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Alamo Beer Company

Full company profile

uuid00eryig

Namestring
Alamo Beer Company
Legal namestring
Alamo Beer Company
Websiteurl
alamobeer.co
Company typeenum
Private
Founded yearint
2014
Descriptiontext

Alamo Beer Company is a privately held craft brewery headquartered in San Antonio, Texas, founded in December 2014. The company brews and sells beer under the ALAMO name — a brand positioning it claims as the only beer to carry that name since the start of Prohibition in 1919 — alongside a broader portfolio that includes the Legendary Texas Trio (Golden Ale, Amber Lager, Hayz Street IPA), the VIVA sub-brand (Amarillo Blonde Ale, Ale Niño), and the Saddle Goose Ranch Water Spiked Seltzer. Production uses traditional craft brewing methods with Texas limestone-filtered water; no proprietary technology, AI/ML capabilities, or platform architecture is disclosed.

The company operates a dual-channel go-to-market model. The first is direct-to-consumer through the Alamo Beer Hall taproom located at 202 Lamar Street, San Antonio, which functions as both a tasting room and an event venue (operating Wed–Sun). The second is off-premise wholesale distribution through local San Antonio retail stores and restaurants, surfaced to consumers via the company's Beer Finder tool on its website. Pricing is not publicly disclosed. Marketing is concentrated in Beer Hall events, organic social media (Facebook referenced on the website), and the Beer Finder locator.

Alamo Beer Company is an active member of the Brewers Association and operates with 11–50 employees. Ownership appears to be independent/founder-led with no disclosed institutional investors, funding rounds, parent company, subsidiaries, or M&A activity. The company's geographic footprint is intentionally narrow — the San Antonio metro — and its competitive positioning rests on local brand heritage, a distinctive Texas-themed identity, and on-premise/community presence rather than scale or technology.

Short descriptiontext

Alamo Beer Company is a privately held San Antonio craft brewery founded in 2014 that brews the only beer bearing the ALAMO name since Prohibition. It sells a portfolio of lagers, ales, an IPA, and a spiked seltzer direct-to-consumer at its Beer Hall taproom and through local retail distribution.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSan Antonio, United States
HQ citystring
San Antonio
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
craft beer brewing, beer distribution, taproom operations, craft brewery products, spiked seltzer production
Industry1 code
1Alcoholic Beverage Tours & On-site Experiences (Brewery/Winery/Distillery)
CodeTHAFALAKPrimaryNo
NAICS code2 codes
  • Breweries312120
  • Beverage Manufacturing3121
SIC code2 codes
  • Malt Beverages2082
  • Beverages2080
Product category
Craft Beer
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Direct Beer Sales
TypeOne Time License
Description

On-premise sales of craft beers directly to consumers at the company's Beer Hall taproom in San Antonio. Consumers purchase drinks to consume on-site during operating hours.

alamobeer.com
2Retail Beer Distribution
TypeOne Time License
Description

Off-premise sales through retail stores and restaurants in the San Antonio market, facilitated by the Beer Finder tool on the company website.

alamobeer.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Supply Chain, Operations, Personnel, Marketing or Sales
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 2 records shown
1VIVA
Description

a brand within the alamo beer company family - produces Amarillo Blonde Ale and Ale Niño

alamobeer.com
+1 more record
Core offering1 text field

Alamo Beer Company is a craft brewery that produces and sells a portfolio of beers and spiked seltzer under the Alamo Beer, VIVA, and SG brand families. Products are sold directly to consumers at the company's Beer Hall taproom in San Antonio and distributed through local retail stores and restaurants. The brewery has operated since December 2014 and holds the distinction of being the only producer of beer bearing the Alamo name since Prohibition.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Alamo Beer Company is a craft brewery operating since December 2014, producing the only beer to bear the Alamo name since Prohibition. The portfolio consists of the core Alamo Beer flagship lager (4.4% ABV, 16 IBU), the Legendary Texas Trio (Golden Ale, Amber Lager, and Hayz Street IPA), plus sub-brands under the VIVA and SG brand families (Amarillo Blonde Ale and Ranch Water Spiked Seltzer). The company also operates a Beer Hall tasting room in San Antonio, TX.

Product and service8 records
1Alamo Beer
CategoryBeer / Lager
Description

The flagship American lager bearing the Alamo name, brewed with Texas limestone-filtered water. 4.4% ABV, 16 IBU. Made with simple, honest ingredients and no fruit or gimmicks. Targeted at adult craft beer consumers in the San Antonio market.

2Golden Ale
CategoryBeer / Ale
Description

American Blonde style ale, 4.7% ABV, part of the Legendary Texas Trio lineup. Targeted at adult craft beer consumers in the San Antonio market.

3Amber Lager
CategoryBeer / Lager
Description

Vienna-Style lager, 5.5% ABV, part of the Legendary Texas Trio lineup. Targeted at adult craft beer consumers in the San Antonio market.

4Hayz Street IPA
CategoryBeer / IPA
Description

Hazy IPA style, 7.0% ABV, part of the Legendary Texas Trio lineup. Targeted at adult craft beer consumers in the San Antonio market seeking hop-forward offerings.

5Amarillo
CategoryBeer / Ale
Description

Blonde Ale sold under the VIVA brand family, 5.2% ABV. Targeted at adult craft beer consumers.

6Ale Niño
CategoryBeer / IPA
Description

Hazy IPA sold under the VIVA brand family, 5.8% ABV. Targeted at adult craft beer consumers.

7Ranch Water Spiked Seltzer
CategorySpiked Seltzer
Description

Spiked Seltzer sold under the SG (Saddle Goose) brand family, 6.9% ABV. Targeted at adult consumers seeking hard seltzer options.

8Beer Hall Taproom
CategoryTaproom / Hospitality Venue
Description

On-premise taproom venue at 202 Lamar Street in San Antonio offering direct sales of Alamo Beer Company products for on-site consumption, plus event hosting for community gatherings. Operating Wed-Thu 3pm-10pm, Fri-Sat 12pm-10pm, Sun 12pm-8pm.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierMinorTypeOthers
Description

Alamo Beer Company is an active member of the Brewers Association (BA), committed to the alcohol self-regulatory framework established by the BA. This membership provides industry standards alignment and regulatory compliance guidance.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Houston-based Texas craft brewery with a multi-SKU lineup, taproom, and broad Texas retail distribution — directly comparable to Alamo Beer on geography, craft positioning, and D2C-plus-retail model.

TypeDirect peer
Description

Austin craft brewery with a diverse lineup of ales and lagers plus a taproom. Comparable to Alamo Beer on Texas craft positioning, multi-SKU portfolio, and taproom-led D2C channel.

TypeDirect peer
Description

Austin-based Texas craft brewery focused on traditional German-style lagers with on-premise pil Haus. Comparable to Alamo Beer on heritage lager emphasis and Texas-only craft identity.

TypeDirect peer
Description

Austin craft brewery with a flagship lager-heavy lineup and taproom. Comparable to Alamo Beer on Texas craft identity, easy-drinking lager focus, and on-premise taproom operation.

TypeDirect peer
Description

Austin-based revived Belgian-style craft brewery with taproom. Comparable to Alamo Beer on Texas craft heritage narrative, brewery-taproom hybrid model, and Texas-only footprint.

TypeBroad incumbent
Description

Shiner, Texas heritage brewery (Shiner Bock) with statewide and national distribution. Comparable to Alamo Beer on Texas heritage brand narrative, though broader in scale and reach.

TypeDirect peer
Description

Houston craft brewery with a deep portfolio of lagers, ales, and IPAs, plus a long-running taproom. Closely comparable to Alamo Beer as a Texas heritage craft brand with diversified SKUs and on-premise experience.

TypeDirect peer
Description

Dallas craft brewery with a broad lineup (IPAs, lagers, sours) and taproom presence. Comparable to Alamo Beer on Texas craft positioning, multi-SKU portfolio, and urban taproom model.

TypeDirect peer
Description

Blanco, Texas craft brewery producing lagers and ales with regional Texas distribution. Comparable on craft positioning, Texas heritage narrative, and multi-format beer portfolio.

TypeDirect peer
Description

Texas craft brewery producing IPAs and lagers with distribution across Texas. Comparable to Alamo Beer on Texas craft positioning, multi-SKU portfolio, and independent ownership.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Alamo Beer Company

Craft Beeralamobeer.co

Alamo Beer Company is a privately held San Antonio craft brewery founded in 2014 that brews the only beer bearing the ALAMO name since Prohibition. It sells a portfolio of lagers, ales, an IPA, and a spiked seltzer direct-to-consumer at its Beer Hall taproom and through local retail distribution.

What Alamo Beer Company does

Alamo Beer Company is a privately held craft brewery headquartered in San Antonio, Texas, founded in December 2014. The company brews and sells beer under the ALAMO name — a brand positioning it claims as the only beer to carry that name since the start of Prohibition in 1919 — alongside a broader portfolio that includes the Legendary Texas Trio (Golden Ale, Amber Lager, Hayz Street IPA), the VIVA sub-brand (Amarillo Blonde Ale, Ale Niño), and the Saddle Goose Ranch Water Spiked Seltzer. Production uses traditional craft brewing methods with Texas limestone-filtered water; no proprietary technology, AI/ML capabilities, or platform architecture is disclosed.

The company operates a dual-channel go-to-market model. The first is direct-to-consumer through the Alamo Beer Hall taproom located at 202 Lamar Street, San Antonio, which functions as both a tasting room and an event venue (operating Wed–Sun). The second is off-premise wholesale distribution through local San Antonio retail stores and restaurants, surfaced to consumers via the company's Beer Finder tool on its website. Pricing is not publicly disclosed. Marketing is concentrated in Beer Hall events, organic social media (Facebook referenced on the website), and the Beer Finder locator.

Alamo Beer Company is an active member of the Brewers Association and operates with 11–50 employees. Ownership appears to be independent/founder-led with no disclosed institutional investors, funding rounds, parent company, subsidiaries, or M&A activity. The company's geographic footprint is intentionally narrow — the San Antonio metro — and its competitive positioning rests on local brand heritage, a distinctive Texas-themed identity, and on-premise/community presence rather than scale or technology.

Alamo Beer Company firmographics

Firmographics
Name
Alamo Beer Company
Legal name
Alamo Beer Company
Website
https://alamobeer.co
Company type
Private
Founded year
2014
Operating status
Operating
Headcount range
11–50 employees
Short description
Alamo Beer Company is a privately held San Antonio craft brewery founded in 2014 that brews the only beer bearing the ALAMO name since Prohibition. It sells a portfolio of lagers, ales, an IPA, and a spiked seltzer direct-to-consumer at its Beer Hall taproom and through local retail distribution.
Ownership category
akta.pro rank

Where Alamo Beer Company is headquartered

Location

Headquarters

HQ city
San Antonio
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Alamo Beer Company business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

  1. Direct Beer Sales: On-premise sales of craft beers directly to consumers at the company's Beer Hall taproom in San Antonio. Consumers purchase drinks to consume on-site during operating hours.
  2. Retail Beer Distribution: Off-premise sales through retail stores and restaurants in the San Antonio market, facilitated by the Beer Finder tool on the company website.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Alamo Beer Company product offering

Product offering

Core offering

Alamo Beer Company is a craft brewery that produces and sells a portfolio of beers and spiked seltzer under the Alamo Beer, VIVA, and SG brand families. Products are sold directly to consumers at the company's Beer Hall taproom in San Antonio and distributed through local retail stores and restaurants. The brewery has operated since December 2014 and holds the distinction of being the only producer of beer bearing the Alamo name since Prohibition.

Product overview

Alamo Beer Company is a craft brewery operating since December 2014, producing the only beer to bear the Alamo name since Prohibition. The portfolio consists of the core Alamo Beer flagship lager (4.4% ABV, 16 IBU), the Legendary Texas Trio (Golden Ale, Amber Lager, and Hayz Street IPA), plus sub-brands under the VIVA and SG brand families (Amarillo Blonde Ale and Ranch Water Spiked Seltzer). The company also operates a Beer Hall tasting room in San Antonio, TX.

Differentiator

Problem solved

Functional benefit

Brands

  • VIVA: a brand within the alamo beer company family - produces Amarillo Blonde Ale and Ale Niño
  • Saddle Goose

Products and services

  • Alamo Beer The flagship American lager bearing the Alamo name, brewed with Texas limestone-filtered water. 4.4% ABV, 16 IBU. Made with simple, honest ingredients and no fruit or gimmicks. Targeted at adult craft beer consumers in the San Antonio market.
  • Golden Ale American Blonde style ale, 4.7% ABV, part of the Legendary Texas Trio lineup. Targeted at adult craft beer consumers in the San Antonio market.
  • Amber Lager Vienna-Style lager, 5.5% ABV, part of the Legendary Texas Trio lineup. Targeted at adult craft beer consumers in the San Antonio market.
  • Hayz Street IPA Hazy IPA style, 7.0% ABV, part of the Legendary Texas Trio lineup. Targeted at adult craft beer consumers in the San Antonio market seeking hop-forward offerings.
  • Amarillo Blonde Ale sold under the VIVA brand family, 5.2% ABV. Targeted at adult craft beer consumers.
  • Ale Niño Hazy IPA sold under the VIVA brand family, 5.8% ABV. Targeted at adult craft beer consumers.
  • Ranch Water Spiked Seltzer Spiked Seltzer sold under the SG (Saddle Goose) brand family, 6.9% ABV. Targeted at adult consumers seeking hard seltzer options.
  • Beer Hall Taproom On-premise taproom venue at 202 Lamar Street in San Antonio offering direct sales of Alamo Beer Company products for on-site consumption, plus event hosting for community gatherings. Operating Wed-Thu 3pm-10pm, Fri-Sat 12pm-10pm, Sun 12pm-8pm.

Companies that use Alamo Beer Company

Customer profile

Segments1 record

Ideal customer profiles1 record

Alamo Beer Company technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Alamo Beer Company partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Brewers AssociationminorOthersAlamo Beer Company is an active member of the Brewers Association (BA), committed to the alcohol self-regulatory framework established by the BA. This membership provides industry standards alignment and regulatory compliance guidance.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Alamo Beer Company competitors and assessment

Company assessment

Direct peers

  • Karbach Brewing Company: Houston-based Texas craft brewery with a multi-SKU lineup, taproom, and broad Texas retail distribution — directly comparable to Alamo Beer on geography, craft positioning, and D2C-plus-retail model.
  • Independence Brewing Co. Austin craft brewery with a diverse lineup of ales and lagers plus a taproom. Comparable to Alamo Beer on Texas craft positioning, multi-SKU portfolio, and taproom-led D2C channel.
  • Live Oak Brewing Company: Austin-based Texas craft brewery focused on traditional German-style lagers with on-premise pil Haus. Comparable to Alamo Beer on heritage lager emphasis and Texas-only craft identity.
  • Austin Beerworks: Austin craft brewery with a flagship lager-heavy lineup and taproom. Comparable to Alamo Beer on Texas craft identity, easy-drinking lager focus, and on-premise taproom operation.
  • Celis Brewery: Austin-based revived Belgian-style craft brewery with taproom. Comparable to Alamo Beer on Texas craft heritage narrative, brewery-taproom hybrid model, and Texas-only footprint.
  • Saint Arnold Brewing Company: Houston craft brewery with a deep portfolio of lagers, ales, and IPAs, plus a long-running taproom. Closely comparable to Alamo Beer as a Texas heritage craft brand with diversified SKUs and on-premise experience.
  • Deep Ellum Brewing Company: Dallas craft brewery with a broad lineup (IPAs, lagers, sours) and taproom presence. Comparable to Alamo Beer on Texas craft positioning, multi-SKU portfolio, and urban taproom model.
  • Real Ale Brewing Company: Blanco, Texas craft brewery producing lagers and ales with regional Texas distribution. Comparable on craft positioning, Texas heritage narrative, and multi-format beer portfolio.
  • Revolver Brewing: Texas craft brewery producing IPAs and lagers with distribution across Texas. Comparable to Alamo Beer on Texas craft positioning, multi-SKU portfolio, and independent ownership.

Broad incumbents

  • Spoetzl Brewery (Shiner): Shiner, Texas heritage brewery (Shiner Bock) with statewide and national distribution. Comparable to Alamo Beer on Texas heritage brand narrative, though broader in scale and reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

Alamo Beer Company social profiles

Digital presence

Alamo Beer Company financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Alamo Beer Company leadership team

Management profile

Number of profiles

Alamo Beer Company funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Alamo Beer Company M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alamo Beer Company

What does Alamo Beer Company do?

Alamo Beer Company is a craft brewery that produces and sells a portfolio of beers and spiked seltzer under the Alamo Beer, VIVA, and SG brand families. Products are sold directly to consumers at the company's Beer Hall taproom in San Antonio and distributed through local retail stores and restaurants. The brewery has operated since December 2014 and holds the distinction of being the only producer of beer bearing the Alamo name since Prohibition.

Is Alamo Beer Company a public or private company?

Alamo Beer Company is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Alamo Beer Company founded?

Alamo Beer Company was founded in 2014. It employs 11 to 50 people.

Where is Alamo Beer Company based?

Alamo Beer Company is headquartered in San Antonio, United States, in the North America region.

How does Alamo Beer Company make money?

Two revenue lines are on record. Direct Beer Sales are the primary driver. The others are retail Beer Distribution.

Who are Alamo Beer Company's main competitors?

Direct peers on record are Karbach Brewing Company, Independence Brewing Co., Live Oak Brewing Company, Austin Beerworks, Celis Brewery, Saint Arnold Brewing Company, Deep Ellum Brewing Company, Real Ale Brewing Company and Revolver Brewing. Spoetzl Brewery (Shiner) is listed as a broad incumbent.

Does Alamo Beer Company have an API?

No public API is recorded for Alamo Beer Company.

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Contact sales
Live signals
BevNET.comNew Ownership Secures Future of San Antonio's Beloved Alamo Beer CompanySKJ Capital, a private equity firm based in Brisbane, Australia, has acquired Alamo Beer Company following the brewery's Chapter 11 bankruptcy filing in February 2025. The acquisition marks SKJ Capital's first expansion into the U.S. market and involves appointing Jason Pond as CEO to oversee strategic operations and facility renovations at the San Antonio location.San Antonio CurrentOwner of San Antonio’s Alamo Beer lists East Side brewery for saleAlamo Beer Co. is considering selling its brewery in San Antonio due to stagnant sales and financial challenges. Despite having the largest capacity among San Antonio breweries, production is significantly low at only 7,600 barrels annually, prompting the owner to explore investor options and new uses for the property.KSATRemember the Alamo Beer: Brewery site for saleAlamo Beer Co. is exploring strategic options including a sale of its brewery real estate, a recapitalization, or potential mergers to address the disparity between its escalating property value and distribution business growth. The company recently expanded its operations by acquiring VIVA Beer and ShotGun Seltzer while continuing to provide contract manufacturing services for various beverage brands.AxiosWeekend things to do in San Antonio: Pride events and moreSan Antonio's weekend includes a Pride River Parade on Saturday, Alamo Beer's beer, bacon, bingo, and trivia night on Thursday, and a jazz night with Samara Joy on Saturday. The city also hosts the Flying Chanclas vs. Frisco Roughriders game, a Dino Adventure Park, and a country night with Kevin Fowler.SaexaminerTwang partners with Alamo Beer Company for new Spicy Michelada VIVA BeerTwang Partners has collaborated with Alamo Beer Company to launch a new Spicy Michelada flavored VIVA Beer on May 5, 2024. The product, which incorporates Twang's Spicy Michelada Mix, will be sold in tallboy cans at the brewery and through various retail channels including H-E-B stores in San Antonio and New Braunfels. This release marks a strategic partnership between the seasoning company and the local brewery to introduce a unique beverage option to the market.PR NewswireHighBridge Premium™ Enters into a Manufacturing Agreement with Alamo Beer CompanyHighBridge Holdings, Inc. has entered into a manufacturing agreement with Alamo Beer Company to produce and co-pack hemp-derived Delta-9 THC beverages, including faux beers and ice teas. This partnership establishes Alamo's San Antonio facility as the centralized production base for HighBridge's expanding portfolio in the U.S. market.MetalarchitectureMetal Building Case StudiesAn article by Paul Deffenbaugh presents four case studies showing metal building systems applied beyond agriculture and manufacturing, including retail, restaurants, sports and education. Examples include the 18,000-square-foot Alamo Beer Co. complex in San Antonio, The Barlow campus in Sebastopol, Calif., which houses over 30 merchants, and the Michelle and Barack Obama Sports Center in South Los Angeles, opened June 28, 2022. Costco uses metal buildings for 90% of its new warehouse stores.