR boutique with comparable team size and service mix spanning press, influencer, and events. Competes for similar start-up-to-established-brand consumer PR retainers in the UK mid-market.
• Carousel PR: UK consumer, retail, and property PR agency where founder Jack Rigby spent seven years leading the consumer/retail/property client portfolio. Comparable in scope of services (consumer PR, events, influencer work) and target client verticals including shopping centres and property developers.
• Prohibition PR: UK-based creative PR and social media agency of similar size, focused on consumer, B2B, and event PR. Direct competitor for creative-stunt-led briefs and influencer marketing budgets that The PR Barn targets.
• Cowshed Communications: Small UK consumer and corporate PR boutique with thematic affinity (rural/agricultural naming). Both firms compete for similar mid-market consumer, brand, and events briefs in the UK PR market and operate from comparable scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The PR Barn